Professional Documents
Culture Documents
Copywriting - Part 6 Mission
Copywriting - Part 6 Mission
Intrigue:
Are you that type of person who just can’t get to focus at the time they want?
No matter how many cups of coffee you drink, you still can’t get that thing done, our produce that
output?
If you’re that type of person, then you need to check this new supplement out.
PAS
I’m pretty sure you’ve chugged 10 cups of coffee and still not in that focused state to get things done.
You’ve put on music, put a “Do Not Disturb” sign, blocked your time for a focus session…but to no
avail.
Actually, you can get into focus easier than you think.
This new trick I learned has saved me hours, money, and coffee.
Now I just do this “trick”, and in a few minutes--BOOM--I’m right in that flow state.
HSO
Hook: How we doubled our company’s productivity with the ONE change…
Story:
I’m a big productivity guy. I want my company’s results to increase every month.
There was a thousand ways to do that, but I needed a tight budget for it.
Hiring a consultant was too pricey. Increasing salaries was too pricey as well, among other things.
But my friend X introduced me to this cheap and surefire solution to double my staff’s productivity.
After a few weeks of testing, my team had actually created a new product, that brought us over $X in
sales.
I was amazed.