Vogue Italia

Vogue Italia is the Italian edition of Vogue magazine owned by

Vogue Italia
Condé Nast International. In publication since 1964, it has been
called the top fashion magazine in the world.[3]

Name
Vogue Italia was first published as Novità ("Novelties") in October
1964 until November 1965, when the name was changed to Vogue
& Novità; in May 1966 the title was changed to Vogue Italia, its
title to the present day.

History

1961–1964: early years

In 1961, Condé Nast contacted the owner of Novità magazine to 30th Anniversary (October 1994)
invest in a new fashion magazine. From October 1964 until cover
November 1965, the magazine was published as Novità.[4]
Head of Francesca
Editorial Ragazzi
1965–1988: from Vogue & Novità to Vogue Content

Italia Categories Fashion

In 1965, after 73 years since the birth of Vogue, Vogue Italia was Frequency Monthly
launched, as Vogue & Novità, being the first issue for the month of Circulation 100,000 (2017)[1]
November 1965. Consuelo Crespi (1928–2010) lead the launch Publisher Condé Nast
until 1966.[5][6] Founded 1965[2]

In 1966, Franco Sartori was appointed as the first editor-in-chief Company Vogue Italia
and under his leadership he changed the name from Vogue & Country Italy
Novità to Vogue Italia, being the May 1966 issue the first issue Based in Milan
under the new name. He held the position for 22 years until
Language Italian
1988.[7]
Website vogue.it/en (htt
p://www.vogue.it/)
1988–2016: Franca Sozzani years
In 1988, Franca Sozzani (1950–2016) became the second editor-in-chief for the publication, with the
July/August 1988 issue her first.[6] Before editing Vogue Italia, Sozzani worked as editor for Vogue
Bambini, and as editor-in-chief for Lei and subsequently for Per Lui, the men's edition of the former. After
seeking new possibilities, the Italian journalist accepted the offer to edit Vogue Italia.[8]

In July 2008, Sozzani released the all-black issue, featuring only black models in the whole issue.[9]
The exclusive pictures of Ethel Granger, the woman with the smallest waist ever. Her fixation for corsets
has inspired Vogue Italia's September 2011 Issue.[10]

On 22 December 2016 Franca Sozzani died at the age of 66.[11]

2017–present: Emanuele Farneti years and re-structure

On 20 January 2017, it was officially announced by Jonathan Newhouse, CEO of Condé Nast
International, that Emanuele Farneti would be the new editor-in-chief of Vogue Italia and L'Uomo Vogue.
Farneti was the director of eight different magazines, being the latest GQ Italia.[12]

In July 2017, it was announced that Condé Nast Italia will fold L'Uomo Vogue, Vogue Accessory, Vogue
Bambini and Vogue Sposa, in order to focus on top brands, such as Vogue Italia, GQ, among others.[13]

A year later, Farneti relaunched L'Uomo Vogue as a biannual publication. In July 2021, it was announced
that Emanuele will leave the magazine after the September issue of the same year.[14]

On early September 2021, it was confirmed that the magazine will no longer feature an editor-in-chief after
Farneti's departure, but will be locally guided by a head of editorial content, a position assigned to former
fashion market director Francesca Ragazzi. In her new role, Ragazzi will report to Anna Wintour but also to
Vogue European editorial director Edward Enninful.[15]

Content
Vogue Italia and the Italian fashion industry have historically had a symbiotic relationship, with Vogue Italia
contributing to Milan's prominence in the fashion world.

Recent influential editorials have included Steven Meisel's September 2006 "State of Emergency", a visual
play on the War on Terror,[16] and Meisel's July 2007 "Rehab", addressing recent celebrity visits to rehab
clinics.[17][18] and the August 2010 Issue, featuring Kristen McMenamy, shooting on the site of the BP Oil
Spill in the Gulf of Mexico.[19]

Remix Contest
Vogue Italia hosts their annual "Remix Contest" (in-association with the International Fur Federation) to
provide a platform for up-and-coming designers. The contest was first launched in 2014.

In 2019, Netherlands-born designer Berivan Cemal[20] won the event; the judges' panel included Vogue
talent Sara Sozzani Maino (https://www.instagram.com/saramaino_), expert of fur sustainability Samantha
De Reviziis, Italian designer Gabriele Colangelo (http://www.gabrielecolangelo.com/) and Filipino fashion
influencer Bryanboy.

All-Black issue
The July 2008 issue of Vogue Italia featured only black models (photographed by Steven Meisel[21]), with
the articles pertaining to black women in the media, arts and entertainment.[22] The magazine claimed to
release this issue as a response to widespread criticism that fashion magazines, worldwide, do not feature
more black cover models. Industry insiders have claimed that advertisers believe any magazine issue
featuring a black cover model is "unable" to sell, or will sell considerably less than issues with non-black
cover models. This belief, along with the formation of a protest group in New York City that challenges
racism in the industry, convinced Italian Vogue 's editor, Franca Sozzani to create this issue.[23] Interestingly,
rather than the issue not selling, it became the highest-selling issue of Italian Vogue in history, and had run-
out of print twice, which marked the first time in Condé Nast history that the magazine reprinted an issue to
satisfy demand.[24] The reprinted copies displayed headlines as "Most Wanted Issue Ever" and "First
Reprint".[25]

However, even though the advertising pages increased by 30%, there was a "glaring lack of black models"
in the issue. Meisel said: "I've asked my advertising clients so many times, 'Can we use a black girl?' They
say no. Advertisers say black models don't sell."[24][25]

VogueEncyclo
VogueEncyclo is a fashion encyclopedia founded by Vogue Italia (Condé Nast Digital).[26][27] It went live
on 10 October 2011. It has an archive with topics ranging from A–Z: fashion and costume, designers,
photography, cinema, people, mania, bloggers, fabrics and architecture. Anyone is free to participate, all
articles have bylines and Vogue staff reviews all submissions.

The whole of the content is accessible in either English or Italian.[28]

See also
List of Vogue Italia cover models
List of magazines in Italy

References
1. Friedman, Vanessa (September 20, 2017). "At Italian Vogue, a New Beginning" (https://www.
nytimes.com/2017/09/19/fashion/emanuele-farneti-italian-vogue-milan-fashion-week.html).
The New York Times – via NYTimes.com.
2. "Vogue Italia" (http://www.condenastinternational.com/country/italy/vogue/). Condé Nast
International.
3. Press, Debbie (2004). Your Modeling Career: You Don't Have to Be a Superstar to Succeed
(https://books.google.com/books?id=pkeaOOxb_isC&pg=PA16). New York: Allworth Press.
ISBN 978-1-58115-359-0.
4. "Fashion's A-List Fetes Vogue Italia Archive Milan" (https://m.nowfashion.com/fashion-s-a-list
-fetes-vogue-italia-archive-milan-11093). NOWFASHION. 22 September 2014. Retrieved
9 January 2017.
5. "Condé Nast International | Italy | Vogue" (http://www.condenastinternational.com/country/ital
y/vogue/). www.condenastinternational.com. Retrieved 9 January 2017.
6. "Look through and comment the first issue of Vogue Italia out in November 1965 and the July
1988 issue, the very first I was editor-in-chief of - Vogue.it" (http://www.vogue.it/en/magazine/
editor-s-blog/2011/02/february-19-20). Retrieved 9 January 2017.
7. "The legend of Vogue Italia" (https://lombardiasecrets.com/en/art-style/vogue-italia-story/).
Lombardia Secrets. April 6, 2021.
8. Horwell, Veronica (28 December 2016). "Franca Sozzani obituary" (https://www.theguardian.
com/media/2016/dec/28/franca-sozzani-obituary). The Guardian. ISSN 0261-3077 (https://w
ww.worldcat.org/issn/0261-3077). Retrieved 9 January 2017.
 9. "Vogue: all white now?" (https://www.theguardian.com/commentisfree/2008/jul/31/race.fashi
on). The Guardian. 31 July 2008. ISSN 0261-3077 (https://www.worldcat.org/issn/0261-307
7). Retrieved 23 January 2017.
10. vogue.it: Ethel Granger (https://www.vogue.it/en/fashion/models/2011/09/01/ethel-granger/?r
efresh_ce=) 1 September 2011
11. "Vogue Italia director Franca Sozzani dies aged 66" (http://www.abc.net.au/news/2016-12-2
3/vogue-editor-franca-sozzani-dies-aged-66/8143784). ABC. 22 December 2016. Retrieved
16 February 2017.
12. "Emanuele Farneti is the new Editor in Chief of Vogue Italia" (http://www.vogue.it/en/news/da
ily-news/2017/01/20/emanuele-farneti-editor-in-chief-vogue-italia-l-uomo-vogue/). Vogue.it
(in Italian). 20 January 2017. Retrieved 23 January 2017.
13. "Condé Nast Italia to Focus on 'Top Brands' as L'Uomo Vogue Closes" (https://www.busines
soffashion.com/articles/news-bites/conde-nast-italia-to-focus-on-top-brands-as-luomo-vogue
-closes). The Business of Fashion. 2017-07-31. Retrieved 2018-01-12.
14. "Vogue Italia Editor Emanuele Farneti Exits Amid Consolidation" (https://www.businessoffas
hion.com/articles/media/vogue-italia-editor-emanuele-farneti-exits-amid-consolidation). The
Business of Fashion. 2021-07-22. Retrieved 2021-09-07.
15. "Condé Nast Names Vogue Italia Head of Editorial Content" (https://finance.yahoo.com/new
s/cond-nast-names-vogue-italia-040123222.html). finance.yahoo.com. Retrieved
2021-09-07.
16. Joanna Bourke (12 September 2006). "A taste for torture?" (http://arts.guardian.co.uk/feature
s/story/0,,1871261,00.html). The Guardian. Retrieved 26 November 2011.
17. Huntington, Patty (17 August 2007). "Rapid detox: Meisel's Girls, Interrupted push rehab
chic" (https://web.archive.org/web/20120211184851/http://blogs.news.com.au/fullychic/inde
x.php/news/comments/rapid_detox_meisels_emgirls_interrupted_em_push_rehab_chic/).
Blogs. Archived from the original (http://blogs.news.com.au/fullychic/index.php/news/comme
nts/rapid_detox_meisels_emgirls_interrupted_em_push_rehab_chic/) on 11 February 2012.
Retrieved 26 November 2011.
18. " 'A fun take on rehab chic' – brave or sick?" (http://www.fashionmodeldirectory.com/news/mo
dels/a-fun-take-on-rehab-chic-brave-or-sick.htm). The Times. 16 August 2007. Retrieved
26 November 2011.
19. "Health | Yahoo Lifestyle" (https://web.archive.org/web/20100904003451/http://shine.yahoo.c
om/channel/beauty/italian-vogue-s-oil-spill-themed-photo-shoot-thought-provoking-or-tastele
ss-2244826). www.yahoo.com. Archived from the original (https://www.yahoo.com/lifestyle/ta
gged/health) on September 4, 2010.
20. Carrera, Martino (2019-02-25). "International Fur Federation Toasts Winners of Remix Fur
Contest" (https://wwd.com/fashion-news/fashion-scoops/international-fur-federation-toasts-wi
nners-remix-fur-contest-1203052400/). WWD. Retrieved 2020-11-10.
21. (in Italian)The Black Issue (http://www.vogue.it/vogue-black/the-black-issue/2010/02/cover-bl
ack-issue-) The July 2008 «Vogue Italia» special issue. Retrieved 24 July 2010.
22. Horyn, Cathy (18 June 2008). "Beauty and Soul" (https://archive.today/20120720192433/htt
p://runway.blogs.nytimes.com/2008/06/18/beauty-and-soul/index.html?ref=fashion). NY
Times. Archived from the original (http://runway.blogs.nytimes.com/2008/06/18/beauty-and-s
oul/index.html?ref=fashion) on 20 July 2012. Retrieved 1 July 2008.
23. Lucy Cockcroft (20 June 2008). "Italian Vogue shows black models only" (https://www.telegr
aph.co.uk/news/worldnews/europe/italy/2162846/Italian-Vogue-shows-black-models-only.ht
ml). Telegraph. Retrieved 1 July 2008.
24. "Italian Vogue's "Black Issue" Goes Into Reprints" (https://web.archive.org/web/2012011323
2538/http://www.glossedover.com/glossed_over/2008/07/italian-vogues.html). Glossed Over.
23 July 2008. Archived from the original (http://www.glossedover.com/glossed_over/2008/07/
italian-vogues.html) on 13 January 2012. Retrieved 26 November 2011.
25. Stableford, Dylan (21 July 2008). " 'All-Black' Italian Vogue White Hot at the Newsstand" (htt
p://www.foliomag.com/2008/all-black-italian-vogue-s-white-hot-newsstand). Foliomag.
Retrieved 26 November 2011.
26. Oliver, Simone S. (November 2, 2011). "Vogue Encyclo Is Looking for Contributors" (http://ru
nway.blogs.nytimes.com/2011/11/02/vogue-encyclo-is-looking-for-contributors/). The New
York Times. Retrieved 22 March 2013.
27. Martens, Cynthia (October 17, 2011). "Franca Sozzani's Vogue Encyclo Launches" (http://w
ww.wwd.com/media-news/fashion-memopad/send-in-your-ideas-5299148). Women's Wear
Daily. Retrieved 22 March 2013.
28. Martens, Cynthia (17 October 2011). "Franca Sozzani's Vogue Encyclo Launches" (http://ww
w.wwd.com/media-news/fashion-memopad/send-in-your-ideas-5299148). WWD. Retrieved
22 March 2013.

External links
Vogue Italia (https://web.archive.org/web/20080513163115/http://www.style.it/cont/vogue/ho
me-vogue.asp) (in Italian)
VogueEncyclo (http://www.vogue.it/en/encyclo)
Italian Vogue (http://www.fashionmodeldirectory.com/magazines/vogue-italia) – magazine
profile at Fashion Model Directory

Retrieved from "https://en.wikipedia.org/w/index.php?title=Vogue_Italia&oldid=1204620752"