Project- Adding IDX to https://www.tourhomes247.

com

Adding input pages to allow clients to input their properties for sale, rent or lease.

Rental property input forms would require site

I am looking for a developer to load a IDX Plugin into Wordpress or create a IDX component and create
the input pages for clients to upload their properties for sale, rent or lease in addition to the IDX
properties.

First- the IDX component

The developer will need to implement the IDX plugin to meet the specific rule requirements of the
Northwest Multiple Listing Service to provide MLS data through their IDX provider MLS Grid.

https://www.mlsgrid.com/resources

https://www.mlsgrid.com/s/MLS-Grid-Developer-Checklist-2.pdf

https://www.mlsgrid.com/s/MLS-Grid-Best-Practices-Guide-2.pdf

https://www.mlsgrid.com/s/MLS-Grid-Add-New-Broker-Or-Agent.pdf

https://docs.mlsgrid.com/api-documentation/api-version-2.0

Ultimately, we want to have our own proprietary system to manage the workflow. This would require a
CRM to manage the leads and an email component that would manage the emailing. If we could start
with an open-source solution and develop our Client Management Solution, this should be highly
considered.

Until we have that solution in place, I need to secure the IDX solution that will provide an intermediary
workflow solution and support the functions required to provide site users with the CRM and email
support to provide the services to our clients.

We are looking for a solution that will index the listings to the internet. Several providers are listed

https://wordpress.org/plugins/spatialmatch-free-lifestyle-search/

https://www.ultraagent.com/

https://idxbroker.com/

The features we require should be modeled after the sample sites:

 Geo-coded site addresses

 map search
 Lead capture
 Buyers guide
 Sell with us
 Home valuation landing page
 Blog

 Neighborhood pages or guides based upon city name.gov https://www.google.com/url?

sa=t&rct=j&q=&esrc=s&source=web&cd=&cad=rja&uact=8&ved=2ahUKEwiO1PC_vpyCAxWdFzQIHbLED
O4QFnoECDsQAQ&url=https%3A%2F%2Fmrsc.org%2Fresearch-tools%2Fwashington-city-and-town-
profiles&usg=AOvVaw0FOIo3d7rUt8XkcfHxUUTu&opi=89978449

School information https://ospi.k12.wa.us/about-ospi/about-school-districts/websites-and-contact-info

Google Maps travel time https://www.google.com/url?

sa=t&rct=j&q=&esrc=s&source=web&cd=&cad=rja&uact=8&ved=2ahUKEwi2obGrv5yCAxU2ADQIHRouD
zEQFnoECDQQAQ&url=https%3A%2F%2Fdevelopers.google.com%2Fmaps%2Fdocumentation
%2Fdistance-matrix%2Foverview&usg=AOvVaw0OTDTgQ8-8q9wEs4ly9IM-&opi=89978449

Agent Membership

Each participating agent needs a membership signup.

Here they will provide their contact information and some personal/ professional marketing
information>
These pages must be SEO and Google Search with access to analytics for their user management.

 Agents Page need

 Bio Content,
 contact information
 phone app link
 Lead Generation
 CRM access to manage clients who have saved searches and have accepted a relationship with the
agent represented during their search-lookup.

Each agent will have a bio page that can be easily customized and afford the agent SEO capability, Links
to social and professional sites

We need a Agent Membership page for our participating agents that incorporates SEO and Google
Search enhancements built into the membership signup that places the agent into the Google Analytics,
SEO and page rank placement.

Each agent needs an email and page placement on search returns. This will incorporate a banner ad
placement method

Each agent needs to collect a client’s phone number, email address and store client searches, send saved
search properties to the client view email and or text for those clients the agent was represented on.

Client User property lookup Membership

Clients will have the ability to perform property searches with minimal obligation.
They can save searches and receive emails of new properties available that match their criteria.

Each client logon will present either their current Agent representative if a saved search has been
performed or an agent represented if no saved search or agent election has been made.

Each client user must receive a buyer agency pamphlet by email and acknowledge that they have read it
at anytime they elect to receive property searches, request to view a property. At anytime the client
chooses to receive any service, they must complete a User signup and acknowledge a User Agreement

All future activity from the same IP will require a membership logo in (?)

Client Membership page

Needs a link to the phone app.
Collects Client Name, address, phone, email and a verification method
It needs to provide the online reading of the Agency Pamphlet, a download of the pamphlet and a
acknowledgement with a date capture and a sent email of the pamphlet

Display Advertising:
We need to have a page section that will randomize and display advertising
This should include an advertiser log in
a brief discussion regarding the image size and file type
Image upload and a payment gateway

We should also offer an image index of all the display ads.

This should have a display period and automatic termination and take down of the display ad.
Ad display will be based upon advertiser’s location selection and frequency of impressions requested

Site Navigation

The property lookup pages should require minimal navigation that leads visitors on a prescribed
customer journey.

A buyer should find all of the relevant information required to understand the home buying process,
meet the WA State regulations regarding agency, learn about financing, FHA, Conventional, VA and
WSHFC (Washington State Housing Finance Commission) and schedule a first-time homebuyer class
through a scheduler and a virtual meeting.

A seller should learn about the services we provide, the importance of marketing and exposure the
home needs to attract a high volume of interest and ultimately the buyer, who is financially qualified to
purchase their home. We will team together and create the best buyer experience. We offer relocation
assistance and can place the seller with a professional agent who serves their new market.

The seller should also be offered the ability to input property features and amenities like their home and
perform a market price evaluation, receive listings that are active and or sold to review.

We need to index our listings to Google. We push the listings. We do not wait for Google to index
them.
We need specific web pages that are SEO and well positioned in search engines for these property
types* shown below.

We need marketing pages within Tour Homes that include links, photos and URLs that are focused on our
property types in addition to the the agents in our office- Each needs web placement SEO, Key Words,
back links- what ever works best.

Ideally we will have distinct pages that offer information on property types and each page will provide
SEO and improve the page ranking of the site

Blog Page
We should offer blog articles on home features, financing, seasonal tips, repair and maintenance.

We need to elevate our agency by incorporating the Professional License location of each member as a
franchise member location. This would be the same method that chain retail stores use to gain a higher
presence against other competitors. I think Google requires a fee for this.

Pages include SEO and keyword search for targeted cities, counties and zip codes:

Property types we need to build our SEO and page ranking around:

Residential Property

 Homes
 Condominiums/ condo
 Executive Homes
 Waterfront Property
 Duplex
 Triplex
 Four Plex

Muti-Family
Apartment Buildings

Business Opportunity

Commercial Buildings

For these pages please provide highly focused pages with high value search terms
Fucus on Indexing property searches to maximize Google searches.

Next
Rental and Lease Property Membership
Requires a membership signup.
Requires a User Name and Password

Requires a property input method by

property type to include features and amenities for that type
Residential home
Duplex,
Tri-plex
Four-plex
Condo
Apartment
Business space for Lease
Retail
Wearhouse
Manufacturing
Office
Laboratory/ Medical facility
Farm- Agricultural

We need to allow for these clients to enter their properties that are for sale, rent or lease off the IDX
platform. This will require a client sign-up, user agreements, property input pages and payment gateway

And by market activity-

For Sale,
For rent
For Lease (commercial property)
It might be possible to use the IDX data maps to create the input forms for the property input sheets.

Photo image upload

Geo-coding for the address

Google Map
Street view

School search as previously defined

City page as previously defined

These properties need to be indexed and searchable by address while under contract.

We need a CRM Solution to manage the properties and work flows to post and approve property
placements and remove properties.