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1-FIN008 EVT-001 Australian Financial Information Interpretation - Project 1 Template V1.0
1-FIN008 EVT-001 Australian Financial Information Interpretation - Project 1 Template V1.0
eVersity
Case Study: The Azure Retreat - A Boutique Hotel Venture in Brisbane
Background:
Nestled in the vibrant heart of Brisbane, "The Azure Retreat" is the brainchild of entrepreneurs Amelia Richardson and Raj Patel. Both Amelia and Raj have
travelled extensively and recognized a gap in the Brisbane hospitality market for a boutique hotel that seamlessly marries traditional architecture with modern
luxuries.
Vision:
"The Azure Retreat" aims to be a sanctuary in the city, offering guests a serene escape from the hustle and bustle without compromising on accessibility to
Brisbane's myriad attractions. The hotel's design takes inspiration from Queensland's colonial past, integrating it with contemporary aesthetics to appeal to both
the nostalgic and the modern traveller.
Facilities & Amenities:
1. Rooms: A total of 50 rooms, divided into:
Standard Rooms: 30
Deluxe Suites: 15
Presidential Suite: 5
2. Dining:
"Lagoon Bistro": A gourmet restaurant with a seating capacity of 80, aiming to offer a fusion of Australian and international cuisines.
"Skyline Bliss": A rooftop bar offering panoramic views of the city, catering to around 50 patrons.
3. Wellness:
"Sapphire Spa": A wellness spa with services ranging from massages to holistic treatments.
Fitness Centre: Equipped with modern gym equipment.
4. Others:
A conference room for business meetings and small events.
An outdoor pool.
A gift shop stocking local artisan crafts and products.
Target Audience:
While the hotel aspires to cater to a wide range of guests, the primary target audience includes:
International tourists.
Business travellers.
Local residents looking for staycations or special dining experiences.
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Financial Data:
Initial Investment: $5 Million (This includes property acquisition, construction, and initial marketing campaigns).
Expected Room Rates:
Standard: $150/night
Deluxe: $250/night
Presidential: $500/night
Dining:
Expected average spending in the "Lagoon Bistro": $50/person
"Skyline Bliss" average bill: $40/person
Spa & Wellness:
Average treatment cost: $100
Other revenues include conference room bookings, poolside events, and gift shop sales.
Challenges & Considerations:
1. Brisbane has a competitive hotel market with several established chains.
2. Seasonal fluctuations: Brisbane sees a tourist influx mainly during events and the holiday season.
3. Maintaining a balance between the hotel's vintage appeal and modern amenities.
4. Ensuring top-notch service quality to generate positive word-of-mouth and repeat bookings.
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BUDGET ALLOCATION SPREADSHEET TEMPLATE
Department Allocated Budget (AUD) Actual Expenses (AUD) Variance (AUD) Notes/Comments
Procurement
Staffing
Marketing
Maintenance
Supplies
Other Expenses
Total
This template was provided by eVersity for the purpose of this project. All entries and content are the responsibility of the student.
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ONE-YEAR FINANCIAL FORECAST TEMPLATE
Month Estimated Revenue (AUD) Estimated Expenses (AUD) Projected Profit/Loss (AUD)
January
February
March
April
May
June
July
August
September
October
November
December
This template was provided by eVersity for the purpose of this project. All entries and content are the responsibility of the student.
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POTENTIAL RISKS AND MITIGATION STRATEGIES TEMPLATE
Probability Responsible
Identified Risk (High/Medium/Low) Potential Impact (AUD) Mitigation Strategy Person/Department
This template was provided by eVersity for the purpose of this project. All entries and content are the responsibility of the student.
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Presentation Slide Deck Guide
Project Name
Date
Student Name/Group Names
Slide 2: Introduction
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RECORD-KEEPING TEMPLATE
This template was provided by eVersity for the purpose of this project. All entries and content are the responsibility of the student.
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