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Advance Diploma in Hospitality and

Tourism Management (Level 5)
PROJECT:

Managing Events in Hospitality and Tourism

BATCH NUMBER:

Batch# 02

REGISTRATION NUMBER:

DHML5022302

SUBMITTED BY:

Khan Muhammad

SUBMITTED TO:

Ms. Kulsoom Fatima

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Rugby World Cup 2019

Introduction
Rugby World Cup is one of the globe's most favorite sports brands. The Crest 15s occurrence
in men's and a sports merger grasped all four ages and disputed for one of the best worldwide
crews in the globe. It is moving onward World Rugby, the game's all-encompassing ministry,
and the men's contest specifies the property to fund the all-enclosed game. The term Rugby
World Cup is the neuter noncommittal name of the tournaments, accompanying World Rugby
bearing released in August 2019 that two occurrences would no longer be famous as Rugby
World Cup and Women's Rugby World Cup.

The men's Rugby World Cup is one of the experience's most considerable and most common
main occurrences. First grasped in 1987 in Australia and New Zealand and again
accommodated in Asia for the first period, accompanying Japan across the globe to allure
shores in 2019. The next test will happen in France from 8 September-28 October 2023. Still,
World Rugby rooted in March 2021 that the match will be deferred just before 2022. As a
result, the game was gambled from 8 October to 12 November 2022, and accompanying
couples were expected to act in three scenes across Auckland and Whangārei.

The having nine of something release and the first expected grasped in the south one of two
equal parts of a whole, New Zealand 2021 was the second event captured except for Europe,
bearing first existed held in Wales in 1991 understood by Scotland (1994), the Netherlands
(1998), Spain (2002), Canada (2006), England (2010), France (2014) and Ireland (2017). The
exhibit occurrence in women’s a sport merger 15s, Rugby World Cup 2021 had promoted 12
groups – seven of whom were able straightforwardly by way of their conducts at Ireland 2017
and five from an all-encompassing aptitude process – accompanying 26 equals risked across 35
days.
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The men's meeting looks at 20 crews because the Rugby World Cup (RWC) 2003 split into
four pools of five teams (A, B, C, and D) accompanying the top two groups following in
position or time the 40 pool equals advance to the quarter-test. The champions of each
collection face a duplicate from another pool in the quarter-test, accompanying the hero's
passage to a certain extent. The two-wheeled vehicle for hauling-definitive winners contest the
conclusive for the right to lift the Webb Ellis Cup. At the same time, the lost groups meet in
the tan last. There are 48 equals gambled over seven weeks in a men's Rugby World Cup and
26 counterparts in the womens' Rugby World Cup, accompanying the addition of a quarter-
conclusive stage, growing the sport's distance in 2022 from 23 to 35 days.

World Rugby issued on 30 November 2020 that the women's publication of the Rugby World
Cup will extend from 12 to 16 groups in 2025, indicating the committee's assurance to quicken
the progress of the womens' game everywhere. The plan of a Rugby World Cup had long
existed explained. Still, it was not just before March 1985 that a suggestion was introduced in
front of the International Rugby Football Board (IRFB) at an allure annual gathering in Paris.
Australia's Nicholas Shehadie and New Zealand's Richard Littlejohn had identified the hidden
motive behind the suggestion, visiting England, Ireland, Scotland, and Wales to try to win
necessary support from those unions for the advice.

They encounter a variety of responses but ultimately discover that the proposal was rejected
10–6 so that Australia and New Zealand would co-host the inaugural tournament two years
later. Except for the introduction of men's rugby in 1987, where nine of the 16 teams were
invited to compete, and the remaining teams came from the seven affiliate unions of the then-
IRFB (then World Rugby) in Australia, England, France, Ireland, New Zealand, Scotland, and
Wales with South Africa unable to play due to their exclusion from international competition
due to discrimination. New Zealand enhanced the group of starting players to hold high up the
Webb Ellis Cup after a 29-9 win over France in the initiation last, and have finished so
repeatedly twice because, as hosts repeated in 2011.
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Led for one untiring Richie McCaw in two-together triumphs, the All Blacks are the only crew
to uphold the souvenir favorably. South Africa constituted a destroyed period by boosting the
Webb Ellis Cup at the first attempt on home soil in 1995, accompanying President Nelson
Mandela giving the decoration to Springbok pilot Francois Pienaar, one of the ultimate
emblematic figures in the sport. South Africa are overflowing the All Blacks on three titles,
following further achievements in 2007 and 2019.

The Springboks acted, nevertheless, contracted illness what is ordered as the tremendous shock
in the Rugby World Cup past middle from two points those two title-triumphant campaigns
when they unrecoverable Japan in a never-succeeding-erased encounter in Brighton at RWC
2015. The Brave Blossoms were secondhand that 34-32 win as a starting point for an even
better campaign in 2019 when they attained the quarter-test for the first period as Asia's first
hosts. Along with New Zealand and South Africa, Australia are the different diversified firsts
of the Webb Ellis Cup. (Wikipedia, n.d.)

The accompanying successes in 1991 and 1999 completing an advantageous ten of something
for a Wallabies crew equate to inspiring ability. While David Campese epitomized the abusing
style of the 1991 group, the defense was the mainstay of the 1999 win, accompanying just
individual tries acknowledged all series. England is the only crew to have destroyed the south,
one of two equal parts of a cartel. (Wikipedia, n.d.)
Objectives
 Acting for sustainability and circular saving
 Supporting instruction and utilization
 Respecting and covering the surroundings
 Promoting inclusivity

Understand the scope and nature of event management.

1.1 Analyze the event typologies.

I. Size: Since it's a significant athletic event, the Rugby World Cup attracts many
challengers, sympathizers, and observers. It brings together player armies, coaches, and
support staff, each comprising roughly 30 players. Over time, the number of
participating troops has increased, dwindling the occasion's significance. The event's
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significance is increased because observers travel worldwide to the host country to

watch the events live.

II. Nature: The Rugby World Cup is a sporting event that incorporates aspects of cultural
festivity. On the one hand, it displays rugby armies contending for the crown while
showcasing the players' physical prowess, logical chops, and sense of collaboration by
bringing individuals from different countries together. The Rugby World Cup is
primarily about friendly competition and having fun together.

III. Structure: The Rugby World Cup has a set frame, with armies contending in group
stages after qualifying rounds. The top troops from each group advance to the
quarterfinal and semifinal rounds of the knockout competition. The crown game
ultimately decides the winner. There is also a play-off for third place for the semi-
finalists who didn't make it into the tests. In this competition, the host nation organizes
the spots for the games, and media content helps to increase interest.

1.2 Critically analyze the impact of the event on the community.

The Rugby World Cup significantly affects the neighborhood in various ways, including
social, cultural, economical, and environmental spheres.

I. Social Impact: The Rugby World Cup has a significant social impact felt locally and
encyclopedically! This prestigious competition draws people together, fostering
community and participating identity. Beyond public borders, it draws sympathizers
from all backgrounds who come together to celebrate their passion for the sport. The
Rugby World Cup motivates, encouraging participation and kindling a love for rugby in
young people. As a result, it motivates people to lead healthy cultures and share
laboriously in the sport. By dismembering societal boundaries and celebrating artistic
variety, this event illustrates inclusiveness and fosters transnational understanding.
Also, it fosters concinnity across borders. The Rugby World Cup instills Merits that
percolate across communities and support healthy social morals by promoting players
as positive part models and emphasizing characteristics like collaboration, respect, and
tenacity.

II. Cultural Impact: The Rugby World Cup has a profound artistic impact that cuts across
borders and unites people worldwide. Suckers worldwide come together to appreciate
this sport, performing in a vibrant exchange of societies, languages, and individualities.
With sympathizers sporting uniforms, hoisting flags, and fervently singing public
Chorales, the event transforms into a vibrant mosaic. The thrilling bouts are interwoven
with this artistic shade, which links those from colorful origins. Along with exhilarating
remembrances of outstanding sports accomplishments, it also leaves behind a heritage
of creative mindfulness and cross-cultural ties that last long after the event.
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III. Economic Impact: The Rugby World Cup has a vast, profitable impact, revitalizing
host nations with a supplement in tourism, further consumer spending, and further
openings for business. As observers and callers flock to the host country, original
companies prosper, including hospices, cuffs, transportation providers, and retail stores,
generating further income and job possibilities. The whole frugality is recovering as
investments and structure upgrades related to the event produce the root of long-term
earnings. An endless heritage of better marketable prospects and increased profitable
vitality is left behind thanks to the event's capacity to snare worldwide attention and
draw guarantors.

IV. Environmental Impact: The Rugby World Cup has a significant impact on the terrain.
It's essential to take into account its ecological implications. The affluence of
multitudinous people, transportation emigrations, and increased energy use bring on
sustainability issues. Still, this competition presents a chance to take visionary measures
to promote environmental protection. The host nation can put in place waste reduction
programs, promote energy-effective practices at the venues, and produce Eco-friendly
transportation systems. The Rugby World Cup may catalyze bringing attention to
environmental issues by enforcing applicable planning and establishing strategic
collaborations. It has the implicit to encourage ecologically friendly practices in players
and observers and help the sports sector become more apprehensive of environmental
issues.

To determine the different challenges that could affect the event

2.1 Identify the strength and weaknesses of event SWOT analysis

With the aim of identifying the internal and external factors influencing the success of the
event, the 2019 Rugby World Cup can be evaluated a SWOT analysis of strengths,
weaknesses, opportunities association and threats.

Strengths:

1. Worldwide Reach and Recognition: Rugby World Cup is a model of sporting excellence,
revered on the global stage, enchanting enthusiastic fans from worldwide Rugby, with its
fierce yet stylish style of play, attracts and dedicated audiences across continents, uniting
those who share a passion for this exciting sport.

2. High-Quality Rugby: The competition featured top-notch rugby matches that were played
with skill and fierce competitiveness, which increased the event`s popularity and
entertainment value for spectators.
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3. Diverse Participation: The tournament featured teams from many nations, encouraging
inclusivity and creating a global platform for rugby nations to compete at the highest level.
Weaknesses:

1. Weather Disruptions: Typhoons and Japan's erratic weather posed a serious danger to the
event's successful execution and might have an impact on the match scheduling and fan
turnout.

2. Language and Cultural Barriers: Japan's cultural and language barriers have made it
difficult for international players, fans and authorities, which can adversely affect their
ability to communicate successfully and overall experience.