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Topic 11 Internet & E-Commerce
Topic 11 Internet & E-Commerce
MIS NOTES
INTERNET
The Internet is a public network that allows access to a number of users globally with no time and location
limitations. It’s commonly referred to as information superhighway because it is assumed that any
information can be acquired from the Internet and can be added to the internet websites. It can also be
defined as a wide area network (WAN) that enables organizations and individuals to communicate globally.
Certain protocols like SMTP for e-mail, FTP for a file transfer and HTTP for accessing/transferring web
pages are important when describing the internet.
Internet governance
No one “owns” the Internet, and it has no formal management organization per say. However, worldwide
Internet policies are established by a number of different organizations and government bodies including the
following:
The Internet Architecture Board (IAB), which helps define the overall structure of the Internet
The Internet Corporation for Assigned Names and Numbers (ICANN), which assigns IP addresses
The Internet Network Information Center (InterNIC), which was created by the U.S. Department of
Commerce, and assigns domain names
The Internet Engineering Steering Group (IESG), which oversees standards setting with respect to the
Internet
The Internet Engineering Task Force (IETF), which forecasts the next step in the growth of the Internet,
keeping watch over its evolution and operation
The Internet Society (ISOC), which is a consortium of corporations, government agencies, and nonprofit
organizations that monitors Internet policies and practices
The World Wide Web Consortium (W3C), which sets Hypertext Markup Language (HTML) and other
programming standards for the Web. A consortium is an association of two or more individuals,
companies, organizations or governments (or any combination of these entities) with the objective of
participating in a common activity
Although none of these organizations has actual control over the Internet and how it functions, they can and
do influence government agencies, major network owners, ISPs. In addition to these professional bodies, the
Internet must also conform to the laws of the sovereign nation-states in which it operates, as well as the
technical infrastructures that exist within the nation-state. Although in the early years of the Internet and the
Web very little legislative or executive interference occurred, this situation is changing as Internet plays a
growing role in the distribution of information and knowledge, including content that some find
objectionable.
INTERNET TERMINOLOGY
World Wide Web (www)
Commonly called the Web, it’s the heart of the explosion in the business use of the internet. The web is
a system with universally accepted standards for storing, retrieving, formatting and displaying
information using the client server architecture. It combines text video, graphics and sound. It can handle
all types of digital communication while making it easy to link resources that are far apart.
The web uses the GUI for easy viewing hence it is based on the standard hypertext markup language
(HTML) which formats documents and incorporates dynamic links to other documents and pictures that
are stored on the same web page. A web page is a screen that contains information which is usually
uploaded onto the website.
Website
A website is a collection of screens/web pages that provide information in text or graphics format. In order to
access information in the web, a web browser software. Web browser is the software that allows internet
users to navigate or surf the web. It uses the hypertext’s point and click ability to navigate (move from page
to page on the web). The browser includes an arrow or back button to enable the user to retrace his steps
backwards.
Home page
It is a text and graphical screen display that welcomes the user and explains or describes the organization that
established the website.
Search engine
It is a tool for locating specific sites or information on the internet or the web. Examples are Yahoo and
google
Hotspot
For users of portable computers equipped for wireless, a hot spot (or hotspot) is a wireless LAN (local area
network) node that provides Internet connection and virtual private network (VPN) access from a given
location. For example, a business traveller with a laptop equipped for Wi-Fi can look up a local hot spot,
contact it, and get connected through its network to reach the Internet and their own company remotely with
a secure connection. Increasingly, public places, such as airports, hotels, and coffee shops are providing free
wireless access for customers.
Proxy server
It is a server (a computer system or an application) that acts as an intermediary for requests from clients
seeking resources from other servers. A client connects to the proxy server, requesting some service, such as
a file, connection, web page, or other resource available from a different server. The proxy server evaluates
the request as a way to simplify and control their complexity.
Wi-Fi (Wireless-fidelity)
Wi-Fi refers to wireless networking technology that allows computers and other devices to communicate
over a wireless signal. Wi-Fi is the standard way computers connect to wireless networks. Nearly all
computers now have built-in Wi-Fi cards that allows users to search for and connect to wireless routers.
Many mobile devices, video game systems, and other standalone devices also include Wi-Fi capability,
enabling them to connect to wireless networks as well. These devices may be able to connect to the Internet
using a Wi-Fi signal. However, it is important to understand that the Wi-Fi connection only exists between
the device and the router.
Web Portal
Web portal or public portal refers to a Web site or service that offers a broad array of resources and services,
such as e-mail, forums, search engines, and online shopping malls.
INTERNET SERVICES
Electronic-Mail
This is the most widely used internet application and offers a cost effective mechanism for exchanging
information.
Electronic mail or e-mail (and mail) for short, is one of the most popular uses of the Internet. Once you have
an e-mail account you can send an electronic message (sort of like a letter) to just anyone else with an e-mail
account so long as you know their e-mail address.
Usenet Newsgroups
Usenet newsgroups are worldwide discussion groups in which people share information and ideas on a
defined topic. The discussion takes place in large electronic bulletin boards where anyone can post messages
for others to read. Many thousands of groups exist on the web and each is financed and administered
separately.
LISTSERV
Like the Usenet newsgroup, it is a public forum that allows discussions or messaging to be conducted
through predefined groups but uses e-mail, mailing list servers instead of the electronic bulletin boards for
communication.
If a user finds a LISTSERV topic that he is interested in then he may subscribe. After subscribing the user
will receive all messages sent by other subscribers concerning that topic through his e-mail
Chatting
It allows two or more people who are simultaneously connected to the internet to hold live, interactive
conversations. Chat groups are divided into channels and each is assigned its own topic of conversation. A
chatting software such as Yahoo! Messenger is used for initiating a chat process. An enhancement to chat
service called instant messaging allows participants to create their own private chat channels. It alerts a
person whenever someone on his private list is online so that the person can initiate a chat session
Internet telephony
A category of hardware and software that enables people to use the Internet as the transmission medium for
telephone calls. For users who have free, or fixed-price Internet access, Internet telephony software
essentially provides free telephone calls anywhere in the world. To date, however, Internet telephony does
not offer the same quality of telephone service as direct telephone connections.
Internet telephony products are sometimes called IP telephony, Voice over the Internet (VOI) or Voice over
IP (VOIP) products.
Telnet
A terminal emulation program for TCP/IP networks such as the Internet. The Telnet program runs on your
computer and connects your PC to a server on the network. You can then enter commands through the Telnet
program and they will be executed as if you were entering them directly on the server console. This enables
you to control the server and communicate with other servers on the network. To start a Telnet session, you
must log in to a server by entering a valid username and password.
Disadvantages
1. There is a risk of unauthorized access, fraud or abuse of data through the internet. This is because
electronic data is susceptible to fraud than manual data.
2. The IT field is very dynamic hence the internet facilities must frequently be updated or improved. This
leads to increased costs
3. There is lack of clarity on the legal issues concerning internet transactions.
4. Not all internet users are properly trained hence may misuse the internet information.
INTRANET
It refers to an organization’s private or internal network designed using web standards and is protected
from public visits by firewalls.
Access rights are only given to the employees or member within an organization.
Firewalls are security systems that consist of hardware and software placed between an organization’s
internal network and an external network including the internet. They are programmed to intercept each
message packet passing between the two networks, examine the characteristics of the message and reject
unauthorized messages or access attempts.
Intranets require no special hardware and can run over any existing network infrastructure.
Benefits of intranets
1. Better internal communications - corporate information can be stored centrally and accessed at any time
2. Sharing of resources and best practice - a virtual community can be created to facilitate information
sharing and collaborative working
3. Improved customer service - better access to accurate and consistent information by your staff leads to
enhanced levels of customer service
4. Reduction in paperwork - forms can be accessed and completed on the desktop, and then forwarded as
appropriate for approval, without ever having to be printed out, and with the benefit of an audit trail
5. Improved data security because of limited accessibility
EXTRANET
An extranet is similar to an intranet but it is made accessible to selected external partners such as business
partners, suppliers, key customers, etc for exchanging data and applications and sharing information.
Benefits of extranets
1. More integrated supply chains through the use of online ordering, order tracking and inventory
management
2. Reduced costs by making manuals and technical documentation available online to trading partners and
customers
3. More effective collaboration between business partners - perhaps members of a project team by enabling
them to work online on common documentation
4. Improved customer service by giving customers direct access to information and enabling them to
resolve their own queries
5. Improving the security of communications between you and your business partners, since exchanges can
take place under a controlled and secure environment
6. Shared news of product development exclusively with partner companies
7. Flexible working for your own staff, as an extranet allows remote and mobile staff to access core
business information 24 hours a day, irrespective of location
CLOUD COMPUTING
In cloud computing, the word cloud (also phrased as "the cloud") is used as a metaphor for "the Internet," so
the phrase cloud computing means "a type of Internet-based computing," where different services such as
servers, storage and applications are delivered to an organization's computers and devices through the
Internet.
Cloud computing is taking services ("cloud services") and moving them outside an organizations firewall on
shared systems. Applications and services are accessed via the Web, instead of your hard drive. In cloud
computing, the services are delivered and used over the Internet and are paid for by cloud customer (your
business) typically on an "as-needed, pay-per-use" business model. The cloud infrastructure is maintained
by the cloud provider, not the individual cloud customer.
Cloud computing networks are large groups of servers and cloud service providers that usually take
advantage of low-cost computing technology, with specialized connections to spread data-processing chores
across them. This shared IT infrastructure contains large pools of systems that are linked together.
INTERNET OF THINGS
The internet of things, or IoT, is a system of interrelated computing devices, mechanical and digital
machines, objects, animals or people that are provided with unique identifiers (UIDs) and the ability to
transfer data over a network without requiring human-to-human or human-to-computer interaction.
Broadband Internet is become more widely available, the cost of connecting is decreasing, more devices are
being created with Wi-Fi capabilities and sensors built into them, technology costs are going down, and
smartphone penetration is sky-rocketing. All of these things are creating a "perfect storm" for the IoT.
INTERNET OF EVERYTHING
The Internet of Everything (IoE) refers to bringing together people, process, data, and things to make
networked connections more relevant and valuable than ever before-turning information into actions that
create new capabilities, richer experiences, and unprecedented economic opportunity for businesses,
individuals, and countries.
The Internet of Everything (IoE) describes a world where billions of objects have sensors to detect measure
and assess their status all connected over public or private networks using standard and proprietary protocols.
KASNEB PAST PAPER QUESTIONS
Dec 2017 Q6d (i) & (ii), Q7d
May 2017 Q1a (i), Q6a
Nov 2016 Q2b (i)
Nov 2015 Q7b
Sept 2015 Q3a, Q7b
Dec 2014 Q3a
Dec 2013 Q4a, Q5a
June 2013 Q5d, Q7b
Dec 2012 Q7b
Nov 2011 Q1b, Q2a, Q6b
June 2011 Q1c
Dec 2008 Q2a, Q7
E-COMMERCE
DEFINITIONS
Electronic commerce is broadly defined as the use of computer networks to complete business transactions.
The networks involved include the internet, intranets, extranet and other private networks.
It is therefore the use of computer applications communicating over networks to enable buyers and seller to
complete transaction.
The transactions may include buying, selling and exchanging information.
Today many industry experts consider e-commerce to be a subset of e-business.
E-business refers to business activities beyond buying and selling and includes activities such as using the
internet to enhance customer service, co-ordinate activities with business partners and to facilitate
communication and knowledge management within organizations.
E-business deals with evaluating electronic market place to better serve the collective needs of entire
industries.
CATEGORIES OF E-COMMERCE
E-commerce transactions have been traditionally categorized in accordance with the networks and buyers or
sellers involved in the transactions. These categories include:
Business to business (B2B)
This type of e-commerce includes transactions between businesses (such as between suppliers and
manufacturers or between wholesalers and retailers) over the internet or other networks.
B2B is extranet based and is restricted to business partners.
Firewalls, encryption techniques and authorization levels are used to protect business to business e-
commerce transactions.
Business to consumers (B2C)
B2C includes internet based transactions between online merchants or organizations (e-tailers) and
individual consumers.
B2C is internet based and access is not restricted.
Consumers to consumers (C2C)
C2C includes internet based transactions between consumers such as the use of online auction sites.
C2C is internet based hence access is not restricted
C2C is facilitated by electronic brokers
Business - to - Government (B2G)
B2G model is a variant of B2B model. Such websites are used by government to trade and exchange
information with various business organizations. Such websites are accredited by the government and
provide a medium to businesses to submit application forms to the government.
Digital wallets
They make paying for purchases over the Web more efficient by eliminating the need for shoppers to
enter their address and credit card information repeatedly each time they buy something.
A digital wallet securely stores credit card and owner identification information and provides that
information at an electronic commerce site’s “checkout counter.” The digital wallet enters the shopper’s
name, credit card number, and shipping information automatically when invoked to complete the
purchase.
Accumulated balance digital payment systems
They enable users to make micropayments and purchases on the Web, accumulating a debit balance that they
must pay periodically on their credit card or telephone bills.
Stored value payment systems
They enable consumers to make instant online payments to merchants and other individuals based on value
stored in a digital account. Online value systems rely on the value stored in a consumer’s bank, checking, or
credit card account, and some of these systems require the use of a digital wallet.
Smart cards are a type of stored value system used for micropayments. A smart card is a plastic card the size
of a credit card that stores digital information. The smart card can store health records, identification data, or
telephone numbers, or it can serve as an “electronic purse” in place of cash. To pay for a Web purchase, the
user would swipe the smart card through the card reader.
Digital cash (also known as electronic cash or e-cash)
It can also be used for micropayments or larger purchases. Digital cash is currency represented in electronic
form that moves outside the normal network of money (paper currency, coins, cheques, credit cards).
Users are supplied with client software and can exchange money with another e-cash user over the Internet
or with a retailer accepting e-cash. Mpesa is an example of a digital cash service.
Peer-to-peer payment systems
They serve people who want to send money to vendors or individuals who are not set up to accept credit card
payments. The party sending money uses his or her credit card to create an account with the designated
payment at a Web site dedicated to peer-to-peer payments.
The recipient “picks up” the payment by visiting the Web site and supplying information about where to
send the payment (a bank account or a physical address). PayPal has become a popular peer-to-peer payment
system.
Electronic Fund Transfer
It is a very popular electronic payment method to transfer money from one bank account to another bank
account. Accounts can be in same bank or different bank. Fund transfer can be done using ATM (Automated
Teller Machine) or using computer.
Now a day, internet based EFT is getting popularity. In this case, customer uses website provided by the
bank. Customer logins to the bank's website and registers another bank account. He/she then places a request
to transfer certain amount to that account. Customer's bank transfers amount to other account if it is in same
bank otherwise transfer request is forwarded to ACH (Automated Clearing House) to transfer amount to
other account and amount is deducted from customer's account. Once amount is transferred to other account,
customer is notified of the fund transfer by the bank.
Limitations of e-commerce
1. Since it uses the internet as the platform, data security and reliability cannot be guaranteed.
2. It is difficult to interface the internet or web and some e-commerce web pages.
3. There is need for specialized e-commerce and web servers in addition to the network servers. This
increase the set up cost or e-commerce.
4. The slow development tools that are still being used with the internet compromises e-commerce
activities.
MOBILE COMPUTING
Mobile Computing is a technology that allows transmission of data, voice and video via a computer or any
other wireless enabled device without having to be connected to a fixed physical link. The main concept
involves −
1. Mobile communication
2. Mobile hardware
3. Mobile software
1. Mobile communication
The mobile communication refers to the infrastructure put in place to ensure that reliable communication
goes on. These would include devices such as protocols, services, bandwidth, and portals necessary to
facilitate and support the stated services.
2. Mobile Hardware
Mobile hardware includes mobile devices or device components that receive or access the service of
mobility. They would range from portable laptops, smartphones, tablet Pc's, Personal Digital Assistants.
These devices will have a receptor medium that is capable of sensing and receiving signals. These devices
are configured to operate in full- duplex, whereby they are capable of sending and receiving signals at the
same time.
Personal Digital Assistant (PDA)
The main purpose of this device is to act as an electronic organizer or day planner that is portable, easy to
use and capable of sharing information with your computer systems.
PDA is an extension of the PC, not a replacement. These systems are capable of sharing information with
a computer system through a process or service known as synchronization. Both devices will access each
other to check for changes or updates in the individual devices. The use of infrared and Bluetooth
connections enables these devices to always be synchronized. With PDA devices, a user can browse the
internet, listen to audio clips, watch video clips, edit and modify office documents, and many more
services. The device has a stylus and a touch sensitive screen for input and output purposes.
Smartphones
This kind of phone combines the features of a PDA with that of a mobile phone or camera phone. It has a
superior edge over other kinds of mobile phones.
Smartphones have the capability to run multiple programs concurrently. These phones include high-
resolution touch screens, web browsers that can access and properly display standard web pages rather
than just mobile-optimized sites, and high-speed data access via Wi-Fi and high speed cellular
broadband.
The most common mobile Operating Systems (OS) used by modern smartphones include Google's
Android, Apple's iOS, Nokia's Symbian, RIM's BlackBerry OS, Samsung's Bada, Microsoft's Windows
Phone
Tablet PC and iPads
This mobile device is larger than a mobile phone or a PDA and integrates into a touch screen and is
operated using touch sensitive motions on the screen. They are often controlled by a pen or by the touch
of a finger. They are usually in slate form and are light in weight. Examples would include ipads, Galaxy
Tabs, Blackberry Playbooks etc. They offer the same functionality as portable computers. They support
mobile computing in a far superior way and have enormous processing horsepower. Users can edit and
modify document files, access high speed internet, stream video and audio data, receive and send e-mails,
attend/give lectures and presentations among its very many other functions. They have excellent screen
resolution and clarity.
3. Mobile software
Mobile software is the actual program that runs on the mobile hardware. It deals with the characteristics
and requirements of mobile applications. This is the engine of the mobile device i.e it is the operating
system of the appliance.
Question
Define mobile commerce and discuss its advantages and disadvantages