Jaypee Business School

Jaypee Institute of Information Technology

(Declared Deemed to be University u/s 3 of UGC Act)
A-10, Sector 62, NOIDA, 201 307, INDIA, www.jbs.ac.in

Title-
Human Resource Practices
Corporate Internship Report
Internship Report submitted as a partial requirement for the award of 2 year
Master of Business administration Programme
MBA 2022-24
Name: Aastha
Name of the Organization: Talent Serve
Location: C-103, 1st floor, Shree Sai Tower CHSL,
Sodawala Lane Borivali West, Mumbai
Maharashtra- 400092

Corporate Internship Supervisor

Name: Anshika Ma’am
JBS-Faculty Supervisor: Dr. Yogita Dwivedi
Start Date for Internship: 1st June 2023
End Date for Internship: 1st August 2023
Report Date: 31st July 2023

1 of 78
 SELF CERTIFICATE
I, the undersigned, hereby declare that the project report titled "Talent Serve" is the outcome
of my personal dedication and effort, undertaken during my academic pursuits under the
guidance of Dr. Yogita.
I validate that the statements presented, and the conclusions drawn in the report directly stem
from my research endeavours. Furthermore, I verify the following:
∑ The content contained within the report is original and has been formulated under the
general supervision of my academic mentor.
∑ The work has not been submitted to any other educational institution with the intention
of obtaining a degree, diploma, or certificate, either within the present university or at
any other educational institution in India or abroad.
∑ I have adhered to the prescribed guidelines of the university while crafting the report.
∑ Whenever I have integrated materials such as data, theoretical analyses, and textual
content from external sources, I have duly acknowledged them within the text and
provided comprehensive references for their inclusion.
∑ This report is the culmination of my individual exertions, research, and analysis. I assert
that all the information presented herein is accurate and reliable to the best of my
knowledge. Proper attribution and referencing have been appropriately applied to all
sources referred to within this report, encompassing relevant websites and other
pertinent materials.

2 of 78
Certificate from the Organisation

3 of 78
Turntin Plagiarism Report From LRC

4 of 78
ACKNOWLEDGEMENT
I want to convey my sincere thanks and deep appreciation to all those who played a pivotal
role in the successful culmination of my internship report. The completion of this report owes
much to the invaluable contributions, guidance, and cooperation of various individuals and
entities.
Foremost, I am incredibly thankful to Dr. Anshika, my supervisor at Talent Serve, whose
unwavering support, insightful perspectives, and expert knowledge have significantly shaped
my internship journey and guided me through the process of crafting this report. Their patience,
motivation, and readiness to impart their wisdom have been truly priceless.
I also wish to extend my heartfelt gratitude to the entire Talent Serve team for fostering an
enriching and motivational work environment. Their collaborative ethos, professionalism, and
willingness to aid me in my tasks have made my internship experience not only enjoyable but
also incredibly fulfilling.
Furthermore, I want to extend my appreciation to my coworkers and fellow interns for their
camaraderie, support, and companionship. Their optimistic energy and willingness to share
their insights have unquestionably played a significant role in shaping both my personal and
professional growth.

5 of 78
TABLE OF CONTENTS
∑ Executive Summary Page no-7

∑ Introduction of Company Page no-8 to 10

∑ Background
∑ Objective
∑ Research Methodology

∑ Company profile Page no- 11 to 27

∑ Services of the Company
∑ Company's Mission and Vision

∑ Industry Analysis Page no-28 to 50

∑ Micro vs Macro economic analysis
∑ Economic and Monetary indicators
∑ Marketing mix
∑ SWOT Analysis of the Company
∑ PESTLE Analysis

∑ Financial Analysis Page no- 51 to 54

∑ Profit and loss statement
∑ Financial Ratio
∑ Competitors Analysis

∑ Detailed study of the project Page no- 55 to 68

∑ Domain work
∑ Tasks
∑ Managing Human Resource
∑ Significance of HRM
∑ Importance of HRM
∑ Contrasting relations in Modern society

∑ Impact of Covid 19 on Edtech Page no- 69 to 80

∑ Limitations
∑ Conclusion
∑ Key takeaways from the internship experience
∑ References

6 of 78
 EXECUTIVE SUMMARY
The internship program provided by Talent Serve presented me with a valuable chance to
acquire hands-on experience and insights within the corporate landscape. This summary offers
an overview of my internship, focusing on the tasks and responsibilities I undertook.
Throughout the internship, I came to recognize the paramount significance of social media in
today's demanding and competitive business environment, particularly for startups. The
influence of maintaining a strong social media presence on a business's growth cannot be
understated, spanning across various industries and leading to the acquisition of new clientele.
Within this role, I held the position of an intern responsible for both social media management
and general administrative tasks. Commencing on June 1, 2023, my two-month internship
journey extended through August 1, 2023. This report kicks off by conducting a comprehensive
evaluation of the organization, encompassing its vision, mission, and overarching objectives.
Subsequently, a detailed exploration of the company's financial landscape ensues, trailed by a
thorough discussion of the projects I undertook and the responsibilities I shouldered.
Furthermore, the report delves into the insights I gained from this internship experience,
outlining the pivotal lessons it imparted.

7 of 78
INTRODUCTION

The organization's platform includes a range of initiatives such as "saarathi," aimed at

generating job prospects through a blend of physical and digital learning, online seminars,
workshops, and "solopreneur," which enables students, working individuals, and those in
search of employment to discover suitable career pathways that nurture their skills. Operating
as both an EdTech and E-mentoring enterprise, Talent Serve places a strong emphasis on
transforming lives by guiding individuals towards establishing their optimal careers.

8 of 78
Background-
Talent Serve India Private Limited was established as a privately held enterprise on July 16,
2019. The company operates under the status of a private limited entity and is headquartered
in the city of Mumbai, Maharashtra. Its registered capital stands at 1,000,000 INR, which aligns
with its authorized share capital.
In the fiscal year ending on March 31, 2021, marking the company's final fiscal year, Talent
Serve projected an operating revenue of less than 1 crore INR. During this period, the company
witnessed a 37.07% decrease in EBITDA and a 28.41% decline in net book worth.
An examination of the company's performance and liquidity ratios indicates that Talent Serve
India Private Limited is actively engaged in ongoing operational activities. The most recent
Annual General Meeting occurred on September 30, 2022, as per available records.
Additionally, the latest balance statement, covering up to March 31, 2022, is on record.
Dilip and Megha Worah hold directorial positions within Talent Serve Company. The entity's
Corporate Identification No. is U74999MH2019PTC328130, assigned at its inception in 2019.
The registered office is located at Charkop Hemavathi in Kandivali, Mumbai, Maharashtra.

Objective:
∑ To endeavour aims to evaluate the practices employed by Talent Serve.
∑ To explore various methods of recruitment, utilizing platforms like LinkedIn and
Google Forms.
∑ To examine the impact of the COVID-19 pandemic on the organization and the
strategies implemented to overcome the challenges it presented.
∑ To Analysing the Edtech industry response to covid 19 Pandemic.

9 of 78
Research Methodology:
Research involves a systematic inquiry process aimed at providing valuable insights to inform
business decisions and address managerial challenges. This relatively recent field is primarily
supported by businesses seeking to gain a competitive edge. Research methodology serves as
a structured approach to problem-solving, akin to the scientific study of research processes. It
encompasses the entire research framework, encompassing research design, sampling
techniques, data collection methods, and analysis procedures.
Descriptive research- A facet of business research, encompasses surveys and fact-finding
inquiries of various types. It assists researchers in portraying the current scenario, enabling an
analysis of employee satisfaction's effectiveness and aiding in achieving objectives.
Sampling design plays a pivotal role in defining the specific objectives, referred to as the
universe, to be studied. In this research, which explores numerous universes, a non-
probability sampling technique known as convenience sampling was employed.

Data collection sources-

PRIMARY DATA: Collected through interaction and personal observation.
SECONDARY DATA: Obtained from books, magazines, websites, and organizational
records.

10 of 78
Company Profile-
Alumni from prestigious institutions such as IIT, IIM, and Symbiosis have come together to
establish the Talent Serve Company. Their mission revolves around engaging with a global
student population, providing comprehensive solutions for both career and educational
requirements. Leading the charge is MeghaaWoraah, one of the founders and the CEO of
Talent Serve. Established in 2019 and headquartered in Mumbai, the company has amassed a
workforce of over 100 dedicated employees.
Talent Serve focuses on delivering career guidance to students, aspiring professionals, and
newcomers to various fields. They achieve this by tapping into the expertise of distinguished
educators who offer valuable insights gained from their extensive experience. The goal is to
assist individuals in securing their desired positions. This platform is open to any student or
professional in pursuit of their dream career.
The company presents three core product offerings: Start, Grow, and Pro plans. These plans
cater to distinct stages of career development:

∑ Start Plan:
∑ A 15-day subscription
∑ Access to 1200 minutes of instructional videos
∑ Fundamental guidance for creating an effective resume
∑ Interactive live sessions
∑ Participation in a live project
∑ Thorough preparation for job interviews
∑ Issuance of a completion certificate

Talent Serve Company tries to equip individuals by using the necessary tools and knowledge
to thrive in their path of career, making it an ideal choice for anyone seeking to transform their
aspirations into reality.

The Grow Plan encompasses:

∑ A 60-day subscription offering
∑ Access to over 4000 minutes of regular training videos
∑ Comprehensive guidance for creating a strong basic resume
∑ Engaging live interactive sessions exceeding a count of 10
∑ Involvement in 3 live projects
∑ Availability of certain pre-recorded video content
∑ Valuable opportunity for a rewarding internship experience
∑ Thorough preparation for upcoming job interviews
∑ Attainment of a certificate upon completion

11 of 78
On the other hand, the Pro plan provides:
∑ Extended 120-day subscription access
∑ Access to training videos totalling 1000+ minutes
∑ Support in crafting an impactful resume
∑ A substantial 36 live interactive sessions
∑ Participation in 6 live projects
∑ Availability of select pre-recorded video content
∑ Practice through mock interviews to enhance readiness
∑ Prospects for paid internship positions
∑ Access to mentoring services
∑ Comprehensive preparation for job interviews
∑ Receipt of a completion certificate

12 of 78
13 of 78
Sales Department:
∑ Sales Development Representatives
∑ Business Development Professionals
∑ Technical Sales Engineers
∑ Customer Acquisition Specialists

Digital Marketing Team:

∑ Manager for social media
∑ Specialist in Email Marketing
∑ Creative Graphic Designer
∑ Video Editing Expert

Interns:
∑ Interns in Sales Department
∑ Interns for Marketing Activities
∑ Interns in Software Development
∑ Interns Specializing in Android Development

14 of 78
vLearn from the top mentors

15 of 78
SERVICES PROVIDED BY THE COMPANY ARE:

16 of 78
Saarathii Initiative-
Saarathii is an innovative endeavour aimed at empowering the youth, driven by the mission of
Talent serve to generate 100,000 employment opportunities throughout India.

The Core Objectives of Saarathii:

∑ Creating a positive societal impact
∑ Bridging the gaps in students' career paths
∑ Nurturing leadership aptitude among students

Guided by a Forward-Thinking Vision:

∑ Equipping candidates with interview readiness
∑ Crafting compelling CVs and portfolios
∑ Keeping candidates informed about corporate policy shifts
∑ Instilling essential contemporary skills

To date, over 9,000 individuals have already secured placements through the initiative, with
more than 28,000 enrolments recorded thus far

17 of 78
Why Saarathii?

Talent serve has extended an invitation to both students and colleges to avail themselves of
numerous internship opportunities offered through its freemium membership model. By
utilizing their college IDs, individuals can gain access to a range of specialized fields open for
internship applications. These sought-after internships guarantee a minimum stipend of Rs.
5000 and are exclusively available to students.

18 of 78
Saarathii's Career and Job Assistance Program offers a comprehensive
range of benefits to individuals seeking employment:
∑ Engage in interactive sessions with distinguished alumni from prestigious institutions
such as IIT and IIM.

∑ Receive guidance in constructing a compelling portfolio that showcases your skills and
achievements.

∑ Benefit from unlimited placement support for an extended duration of six months.

∑ Participate in interactive discussions led by TEDx speakers, gaining insights into

diverse fields.

∑ Obtain assistance in resolving uncertainties pertaining to your career path.

∑ Access a collection of informative videos offering valuable advice and strategies for
crafting effective resumes and portfolios.

∑ Participate in live career counselling sessions to receive personalized guidance.

∑ Receive a professionally curated resume tailored to your specific needs.

∑ Enjoy the convenience of preparing for your career journey from the comfort of your
home.

∑ Access over 1200 minutes of confidence-boosting training sessions.

∑ Make the most of a six-month subscription to the platform's resources and support.

∑ Receive a certified acknowledgment of program completion.

∑ Benefit from a psychometric assessment to gain deeper self-awareness.

∑ Engage with aptitude tests to gauge your readiness.

19 of 78
Saarathii's holistic approach empowers job seekers through various
means:
∑ Expert-led career management sessions are meticulously designed by industry veterans
with over 12 years of experience, catering to the psychology of job seekers.

∑ Attendance in these sessions' aids in clarifying doubts. Supplementary resources like

blogs and videos in the Talent serve playlist are available for further clarity.

∑ Craft a standout resume and impactful social media portfolio, enhancing your interview
performance.

Saarathii's program is designed to bolster your job-seeking journey, equipping you with
essential skills and insights to excel in your career pursuits

20 of 78
How can individuals from various backgrounds - students,
colleges, and companies - engage with Saarathii's offerings?
Here's an outline of the process:
1. For Interns/Students: Students start by enrolling with Saarathii. From there, they have the
option to apply for internships through their educational institutions, via Talentserve, or even
directly with companies. Once they submit their applications, and upon acceptance, a
productive relationship is established.

2. For Colleges: Colleges become part of the Saarathii network by enrolling. They can then
initiate requests to companies for internships or job placements. Similarly, they can receive
requests from companies seeking potential candidates. Upon mutual agreement, a partnership
forms, leading to internships and placements for their students.

3. For Companies: Companies begin their journey with Saarathii by enrolling in the platform.
They gain the flexibility to either hire interns directly or engage with colleges. This engagement
involves sending and receiving internship or placement requests. Once these requests are
confirmed, a productive relationship blossom.

Within the Saarathii ecosystem:

∑ Exciting events like Summer Markathon and Hackathons are orchestrated.
∑ Creative competitions encompassing Content Writing, Blogging, and Brand
Management are conducted through the efforts of Campus Ambassadors and Brand
Promoters.
∑ Valuable rewards, amounting to Rs. 20 Lakhs, await participants.
∑ Additionally, live sponsored projects worth Rs. 5 Lakhs, courtesy of Talent serve, are
available for colleges.
∑ Colleges also can secure Rs. 5 Lakhs for Markathon or Hackathon events.
∑ Campus Ambassadors and Brand Promoters have a chance to earn rewards valued at
Rs. 15,000.

21 of 78
We can all connect with a reality in which human civilization has transitioned from the stone
age to an era where advanced technologies are employed to fracture these very stones. This
modern world is progressing rapidly, and our collective inclination towards acquiring fresh
knowledge is evident. Talent serves offers a platform that empowers individuals to make
informed decisions about their interests and future paths by participating in webinars that cover

22 of 78
cutting-edge technologies and various management courses.

Disha offers valuable knowledge to those who seek it. Meanwhile, Talent serves assists
individuals in learning by involving them in meaningful conversations and aiding them in
constructing a robust portfolio and resume. This approach greatly enhances their ability to
make a positive impact during interviews.

23 of 78
24 of 78
Individuals can strategize their digital educational journey using Talent serve's innovative
Phygital approach. Within this framework, Talent serves offers an extensive collection of
courses spanning various cutting-edge technologies and management subjects.
Chanakya, on the other hand, empowers students to refine their abilities by enrolling in
comprehensive, certification-bearing long-term courses. This, in turn, enables students to
construct a robust portfolio and resume, significantly enhancing their prospects for future
employment.

25 of 78
26 of 78
Talent Serve specializes in several product areas, including:
∑ Focused on EdTech (Educational Technology) as its core, the company's business
model is centred around:

∑ Facilitating resume building

∑ Offering comprehensive career guidance

∑ Enhancing job readiness

∑ Cultivating a heightened sense of professionalism

∑ Applying acquired knowledge to real-world challenges

∑ Providing distance education and machine learning services

The company operates through distinct business approaches:

∑ B2B (Business-to-Business): Talent Serve presents a pool of exceptional candidates
who have completed their courses using the company's services. Employing these
candidates can significantly elevate employee productivity, resulting in improved
output and cost savings for businesses.

∑ B2C (Business-to-Consumer): Through its services, Talent Serve offers individuals

the opportunity to advance their careers in a more professional manner. With the
guidance of over 300 Industry Experts, candidates can access top-notch career advice.
The company also guarantees job placements and offers premium paid internships.
Collaborations with 500+ college partners, including prestigious institutions like IIM
Ahmedabad, IIM Calangute

27 of 78
Mission:
At the heart of Talent serve's mission lies the commitment to provide a seamless,
comprehensive gateway that fulfils all the demands of businesses, effectively meeting the
diverse needs of customers. Our goal is to streamline corporate necessities into a single, user-
friendly encounter. This way, individuals can dedicate themselves to pursuing their ambitions
and objectives. Through our dedicated efforts, we strive to earn your confidence, fostering a
positive societal transformation.

Vision:
Our vision revolves around granting students, job seekers, and professionals' access to top-
notch education intertwined with promising career opportunities. By presenting a platform that
caters to both educational and business requisites, we aspire to open doors for all, enabling
them to achieve their educational and professional aspirations

28 of 78
 .

Industry Analysis:
The educational technology sector in India has emerged as one of the global leaders due to its
remarkable growth. The expansion of EdTech companies in India has been driven by a
substantial student population, increasing internet usage, and a rising demand for high-quality
education. These companies provide convenient access to courses, lectures, and study materials
through virtual learning environments. These platforms often incorporate interactive features
like tests and assignments to encourage engagement and feedback. An EdTech company, short
for Education Technology company, leverages technology to offer educational products,
services, platforms, or solutions that enhance and support the learning process.

29 of 78
Micro vs Macro Economic Analysis:
Macroeconomics focuses on the broader aspects of how the economy functions. It examines
concepts such as employment, gross domestic product (GDP), and inflation—subjects
frequently discussed in news and government policy debates. Microeconomics, a subset of
macroeconomics, delves into the interactions of supply and demand in individual markets for
goods and services. Microeconomic analysis provides insights relevant to business decision-
making and the formulation of public policies. In contrast, macroeconomics deals with
complex relationships involving aggregates on a larger scale, such as national income, savings,
and the general price level.

Economic and Monetary Indicators:

Monetary policy indicators are variables that offer insights into the effects of the central bank's
policies, indicating either stimulus or restraint. Economic indicators are macroeconomic data
points that are used by analysts to interpret current and the future investment chances. These
indicators also serve as tools for assessing the overall economic health. While economic
indicators can vary, certain data sets released by government and non-profit organizations have
gained widespread attention. Examples of these indicators involves the Consumer Price Index,
unemployment rates and gross domestic product.

30 of 78
Unemployment rate-

The Unemployment Rate

Years (%) Annual Change

2022 7.33% -0.38%

2021 7.71% -2.48%

2020 10.20% 3.69%

2019 6.51% -1.14%

2018 7.65% -0.08%

2017 7.73% -0.11%

2016 7.84% -0.07%

2015 7.92% -0.07%

The concerning issue of unemployment in India continues to be a prominent challenge,

displaying variations across different regions and industries. A recent report from Bloomberg,
referencing data provided by the Centre for Monitoring Indian Economy (CMIE) in July,
highlights that the unemployment rate in India currently stands at 7.95 percent as of July 2023.
Recent shifts in weather patterns throughout the country have brought about significant
transformations in economic dynamics. With widespread rainfall encompassing a considerable
portion of India's agricultural land, there is an increasing expectation of heightened farm
production. This promising development has the potential to contribute positively to the overall
economic growth.
Nevertheless, despite the improvement in the agricultural sector due to better rainfall, there has
been a noticeable decrease in labour demand in the non-agricultural sectors of rural areas
during July. Consequently, there has been a decline in the number of rural laborers actively
seeking employment, leading to a reduction in the rural employment rate.
The labour force in rural India has experienced a contraction of around five million individuals.
This decline in labour force participation force participation has also been witnessed in urban
areas, pointing toward a more extensive economic vulnerability that necessitates targeted
attention

31 of 78
India's present GDP scenario:
During the fourth quarter of the fiscal year 2022-23, India's economy demonstrated a growth
of 6.1 percent, resulting in an annual expansion rate of 7.2 percent. This upsurge in growth
outperformed the 4.5 percent increase witnessed in the preceding quarter of October-December
2022-23.
Official statistics disclosed on May 31, 2023, indicate that the estimated GDP for the fourth
quarter of the ongoing fiscal year stands at ₹43.62 lakh crore, in contrast to the ₹41.12 lakh
crore recorded in the same period of the old fiscal year from 2021 to 2022.
Our finance minister Nirmala Sitharaman's office announced on June 12, 2023, via Twitter that
India's GDP has now reached the milestone of $3.75 trillion in 2023. Additionally, the Ministry
affirmed that India has ascended from the tenth to the fifth position among the world's largest
economies. With a GDP of $3,737 billion at current prices, India's economic size is surpassed
only by the United States ($26,854), China ($19,374 billion), and Germany ($4,309 billion).

GDP GDP Per Capita GDP Growth

Year (Nominal)

Year 2023 (till June) $3,737.00B $2601 6.5% (Forecast)

Year 2022 $3,385.09B $2,389 7.00%

Year 2021 $3,150.31B $2,238 9.05%

Year 2020 $2,671.60B $1,913 -5.83%

Year 2019 $2,835.61B $2,050 3.87%

Year 2018 $2,702.93B $1,974 6.45%

Year 2017 $2,651.47B $1,958 6.80%

Year 2016 $2,294.80B $1,714 8.26%

32 of 78
Industrial Production-

In June 2023, there was a 3.7 percent year-on-year increase in industrial production in India.
This growth rate slowed down from a previously revised 5.3 percent rise in the previous month
and fell short of market expectations, which were at 4.8 percent. Within the sectors,
manufacturing output saw a 3.1 percent increase, mining experienced a 7.6 percent growth, and
electricity generation went up by 4.2 percent. Looking at the April-June period, industrial
production demonstrated a 4.5 percent advancement.
Industrial production in India serves as a measure of the productivity exhibited by enterprises
functioning within the industrial division of the economy. The predominant component within
this domain is the manufacturing sector, encompassing a significant 78 percent of the overall
production. Essential subdivisions within manufacturing encompass fundamental metals,
refined petroleum products and coke, chemicals, food items, pharmaceuticals, motor vehicles,
machinery, non-metallic mineral products, textiles, electrical appliances, and fabricated metal
goods. Mining constitutes 14 percent of the complete output, with electricity adding an 8
percent contribution.
Transitioning to corporate profits, the corporate profit-to-GDP ratio for both the Nifty500
companies and listed firms in India experienced a slight moderation in 2023 due to higher
commodity prices. The profit growth for Nifty500 companies decelerated to 8.7 percent year-
on-year in FY23, following a significant increase of 49 percent YoY in FY22 and 50 percent
YoY in FY21, according to a report from Motilal Oswal Financial Services. Despite pandemic-
related challenges and a sluggish economic recovery, corporate profits showed resilience from

33 of 78
2020 to 2023. Among 25 sectors, 20 sectors witnessed an improvement in the ratio during this
period, with PSU banks, private banks, telecom, metals, insurance, and oil & gas driving the
growth. Only cement, media, and consumer durables observed a reduction in the ratio.
The decrease in the 2023 profit-to-GDP ratio for Nifty500 companies by 0.2 percent was
primarily influenced by declines in the metals and oil and gas sectors, whereas BFSI (banking,
financial services, and insurance) improved by 0.4 percent. The Nifty500 universe's corporate
profit growth slowed down to 8.7 percent YoY in FY23, following substantial growth in the
previous two fiscal years. Despite nominal GDP growing faster than corporate profits, the
brokerage firm attributed this to the economic dynamics of the years.
The brokerage firm anticipates the ratio to remain stable in the future and highlights India's
positive earnings cycle turnaround after nearly a decade. Exiting FY23 with an 11 percent
growth in earnings per share (EPS) against a high base of 34 percent growth in FY22, BFSI
played a significant role in driving incremental earnings in FY23. With favourable
macroeconomic conditions, stable oil prices, a strong fiscal balance sheet, and controlled
inflation, the market's outlook appears optimistic, as stated by Motilal Oswal

34 of 78
Company Overview-
Talent Serve India Private Limited Talent Serve India Private Limited, established on 16 July
2019, is a privately held company situated in Mumbai City, Maharashtra. This company
operates as an unlisted private entity and is authorized to conduct business as a private
company. Whose office is in Mumbai, the company owns up an authorized share capital of
INR lac 1.00 and a paid capital of INR lac 1.00.
During the financial year ending on 31 March 2022, Talent Serve India Private Limited
generated operating revenues falling below INR 1 crore. Impressively, its EBITDA
experienced a remarkable increase of 961.14% compared to the previous year. However, the
company's book NetWorth showed a decline of -10.86% during the same period.
Presently, Talent Serve India Private Limited holds an active status. As per our available
records, the latest annual General Meeting of this company took place on 30 September 2022.
The company's board of directors comprises two individuals, namely Dilip Worah and Megha
Worah.
The Corporate Identification Number (CIN) assigned to Talent Serve India Private Limited is
U74999MH2019PTC328130. The company's registered office can be found at Plot 9, A-702,
Charkop Hemavathi CHSL, Charkop, Sector 7, RDP-7, Kandivali (West), Mumbai,
Maharashtra, Mumbai City.

35 of 78
Incorporating a range of 26 technologies on its website, -
Talent Serve utilizes various tools such as Viewport Meta, iPhone/Mobile Compatibility, and
SPF, as reported by Built With

36 of 78
37 of 78
Key Success Factors for Talent serve's Effectiveness:
The investigation into Talent serve's effectiveness yielded seven significant discoveries. The
primary revelation pinpointed nine factors that showcase the strongest correlation between
technology integration and educational triumph. These factors encompass:
∑ The seamless integration of technology across all intervention classes.
∑ Allocation of dedicated time by principals and school leaders for teacher professional
development and collaborative endeavours.
∑ Student utilization of technology for collaborative activities.
∑ Weekly integration of technology into core curricula, if not more frequently.
∑ Regular administration of online formative assessments, with a frequency of at least
once a week.
∑ A lower student-to-computer ratio showing a positive association with outcomes.
∑ Monthly utilization of virtual field trips as part of the learning experience.
∑ Daily employment of search engines by students. Principals were provided training in
methodologies aimed at fostering teacher acceptance, incorporating best practices for
the effective utilization of technology, and recognizing the transformative potential of
technology in the realm of education. The research findings indicated that a mere one
percent of the observed educational institutions was able to successfully implement all
nine of these key factors. Interestingly, the schools that achieved this comprehensive
implementation within their one-to-one device programs outperformed both other
schools and those one-to-one schools that did not encompass the full set of nine factors.
∑ The report emphasizes that the mere presence of computers in a school environment is
not a guaranteed catalyst for improved academic outcomes. The way technology is
integrated holds equal importance to the technology itself. The study also brought to
light a positive connection between well-executed technology integration and cost
savings. The analysis projected potential nationwide savings of up to $739 million,
specifically in high schools, by transitioning to a learning management system.
Additional savings are anticipated through streamlined data collection and software
utilization, targeted selection of instructional materials tailored to specific student
groups, and a reduction in dropout rates.
∑
Effective support from educational leaders, particularly principals, emerged as a critical
determinant in the successful implementation of technology. Furthermore, the
integration of technology in intervention classes yielded enhancements in test scores,
elevated rates of course completion, and a reduction in dropout rates. The study
underscored that online collaboration heightens student engagement and productivity,
with the most significant benefits observed when technology is seamlessly incorporated
into daily educational activities.
∑ The extensive survey, spanning nearly 1,000 schools across 49 states and Washington,
was the source of the data. The report's focus on data at the school level, rather than the
district level, was deliberate in order to capture insights closely tied to students,
teachers, and principals.

38 of 78
∑ Recognizable figures associated with Project RED, such as Leslie Wilson, CEO of the
One-to-One Institute, Thomas Greaves of the Greaves Group, and Jeanne Hayes from
the Hayes Connection, may resonate with the readers

39 of 78
Areas of Technological Leadership-
∑ Marketing
∑ Utilization of Programming Languages and Frameworks
∑ Developer Engagement and Software Development
∑ Communication Strategies
∑ Product Design and Innovation
∑ Collaborative Work Methods
∑ Human Resources Management
∑ Management of Computer Networks
∑ Customer Relationship Management
∑ Business Intelligence and Data Analytics

Twitter

40 of 78
Facebook

GoDaddy Professional Email

Google Tag manager

41 of 78
Facebook for Business

Instagram

42 of 78
What types of technology are employed in the field of
education?
Adapting to technology is no longer a choice; it's an imperative due to its ever-evolving nature.
Every day, people encounter novel learning experiences as technology continues to advance.
The evolution of educational technology has taken various forms over time, beginning with the
earliest methods of carving on stone, progressing to metal sheets, and ultimately to the widely
known use of paper and writing instruments like pens and pencils. This progression has
spanned over 30,000 years, and even today, the invention of paper and pen remains relevant.
Technology has left a profound impact on various sectors including education, employment,
and healthcare. It has paved the way for improved education and more accurate outcomes.
Schools play a pivotal role in nurturing the skills and talents of young individuals, making them
the ideal platform for introducing technology to the upcoming generation. This integration
equips them with the required skills and guidance needed to harness benefits through
technology. Steven Hack Barth's "The Educational Technology Handbook" defines educational
technology as a structured approach to solving teaching and learning challenges.
The transformation brought about by technology in education is evident through the
introduction of sophisticated tools that have revolutionized the entire educational system. In
the past, education was often limited to verbal communication between teachers and students,
lacking visual aids. However, milestones like John Dury's modern library in 1651 marked the
beginning of research resources. Advancements such as the invention of chalkboards and slates
for teaching and learning, and the subsequent development of the modern pencil by Nicolas-
Jacques Conte in 1795, further contributed to the evolution.
The 20th century witnessed significant advancements, including the introduction of the film
strip projector in the 1930s for educational videos, followed by the overhead FRO projector in
the 1940s, which transformed teaching methods. These developments were not instantaneous;
they gradually unfolded, driven by societal needs and educational requirements. As technology
continued to progress, the emergence of interactive whiteboards, commonly known as smart
boards, in 1991 replaced traditional chalkboards. This innovation facilitated interactive
learning experiences between students and educators.

43 of 78
The proliferation of computers in classrooms, highlighted by Chris Dede in 2009, solidified
their status as an essential educational tool, with the internet becoming an integral part of
students' lives. Online platforms streamlined tasks such as submitting assignments, with
programs like Blackboard becoming prevalent. While some individuals quickly grasped these
technologies, others required more time to comprehend their functionalities. The convenience
of completing and submitting assignments on the same device has proven beneficial.
In essence, technology has continuously shaped the educational landscape, propelling it
towards more effective and engaging methods of teaching and learning. From ancient writing
tools to modern interactive whiteboards and computer-based learning, each advancement has
been driven by the aim of enhancing education and meeting the evolving needs of individual.

44 of 78
45 of 78
46 of 78
SWOT ANALYSIS OF EDTECH Industry-

Strengths:
∑ Accessibility: Online learning provides learners with the flexibility to access
educational resources conveniently from anywhere and at any time.
∑ Cost-effectiveness: Online courses are more budget-friendly compared to traditional
classroom-based education, reducing travel and physical resource expenses.
∑ Interactivity: Online courses offer engaging features like quizzes, tests, simulations,
and more.

Weaknesses:
∑ Technical Challenges: Learning experiences may be hindered by technical glitches or
connectivity issues.
∑ Digital Literacy Barrier: Some users might struggle with navigating online platforms
due to a lack of digital literacy.
∑ Lack of face-to-face Interaction: Online learning lacks the face-to-face interactions
with instructors, potentially impacting the quality of education.

47 of 78
Opportunities:
∑ Global Reach: Online learning platforms can overcome geographical barriers,
targeting a global audience and expanding their market.

∑ Customization: Personalized courses and tailored plans can be offered to meet the
specific needs of individual users.

∑ Lifelong Learning Trend: The growing emphasis on continuous learning and skill
enhancement aligns with the increasing demand for e-learning platforms.

Threats:

∑ Competition: Intense competition within the e-learning industry poses a significant

challenge.

∑ Technological Changes: Rapid technological advancements might disrupt certain

features or aspects of online learning platforms.

∑ Data Security: Handling sensitive user data makes e-learning platforms susceptible to
security breaches and privacy concerns.

48 of 78
PESTEL Analysis:
EdTech companies can gain insights into potential opportunities and challenges by assessing
these factors and adjusting their strategies accordingly.

Political Factors:
∑ Government Regulations: Regulations imposed by governments on education can
influence the adoption of EdTech solutions, particularly regarding funding and
educational programs.

∑ Public Financing: Government support for educational projects, including digital

learning, can significantly impact the growth of the EdTech sector.

Economic Factors:
∑ Economic Growth: Individuals and institutions' willingness to invest in EdTech
solutions can be influenced by factors like GDP growth and disposable income levels.

∑ Affordability: The affordability of EdTech solutions, especially in economically

challenged areas, affects their adoption.

Social Factors:
∑ Demographics: Changes in demographics, such as a tech-savvy younger population,
can impact the target audience of E-learning platforms.

∑ Lifelong Learning Trend: The trend of continuous learning provides opportunities for
E-learning platforms.

∑ Attitude toward Online Education: Society's perception of online education

influences the adoption of E-learning platforms.

Technological Factors:

49 of 78
 ∑ Connectivity: Reliable internet connectivity directly affects the accessibility and usage
of online learning platforms.

∑ Data Security: Ensuring data security is crucial for E-learning platforms to protect user
information.

∑ Technological Advancements: Rapid progress in AI, Machine Learning, AR, VR, and
mobile learning can reshape the features of E-learning platforms.

Environmental Factors:
∑ Sustainability: Growing environmental awareness drives demand for online learning
platforms that promote sustainability.

∑ Energy Consumption: Online learning platforms must address energy consumption

and carbon footprint concerns, especially related to data centres and servers.

Legal Factors:
∑ Consumer Protection Laws: Compliance with consumer protection laws, including
refund policies and transparent terms of service, is vital for online learning platforms.
∑ Contractual Agreements: Legal agreements with educators, institutions, and
companies can impact platform operations.
∑ Intellectual Property Rights: Addressing copyright and intellectual property issues is
essential for the content provided by online learning platforms.

50 of 78
Product:
∑ Course Offerings: Within the realm of EdTech, the term "product component" pertains
to the array of services and offerings that EdTech businesses furnish for online learning.
This encompasses learning management systems (LMS), educational applications,
tutoring services, test preparation programs, language learning tools, as well as other
educational materials. Additionally, this encompasses online learning platforms and
LMS.

∑ Certification Programs: Enhancing the value for learners, EdTech companies provide
certifications that are recognized within the industry for completed courses, which can
then be showcased on their resumes and portfolios.

∑ High-Quality Content: The content provided on online learning platforms must adhere
to standards of quality, being well-organized, engaging, up-to-date, and delivered
through a variety of multimedia formats like videos, quizzes, and interactive elements.

51 of 78
Price:
∑ Subscription Models: To cater to learners' preferences, the availability of subscription
options enables access to multiple courses, fostering continuous learning.
∑ Promotions and Discounts: To attract new learners and encourage course enrolment,
occasional limited time offers, or special pricing should be extended.
∑ Tiered Pricing: Implementation of tiered pricing plans, accompanied by various levels
of courses and diverse pricing points for masterclasses, ensures a wider range of options
for learners.

Promotion:
∑ Personalized Email Campaigns: Engaging potential and existing customers is
achieved through personalized email campaigns, which showcase new courses,
highlight special events, and promote promotions.
∑ Digital Marketing: Leveraging digital marketing channels including social media
platforms and search engine optimization plays a pivotal role in effective promotion.
∑ Influencer Collaborations: Collaborating with influential figures and experts from
relevant industries can significantly boost the promotion of the E-learning platform.

Place:
∑ Mobile App: Developing a mobile app facilitates easy communication with learners,
enabling them to engage in courses while on the move, thereby enhancing their overall
user experience.
∑ Online Platform: Ensuring seamless access through both desktop and mobile devices
empowers learners to study at their convenience.
∑ Global Accessibility: Extending access to the online learning platform worldwide
promotes enrolment from diverse countries, fostering an international learner
community.

52 of 78
People:
∑ Expert Instructors: Hiring seasoned and highly knowledgeable instructors is vital for
delivering top-quality content and masterclasses.
∑ Customer Support: Offering excellent customer support through various channels
such as email, chat, or phone is essential for addressing learners' queries effectively.
∑ Community Development: Nurturing a sense of community among learners involves
providing forums or discussion groups that facilitate peer-to-peer interactions.

Process:
∑ Course Tracking: Implementation of tools allowing learners to monitor their progress
and access completion certificates upon finishing a course enhances their sense of
achievement.
∑ User-Friendly Interface: Ensuring an intuitive and easy-to-navigate platform interface
provides a seamless learning experience for all users.
∑ Enrolment Simplification: Streamlining the course enrolment process with clear
instructions and minimal steps facilitates easy sign-up for learners.

Physical Environment:
∑ Physical Proof: This refers to the tangible setting in which the service is delivered,
such as in-person workshops or tutoring sessions.
∑ Enhancing Experience: To enhance the overall experience, businesses should focus
on creating a welcoming and professional learning environment

53 of 78
 Financial Analysis
I have taken financial analysis of Talent serve which is the process of evaluating a company's
financial performance by examining its financial statement.

Financial Analysis-

54 of 78
Profit- Loss statement-

55 of 78
Financial Ratio-
-

56 of 78
Competitor’s Analysis of Talent serve-

57 of 78
 Detailed Study of the topic
Human resources (HR) practices encompass a wide range of activities and strategies aimed at
managing an organization's workforce effectively. These practices are crucial for attracting,
retaining, and developing talent within a company.

1. Recruitment and Selection:

- Analyse the organization's recruitment methods, including job postings, interviews, and
assessments.
- Assess the effectiveness of the selection process in identifying suitable candidates.

2. Onboarding:
- Evaluate the onboarding process for new employees, including orientation, training, and
integration into the company culture.

3. Performance Management:
- Examine how performance is measured, feedback is provided, and goals are set for
employees.
- Review the frequency and effectiveness of performance appraisals.

4. Employee Development:
- Study training and development programs to enhance employees' skills and career growth.
- Assess opportunities for promotions and advancement within the organization.

5. Compensation and Benefits:

- Analyse the company's salary structure, bonus programs, and benefits packages.
- Ensure compensation is competitive within the industry.

6. Employee Engagement:
- Measure employee satisfaction, morale, and engagement levels.
- Identify initiatives to improve workplace culture and employee motivation.

7. Workplace Policies and Compliance:

58 of 78
 - Review HR policies related to diversity and inclusion, harassment prevention, and
compliance with labour laws.
- Ensure policies are up to date and effectively communicated.

8. Conflict Resolution and Employee Relations:

- Assess how conflicts and employee grievances are handled.
- Examine communication channels for addressing workplace issues.

9. Talent Retention:
- Study turnover rates and reasons for employee departures.
- Develop strategies to retain top talent.

10. HR Technology:
- Evaluate the use of HR software and systems for managing HR processes.
- Ensure data privacy and security in HR operations.

11. Metrics and Analytics:

- Implement HR metrics and analytics to measure the impact of HR practices on business
outcomes.
- Use data to make informed decisions and continuously improve HR strategies.

12. Legal Compliance:

- Ensure that HR practices comply with labour laws, regulations, and industry standards.
- Regularly update policies to stay in compliance.

13. Health and Safety:

- Examine workplace safety protocols and health-related initiatives.
- Ensure a safe and healthy working environment.

14. Succession Planning:

59 of 78
 - Develop plans for leadership and key position succession within the organization.
- Identify and nurture future leaders.

15. Employee Feedback and Surveys:

- Collect feedback from employees through surveys and focus groups.
- Use this feedback to make data-driven improvements.

16. Global HR Practices

- If the organization operates globally, consider international HR practices and compliance
with local laws and cultures.

A comprehensive study of HR practices involves gathering data, conducting surveys,

interviews, and benchmarking against industry standards. It's an ongoing process to adapt and
improve HR strategies to meet the evolving needs of the organization and its employees.
In my capacity as an intern at the organization, I had the opportunity to delve into two distinct
roles - one as a Human Resource intern and the other as a General Management intern.

Important Insights: Managing Human Resources

The Human Resources (HR) division within a company performs critical roles, which
encompass tasks like recruiting, evaluating, training, and selecting potential job candidates.
Moreover, HR departments oversee matters of employee compensation, benefits, and the
termination of employment. The fundamental strategy of Human Resource Management
(HRM) revolves around enhancing an organization's workforce with the aim of ultimately
bettering the organization itself in the long term. Keeping abreast of pertinent laws that impact
both the company and its employees is pivotal for HR departments. Numerous companies have
delegated traditional HR administrative responsibilities, such as payroll and benefits
administration, to external service providers.
Principal HR Responsibilities A study conducted by The Conference Board (CB), a member-
driven economic think tank, has pinpointed six pivotal activities related to personnel that HR
departments must proficiently execute to contribute value to a corporation. These activities
encompass:

∑ Effectively managing and leveraging human resources.

60 of 78
 ∑ Establishing connections between performance evaluations and competency-based
compensation.

∑ Developing proficiencies that enhance both individual and organizational performance.

∑ Cultivating innovation, creativity, and adaptability to bolster competitiveness.

∑ Employing fresh approaches to work process design, succession planning, career

advancement, and interorganizational mobility.

∑ Skilfully overseeing the integration and application of technology through improved

staffing, training, and employee communication.

Strategic HR Management Beginning in the 1980s, there emerged a movement toward strategic
initiatives within HR departments. This was driven by research that underscored the impact of
employee-related factors on a company's long-term business prosperity. Collectively termed
human resource management (HRM) strategies, these strategies encompass a comprehensive
approach to supervising employees, nurturing organizational culture, and fostering the work
environment. They centre on recruitment, management, and overall guidance.
Objectives of Human Resource Management Societal Objectives: HRM involves devising
programs that address employees' economic, psychological, ethical, and social needs. These
initiatives encompass compensation and benefits structures, equal opportunity campaigns,
community engagement endeavours, disability inclusion programs, and more. The goal is to
meet societal objectives, thereby motivating and retaining productive employees.

Organizational Objectives-
A key HRM objective is to ensure the availability of the right number of employees possessing
suitable skills and placed in appropriate positions. This contributes to the organization's
achievement of its goals within defined timeframes. HRM also involves policies related to
workplace amenities, employee facilities, and fostering a positive employee-employer rapport
through equitable compensation, rewards, and benefits.

Functional Objectives-
Functionally, HRM strives to formulate organizational policies that align with local and federal
regulations concerning human rights, occupational health and safety, employment equity,
labour relations, and employment standards. This cultivates a high-quality work environment
and encourages ethical employee conduct.

Personal Objectives-

61 of 78
 Personal HRM objectives encompass the acquisition, development, utilization, and retention
of skilled employees. This is facilitated through effective training, performance feedback, and
identification of areas for improvement.

Achieving Organizational Goals -

HRM begins with fulfilling organizational goals. Effective HRM involves leveraging human
resources to attain organizational objectives, covering aspects like workforce management,
hiring, training, payroll, and retirement. Setting targets, plans, and allocations is essential for
successful HRM execution.

Fostering Work Culture -

Prioritizing employees and workplace culture is key to successful HRM and organizational
performance. A positive workplace culture significantly influences HRM outcomes.

Team Integration -
Efficient communication and integration across company divisions and teams are vital. HR
must ensure seamless integration solutions are in place.

Training and Development-

Employee productivity and performance are interdependent. Adequate training and growth
opportunities promote workforce efficiency.

Employee Motivation -
Maintaining focus and positivity while keeping employees motivated is a core HRM objective.
Empowerment, involvement, and appreciation contribute to a motivated workforce.
Incorporating these aspects ensures effective human resource management that leads to a
content and productive workforce, aligning with the company's goals and success.

Human Resource Management Guidelines-

The core objective of Human Resource Management (HRM) is to ensure the availability of
skilled and capable individuals in sufficient numbers to meet the specific needs of each
department within the charitable organization. This is achieved through adept forecasting and
planning for future staffing requirements.
The Equal Opportunities Policy aims to establish equitable and efficient procedures for the
recruitment and deployment of personnel. This guarantees optimal utilization of individuals
who can contribute most effectively to the organization's mission and its beneficiaries.
Selection criteria are grounded in merit, with a strong emphasis on fairness and impartiality.

62 of 78
Compensation and working conditions play a pivotal role in attracting and retaining talent.
Performance management acts as a crucial bridge connecting individual and team performance,
attitudes, and behaviour with the overall organizational goals, culture, and values.
Enhancing organizational effectiveness and individual performance involves catering to
personal development needs. This is realized by offering opportunities for skill and competency
enhancement, not only for current responsibilities but also for individuals' career aspirations.

Recognizing the significance of leadership and staff involvement fosters individual

performance, aligning personal aspirations with corporate objectives. This holistic approach
underscores the interdependence between staff and management across all levels.

The Significance of HRM:

As per the data provided by SilkRoad, an enhanced onboarding process leads to a 53% increase
in employee engagement, particularly within the HR sector.
Culture's data indicates that a healthy corporate culture provides a competitive edge, a
sentiment endorsed by 73% of employers.
SHRM's survey highlights that 89% of HR leaders confirm the positive impact of ongoing peer
feedback on organizational dynamics.

Key Areas of HRM Importance:

∑ Strategic Management: HR managers are pivotal in aligning organizational strategies
with business objectives. They guide the selection, development, and assessment of
personnel to meet current and future business needs.

∑ Benefits Analysis: HR professionals focus on cost-effective measures, negotiating with

potential and current employees to offer attractive benefit packages. This enhances
recruitment and retention efforts.

∑ Training and Development: HR managers contribute to employee growth through

training initiatives, thereby bolstering employee satisfaction and productivity.

∑
Employee Interaction: HR managers foster team building through events and activities,
nurturing trust and camaraderie among employees.

∑ Conflict Resolution: HR is the go-to department for addressing professional conflicts,

ensuring unbiased conflict resolution and promoting effective communication.

63 of 78
 ∑ Cultivating a Healthy Work Culture: HR managers play a crucial role in shaping a
positive work environment, translating to improved employee productivity.

∑ Compliance: HR professionals ensure adherence to employment laws and maintain

comprehensive records of hiring processes.

∑ Quality of Work Life: HR management's efforts to maintain a positive work

environment directly impact employee productivity and satisfaction.

∑ Bridging the Human Resource Gap: HR ensures an adequate supply of competent

personnel, conducting recruitment drives and managing layoffs as needed.

∑ Training and Development: Investing in employee growth through training programs

enhances both individual potential and overall organizational development.

∑ Employee Motivation and Retention: HR fosters a sense of belonging and motivation,

leading to improved retention and goal achievement.

∑ Establishing a Healthy Work Culture: HR creates a transparent and inclusive work

culture, promoting individual and organizational success.

∑ Compensation Management: HR designs comprehensive compensation structures to

attract and retain talent.

∑ Maximizing Profit and Productivity: HR ensures the right workforce quantity and
quality, enabling personal growth that contributes to organizational success.

∑ Strategy Management: HR collaborates on strategic planning and decision-making,

aligning personnel strategies with business demands.

∑ Building Corporate Image: HR plays a role in establishing and maintaining a positive

public image for the organization.

∑ Conflict Resolution: HR addresses conflicts with an unbiased approach, ensuring

smooth organizational functioning.

In summary, Human Resource Managers serve as the balancing force within organizations,
upholding employee morale, motivation, and productivity while contributing to overall success

64 of 78
Advantages of HRM:
Human Resource Management (HRM) has a vital role in evaluating the ideal workforce
necessary for executing a company's fundamental operations. It scrutinizes diverse job
functions within an organization to pinpoint the precise expertise needed for each role. This
comprehension of job classifications aids in procuring the appropriate staff members.

Workforce Recruitment:
HRM empowers businesses to attract skilled and qualified employees by establishing a sizable
pool of capable individuals. It oversees the complete recruitment process of an organization,
aligning it with the demands of various job roles.

Employee Retention:
A significant contribution of Human Resource Management lies in its ability to retain skilled
employees over the long term. It vigilantly monitors the work environment provided to staff,
ensuring hygienic working conditions, competitive compensation, supplementary benefits, and
amenities. This approach fosters enduring employee-organization relationships

Enhancement of Organizational Effectiveness:

The influence of Human Resource Management extends to the overall productivity and
profitability of a business entity. Serving as the steward of resource allocation, HRM
guarantees their optimal utilization, minimizing wastage. By aligning the right individuals with
suitable positions, HRM enhances organizational efficiency.

Resolution of Disputes and Queries:

HRM takes charge of addressing disputes and resolving employee queries promptly. Through
effective problem-solving, HRM maintains seamless organizational operations by tending to
employee concerns effectively.

Employee Motivation:
Motivating employees in their roles is essential for achieving organizational goals. HRM
motivates the workforce by recognizing and rewarding high performance, along with providing
welfare benefits. By evaluating performance to determine incentives, HRM elevates overall
employee morale.

Enhancement of Employee Relations-

65 of 78
HRM focuses on cultivating robust relationships between management and staff, ensuring
business continuity. Fair compensation and comprehensive support for employee needs
contribute to this effort. By involving employees in policymaking and valuing their input, HRM
fosters better coordination between employers and staff.

Disadvantages of Human Resource Management:

Costly Implementation:
Integrating Human Resource Management systems demands substantial financial investment
for setup. Comprehensive training is required for employees to effectively operate these
systems. This can be a challenge for small businesses with limited resources.

Recent Origin:
The relatively recent emergence of Human Resource Management has hindered its universal
acceptance within academia. The lack of uniformity in its terminology and definitions poses
challenges. Some organizations may rename their workforce departments as HRM without
achieving substantial outcomes, necessitating fundamental changes in management
approaches.

Unpredictability:
A key limitation is HRM's inability to foresee external events and human behaviour accurately.
Successful implementation of HRM requires the full support of both the workforce and top
management. Without strong top-level backing, the expected results might not materialize.

Insufficient Development Programs:

HRM mandates the implementation of development programs, including on-the-job training,
career planning, counselling, and MBOs (Management by Objectives). However, these
programs often remain confined to classroom lectures, which diminishes their effectiveness in
producing desired outcomes.

Inadequate Information:
Lack of crucial workforce information can negatively impact the performance of HRM
systems. These systems depend on accurate employee databases. Many organizations fail to
maintain comprehensive workforce data, necessitating the acquisition, retrieval, and storage of
essential information.

66 of 78
Contrasting Traditional and Modern Societies:
In today's world, the terms "Traditional Society" and "Modern Society" are frequently
discussed due to significant advancements in technology, science, education, and fashion.

Traditional societies emphasize strict adherence to scriptural guidance, placing great

importance on following directives from sources like the Bible, Quran, or Vedas. In contrast,
modern societies tend to be more flexible in adhering to these strict guidelines due to time
constraints and various other factors.

A fundamental distinction lies in the amount of time available for fulfilling duties outlined in
historical texts. Traditional societies have ample time to carry out these prescribed duties,
whereas modern societies are often pressed for time, hindering their ability to fulfil such
obligations as outlined in ancient texts.

Traditional societies lean towards traditional scientific and medical methods, avoiding heavy
reliance on technology and modern science. Conversely, modern societies fully embrace
available technology and leverage medical and scientific advancements extensively.

Cultural and philosophical values hold greater significance in traditional societies, while
modern societies place less emphasis on these aspects within their own geographical contexts.
Instead, modern societies frequently adopt cultural influences from other lands.
The traditional society model promotes a joint family system, whereas modern society prefers
an individual family unit. Moreover, traditional societies do not prioritize staying up to date
with the latest fashion trends in clothing and accessories, while modern societies actively
embrace and incorporate the latest fashion trends into their attire and accessories.

67 of 78
Regarding the Human Resource domain-
it encompasses the activities involved in sourcing, recruiting, evaluating, and training potential
job candidates, along with overseeing employee benefits programs. In the context of the rapidly
evolving business landscape and the heightened demand for competent personnel in the 21st
century, HR assumes a pivotal role in aiding companies to navigate these changes effectively.
During my tenure, I undertook a variety of tasks, one of which was focused on blogging.
Blogging involves the regular creation and publication of written content on websites or blog
platforms. This practice has gained immense popularity as it enables the sharing of information,
ideas, opinions, and experiences with a broad online audience. In the context of an Educational
Technology (EdTech) company, blogging serves as a powerful tool for engaging with students,
educators, and parents. It provides a platform to discuss educational resources, dispense advice,
and offer insights. Additionally, blogs can keep the audience abreast of the latest trends in
education, instructional methodologies, and the effective integration of technology.
Furthermore, the features and benefits of the EdTech company's products and services can be
spotlighted on the blog, elucidating how their offerings address various educational challenges.

Task 1:
As part of the Research and Blogging responsibilities, I was tasked with composing and
publishing blogs related to the EdTech sector on my LinkedIn profile. This initiative aimed to
enhance my comprehension of the Indian EdTech landscape. I was presented with a list of 50
topics from which I could choose subjects of my interest. Subsequently, I composed and
published two blogs daily, covering a range of topics such as:

68 of 78
 ∑ Harnessing Artificial Intelligence for the Future of Education
∑ Nurturing Information Literacy Skills
∑ Fostering Global Citizenship
∑ The Significance of Renewable Energy Education
∑ Exploring Emotional Intelligence in Learning
∑ Unpacking the Potential of Influencer Marketing

This endeavour not only deepened my understanding of the EdTech sector but also honed my
skills in articulating complex concepts for a diverse online audience.

Task 2: Social Media Engagement

For the second assigned task, I was required to engage with the company's social media
presence across various platforms, namely:
∑ LinkedIn
∑ Instagram
∑ YouTube
∑ Facebook
∑ Twitter

Furthermore, I was instructed to encourage my friends and family to do the same. Within a
tight deadline of one day, I was given specific follower and subscriber targets to achieve for
each social media site. The results of my efforts in garnering followers and subscribers are as
follows:
∑ Facebook - 90
∑ Instagram - 80
∑ Twitter - 2
∑ LinkedIn - 30
∑ YouTube - 80

Task 3: General Management Exploration

In the third task, I engaged in market research activities. This entailed gathering data from 100
students, fresh graduates, and prefinal year students. Through interviews, conducted either
through camera or voice recordings, I delved into their perspectives on career-related matters.
The aim was to comprehend their challenges, career aspirations, goals, and concerns, with a
requirement to conduct a minimum of 10 interviews.

69 of 78
Task 4: Social Media Marketing
Task 4 encompassed two main components. Firstly, I was tasked with compiling a roster of 50
Social Media Influencers. These influencers had followers ranging from 5,000 to 100,000
across platforms such as Twitter, LinkedIn, YouTube, and Instagram. The second part involved
crafting promotional content in a pull marketing strategy. This included the creation of 5
motivational posters, 5 product-centric content pieces, and 5 reels spotlighting EdTech,
mentoring, and educational technology. The objective was to indirectly market a Talent Serve
product through these creative materials.

Task 5: Charitable Endeavours and Volunteerism

In Task 5, I took on the responsibility of fundraising for multiple NGOs. The target was to raise
a minimum of Rupees 100. Through this experience, I came to realize the significant impact
even a modest contribution can have on society.

Task 6- HR practices followed by the company based on my

observation
1. Talent Acquisition: Talent serve prioritize hiring educators, technologists, and instructional
designers. They may also seek individuals with a passion for education and a strong
understanding of the latest educational trends.

2. Remote Work: Talent serve company embrace remote work, allowing them to tap into a
global talent pool. HR departments must manage distributed teams effectively, ensuring
seamless communication and collaboration.

3. Continuous Learning: Given the ever-evolving nature of technology and education, this
organisation often emphasizes continuous learning and development. HR teams support
employee's growth by providing access to online courses, conferences, and workshops.

4. Diverse Workforce: To cater to diverse educational needs, Talent serve aims for a diverse
workforce. HR practices include promoting diversity and inclusion through equitable hiring
and creating inclusive work environments.

5. Adaptability: EdTech is susceptible to changes in educational policies and market trends.

HR teams help companies adapt by facilitating skills development, upskilling, or retraining as
necessary.

70 of 78
6. Data-Driven Decisions: It relies heavily on data analytics to improve products and services.
HR professionals may use data to optimize hiring processes, assess employee performance,
and enhance employee engagement.

7. EdTech-Specific Benefits: HR departments often offer unique benefits like educational

stipends, access to EdTech products, or flexible schedules to support employees' connection to
the company's mission.

8. Regulatory Compliance: It navigates various educational regulations and data privacy laws.
HR teams play a crucial role in ensuring compliance, especially regarding student data
protection.

9. Customer-Centric Approach: Understanding the needs of educators and learners is

paramount. HR professionals may gather feedback from educators and students to inform
company culture and product development.

10. Innovation: Talent serve encourages innovation not only in products but also in HR
practices. They may implement innovative approaches to performance evaluations, feedback
mechanisms, and employee engagement.

11. Agile Work Environments: To keep up with the fast pace of technology, Talent serves HR
departments often adopt agile methodologies, allowing for quick adjustments and
improvements in their HR processes.

12. Cross-Functional Collaboration: Talent serve frequently require collaboration between

educators, technologists, and content creators. HR fosters a culture of collaboration by
promoting cross-functional teams and interdepartmental communication.

Impact of covid-19 on Ed Tech-

The EdTech industry in India has faced significant repercussions due to the profound impact
of the COVID-19 pandemic. India has been particularly hard-hit by the pandemic, experiencing
substantial disruptions not only to its education system but also to the lives of its citizens. Even
prior to the outbreak, the educational landscape was undergoing rapid technological evolution;
however, the pandemic hastened the adoption of these new technologies.

71 of 78
The closure of schools and universities prompted a swift shift towards online learning,
facilitated through various devices like computers, laptops, and TVs. In response to the
pandemic, numerous EdTech platforms such as Talent Serve emerged, leading to increased
adoption. This surge in demand drove considerable investments from universities, schools,
colleges, students, and professionals across India's EdTech sector. Despite its remarkable
growth, the industry does encounter challenges such as scaling up effectively, overcoming
infrastructural limitations, and sustaining this expansion.

The lockdown measures implemented in the country acted as a catalyst for the EdTech sector's
growth. Approximately 4000 professionals were employed in India's EdTech industry to
support students in their learning journeys. Innovations within the Indian EdTech sphere aimed
to balance the dynamics between educators and learners during the transition from traditional
classrooms to virtual ones. Technological advancements fostered a deeper teacher-student
connection, transforming teacher-led education into a more enriching experience. Smart
classrooms provided equitable and clear educational opportunities, resembling the traditional
classroom ambiance.

The shift to online classes eliminated the constraints of physical classroom capacity, while the
production of online content proved to be more agile compared to traditional book publishing.
Automated assessment systems streamlined the grading process, saving significant time
compared to conventional methods. Furthermore, the availability of digital answer sheets
enabled easy access for auditing and re-evaluation purposes.

The Indian Online Learning Market Round-Up scrutinized the pandemic's influence on
education, particularly the online learning sector, in the backdrop of the evolving global
economy. As educational institutions embraced online modes of instruction, the Indian online
learning market saw remarkable growth, driven by changing consumer preferences and the
digital transformation of education. Key players in EdTech swiftly responded to the demand
for online learning by offering free trials, substantial discounts, and continuously evolving
content, leading to increased customer engagement. Consequently, the sector garnered
substantial investor interest, both financially and strategically, propelling the expansion of
major online learning platforms in India.

This document presents a comprehensive account of the developments witnessed in the online
learning sector over the previous year. It evaluates the performance of key players, highlights
significant mergers and acquisitions, outlines upcoming investment trends, and makes
projections about the direction in which the sector is headed. Projections indicate that the global
educational technology (EdTech) industry will experience a remarkable growth spurt,
projected to escalate from $12.8 billion in 2020 to a substantial $81.2 billion by 2030. This
growth trajectory, with a Compound Annual Growth Rate (CAGR) of 20.5% between 2021
and 2030, is primarily propelled by advancements in technology and shifts in educational
paradigms.

72 of 78
The prominence of online education has been particularly underscored in the aftermath of the
COVID-19 pandemic, presenting a wealth of novel data for insightful analyses. The accelerated
acceptance and incorporation of online education during the pandemic have propelled the
EdTech field forward. Even with the resumption of in-person schooling, the march of
technological progress endures, emphasizing the advantages of online learning that often rival
or even surpass traditional methods.

The emergence of transformative technologies like Artificial Intelligence (AI) and Virtual
Reality (VR) has played a pivotal role in the ascent of digital learning. These innovative
technologies leverage intricate algorithms to deliver tailored content, thereby augmenting the
efficiency of digital education. Beyond mere time and cost savings, they also significantly
enhance the accessibility of information.

The EdTech market is rapidly evolving, especially in the technological realm, representing a
burgeoning growth sector. Given the fundamental role of education in society, the interest in
this sector is substantial, leading to a high demand for innovative digital learning platforms that
attract investors.

The potential of the EdTech market is evident from the significant investment it has garnered.
In 2021, nearly $21 billion in venture capital funding was directed toward global EdTech
businesses, a significant increase from $7 billion in 2019. The trend continued in the first half
of 2022, with EdTech attracting over $11 billion in funding. While the United States leads in
these investments, the European market stands out as the fastest-growing region.

Limitations:
Every project is inevitably accompanied by limitations, and this project was no exception.
Several limitations were identified within this project:

73 of 78
 ∑ The initial limitation stems from time constraints, preventing a comprehensive
overview of Talent Serve's activities.
∑ Another challenge in this research is the unavailability of up-to-date data, as Talent
Serve maintains a policy of not disclosing specific information for undisclosed reasons,
which could potentially hold significant value.
∑ This project was confined to an examination of Talent serve.
∑ Certain undisclosed information remained confidential throughout the study.
∑ I couldn’t get the hands-on practical experience on different sourcing platforms as the
company didn’t provide me the required credentials

Suggestions and recommendations-

Following the project's completion and drawing from my experience, it can be inferred that the
current HR practices followed by Talent Serve generally satisfy the employees but there is
room for few policies enhancement to make the process more smooth and convinient.

The core objective of HR practices is to soothen the ongoing processes of the organisation and
fulfiling the manpower needs promptly and cost effectively so they can enhance their process
by focusing actively on their Human Resource growth and development to achieve the
objectives of the organisation as well as the employees.

Furthermore, an in-depth evaluation of employees can extend beyond the targets assigned, they
should adapt to more qualitative approach than quantitative approach to evaluate the employees
and profitability of the organisation.

They should a lined process to avoid hammering of duties assigned as they didn’t provide the
credentials to have access on various sourcing platforms , so this laid back approach can be
modified so that the employees can gain more insight and the process becomes efficient and
effective.

Conclusion:
The internship served as an invaluable learning experience, offering practical insights into the
field and interpersonal dynamics within the workplace. Through engagement in a diverse array
of tasks and projects during the internship, I was able to put theoretical knowledge into practical
use. Exposure to the collaborative efforts of various departments in achieving common goals
broadened my understanding of organizational dynamics.

74 of 78
Direct collaboration with seasoned experts who served as mentors enriched my professional
growth by providing valuable guidance and encouragement. Their insights helped me identify
my strengths and areas for improvement. Active participation in team activities enhanced my
collaborative and communication skills, underscoring the importance of diverse perspectives
and teamwork.

The internship also provided a window into the organization's culture, values, and ethical
standards. Observing and adhering to these principles facilitated my integration into the
organizational framework. This exposure to industry challenges and potential equipped me
with adaptability and resilience in the face of changing circumstances.

In summary, the internship was a transformative journey that equipped me with valuable skills,
sector-specific knowledge, and enhanced professional confidence. I feel very proud to get this
opportunity to partake in the internship program and I am desperate to use my newfound
insights to my future endeavours within the industry.

The internship within this organization not only exposed me to its corporate culture and values
but also provided a glimpse into its work environment. Understanding diverse work cultures
has aided me in shaping my preferences for future workplaces.

Overcoming various challenges during the internship, from tackling novel tasks to
collaborating with a heterogeneous team, has enhanced my adaptability and capacity to thrive
amid change Internships often serve as a platform for self-discovery. They reveal unexplored
areas of interest and reaffirm one's passion for their chosen field.

Key Takeaways from the Internship Experience:

During my role as an intern in social media and general management within a corporate setting,
I acquired valuable insights and honed my skills in both social media marketing and various
aspects of management.

∑ I had the opportunity to delve into different facets of the company's operations,
equipping me with essential skills and a comprehensive understanding of various
organizational tasks.

75 of 78
∑ The internship journey enabled me to cover the space between the theoretical
knowledge and the practical application inside a corporate context.

∑ A significant lesson I imbibed was the significance of time management and

maintaining a harmonious work-life equilibrium. Balancing my internship
responsibilities with family time and personal activities enhanced my time management
prowess, bolstered by project handling, meeting deadlines, and effectively prioritizing
tasks.

∑ Another pivotal lesson was adaptability and flexibility. I learned to thrive in diverse
environments alongside individuals with varying backgrounds, smoothly transitioning
to changing circumstances.

∑ I grasped the paramount importance of effective communication in ensuring seamless

workflow.

∑ Nurturing trustworthy relationships with sponsors, volunteers, and beneficiaries

emerged as a critical success factor for social initiatives. My internship underscored the
role of these partnerships in preserving and expanding the organization's influence.

∑ now comprehend the essential role of evaluation techniques in the social sector,
appreciating their value in gauging and overseeing the impact of social programs.

∑ My internship exposed me to the adept management of limited resources. I gained

insights into prudent budgeting, resource allocation, and optimizing the outcomes of
my endeavours.

76 of 78
 References –

https://www.talentserve.org/
https://www.tofler.in/talentserve-india-private-
limited/company/U74999MH2019PTC328130/financials
https://growjo.com/company/TalentServe
https://www.scribd.com/document/502536284/TalentServe-HR-Assignments-PPT
https://www.scribd.com/document/610127962/YaswanthSurapureddy-1172-Talentserve-SIP-
InterimReport-1

77 of 78
Thankyou

78 of 78