Professional Documents
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Case Study Template
Case Study Template
Case Study Template
Kaur&Ritika Nandwani
In this report, we will be discussing how one can develop a strategic team in the
with the company’s strategic business goals is usually related to strategic business
development. Strategic business development aims to attract the ideal clients for the essential
services by making brand promises that the company can keep. Marius et al. (2016) have
stated that strategic teams give organizational leadership and direction, maintain tabs on the
external environment, identify primary objectives, develop strategies that take place, and help
track signs of progress. Strategic teams are crucial components of every company’s structure.
They enable the integration and execution of strategy. They also support employee
development at all levels of the organization. There are different types of strategic teams to
enhance systems and procedures. Strategic team leaders' functional experience, personality,
subject matter competence, and involvement impact their integrated team members' daily
thoughts and behaviours. Strategic teams might emphasize compliance and standards. They
This report will deal with three imperative topics for a strategic team for business
development. Firstly, we will deal with the traits required for developing an excellent
strategic group in the business. The second topic deals with the vital functions of the team so
that the company can grow effectively. The final discussion will be about the reasons behind
Each member of the strategic team can be related to the team's leaders in one way or
the other. Strategic leadership has an integral role in ensuring that the business operates
effectively and dynamically. The team needs to exhibit wide-ranging traits or characteristics
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to be a good and effective team. According to Asif & Basit (2020), strategic features and
strategic team will have a far-fetched vision. For instance, in the business environment, a
strategic thinker or the team should be able to think creatively. They will have the ability to
communicate new ideas and concepts to align with the organization's strategic aims. Another
characteristic that they would possess is high moral and ethical values. For effective
performance, there should be a key value that emanates trustworthiness and ethical thinking
that supports the rights of the customers and the employees in a business environment. Again,
strategic thinking includes creativity, and they would always have a bigger picture in mind. It
also includes analytical thinking and the process that is involved in the business process.
Some of the key attributes in this include innovation, creativity, and thought process in a
divergent manner with a new paradigm of operation in the business [CITATION Qam19 \l
1033 ].
In the business sector or the business organization, it is important to exhibit the above
traits that were enlisted and briefed. For the future development of the business and the
business process, the members of the business should have certain qualities like quick
learning abilities that can help them to shape their thoughts according to the changing trends
and needs of the organization and also to evaluate the entire business process. Also, an
effective strategic team will have the ability to delve into the bigger picture and find the
pattern that is involved in the business processes. In the business environment, there should
be structural development of each dimension so that it can positively impact the business
Considering the benefits that these traits have on one of the business processes, there
is immense impact and better performance in the organization. These traits can help the
organization to develop its sense of thinking and ability to change with the trends that are
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present in the business environment. Another benefit is that it can help to create a proper
trajectory for the business. A proper strategic team can help the business to set their goals and
visions in such a manner that it can enable success and better productivity. Also, there can be
avoidance of competitive convergence and it can help to make the right decision for the
business[ CITATION Pap16 \l 1033 ]. It can also help to measure the success of the business,
thereby, creating and increasing the overall satisfaction. The strategic team can also benefit
the organization in such a manner as to create and share responsibilities and understand the
In the present business organization, there can be new traits that can be added in order
to ensure that there will be a change in the productivity levels and dynamicity of the business
in the future. Currently, there are no risk perception models that are incorporated into the
decision-making of the strategic team. This can be an area where there can be improvements
made for the betterment of the future of the organization. There should be proper risk
perception that can suggest appropriate and prompt actions that can benefit the organization.
When making decisions that can affect the organization, it is vital to notice the possibilities of
risks in the future. There should also be a systematic analysis of the influencers of risks in the
business environment. The experiences of the business can be used that can be accumulated
and applied in these cases so that there will be better actions taken in the future. Information
and data should be gathered in such a manner as to understand the risks that are involved in
implement change, as well as effectively convey the need for change to their workforce. It
can aid in the organization and discipline of the firm’s internal and external procedures and
operations. For the organization to be successful, the entire team should be able to identify
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the purpose, roles, standards, and other priorities so that the business can benefit from the
same.
The most important function can be said to be the development of the strategy and
vision of the organization. The role defines their priority to characterize the prophecy of the
organization and to give meaning to the existence of the organization. It also entails the
development of the strategies of the organization so that the future of the organization or the
business will be set in a good shape. The next main function of the strategic team is to
identify the product and the suitable market for the business. This is significant as when
taking the right decision for the development of the organization, there should be constant
and regular innovation in the organization. It provides a competitive edge for the
organization. The strategic team can help to guide the organization to identify its viability in
the current market and the services that are most suitable for the business
enterprise[CITATION MaS21 \l 1033 ]. Another important feature is that the team should
focus on the positioning of the brand. This means that the team can help to set to position and
value of the brand and the business. It can also help to align the various department of the
business and to plan in such a way as to benefit the organization. There should also be a
proper alignment of the purpose and goals of the organization. The process of strategic
management and the team also includes proper planning and they hold key responsibilities to
ensure that there will be properly functioning and the performance of the organization. This
can help in the proper financial planning and planning of the monetary terms for the
organization. It can also in the proper performance of the organization or the business.
prioritizing, and exploration. Firms that engage in strategic planning, for example, can
develop new goods, enter new markets, and go through new business lines. Next, strategic
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management enables businesses to take an impartial look at their operations and do a cost-
There have been many indications that suggest that business organizations and firms
which engage in strategic management make them more profitable and successful when
compared to the other organizations which do not have proper strategic teams and
organizations. With a proper strategic team, there can be proper management and planning of
the business and so it benefits the business to a large extent [ CITATION Jab17 \l 1033 ].
Moreover, when the firms involve themselves with proper planning and careful
evaluation of the entire process, there can be a set of priorities for the benefit of the business.
They can also help to oversee the future of the organization. This can help the business to set
Apart from these advantages, strategic management companies are more aware of
external threats, have a better understanding of the strengths and weaknesses of the
competitors, and also have higher employee productivity. They also show less aversion to
change and a good knowledge of how performance and incentives are linked. Strategic
prevention capacities. Almost every business company has acknowledged the necessity of
strategic management in recent years. The main distinction between the successful ones and
the ones who are not successful, however, is the strategic management and the strategic team
play and how they are carried out. Of course, there are still companies that do not involve
themselves in strategic planning and in strategic teams or whose planners do not have
Son20 \l 1033 ].
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A business should also discuss and acknowledge the other subtle functions of the
strategic team. One such main function is the support provided for proper alignment of the
managerial discipline that has to be followed in a business enterprise. This can help to
provide an overarching view of the internal and external factors that have to be considered by
an organization in business. This can help the organization align with the changes that are
happening in the environment. It can also help to shape the businesses according to the
Today’s world is rather an uncertain one, and one of the most important roles that the
strategic team should have is that they should be able to oversee the annual strategic planning
process. This indicates the importance of agility in the rapidly changing world which has
amplified the flaws with the conventional planning of the strategic team and this is mainly
shown by the path towards the series of deliverables and other meetings for reviews that are
This means that rethought should be given to the role of the strategic team and the
leaders of the strategic management in the business organization. There should be proper
development of strengths for each member of the team so that in the future, the roles and
functions that are played by them will align with the changes that are happening in and
around the business. For instance, in each team, there should be a futurist, who thinks in an
inventive manner, there should be an architect, who lays a foundation for the idea and gives
form to it, and there should be a member capable of managing the funds. [ CITATION
McK14 \l 1033 ].
In the previous years, when a business is at the starting stage, there was no successful
implementation of a strategic team. The main reason for this was due to the fact that there
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was a sheer absence of proper vision [CITATION Kös09 \l 1033 ]. There was no well-
communicated purpose or objective that the business had. The roles were also not very clear
and combined with the poor decision-making, there was an utter failure in the strategic team.
Another reason was the lack of proper resources [ CITATION Amy11 \l 1033 ].
These reasons for the failure of the strategic team affected the entire business. The
main disadvantage that it had was the lack of productivity and profitability of the
organization. The business was also not able to look at its main aims and objective and act in
accordance with the same. Also, there was a lack of functioning among the team members
and the team was not motivated to act in the right manner as expected in the organization.
There was no motivation and active participation in the team. [CITATION Jer191 \t \l 1033 ].
In order to avoid strategic team failure, steps should be taken to ensure that the
positive traits and characteristics discussed above are followed in an effectual manner. This
can help to strengthen the team roles and the characteristics of the team [ CITATION
Car151 \l 1033 ]. Some of the steps that can be taken include setting proper aims and
objectives for the organization and to act in accordance with the same. There should be active
participation and discussion about the entire progress and process of the organization
Reflection
For the betterment of the organization in the future, it will be ensured that the features
and traits like being a visionary, and thinking innovatively will be incorporated into the
business. This can help to develop the strategic team effectively. Moreover, there will also be
the inclusion of a proper revelation of the organization along with other traits like being
moral and ethical in the business practices. To ensure that these practices are followed, there
will be standard checking on the team members, and feedback is collected for the same
purpose. The evaluation will also be reflected in the overall performance of the organization.
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Finally, steps like leading the team in an effective manner, regular meetings, and monitoring
the business process enhance the working of the organization. This way, there will be proper
management of the business for the best outcomes [ CITATION Pau19 \l 1033 ].
Conclusion
For the future of the business and its effectiveness, proper practices need to be
followed to take the business to its heights. Strategic teams follow strategic goals, by being
innovative and ingenious at the same time. The decisions that are made for the organization
will also be in such a way that they can provide positive outcomes for the organization. The
functions will include making strategic visions, setting goals, and analyzing the environment
and its alignment. To ensure that there is no failure, proper allocation of work and resources
is necessary.
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