Translated from Chinese (Simplified) to English - www.onlinedoctranslator.

com

Yunzhan Weike: Precipitate private domain traffic pool and continue operation and transformation

customer growth Customer operations customer insights customer conversion

Driving traffic and acquiring customers Customer operations Customer management Exhibition on the cloud

History circle of friends Exhibition management

tag management content center Succession upon resignation Succession in service
Character creation
Personalized welcome message
Exhibition decoration Micro page
Chat material Radar records Data dashboard Churn reminder

new ways Circle of friendsSOP Ticket management Access management

Enterprise mass messaging
Customer portrait

Applets Channel live code

Content management data analysis
social marketing Customer import identity unity
No public Material poster
community conversion
community management customer tag Customer portrait

Offline exhibition Advertising

Audience conversion/business opportunity development
Group welcome message automatic response intentional insight sales management

Mission fission

Group management Anti-harassment

lottery live streaming
fission tool Session archive
Red envelope fission

group fission Red envelope fission

Activation and retention
group fission Compliance Archives Content retrieval

Industry content Marketing activities

Community attraction Bulk sending groupsop Content audit Sensitive warning

…
Group activity code Automatically pull groups Group red envelope lottery Timeout reminder content analysis

Tags to attract groups Keywords to attract groups

vote Mission fission Statistical Analysis community analysis

Retain customers and promote growth

form Collect cards Conversation analysis authority management Social value, continuous transformation
Yunzhan Weike: Rich interactive tools embedded in the chat sidebar

Use interactive tools frequently and embed them into chat pages to effectively improve sales/operation efficiency

Intelligent speaking skills

Standard speaking skills⼀key to send, effectively mentionHighCommunication quality and efficiency

Customer details

Understand the full picture of customers/audiences in real time and accurately grasp complaints and demands

Customer management

Hierarchical filtering⼀Key touch, convenient customer management

marketing content

Send marketing content with one click to improve efficiency

Mobile terminal PC
Yunzhan Weike: Qiwei live code attracts new customers in a fancy way

Channel live code

1. Generated for single person, multiple people, departments, and multiple departments
1.Automatically add friends
Unified customer acquisition QR code
2.Automatically push welcome message

2. Automatically push the welcome message through friend verification

3.Automatically identify channel sources

3. Automatic labeling to distinguish different sources

4. Configure different welcome messages for different channels and scenarios

5. Live code does not expire

Yunzhan Weike: Radar intelligently tracks customer trajectories and easily grasps the life cycle

Browse track tracking peoplechain of relationships

All reading tracks of customers

Follow the timeline to view.

Visit source tracking

FromXXchannel…

FromXXcontent…

Browsexxduration…

©CopyrightCloud Exhibition2023. All rights reserved

Yunzhan Weike: content material library, multiple marketing content types,360°Covering all exhibition industry scenarios

text picture Audio video Applets document Q&A library

Exhibitor Guide Acquire customerstextchapter Customer Acquisition Poster Moments material Poster Exhibition pre-registration Operation case brochure materialtextpieces Exhibition feedback

Smart business card

Radar records intelligent monitoring depth Exclusive poster Promotional video Registration form

Insight into customer needs

popular articles themeH5 Product Brochure Exhibition planting

Operations/Sales Customers/Audiences

today19:14,clientxxxNo.2visited brochure "xxx》, stayed15Second

 Marketing placement: precise targeting of target groups

Initial definition of audience 1, find & detect audiences match

Network tags in database
Target
Analyze target users
crowd
Refine crowd portraits and sort out

All behavioral data üBasic properties

üpersonal attention crowd targeting technology

Data from the official website and event pages: üExhibition preferences

üVisit the exhibition history Based on the behavioral attributes of the target users, target the target group for delivery

· Views
· Browse pages
Site-wide behavioral data:
· residence time
· click behavior (portal, video, search,
In conjunction with other directional technologies
· Content view Vertical, e-commerce, mobile, etc.)

·…
· Browsing behavior
· residence time
2, identify the core audience and gradually form a detailed portrait of the crowd
· Follow content Yunzhan Premium Media Portfolio
Ad interaction data:
· Shopping
· share
· exposure ·…
· Click geographical targeting/LBSOrientation
· Video watching
· exposure conversion
Visitor retrieval+Look-alikecrowd mapping
· Click to convert
· form submission Ø Track core audiences and maintain exposure Frequency control

…
·… Ø Model the common characteristics of the core audience to map more similar groups for delivery

3,BundleTAContinuously divert traffic to the official website/official account/mini program

to gradually deepen product awareness and form browsing habits

 Marketing delivery: Get through Juke and data flow backAchieve deep conversion

Fill out the advertising form Yunzhan Juke data analysis Personalized touch

The form has been submitted and arrived at the exhibition Push exhibition reports and add corporate microblogs

Data reflow Effect monitoring The submitted form did not arrive at the exhibition Push short link (online exhibition) SMS

Follow the public account Push event content

Mini program active users Continuous label optimization

Follow a segmented content Push content of interest

Part 03.

Exhibition on the cloud:

Gathering efforts during the exhibition, normal marketing

extend boundary

©CopyrightCloud Exhibition2023. All rights reserved

Online exhibition: extremely fast multi-terminal exhibition setup/multi-language support/real-time interaction & business opportunity negotiation/various marketing forms

Module visualization0Code building,Extreme speedFinishMultifacetedSet up exhibition

H5 Applets

multi-languagesupport,globalizationExhibition scene

main visual area

Live meetingInstant interaction, multi-terminal linkage

Online Inquiry/Business Card Exchange, instant business opportunity negotiation

active module

Voting/Lottery/PosterVarious forms of marketing interaction

Waterfalls flow

PCend
Two-line integration: online ticketing, registration, management, offline pass verification, one-stop process integration

wholeOne stop ticketSystem, audience/guestsEasily manage permissions audiencePre-registration&on sitePassage verification, online and offline data connectivity

Customized ticket library & ticket channel settings

Online audience pre-registration

Offline verification

Ticket approval/authority management