Professional Documents
Culture Documents
60 Day Content Guide Calender
60 Day Content Guide Calender
60 Day Content Guide Calender
M
A 60-DAY CONTENT IDEA GUIDE
IO
WELL DETAILED & EXPLAINED TO FIT ANY TYPE OF BUSINESS NICHE.
then implement.
I Hope you start creating those mind blowing content
I'm rooting for you, you've got this.
R
All my love
N
NRINDIOMA
A
M
MONTHLY CONTENT CALENDAR - JANUARY 2023
MONDAY TUESDAY WEDNESD THURS FRIDAY SATURD SUNDAY
IO
AY DAY AY
1
PERSONAL &
BRAND
INTRODUCTION
D
2 3 4 5 6 7 8
IN
9 10 11 12 13 14 15
R
16 17 18 19 20 21 22
BURST COLLABORA SHARE UNBOX SHARE A REDFLAG SHARE A
MYTHS TE YOUR YOUR REVIEW OR S RELATABL
AND WITH GROWTH PRODU TESTIMONI IN YOUR E MEMES
SHARE THE SOMEONE JOURNEY CTS AL NICHE
TRUTH
23 24 25 26 27 28 29
SCREENSH ANNOUNCE CELEBRATE HOW IT FAMOUS SHARE A TOP 5
OT YOUR A FREEBIE A WIN STARTE QUOTES IN MISTAKE INDUSTRY
REACH OR OR D VS YOUR YOU EXPERTS
SHOW GIVEAWAY HOW IT NICHE HAVE
YOUR IS MADE
INSIGHT GOING
30 31
SHARE PRAY FOR
BENEFITS YOUR
OF YOUR FOLLOWERS
A
PRODUCT & CLIENTS
M
MONTHLY CONTENT CALENDAR - FEBRUARY 2023
MONDAY TUESDAY
AY
IO
WEDNESD
1
THURSDAY
2
FRIDAY
3
SATURDA
Y
4
SUNDAY
6 8 9 10 11 12
SHARE AN 7 SHARE SELF CARE POST MAKE A DANCE OR
ACCOMPLI TELL YOUR ROUTINE QUIZZES HOW -TO SING FOR
SHMENT YOUR WORK AND REEL YOUR
R
13 14 15 16 17 18 19
TELL US A GO ON OUT SHARE USE A CREATE SHARE A
PLAN LIVE AND DOOR YOUR GENERIC AN OFFER DATE
THAT POST MARKETIN FAVORITE AUDIO NIGHT
DIDN’T G AFFIRMATIO
WORK N
20 21 22 23 24 25 26
CREATE INFLUENC CREATE A SHOW HOW SHARE A SHOUT PROMOTE
AND E FOR CAROUSE TO USE VACATION OUT TO YOUR
SHARE A FREE L YOUR EXPERIEN YOUR OTHER
PLAYLIST PRODUCT CE FAVORITE SOCIAL
CREATOR MEDIA
S OR PAGES
BRAND
27 28
OFFER A HIGHLIGH
FLASH T A BEST
A
SALE SELLING
PRODUCT
M
EXPLANATION FOR JANUARY;
1. PERSONAL & BRAND INTRODUCTION;
IO This should be a one minute video
of you introducing yourself, your name, the name of your brand, what products or
services you offer and then tell us your certification and that you are registered with
D
certain government bodies and we can trust your brand, tell us your policies and
accomplishment too, this cuts across any type of business.
2. WELCOME NEW FOLLOWERS; It is pertinent that you atleast try and welcome new
followers at least every 2 weeks, it makes them feel seen and valued. Just make a video
IN
telling them how delighted you are to have them and then proceed to make a brand
introduction. Every type of business can do this.
3. A DAY IN YOUR LIFE; This is quite simple but a lot of people overthink it, record every
activity of the day and then use any of your external editing apps such as inshot, capcut
R
or vn and then add all clips together, reduce all the background noise to zero and then
make a voice over talking about all the experience of the day,keep it funny and exciting.
4. PRODUCT REVIEW; For product based business, a product review is very
important,here you talk about the product and its benefits,packaging,and even the
N
A
them the best.
11. HOW-TO VIDEOS; Give value for free, when it comes to content creation please try not
to sell everything but also show people how-to do certain things you know for free,so
M
think of whatever it is you know how to do and give it out for free and see the magic.
12. ANSWER A FAQ; This FAQ should be on your highlight, but also try as much as you can
to make videos answering frequently asked questions in your business.
13. COMMENT ON INDUSTRY NEWS; Know what is trending in your industry and give your
IO
own opinion. This is also called character thoughts or feeling, it defines your voice in
your niche and also makes you look like an authority or expert in your field.
14. POST A THROWBACK; Remember people love to see your journey and people love to
laugh and be inspired too so a throwback will just fix all puzzles.
15. REPURPOSE YOUR CONTENT; You might not be able to create new content for a
D
period for whatever reason it is okay to repurpose your content and old videos and post
again especially those that went viral previously.
16. BURST MYTHS AND SHARE THE TRUTH;There is that existing myth in your niche,
IN
make google your friend and research your industry myths and try to break them and
share the truth.
17. COLLABORATE WITH SOMEONE; Every entrepreneur should focus on collaborating
and not always competition,look for someone whose product or services compliments
yours and try and make something work, shoot thy shots.
R
18. SHARE YOUR GROWTH JOURNEY; This is why it's good to keep videos of every
milestone in your business, sometimes try and compile those videos and then show your
growth throughout the years.
N
19. UNBOX YOUR PRODUCTS;This gives the buyer a feel of what to expect when they buy
your products and how to unwrap it when it comes, just to avoid making mistakes.
20. SHARE A REVIEW OR TESTIMONIAL; Every client wants to know that you are not out
there to scam them and that so many people have purchased your products or used
your services and are satisfied so always be intentional about getting those feedbacks,
reviews and testimonials and sharing them.
21. REDFLAGS IN YOUR NICHE;There is always a red flag to look out for and so try and
identify them and also share them so that people don't fall victims.
22. SHARE A RELATABLE MEMES; It is a social media platform not a market place so try
as much as possible to be social and funny relatable memes is a good start.
23. SCREENSHOT YOUR REACH OR SHOW YOUR INSIGHT; People need to know you
are doing well, especially for influencers,it shows you have a high engagement and
that's good for business.
24. ANNOUNCE A FREEBIE OR GIVEAWAY;Everyone loves a freebie or giveaway so once
in a while try and make it happen, it increases engagements too.
25. CELEBRATE A WIN;Don’t keep every great milestone a secret, please share it cos this
increases your credibility.
26. HOW IT STARTED VS HOW IT'S GOING; Show a project you have been working on
and the journey and where you are on it, so once in awhile try and share project
processes.
27. FAMOUS QUOTES IN YOUR NICHE;Share this and see the results just use google and
A
find out all the quotes in your niche and share one.
28. SHARE A MISTAKE YOU’VE MADE;Have you mixed up a clients order before? In a
space of one month try and share at least 2 to 3 mistakes, the secret is such videos go
M
viral.
29. TOP 5 INDUSTRY EXPERTS;Try and showcase the people doing well in your industry
and even very important if they get to notice you.
30. SHARE BENEFITS OF YOUR PRODUCTS;So why should i choose you over them?
There you go.
IO
31. PRAY FOR YOUR FOLLOWERS & CLIENTS; If you are in a religious space then once
in a while make voice overs praying for your customers. You will be surprised at the
number of engagement on that video.
D
EXPLANATION FOR FEBRUARY;
1. SHARE AN EMOTIONAL MOMENT; When you do this people relate easily so
once in a while whatever makes you emotional try and show it.
IN
2. TELL A PERSONAL STORY; Storytelling is one of the best forms of content creation, so
try and tell stories and when you make it more personal you build a bond with your
community.
3. MICROBLOG ABOUT YOUR WEEKEND;Friday to sunday is always a fun time, so once
R
in a while make a video showing how you spent the weekend and make it so relatable.
4. REVIEW A NETFLIX MOVIE;Try as much as possible to review a movie at least once in
a month, remember you are selling to human beings and they enjoy when you show
them other exciting stuffs than when everything about your page is BUY BUY BUY!!!!
N
5. START A HELPFUL SERIES;When you post content in series or parts it actually does
better because it is now retained in your viewers mind and they subconsciously look
forward to the next series.
6. SHARE AN ACCOMPLISHMENT; Did you set a goal that maybe in 3 months you will get
to 5k followers? Then when you do please share it and let those congratulations flow in.
7. TELL YOUR AUDIENCE SOMETHING NEW; Nobody likes stale or expired gist try and
have breaking news once in a while.
8. SHARE YOUR WORKSPACE; This could be you decluttering or cleaning or just
changing the arrangements,once in a while let your followers see your work space.
9. SELF CARE ROUTINE; Let your content inspire people,and everyone is all about self
care so once in a while,go to the spa,have a manicure or pedicure, show your solo
dinner date just give us something to watch that inspires us to love ourselves more.
10. POST QUIZZES & POLLS; People love to answer questions and play game so why are
you holding back?
11. MAKE A HOW-TO REELS;Show me how to use your products or a DIY tutorial on how i
can do it myself.
12. DANCE OR SING FOR YOUR FOLLOWERS; Everyone loves a happy entrepreneur that
shares happy vibes so why hold back oya go and sin no more.
13. TELL US A PLAN THAT DIDN'T WORK; We won't laugh at you, we will not mock you,
but surprisingly you would realize that you are not alone,so don't shy from telling us that
A
a plan didn't work out.
14. GO ON LIVE & POST; A Lot of people shy away from going live and that is the only way
you can show your followers you are alive, everything else can be pre recorded, and this
M
builds your trust bank so please start going live more often.
15. OUTDOOR MARKETING; Take your products to the streets, talk to people about it and
show us the entire process.
16. SHARE YOUR FAVORITE AFFIRMATION; We also want to affirm so let's hear yours.
IO
17. USE A GENERIC AUDIO; Try and find generic audios and use them in creating content.
18. CREATE AN OFFER; When you want to run ads it's pertinent you create irresistible
offers that are mind blowing and would actually make people buy.
19. SHARE A DATE NIGHT; Don't stay at home wondering why you have nothing to post.
Everything around you is content, spend money to make money, take yourself out and
D
then create fun lifestyle reels from it.
20. CREATE AND SHARE A PLAYLIST; The former president of the United states Barack
Obama does this alot, and so why are you not showing us you have a social life and you
IN
23. SHOW HOW YOU USE YOUR PRODUCT; Why should i buy from you when you are not
even using what you sell?
24. SHARE A VACATION EXPERIENCE; Let people travel the world from your lens, so
N