@ddaboy

s..

I
MPORTANTBOOKSI
NEXTENSI
ONEDUCATI
ONANDCOMMUNI
CATI
ON

 Chal lengi ngt hepr of essi onal s–R.Chamber s

 Extensi onEducat i
on -Adv iReddi
 Agr icultural Ext ensi on-VanDeBam
 Extensi onSci ence -N.Rol li
ng
 Extensi oncommuni cat ionandmanagement -G.L.Ray
 I
ntr oduct i
ont oExt ensi oneducat ion -S.V. Supe
 Extensi oneducat i
oni ncommuni tydev el
opment -J.PaulLeagans
 Audi o- Visual met hodsi nt raining -EdgarDal e
 Ani nt roduct iont oAgr icultur alExt ension -A.T. Mosher
 Foundat i
onofbehav iour al resear ch -F.N.Ker l
inger
 At heor yofhumanmot ivat ion-Abr aham H. Masl ow
 Extensi ont eachi ngmet hods -McWi ll
sonandG. Gall
up
 Organi zational communi cat ion -E.M.Roger sandRekhaRogers
 Communi cat i
onofI nnov at ion-E.M.Roger sandE.F. Shoemakers
 Diffusi onofi nnov ation-E.M.Roger s
 Knowl edgeanduseofext ensi onmet hods-agui det ocommuni t
y
Dev elopment -DEnsmi nger
 Studyof+v ephi losophy -August ecomt e
 Princi plesofphi losophy -Her bertSpencer
 Thehumansi deofent er prise-DMcGr egor
 Met hodsofsoci al sur veyandr esear ch-S.R. Bajpai
 Pedagogyoft heoppr essed-Paul oFr eire
 Tradi tional Medi ai nI ndia-S.C. Par mer
 Guideonal ternat iveext ensi onappr oaches-G.H.Auxi n
 Cooper ati
veext ensionwor k-Kel seyandHer ne
 Cooper ati
veext ensionser v i
ce-Sander s
 Educat ionandcommuni cat ionf ordev elopment -O.P.Dhama
andO.P. Bhat nagar
 Farmer sfirst-Apr act ical par adi gm i nr ural
dev elopment-R.Chambers
 Communi cat i
onpr ocessi nRur al development -J.P.Leagans
 Thepr ocessofcommuni cat ion-Dav idK.Ber lo
 I
ntr
oduct
oryr
ural
dev
elopment
-J.B.
Chi
tamber
 Moderni
zingworldagri
cul
tur
e-S.K.Wagmare
 Sci
enti
fi
cSocialSurv
eyandResearch-
P.V.
Young
 Att
acki
ngr ur
alpover
ty-Coomb&Ahmed
@ddaboy
s..

I
MPORTANTTERMSI
NEXTENSI
ONEDUCATI
ON

 Social nor ms–Lay man

 Folkway s–Sumner
 Andr ogogy-Al exanderknapp
 FatherofAdul teducat i
oni nUSA-Li ndmen
 Mot toof4Hcl ub-Car riHar ri
son
 Folkway s-Sumner
 POSDCORB-_ Gullick
 PRA-_ Henr yf ord
 RRA-_ Col li
nson
 Conceptofsel f-_ Cool ey
 Rolet aki ngt heor y -_GHMead
 Entrepr eneurwor d-_ Richar dCant inlon
 Credibility-_ Hov land
 Sociomet rictechni que-JLMor eno
 Polygy nandr y-Maj umadar
 Urbanf ringe-Sr iniv as
 Social phy siology-Sai ntSi mon
 Term St em f ami l
y-FLepl ay
 Conceptofego&Al ter-Tal cottPar son
 ConceptofI Q-Wi l
lium St ung
 Conf l
ictt heor y-Kar lMar x
 Communi sm t heor y-Kar lmar x
 Disequi librium t heor y -_Lewi n
 TermI -
DPr ocess-Roger s
 ConceptofCOI Kf allacy-Dal e
 Conceptofi ngr oup&out group-Semnar
 Term soci alact ualizat i
on-Kur tGol dstei
n
 Term expostf acto-Chapi n&gr eenwood
 Comceptofempl oy ment-Dav idwener
 Learningbydoi ngconcept-JohnDewey
 Gemeni schaf t&Gesel l
schaf t-FTonni es
 Term Rur abinat e-Donal dTut t
le
 Sanskr itizat i
on-M NSr inivas
 Theor yofLai sser zf aire- Adam Smi th
 Satelli
temodel ofext ension- Perumal
 Bondt heor yofl ear ning-ELThor ndi ke
 Bio-vil
lageconcept -M SSwami nathan
 Communi cat i
onCompet ency–Hy mes
 Wor dext ensi on–Vor hees
 Conceptofext ensi oneducat i
onpr ocess-Leagans
 Principlesofadul tlear ning-Knowl es
 Bondt heor yofl ear ning- Thorndike
 Coneofexper iencegi venby -EdgarDal e
 Coneofexper iencemodi fi
edby -Sheal
 Stepsi next ensi ont eachi ngpr esent edby-Wil
son&Gal
lup
@ddaboy
s..

 Fat herofPRA- Rober tChamber

 Far merf irstmodel by-Rober tChamber
 Ter m andr agogy -Al exanderKnapp
 Credi tf orsuccessofKVK-Dr .Chandr ikaPrasad
 Bluepr intf orest ablishmentofagr i universi
ties-Dr
.Ral
phW Cummings
 Cropdemonst rat iononcot tonl aidby -SeamanAKnapp
 ICARbecomeaut onomousbodybasedonr ecommendat
ionof
-Dr .Mar
isonW
Par ker
 IARIest abl ishedunderv i
cer oy alt
yof -
Lor dCur zon
 3tierPanchay at i Raj by -BalawantRaiMeht a
 2tierPanchay at i Raj by -AshokMeht a
 Ter m Panchay ati Raj -
JLNehr u
 Peopl e’spl an- M NRoy
 Ter m Hi ndur at eofgr owt h-
RajKr ishna
 ConceptofGr ameenBanki nBangl adesh- Mohd.Youni s
 4HCl ubf ounded- OHBenson
 Mot t
oof4HCl ub- Car riHar rison
 4Hpl edgewor ded- OtisHal l
 Youngf ar mer sassoci ation-PSDeshmukh
 Theor yofmasscommuni cat i
on- Def l
eur
 Rol et aki ng- Geor geMead
 Lingui st i
ct heor yofcommuni cat i
on- will
iams
 Bal ancet heor yofcommuni cat i
on- Hei der
 Medi um i st hemessage- McLuhan
 Communi cat ionI Q- Bhanj a
 Communi cat ioncompet ency -Hymes
 Keycommuni cat orconcept -Lazar sfel d
 Dimemsi onsofmessage- Ber lo
 Messagedi stor tion- Kirk
 Conceptoff eedback- DBer lo
 COI Kf allacy -
EdgarDal e
 Ter mI Dpr ocess- Roger s
 Adopt ionquot ient -Chat t
opadhy ay
 Adopt ioni ndex- Bose
 Fat herofsoci ology -AugustComt e
 Fat herofmoder nsoci ology -RKMest on
 Ter m pr i
mar ygr oup- Cool ey
 Ter m Sanskr itizat ion-M NSr inivas
 Gemei nschaf t&Gesel lschaf t-Tonni e
 Folkway -Sumner
 Soci al inst itution- Hor ton&Hunt
 ConceptofPRA- Henr yFor d
 Fat herofPRA- Rober tChamber s
 Fat herofPRAi nI ndia-Neel aMukher jee
 Exper i
ent i
al l
ear ningcy cle-JamesAMcCaf fery
 Funct i
onsofmanagement -
Henr iFay ol
 Cont ingencyt heor yofl eader shi p-Fielder
 Pat hgoal t
heor y-Rober tHouse
@ddaboy
s..

 Hierarchyofneedt heor y-Abr aham Maslow

 ERGt heor y
-ClaytonAl derfer
 Hygienet wof actort heory-Frederi
ckHer zber
g
 Reinforcementt heor y-BFSki nner
 Goal setti
ngtheor y-Edwi nl ocke
 Expect at
iontheor y
-Vi ctorHVr oom
 EquityTheor y
-JSt acyAdams
 Theor yX&Y- McGr egor
 Theor yZ-Oouchi
 Managementbyor gani zati
on- Pet
erDruker
 Delphi Techni
que- OlafHel mer
 Manager i
algri
d-Rober tBlake&JaneMout on
 Wor dent r
epreneur-Ri chardCant i
ll
on

I
MPORTANTTERMSANDTHEI
RPLACESOFFI
RSTUSE/ORI
GIN

Ter
m /Concept Count
ry/
Place
@ddaboy
s..

JuniorFarmer sCl ub Austr

ali
a
Exwor kersasRur al agents Peru
Exwor kersasagr icultur
eRepr ent
ati
ves Canada
Communi t
ydev elopment Cambridge(
1948)
NationalGrange USA(1867)
(FarmerOr gani zation)
Fi
eldSchool I
ndonesi
a
Massaggana99(TOTpr ogrammef or Phi
li
ppi
nes
Rice)
TukkiApproach( multipur
pose Nepal
extensionwor ker)
CruzadaABC( massmedi a Br
azi
l
programme)
Cami l
laProject Bangladesh
Kibbutz I
srael
HarvestProgr amme China(1987)

Tel
escuola(mediaf
orum) I
tal
y
Communi t
ybasedLandcar
e Aust
ral
ia
Programme
Radiophoni
cs Lat
in
SchoolonAir Phi
li
ppines
MediaForum Canada
Countr
y(Extensi
onUnit
) USA
BRAC Bangl
adesh

Cooperati
veExtensi
onServ
ice USA
Term‘PRA’ f
ir
stusedin Kenya
ConceptofAgroEcosyst
emAnaly
sis Thai
land
Far
mer sFir
stModel UK(Univer
sit
yofSussex)i
nlat
e
80’
s
Commodi tyFocusedAppr oach WesternAfr
ica
popularin
Brai
nstor
mi ngorigi
natedin USA
Term‘Extension’ UK(1866)
Modernpost ers Pari
s
Fl
agmet hodofext ensionteachi
ng Lat
inAmerica
Agro-
ecosy st
em analysis Thai
land
 FATHERSOFDI
FFERENTDI
SCI
PLI
NES

FatherofLear ning Thorndike

FatherofDemonst ration SeamanA.Knapp
FatherofIndianExt ensi on K.N.Singh
FatherofPRAi nUSA SeamanAKnapp
FatherofSoci ology AugusteComt e
FatherofModer nSoci ology R.K.Mest on
FatherofUniv ersityExt ension JamesSt uart
FatherofExtensi on JPLeagans
FatherofDiffusionSi mul at
ion Torsen
FatherofPRA RobertChamber
FatherofPRAi nI ndia NeelaMukher j
ee
FatherofProjectmanagement HenryGant t
FatherofScient i
ficManagement Fredri
ckW Taylor
FatherofModer nManagement HenryFayol
theory
FatherofAndr ogogy Al
exanderKnapp
FatherofAdul teducat ioninUSA Li
ndmen
FatherofStressManagement HansSely
e
FatherofSoci alsy stem appr oach Vi
lf
redoPareto
FatherofDev elopment GeorgeGantt
administ
rati
on
FatherofModer nDi gi
tal Shannon
Communi cation
FatherofMassCommuni cation Schr
amm
FatherofIndiaTel ecom Sam Pi
troda
FatherofWi r
el essCommuni cati
on JCBose
FatherofBrainst or ming Osborn

CHETHANPATI
L.MSC(
AG)
.DEPT.OFAGRIEXTENSI
ON.AAU.ANAND