We Build

Leaders
Kraft Heinz Young Leaders Program Handbook
 You know you are
on the road to
success if you
would do your
job, and not be
paid for it.
Oprah Winfrey

Calling all food lovers,

creative thinkers, and
high performers –
bring your appetite for
more with a career at
Kraft Heinz!

www.lifeatfmcg.org # sia pin b a r e n g aj a

 Company Profile
Kraft Heinz ABC Indonesia
Kraft Heinz makes high quality, delicious food including condiments and
sauces, dairy, meals, meats, refreshment beverages, coffee, and other
grocery products in a portfolio of more than 200 iconic brands across six
consumer-driven product platforms.

In 2015, we combined the rich heritage of Kraftz Food Group and H. J. Heinz
Company to bring transformative products to consumers' tables around
the world.

More than a century ago, James L. Kraft and Henry J. Heinz each got his start by
creating and selling a single product. For Kraft, it was cheese from the back of a
cart. For Heinz, it was freshly grated horseradish in an unusual clear jar. These
men didn't grow up together, but consumers around the world grew up with the
foods they made.

Today, The Kraft Heinz Company, co-headquarted in Chicago and Pittsburgh,

with Canadian headquarters in Toronto, is a globally trusted producer of high-
quality, food for all occasions.

James L. Kraft Henry J. Heinz

www.lifeatfmcg.org # sia pin b a r e n g aj a

 Kraft Heinz Values

Being one of the world's leading food and

beverage companies is a privilege - and a
huge responsibility. Times and tastes may
change, but the core purpose and values that
shape who we are never will. They remind us,
individually and as a team, why the work we
do each day matters.

www.lifeatfmcg.org # sia pin b a r e n g aj a

 Kraft Heinz Young Leaders
Program (Sales Trainee)
In collaboration with Life At FMCG, Kraft Heinz
ABC Indonesia provides Sales Management
Trainee Incubation Program to find a great
young talents to take big roles in business at
our company.

This program is totally different from the ordinary training experience.

It's designed for top talent who seek a performance-based culture
built on meritocracy, ambition, hard work, and passion.

During our program, you'll join a class of other ambitious trainees to

learn directly from Kraft Heinz ABC Indonesia leaders on how we grow
our business and making real impact to society through what we do.

At the end of this program, you will have a gold opportunity to be

part of Young Leaders Program at Kraft Heinz ABC Indonesia as future
leader of our company. From here, you can start doing the right
thing, be one percent better every day, and eventually be a
champion because Greatness Starts Here.

www.lifeatfmcg.org # sia pin b a r e n g aj a

Timeline
Stage 1
1st Batch: 20 May - 4 July 2023
(Online Registration)
2nd Batch: 16 July - 6 August 2023
(Online Registration)

Essay and Business

Program Case Competition

Breakdown
These timelines show the steps and time Stage 2
frames for Kraft Heinz Young Leaders
1 - 2 September 2023
Program (Sales Trainee) by Kraft Heinz
(OFFLINE at Kraft Heinz Head Office
ABC Indonesia.
Jakarta)

*please mark your calendar for the key

dates of selection process
Offline Incubation
& Functional
Assessment

Stage 3
5 - 6 September 2023
(OFFLINE at Kraft Heinz Head Office
Jakarta)

Offline Group
Presentation &
Panel Interview

www.lifeatfmcg.org # sia pin b a r e n g aj a

 Stage 1

Essay and Business

Case Competition

Step 1
Step 2

Register yourself through our online

registration form. Access the registration
form through this link: Fill the first page of registration form with
www.lifeatfmcg.org/kraftheinz your basic informations required

Step 3

Step 4

Answer all the questions on the essay

assessment at page 2 using a video and
Fill the applicant personal statement &
upload your video on youtube. Youtube
your application is ready to be
link is required to be fill in registration form
submitted
Answer the Business Case Competition
using video and upload your video on
After submit the online registration form
youtube. Youtube link is required to be fill
shortlisted candidate will notify from
in registration form
noreply@jotform.com through their
Make sure to follow the details Youtube
registered email & there will be
Video Requirements as guided on
Pymetrics Test Link given to be done
Program Guideline Handbook
within 3 days after the email recieved

www.lifeatfmcg.org # sia pin b a r e n g aj a

 Stage 1
Essay Assessment and Business Case Video
Submission Instructions
Step 1
Answer all the questions on the essay
assessment at page 2 using a video and
upload your video on youtube. Answer the
blank section on the form with your YOUTUBE
VIDEO LINK.
Key requirements for essay assessment video
Video duration max 2 mins to cover all
essay answers. Video with duration more
than required will not be considered
Upload your video with title format
LastName-KHYLP2023-essayassessment
Ex:(Prabowo-KHYLP2023-essayassessment)
Make sure to upload it on UNLISTED mode
so only KH Team who can access your
assessment video.
Answer in BAHASA is allowed, however
English Proficiency will be considered as
plus point
Instruction for Video Upload Setting on Youtube
upload your video & fill with required
title & description
www.lifeatfmcg.org
Step 2
Answer the Solutions for the Business Case
given on registration form at page 3 using a
video and upload your video on youtube.
Answer the blank section on the form with your
YOUTUBE VIDEO LINK.
Key requirements for Business case video
Video duration max 3 mins to cover
Business Case Solution. Video with duration
more than required will not be considered
Upload your video with title format
LastName-KHYLP2023
businesscaseassessment (Ex: Prabowo
KHYLP2023-businesscaseassessment)
Make sure to upload it on UNLISTED mode
so only KH Team who can access your
assessment video.
Answer in BAHASA is allowed, however
English Proficiency will be considered as
plus point
Log in to your youtube account & click on
upload buttons on the right panel
on the last step,
tick the UNLISTED
option & save
# sia pin b a r e n g aj a
 Stage 2.1

Offline Incubation &

Functional Assessment
The top 60 shortlisted candidates will be invited to proceed to the next
stage of this program, to learn directly from Kraft Heinz ABC Indonesia
leaders in order to prepare their future career in Sales Management.
Please be note that this stage will be conducted OFFLINE in Kraft Heinz
Head Office Jakarta

Day 1

1 September 2023 - Jakarta, Indonesia

The Glimpse Career in Sales

In this session candidate will get General Sales

Overview delivered by KH Sales Trainee alumni as
mentor with some key output to sharpening Career
Preparation & Road map in Sales FMCG
Introduction to Sales in FMCG
The role of Sales in FMCG Business
Get to know Sales Function in FMCG

Effective Communication Role Play

In this session candidate will get basic knowledge of

Effective Communication as one of basic competency
for sales person.

Candidates also will have a different learning experience

through Effective Communication Mini Roleplay which
also part of individual assessment

www.lifeatfmcg.org # sia pin b a r e n g aj a

 Stage 2.2

Offine Incubation &

Functional Assessment

Day 2

2 September 2023 - Jakarta, Indonesia

Effective Selling for Beginners

This session will equips candidate with basic

knowledge of effective selling, a mandatory skill for
Sales person, with outcomes :

What is selling vs telling

Understanding customer/ buyer
The selling Process & preparation
Skill needed for effective selling

by end of this session, candidates are required to do

mini role play guided by the mentors from Senior Sales
Expert of Kraft Heinz Indonesia. This stage also part of
individual assessment of Kraft Heinz Young Leaders
Program Selection Process

www.lifeatfmcg.org # sia pin b a r e n g aj a

 Stage 3

Offline Group Presentation

& Panel Interview
The top 25 curated candidates will be invited to proceed to stage 3
during Offline Group Presentation & Panel Interview in Head Quarters
Office Kraft Heinz Indonesia in Jakarta. Participants will be assessed for
final stage

Day 1 Day 2

5 September 2023 6 September 2023

Jakarta, Indonesia Jakarta, Indonesia

Group Presentation Panel Interview with Board of

Assessment Day Directors
Panel Interview with Board of
Directors

www.lifeatfmcg.org # sia pin b a r e n g aj a

 The Requirements

Are you ready for

the next big step
in your career?
Our application process is designed to select individuals who have
all the skills and requirements needed to succeed in our full-time
program:
Bachelor's degree or equivalent experience from any major.
Fresh graduates are very welcome to apply or will be graduating at the
latest in August 2023
Have maximum 2 years of working experience
Min GPA 3.30 out of 4.00
Good at English both written or oral
Has an entrepreneurial thinking, creative, and possess good
communication skills
Ready to assign throughout Indonesia
Commit to joining Kraft Heinz Young Leaders Program (Sales Trainee)

www.lifeatfmcg.org # sia pin b a r e n g aj a

 The Requirements

Only 6
Best Talents will
get GOLD
OPPORTUNITY to
join Kraft Heinz
Young Leaders
Program (Sales
Trainee)

www.lifeatfmcg.org # sia pin b a r e n g aj a

 Register Now:
www.lifeatfmcg.org/kraftheinz

Latest submission: 6 August 2023; 23:59 WIB

www.lifeatfmcg.org # sia pin b a r e n g aj a

E: hello@lifeatfmcg.org
P: +62 8818 666 999
W: www.lifeatfmcg.org