Prof.

Shantanu Dey
IIM-C MBAEx
May, 2019
Managerial Communications
PUBLIC SPEECH
OUTLINE

HEADERS Illustration of how it should be written

1. Analyze Your Audience With the increase in the number of
technologies in cars, the audience needs to
know how these technologies affect them
for good and bad.
2. Determine General Purpose The general purpose of the speech is to
i. To persuade inform the audience about new car
ii. To inform technologies.
iii. To entertain
3. Specific Topic - narrowed Manufacturers are adding a lot of
technologies to the new cars, and it is
⮚ Can I manage to speak on
impacting humans’ driving ability. I will be
this within 3 minutes? giving an example of a few such
⮚ What am I interested in? technologies. I have a considerable interest
in the automotive sector, and I want to
⮚ What is my audience share this interest with my audience by
interested in? making them relate to their daily drives. I
will also very briefly touch upon futuristic
⮚ Is the topic significant? self-driving cars.
⮚ Can I find sources on my
topic?
4. Specific Purpose
These days people often ignore the effects
of using in-car technologies, and I want to
draw their attention onto the ways these
new car technologies are subtly and
discreetly entering our lives and changing
the way we drive.

5. Central Idea New in-car technologies are thriving, but

they are also impacting our driving ability.
6. Gather Supporting Materials
Facts, testimony, figures, statistics, I will be using my experience on this and
narratives & examples try to make people relate to theirs.
Prof. Shantanu Dey
IIM-C MBAEx
May, 2019
Managerial Communications
PUBLIC SPEECH
OUTLINE

7. Identify Main Points The audience will believe me because most

Pillars of Speech of them would have experienced a similar
situation.

9. INTRODUCTION
(Indicative Duration: 30sec- 45sec)
a. Gain attention
b. Establish credibility
c. Orient audience to the topic
d. Relate topic to audience
e. Preview main points
10. BODY
(Indicative Duration: 105sec-
120sec)
Main Points & Sub-Points with
Transitions
I will be starting the introduction by
orienting the audience towards the topic. I
will also try to make the audience relate to
how people drive and use in-car
technologies without realising.
I will be giving examples of some vehicle
technologies and the way they are
impacting our driving abilities. I will also
be talking about a personal experience to
make people relate to my topic better.
Finally, I will touch upon the future of
driving and autonomous cars.

11. CONCLUSION I will conclude by advising the people to

(Indicative Duration: 30sec) use these technologies but only as a
Summarize Main Points backup.
End with Finality
12. Sources I will be using articles written by cars and
driving enthusiasts.