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Republic of the Philippines

Department of Education
Region X
Malaybalay City Division
KALASUNGAY NATIONAL HIGH SCHOOL
Kalasungay, Malaybalay City

Satisfaction is sure, Quality is pure

Rojas, Heroshe April

Flores, Ma. Danith
Malacay, Mary Ann
Pamisa, Dannise Marian
Kindom, Angie Lianely
Dagondon, Reziel
Berial, Geralyn
Lincasan, Rhe-an Micah
Lingcasan, Marjory
Bazar, Mary Joy
De dios, Mhil John
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Table of Content
I. Table of Content………………………………………………………………………………. 2
II. The Business
 Executive Summary……………………………………………………...............3
 Business Description……………………………………………………………..4
 Business Goals: Vision, Mission and Objective…………………………………5
 Business Philosophy……………………………………………………………..5
 Product Description……………………………………………………………...6
III. Target Market………………………………………………………………………………..7
IV. Marketing Strategy…………………………………………………………………………..7
V. SWOT Analysis………………………………………………………………………………8
VI. Operational Plan
 Production……………………………………………………………………9-11
 Personnel…………………………………………………………………….....12
 Inventory…………………………………………………………………….....12
 Supplier………………………………………………………………………...12
VII. Management and Organization
 Roles and Responsibilities……………………………………………………..13
 Organizational Structure ………………………………………………………14
VIII. Startup Expenses and Capitalization……………………………………………………..15
IX. Financial Plan
Product Costing…………………………………………………………………….16-17
Sales Forecasting…………………………………………………………………..….18
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Executive Summary
Luscious Carica Company is a new established company in which
provides a good and satisfying quality of product. It is new business and a form
of partnership having the objectives of providing the wants and to feel satisfy of
every costumer. It gave fair value to the costumer and they enjoy the taste that
they can never forget and to make them crave for more. Having a vision, our
cooperative will last long and can make an extension and continue beautifying
for the progress.
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Business Description

Hotshara de luscious is the brand name in which Luscious Carica

Corporation produced. It creates a magical satisfying experience for every
costumer because of its juicy taste, mouthwatering packaging, good quality,
and affordable price. The company planed the concept and flow of the business
before the product was produced. The product was chosen because of its
uniqueness; spicy taste that contains carrots and cucumber. This product is
suitable for those who love spicy and it was perfect for appetizer. It is located at
Zone 7, Barangay Kalasungay. Kalasungay Malaybalay City, Bukidnon
Philippines.
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Vision

To make Hotshara de Luscious

The appetizer of everyone’s choice
For their breakfast, lunch, and dinner
In the entire Philippines.

Mission

Luscious Carica Corporation

Is capable to deliver
A good quality, fresh and full of nutrients product.
With efficient and satisfying service.

Objectives

To satisfy the wants of costumers.

To serve a good quality and healthy product to earn profit.

Business Philosophy

Satisfaction is sure, Quality is pure

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Product Description

The company’s Atsara is delicious, piping hot, and sweet that will satisfy every costumer.
This product is well known in the entire Philippines that is commonly served as a side dish or an
appetizer. Atsara is high in fiber and it contains vitamin C and A which is good for your skin and
for your digestion.
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Target Market
Luscious Carica Company is a new established company in which product is at high and

good quality. The product is full of nutrients and it is unique because of its juicy and spicy taste,

mouthwatering, packaging and quality. This product is suitable for those who love spicy and it

was perfect for appetizer. The company make an online posting with good and friendly

promotion to educate the costumers to buy the product.

Marketing Strategy

The Luscious Carica Company was used ‘Online Posting Business Strategy’ and ‘Direct

Selling Strategy’. To promote the product and to collaborate with the consumers, and educate

them to buy the product. The aim of this business is to PRODUCED+SELL=PROFIT.

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SWOT ANALYSIS

Strength
 The Product can last until weeks
 The Product was fresh & high Quality
 Offering-made to order Hotsara
 The Product price is affordable
 The product was homemade by the employees

WEAKNESSES
 Only for those who Preferred Spicy
 Small number of staffs in making Hotsara
 The price of ingredients cost high specially in weekdays

OPPORTUNITIES
 It can sell Inside and outside Malaybalay
 The product order or sell online.
 Deliver-door to door
 The employees can put the product any sari sari store.

THREATS
 Lack of Materials
 Not well Known
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Production Plan
Step 1: Prepare all the ingredients for the hotshara.

1 small pack of Sili

3 pcs. of Atsal
2 whole Papaya
3 pcs. of onions and 3 pcs.of ginger
1 teaspoon of salt
3 teaspoons of white sugar
2 packs of Vinegar
3 pcs. of carrots
3 pcs. Cucumber

Step 2: Grate the Carrots and the Papaya.

Step 3: Put 3 teaspoons of salt to the papaya.

Step 4: Squeeze the papaya. Make sure that your hands are clean.

Step 5: Put all the ingredients in a pan except the carrots and papaya.
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Step 6: Add the carrots to the pan.

Step 7: Mix it well for at least 2 minutes.

Step 8: Set aside and let it chill for 5 minutes.

Step 9: When the mixture is already cool, add the papaya.

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Step 10: Mix it well.

Step 11: Put this in the container and it is ready to sell.

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PERSONNEL

The business is composed of (11) members in which they are capable of creating and

producing a fresh, delicious, and nutritious product. Each of the members has their roles and

responsibilities.

INVENTORY

After the Atsara was made. The product is stored in a safe and clean container. The

product is stored within 7 days.

SUPPLIES

Most of the ingredients of this product are purchased from the Public Market and in the

grocery store.
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Roles and Responsibilities

General Manager
The one who is responsible for planning, directing, and overseeing the
operations of a business unit. To insure the daily functioning of every
members in a business.

Administrator Manager
Who supervise day-to-day and taking corrective action when necessary.
Developing, reviewing, and improving policies of a business.

Financial Manager
The one who finance daily report, monitoring cash flow, and investigate
ways to improve profitability.

Production Officer
Who planned and organized the production schedule. Recommend
process improvements to enhance production quality and capacity.
Ensure that final product meets quality standards and customer
specifications. Work with production teams to ensure cost-effective, high
quality and timely delivery of products.

Sales Officer
The one who is calling potential costumer to explain the business
product and encourage them to purchase.
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Organization Structure

GENERAL MANAGER
Rojas, Heroshe April
17 years old
Zone 3, Kalasungay Malaybalay City

ADMINISTRATOR MANAGER FINANCIAL MANAGER

Flores, Ma. Danith Malacay, Mary Ann
18 years old 19 years old
Zone 1, Kalasungay Malaybalay City Zone 1, Kalasungay Malaybalay City

PRODUCTION OFFICER PRODUCTION OFFICER PRODUCTION OFFICER

Dagondon, Reziel Kindom, Angie Lianely Pamisa, Dannise
18 years old 18 years old 20 years old
Zone 7, Kalasungay Zone 4, Kalasungay Zone 1, Kalasungay
Malaybalay City Malaybalay City Malaybalay City

SALES OFFICER SALES OFFICER

Berial, Geralyn Bazar, Mary Joy
18 years old 20 years old
Zone 3, Kalasungay Malaybalay City
Malaybalay City

SALES OFFICER SALES OFFICER SALES OFFICER

Lincasan, Rhe-an Lingcasan, Marjory De dios, Mhil John
18 years old 20 years old 20 years old
Zone 3, Kalasungay Zone 3, Kalasungay Zone 3, Kalasungay
Malaybalay City Malaybalay City Malaybalay City
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FINANCIAL PLAN

Product Costing/ Pricing

DIRECT COSTING

QUANTITY INGREDIENTS PRICE

2 Pieces Papaya Php 20.00

1/2 Kilogram Sugar Php 26.00

1/4 Kilogram Salt Php 5.00

3 Pieces Ginger Php 10.00

3 Pieces Onion Php 10.00

2 Packs Vinegar Php 14.00

3 Pieces Atsal Php 10.00

3 Pieces Cucumber Php 20.00

1 Pack Sili Php 10.00

TOTAL Php 125.00

INDIRECT COSTING

QUANTITY SUPPLIES PRICE

2 Packs Salad Cups Php 60.00

Total Php 60.00

Start-up expenses

Total direct cost Php 125.00

Total indirect cost Php 60.00

Total cost Php 185.00

Capitalization

The business has a total of ₱ 185.00 as a start-up capital. Each of the members
contributed 22 pesos.
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SALES REVENUE PLAN/SALES FORECASTING

DAY 1 DAY 2 DAY 3

PRODUCT PRICE No. of Php No. of Php No. of Php

Products Products Products
Sold Sold Sold

Atsara ₱ 7.00 31 pcs. ₱ 211 39 pcs. ₱ 273 27 pcs. ₱ 185

Total Sales Per Day:

Day 1: ₱ 211.00

Day 2: ₱ 273.00

Day 3: ₱ 185.00

DAY 4 DAY 5 DAY 6

PRODUCT PRICE No. of Php No. of Php No. of Php

Products Products Products
Sold Sold Sold

Atsara ₱ 7.00 47 pcs. ₱ 326 22 pcs. ₱ 152 28 pcs. ₱ 198

Total Sales Per Day:

Day 4: ₱ 326.00

Day 5: ₱ 152.00

Day 6: ₱ 198.00
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DAY 7 DAY 8

PRODUCT PRICE No. of Php No. of Php

Products Products
Sold Sold

Atsara ₱ 7.00 21 pcs. ₱ 148 17 pcs. ₱ 122

Total Sales Per Day:

Day 7: ₱ 148.00

Day 8: ₱ 122.00
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Luscious Carica Company

Income Statement

For the Period Ended February 14, 2020

Atsara Sales Income Php 1,750.00

Less Cost of Atsara Sales

Supplies Php 938.00 Php 938.00

Net Income Php 812.00

Luscious Carica Company

Trial Balance

February 14,2020

Cash Php 722.00

Supplies Php 938.00

Drawing Php 200.00

Accounts Recievable Php 135.00

Sales Php 1,750.00

Capital Php 245.00

Php 1,995.00 Php 1,995.00