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Analyze different Hotel

Channel Management
System
Learning outcome:
1.Use and update Hotel
Channel Management
System.
Hotel
Channel
Management
System
WHAT IS HOTEL CHANNEL
MANAGEMENT?

Hotel channel management


is planning and managing
the online distribution of
hotel room availability and
room rates on distribution
channels like online travel
agents. It is the only way to
effectively reach a global
audience without risking
overbookings.
Hotel Channel Manager
|Online Distribution Management System
ONLINE TRAVEL AGENCY (OTA)

In the hospitality industry, An Online Travel Agency (OTA) is an


online platform that sells services related to travel and allows its
users to directly book hotels, flights, cars, tours, etc. The main
advantage for consumers is that they can compare rates, reviews
and availability of many different providers in one single interface.
Based in: Amsterdam, Netherlands
Founded in: 1996

THE WORLD’S LARGEST


Based in: Seattle, US
COMMUNITY-DRIVEN HOSPITALITY
Founded in: 1996
BOOKING PLATFORM
Based in: California, US
Founded in: 2008

Based in: Spain


Based in: Singapore Founded in: 2001
Founded in: 2005
Hotel
Global
Distribution

System
A Global Distribution
System is a worldwide
reservation system that Today global distribution
acts as a conduit between systems not are able to only
travel bookers and book airfare and hotels, but
suppliers, such as hotels, also rental cars, cruises, rail
other accommodation tickets, and tours. For a
providers and other travel traveler who is booking an
related services. It all inclusive holiday package,
communicates live product, this might include all of the
price and availability data above and with a GDS they
to travel agents and online can book everything they
need in just a few clicks,
booking engines for
rather than having to call
automated transactions.
each individual provider.
The main ‘big three’ legacy
GDS systems:
❑ Amadeus
❑ Travelport (that owns
systems Galileo,
Worldspan and Apollo)
❑ Sabre
METASEARCH ENGINE
are tools that send search queries to many
different sources, aggregate results, and
organize them in a ranked list. The main task of
such platforms is to present the maximum
number of options available on the market, so
that a user can compare them and make an
informed choice.
In the hospitality industry, it means that the
hotels’ inventory, rates, and availability are
Common sites include Trivago, pulled from their own websites and/or OTAs
Kayak, Tripadvisor, and they work with and displayed in one place.
Google Hotel Ads. Potential guests can conveniently check prices,
view pictures, and read descriptions and
reviews without having to browse through
numerous travel platforms.
Vacation rental or short-term properties are accommodations that travelers
can rent on a short-term basis. These accommodations range from high-end
luxury properties to spare bedrooms in other people's apartments and can
include homes, condos, villas, apartments and even tents, yurts and boats.
THE RISE OF SOCIAL MEDIA FOR
HOTELS
According to our February 2021 edition
of The Hotelier PULSE Report, 'Social
Media is a growing trend for hotels to
engage directly with guests and drive
direct bookings. Of the Hoteliers we
surveyed in January 2021, 48,75% rank
'Social Media' as the 2nd most
important Sales & Marketing priority
over the next 12 months. This marks a
4.55% increase from the 44.2% who
shared this view back in December
2020.
A central reservation system, or CRS, is a
computerized system that maintains a hotel's
room availability, rates, guest information,
payment processing, and hotel information all
in one place. Popular CRS systems include
Opera, eZee FrontDesk, and MSI CloudPM.

A CRS system is used in the hospitality


industry and specifically within hotel
management to manage room rates and
availability and to share this information
across various distribution channels, like
online travel agencies and the GDS
Analyze different Hotel
Channel Management
System
Learning outcomes:
1. Use and update Hotel
Channel Management
System.
2. Perform room reservation
using different Hotel
Channel Management
System .

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