EXT 602: Communication for Livestock Development (1+1)

and
AHE 602Communication for Livestock Development (1+1)
PRESENTATION SCHEDULE – MVSc. PROGRAMME

(Presentations will be conducted on every Monday, Wednesday and Fridays at Smart Class room
from 10.00am to 12.00 noon)

COURSE OUTLINE THEORY

Sl. Presenter Tentative date of

Topic
No presentation
1 Communication – meaning, concept, purpose of Dr.Bimal P Bashir Ist week of August
communication (1-8-2022)
(Monday)
2 Models and theories of communication: Aristotle, Dr.Alimudeen S Ist week of August
Berlo, Osgood Schramm, Shanon and Weaver, (1-8-2022)
Johari window, New Comb, Westley and McLean, (Monday)
etc.
3 Critical analysis of models and theories of Dr. Arul Ist week of August
communication Sabareeswaran T A (3-8-2022)
(Wednesday)
4 Recent developments in communication theories Dr.Induja T R Ist week of August
and models (5-8-2022)
(Friday)
5 Types of communication-intrapersonal, Dr.Alimudeen S IInd week of August
interpersonal, verbal and non-verbal; (8-8-2022)
(Monday)
6 Criteria of effective communication, Determinants Dr. Arul IInd week of August
of communication- Empathy, credibility, fidelity, Sabareeswaran T A (10-8-2022)
distortion, feedback (Wednesday)
nd
7 Barriers for effective communication Dr.Induja T R II week of August
(12-8-2022)
(Friday)
8 Group and mass communication. Key Dr.Alimudeen S IVth week of August
communicators and their role in livestock (22-8-2022)
development (Monday)
 EXT 602: Communication for Livestock Development (1+1)
and
AHE 602Communication for Livestock Development (1+1)
PRESENTATION SCHEDULE – MVSc. PROGRAMME
(Presentations will be conducted on every Monday, Wednesday and Fridays at Smart Class room from
10.00am to 12.00 noon)

COURSE OUTLINE THEORY

9 Organizational Communication - formal- informal; Dr. Arul IVth week of August
downward-upward- horizontal; Problems in Sabareeswaran T A (24-8-2022)
organizational communication (Wednesday)
10 Key communicators and their role in livestock Dr.Induja T R IVth week of August
development (26-8-2022)
(Friday)
11 Business Communication: Relevance and Dr.Alimudeen S Vth week of August
importance in livestock business development (29-8-2022)
(Monday)
12 Features and guidelines for business Dr. Arul IVth week of August
communication, Formal and informal business Sabareeswaran T A (31-8-2022)
communication (Wednesday)
th
13 Various types of business communication (Letters, Dr. Induja T R IV week of August
Reports, Proposals, Manuals, Outreach writing (2-9-2022)
(Advertisements, Pamphlets, Signs, Press Release (Friday)
etc.) Effective business communication
14 ICT – concept, importance and types of tools and Dr.Alimudeen S IIIrd week of September
applications; Role and significance of ICT tools in (12-9-2022)
Animal Husbandry Development (Monday)
15 Use and importance of Social Media in livestock Dr. Arul IIIrd week of September
development Sabareeswaran T A (14-9-2022)
(Wednesday)
16 Overview of emerging technologies Dr.Induja T R IIIrd week of September
(16-9-2022)
(Wednesday)
 EXT 602: Communication for Livestock Development (1+1)
and
AHE 602Communication for Livestock Development (1+1)

COURSE OUTLINE PRACTICAL

Sl. Preparation of Tentative date of

Topic
No practical manual presentation
1 Exercises in improving communication skills – Oral
Communication
2 Exercises in improving communication skills –
Public speaking
3 Exercises in improving communication skills –
Persuasive speech
Dr.Alimudeen S 26-9-2022
4 Exercises in improving communication skills –
Informative speech
5 ICT tools in Animal Husbandry Extension delivery
system- analysis of web portals – KVK portals,
Knowledge portal, ICAR, SAUs, etc.
6 Importance of feedback in communication
7 Exercises on Listening skills
8 Exercise on Reading skills
Dr. Arul
9 Exercise on Non-verbal communication
Sabareeswaran T 28-9-2022
10 Writing of Business Communications
A
11 Comparative study of different tools and their
areas of applications in animal husbandry sector
12 Identification of key communicators
13 Role of key communicators
14 Communication barriers
15 Distortion and Fidelity of communication in Dr.Induja T R 30-9-2022
livestock development.
16 Identification of different social media tools used
for livestock development