SIYA SHARMA

Toronto, ON M5E0A9
x 4379819842
siya.sharma@mail.utoronto.ca
March 6th, 2024
Celestica
RE: Student Intern

Hello,
I am eager to convey my enthusiasm for the Marketing Co-op Student position at Celestica. With a
robust academic background in Business Administration from the University of Toronto and a
specialized focus on Finance, I am well-equipped to contribute to your marketing initiatives with a
blend of analytical insight and creative strategy.

My role as a Content Creator at Silver Linings Organization was instrumental in elevating the
organization's mission through strategic content creation. My efforts in writing compelling weekly
blogs and crafting informative posts for Instagram, Facebook, and LinkedIn not only heightened brand
awareness but also translated into a tangible increase in donations and investments. By leveraging SEO
best practices, I ensured our content resonated with our target audiences and consistently ranked high
on search engine results pages.

During my tenure as an intern at ENPower, I played a pivotal role in augmenting the company's online
presence. My initiative to refine our website, driven by insightful user feedback, significantly bolstered
our customer retention rates. Through methodical market research and the deployment of Salesforce
for CRM, I developed a nuanced understanding of our target demographics, paving the way for more
effective and data-driven marketing strategies.

My time at Curiosity Gym was marked by the successful development and implementation of
innovative product plans and marketing strategies, which were critical in acquiring new clients and
expanding our market presence. My focus on multi-channel customer engagement promoted brand
loyalty and satisfaction, while my work on website functionality ensured a consistent and coherent
brand narrative. I adeptly repurposed content across platforms, maximizing the impact and reach of
our marketing efforts.

My journey, which commenced at the distinguished International Baccalaureate Pathways School, has
instilled in me a solid foundation in the principles of marketing and a proficiency in a suite of tools,
from the Microsoft Office Suite to advanced content management systems and graphic design
platforms like Canva and Adobe Illustrator.

I am excited about the prospect of joining Celestica and am confident that my hands-on experience
and proactive approach will serve to enhance your marketing strategies. I look forward to potentially
discussing my role in steering Celestica toward achieving its marketing objectives. Thank you for your
consideration. I am eager to explore the opportunity to make a meaningful contribution to Celestica.

Sincerely,
Siya Sharma