Lesson 34 Business Ethics and Social Responsibility

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Lesson 3: Core Principles in Business Operations.

*Compensatory Justice

Refers to the extent to which people are fairly


1. FAIRNESS compensated for their injuries by those who have injured
them: just compensation is proportional to the loss
*Fairness refers to the level of even-handedness in inflicted on a person.
dispensing justice whereby claims are -recognized in the
order of their legal and contractual priority.

*Principle of Justice: "Individuals should be treated the 2. ACCOUNTABILITY


same, unless they differ in ways that are relevant to the is the obligation of an individual of organization to
situation in which they are involved", account its activities, accept responsibility for them, and
to disclose the results in a transparent manner.

Different Kinds of Justice

DISTRIBUTIVE JUSTICE Corporate Accountability

RESTRIBUTIVE JUSTICE refers to the act of being accountable to the stakeholders


of an organization
COMPENSATORY JUSTICE

3. TRANSPARENCY
*Distributive Justice
Refers to the lack of hidden agenda and conditions
Refers to the extent to which society's institutions accompanied by the availability of full information
ensure that benefits and burdens are distributed among required for collaboration, cooperation, collective decision
society's members in ways that are fair and just. making.

Means unimpeded visibility as all transactions are


*Retributive Justice subject to scrutiny.

Refers to the extent to which punishments are fair and


just. Punishments are held just if they held into account Corporate Transparency
relevant criteria such as seriousness of the crime and
intent of the criminal. Describes the extent to which a corporation's actions
are observable by outsiders From the perspective of the
outsiders, it can be defined as the perceived quality of
intentionally shared information from the organization.
4. STEWARDSHIP Samples of Core Principles of Companies

According to the Concise Oxford Dictionary of Current SHELL GLOBAL


English, a steward person is a person employed to
"All Shell employees and contractors, and those at joint
manage another's property
ventures are expected to understand and beliave
In the beginning, it is referred to the household according to our business pnnciples at all umes. Our
servant's duties for bringing food and drink to the castle's business principles are based on the core values of
dining hall. honesty, integrity, and respect for people."

In business, it has been used by CEOs to denote the


concept that as a steward, you try to leave the company
BANK OF AMERICA
in better shape for your successor than it was handed
over to you by your predecessor. We are here to help make financial lives better Better by
connecting our customers and clients to the financial
solutions they need And, better by connecting across our
Product Stewardship company to deliver those solutions It is guided by
Operating Principles that deline how we operate the
-Refers to the understanding controlling, and
company (customer-driven, great place t work, manage
communicating a product's environmental, health, and
nisk operational excellence, deliver for shareholders)
safety-related effects throughout its life cycle from
production to final disposal or reuse.

TWITTER

Mission statement:

To give everyone the power to create and share ideas and


information instantly, without barriers

"Our mission statement puts our users first and defies our
clear purpose -to pe everyone the ability to be heard,
seen, and share their thoughts and experiences as they
happen
WHOLE FOODS MARKET Principle 4: the elimination of all forms of forced and
compulsory labor.
Purpose statement:
Principle 5: the effective abolition of child labor,
With great courage, integrity, and love- re embrace our
responsibility to co-create a world where each of us, our Principle 6: the elimination of discrimination in respect of
communities, and our planet can flourish. All the while, employment.
celebrating the sheer love and joy of food.

ON ENVIRONMENT
BRIGHT HORIZONS FAMILY SOLUTIONS
Principle 7: Businesses should support a precautionary
Core Values Statement: The HEART Principles: approach to environmental challenges,

H-Honesty Principle 8: undertake initiatives to promote greater


environmental responsibility, and
E-Excellence
Principle 9: encourage the development and diffusion of
A-ccountability
environmentally friendly technologies.
R-espect

T-eamwork
On Anti-Corruption

Principle 10: Businesses should work against corruption in


UN GLOBAL COMPACT-TEN PRINCIPLES all its forms including extortion and bribery

ON HUMAN RIGHTS

Principle 1: Businesses should support and respect the


protection of internationally proclaimed human rights, and Business opportunities are like buses. There's always
Principle 2: make sure that they are not complicit in another one coming.
human rights abuses. -RICHARD BRANSON

ON LABOR

Principle 3: Businesses should uphold the freedom of


association and the effective recognition of the night to
collective bargaining.
Lesson 4 3. ON AGENDA

BUSINESS PRACTICES  The chairperson of the meeting should circulate a


meeting agenda to each participant atleast one week
- Is a method, procedure, process or rule employed or
in advance
followed by a company in the pursuit of its objectives.
 Participants should express the concern about the
 Decorum
agenda at least 48hours prior to the meeting
 Protocol
 Policies 4. ON ATTIRE AND APPERANCE
 Advertising
 An individual who wishes to be taken seriously in the
 Marketing
workplace must dress appropriately for her business
 Bookkeeping
environment
 Reportorial Requirements
 When unsure what type of dress to wear, it is best to
 Documentation
err on the conservative side
 Code of ethics
5. ON BASIC COURTESY
A. DECORUM
 Most basic elements of business etiquette is courtesy
-An individual who exhibits politeness and decorum is often
or respect
rewarded with success in his chosen field. There are
 Consider the feelings of others and address conflicts in
additional formalities he must learn to assure that he is
straightforward and impersonal manner
viewed as pleasant and cultivated.
 Show respect not only to superiors but to everyone
PROPER BUSINESS ETIQUTTE
6. ON GREETINGS
1. ON TIME AND PROMPTINESS
 Standard greetings are an exchange of handshakes
 The easiest way to exhibit professionalism is to and a smile
consistently be punctual  In formal situations, the oldest or the most important
 Arrive at the meeting atleast 15 minutes early person is greeted first

2. ON PREPARATION 7. ON HANDSHAKES

 An individual must be prepared to conduct business at  The rules on handshakes are about the same as in the
hand west, although Filipino may use a little most contact
 Each participant should come to the meeting with all of like path on the side of the arm as a gesture of
the materials and data she will need and an hospitality
understanding of the meeting topic
8. ON BODY LANGUAGE 14. ON BREAKS

 Filipinos have a fascinating non-verbal language like  Meetings should have a break every two hours ,
lifting the eyebrows without smiling means no but breaks should be 20 minutes long and meal breaks
lifting the eyebrows while smiling is used to greet a should be 30 minutes long ( ROOT III, 2016)
friend
15. ON PROPER COMMUNICATION
 Pointing finger is a no-no
 It is communicating effectively
9. ON FORMAL AN INFORMAL ADDRESS
 Always returning phone calls and emails
 Avoid using someone’s first name until they have
16. ON BARGAINING
known you for a while or until they have asked you to
be informal  Do not get angry and avoid shouting or imposing
 Always ask what they prefer to be called unreasonable deadlines for decision-making
10. ON SPEAKING IN MEETINGS 17. ON BRINGING ON GUEST
 Keep the meeting organized by only speaking when  do not bring unannounced guests to a meeting
you have the floor  ask permission if you could bring a guest but if the
 Ask questions during the designated question period permission is not granted, then do not bring him
 Raied your hand to be recognized and do not interrupt
someone while they are speaking 18. ON BUILDING RELATIONSHIPS

11. ON LISTENING  make time to actually talk to people, do not rush off
immediately after exchanging meetings
 Listen attentively to the meeting and take notes  send a card or word of congratulations when an
important event occurs in the lives of employees
12. ON CELLPHONES AND LATOPS
19. ON BUSINESS MEALS
 Turn off your cellphone prior to the start of the
meeting, if you are expecting an urgent call then set  in general, in restaurant, the person who issues the
you phone to vibrate and excuse yourself from the invitation is the one who pays
meeting if the call comes in
20. ON GIFT GIVING
13. ON BUSINESS CARD
 wrap gifts elegantly as the presentation is important
 It is advisable to present your business card with both
hands
 Never slip the business card into your pocket but put it
with the papers you are using during negotiations
B. PROTOCOL D. ADVERTISING
It general, protocol means the unwritten rules or - It is how a company encourages people to buy their product
guidelines that are peculiar to every culture or organization services or ideas. It is anything that draws good attention towards these
and are supposed to be observed by all parties in the
conduct of business, entertaining, negotiating, politics, etc. things. It is usually designed by an advertising agency for an identified

*everything from behavior and dress to task execution sponsor and performed through media.
is defined under a business’s protocol. These guidelines are
typically defined for each employee upon being hired. Types of Advertising

- Newspaper - Directories
BENEFITS OF PROTOCOL:
- magazine - outdoor and transit
 help present a uniform, professional face to public
 may unite employees under common goals and ensure - radio - catalogs or leaflets
that tasks are executed to the preferences of the
company’s owner - television - direct mail
 to avoid confusion
- online
C. POLICIES

Business policy defines the scope or spheres within E. MARKETING


decisions can be taken by the subordinates in an - it refers to the process of product development as well as sales,
organization. It permits the lower management to deal with
the problems and issues without consulting top level promotions, and distributions. The whole concept of marketing revolves
management every time for decisions. around the cutomer. In marketing, the needs of the customer come first.

Internet Marketing Methods


FEATURE OF BUSINESS
 Emails marketing
 SPECIFIC
 CLEAR RELIABLE/UNIFORM  Pay-per-click ads
 APPROPRIATE  Search engine marketing (SEM)
 SIMPLE BUT COMPREHENSIVE
 STABLE  Social Media Marketing
F. BOOKKEEPING
- it is the process of recording all financial transactions to keep
track of the cash flow

G. REPORTIAL REQUIREMENTS
- Business reporting or enterprise reporting is the public
reporting of operating and financial data by a business enterprise.

- It is fundamental part of the larger movement towards


improved business intelligence and knowledge management.

Two kinds of Reports

 Annual Report - a comprehensive report on a company’s


activities throughout the preceding year.
 Financial Statement - a formal record of the financial activities
and position of a busines, person, or other entity.
H. DOCUMENTATION
- It refers to the process and items which serve as evidence for
the validity or truth of a certain claim or statement. This involve the use
of documents or tangible records, whether in physical or electronic
format.

I. CODE OF ETHICS
- Also called as a code of conduct or ethical code, sets out the
company’s values, ethics, objective, and responsibilities. A well-written
code of ethnics should also give guidance to employees on how to deal
with ethical situations.

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