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24. Which of the following is TRUE about personal selling?

a. Personal selling is very general. b. Personal selling is the easiest job in the
company.
c. Companies spend the most on this type of marketing. d. Companies spend
more on the sales team than the rest of its employees.
25. What is an example of a social media platform?
A . A telemarketer b. An advertising agency c. A restaurant d. Facebook
1. What do you mean of tourism?
a. Tourism is all about leisure holidays
b. Tourism is a straight forward sector demanding little research or planning
c. Most tourism journey in the world are by air as tourists’ jet-set country to
country
d. The activities of persons traveling to and staying in a place outside their
usual environment for not more than one consecutive year for leisure,
business and other purpose.
2. What systems are used by many different organizations within the tourism and
other industries, and more recently by clients or potential clients via the
Internet?
a. Automated information systems B. Central Reservation systems
c. Global distribution systems d. Passenger reservation systems

12. Which part in the tourism products and services is an interactive system of
marketing that uses one or more advertising media to affect a measurable
response?
A . Advertising b. Direct Marketing c. Digital Marketing d. Sales Promotion
13.Why is communication needed in the hospitality industry?
a. There is a high level of interaction with people in the hospitality industry.
b. The hospitality industry generally involves much anger, so effective
communication is needed to resolve the anger.
c. The hospitality industry generally involves much confusion, so effective
communication is needed to the resolve confusion.
d. The hospitality industry generally involves much disagreement, so effective
communication is needed to resolve the disagreement.
16. Which among the following describes a “tourism impact”?
a. It is always negative. b. It is the effect of engaging in tourism.
c. It is always positive d. It is limited to a small, local area.
17. Which of the following is not an attraction?
a. Ayala Museum b. Cebu Pacific c. Mayon Volcano d. Rizal Park

Which of the following refer to the credible sources of information like travel
agencies and tour operators, as well as hotel sales representatives, and travel
bloggers?
A. Brochures B. Flyers C. Industry People D. Television

What are the printed documents that provide information from the service providers
themselves?

A. Brochures B. Flyers C. Industry People D. Television

What are those audio-visual presentations used in promoting a destination?


A. Billboards C. Films and Documentaries
B. Newspapers and Magazines D. Travel Magazines
Which of the following sources of information refer to those that can be seen in
highly populated areas in the Philippines and designed to be noticeable because of the
photos and big fonts?

A. Billboards C. Films and Documentaries


B. Newspapers and Magazines D. Travel Magazines
What source of information shows photographs and texts through its colored and
visually appealing pages on a glossy paper?
A. Billboards B. Films and Documentaries
C. Newspapers and Magazines D. Travel Magazines
By which method would one get information from those who may not be in the
industry but have a wealth of experience in travel products and can be a rich source of
information?

A. Talking to frequent travelers C. Watching films and documentaries


B. Talking to Industry People D. Watching television

Which refers to an often one-page sheet with brief information that would help create
interest about the product?
A. Brochure C. Newspaper and Magazine
B. Flyer D. Travel Magazine

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