Globalisation Genderbrief3 SME Development

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GLOBALISATION AND GENDER BRIEFS SERIES No.

Small & Medium COMMONWEALTH SECRETARIAT

Enterprise
Development
W
omen, it is generally agreed, make a
significant contribution to local and This series of briefs is being developed
national economies all over the world by the Commonwealth Secretariat and
but this fact is largely ignored or not given due International Labour Organization to assist
recognition in national income and other statistics. colleagues at headquarters, field offices
Women are also largely excluded from economic and projects, as well as project managers,
decision-making at family, community, local and
national levels.
to integrate a gender analysis into the
design and implementation of their
The potential impact of small and medium
programmes and projects in the broad field
enterprises (SMEs) on women’s economic and
social development has been studied by academics, of sustainable development. ‘Gender’ refers
development agencies and policy makers over the to the relationship between women and
past two decades. The basis of this interest has men, to the ways in which the roles of
been a growing belief that through support for women and men, girls and boys are socially
women’s small enterprise development and constructed and the ways in which societies
entrepreneurship, wider developmental goals
and targets can be met. These include poverty
are divided on the basis of conceptions
reduction, improved health of families and about the status, expectations, and
communities, improved literacy and educational capabilities of women and men.
achievements, women’s empowerment and wider
economic development.
cosmetics industry, and those selling goods in the
Given these arguments and beliefs, many donors market place will have to compete with the wider
and NGOs have focussed their effort on supporting availability of products made and sold around the
the development of women’s enterprise, although world. The consumer is demanding access to these
this has largely been at a micro level. There have international products and will make choices
been a very large number of projects throughout the between those that are locally made and those he/
world aimed at increasing women’s participation in she sees advertised and promoted on a huge scale.
enterprise with funding made available to provide
As yet there have been few studies that examine
support through training, advice and credit.
the impact of globalisation on women’s small-scale
It must be recognised, however, that women engaged enterprise. Commonwealth Ministers responsible for
in small-scale enterprise do not operate in a vacuum Women’s Affairs, at their meeting in April 2000, made
and must survive in a market place that is changing. a recommendation that this issue be addressed. They
They will inevitably find themselves having to also noted the impact of globalisation on the ‘weak
compete in a market that is becoming increasingly and vulnerable economies and especially on women
global. Local women engaged in tailoring will have and children’. In particular, the Ministers commented
to compete with internationally based clothing on the negative effect that globalisation has had on
manufacturers, those making cosmetics and soap the informal sector that offers employment and
will have to compete with the giants in the provides livelihoods for many women.

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To date, much of the focus they are backed up with Over-Reliance on To date, most of the focus
of women’s SME programmes appropriate strategies Micro-Credit as a of support for women’s
has been on the poor and and operational practices. enterprise development
Mechanism for
marginalised, with support Gender equality is not has been on the start-up
targeted to assist women simply about increasing
Achieving Gender of new enterprises through
develop an income stream the number of women who Equity the provision of small-scale
from a trading activity. access support for SME Whilst the availability of loans or short training
development. Unfortunately, credit has clearly been a programmes. There has been
Given the added difficulties
there appears to have been critical factor in the significantly less emphasis
of competition and the
a wide reliance on quantity development of women’s on supporting these
changing demands of the
as a key success indicator. enterprises, there is a enterprises and helping
customer, the expectations
Many programmes use a growing recognition amongst them to survive beyond basic
of increased wealth from
simple measure of the support agencies that the start-up, and to compete in
SME activity may not be met.
number of women involved availability of micro-credit on changing markets or achieve
Without strategic support to
to judge the performance its own does not necessarily planned business growth.
help them compete, many
and success of gender lead to successful enterprise
women may continue to Enterprise development is a
equity targets. Wider and increased income.
struggle on the margins. complex issue and demands
issues are often ignored or
Despite the potential not understood. For some, Small-scale entrepreneurs long-term and highly
challenges for women’s SME women being helped out of need more than money to individual and flexible
development in the wider poverty through small-scale start up an enterprise and support if it is to achieve the
context of trade liberalisation, enterprise is a legitimate survive in the market place. impact that is the aim of
there are still enormous strategy, but to effect gender They need access to strategic many SME programmes.
benefits to be gained from change where women can support that takes account of Women’s SME development
women’s participation in achieve real economic power their needs and the complexity is still largely concentrated
enterprise. There is potential is possibly still too worrying of SME development, as well in low margin, competitive
economic benefit to be gained to some governments and as the markets within which markets where women
by families, communities and organisations. they operate. struggle to achieve profits.
countries from women’s
entrepreneurship. One Government-run programme that provides support for new and developing SMEs
recognised that its services were largely taken up by men and that women were not
Gender and SME being targeted in strategic plans. The number of women accessing support was
Support for Women – extremely small and it was agreed that this must be addressed.
Barriers and Challenges With support from a donor agency, a training programme was designed and delivered
Recognition of women’s that sought to build the capacity of SME support staff to develop and deliver women-
potential contribution has friendly and gender-aware support that understood, and took account of, the different
resulted in a major shift circumstances of women as compared to their male counterparts that resulted from
over the past twenty years the additional social and household/family responsibilities women had to meet.
towards women as a key
Whilst this was clearly a major step forward, the plan failed to address some of the
target group for programmes
core issues of institutional gender awareness. Only the relatively small number of
using SME development
staff who received the training were aware of the wider issues involved in delivering
as a way to achieve wider
poverty reduction and
support for women’s enterprise. In addition, all the senior officers and approximately
economic development 98 per cent of the staff who were actively engaged in support delivery were men, who
targets. Despite this strong were very unused to working with women as clients. In addition, no extra funds were
focus, many programmes made available to develop the range of services for supporting women’s enterprise.
have failed to adequately Thus, the institutional reform that would have been necessary to achieve a gender-
address gender imbalances sensitive strategy never took place.
and achieve real gender
The female clients lost out in that only a small percentage were able to receive
equality, with women and
support from trained staff, and the trained officers were themselves struggling
men able to enjoy equal
to operate without the necessary institutional support. The key lesson from this
opportunities and access to
SME development support.
experience, which is by no means unusual, is that development organisations
Well-meaning policy cannot achieve gender equity in their service delivery unless they also make
statements will not bring fundamental changes in their own working practices, structures and culture.
about real change unless

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delivering credit to suit
A key programme of support for women’s micro enterprise was developed by one women’s specific needs, as
Commonwealth government department and supported by a range of donors who well as working towards the
assisted in the programme design. The programme sought to encourage 4,500 overall sustainability of the
women living in rural areas to set up and run small-scale income enterprises with fund itself. Access to credit
assistance from community workers who had received some training in enterprise and women’s enterprise
development and credit control. development have become
so inextricably linked that,
The programme placed strong emphasis on the credit aspects of the support and
for many NGOs and other
there was very little enterprise development support other than a short training
support organisations,
course linked to the access to credit. The support workers were each required to women’s enterprise
provide support for up to 80 women who were engaged in individual income development is all about
generating activities, as well as sometimes working in small groups. setting up and running
Overall, the reliance on credit, while allowing women to operate at the margins and credit programmes and
develop some income generation, did not offer a comprehensive range of support and funds.
therefore women were not expected to do more than generate income for survival. Continued access to credit
is key to the development of
The women involved largely chose to engage in similar activities and therefore created
a strong SME sector run by
more tensions in an already saturated market. The overstretched development workers
women. However, women
did their best to support these women but their ability in terms of time and skills
must be able to access
could not offer the more detailed support required to take any of these small-scale mainstream banking and
activities beyond a subsistence level and to help women to compete successfully. finance, and barriers to this
access must be challenged.
Women need flexible finance
For many women, SME designed to achieve Indeed, it is the view of that meets the developmental
development is less about equitable opportunity. many funders that women needs of the enterprise. For
enterprise, life choices and are more responsible and women to achieve wider
empowerment, and more conscientious borrowers than goals of empowerment and
about survival on a day-to- Successful Support men and will make every equality of opportunity, they
day basis. The dream of Strategies effort to honour their must ultimately be able to
being a woman owning and Over the past twenty years, commitments to pay interest access mainstream services.
running her own small-scale and despite the difficulties, and repay capital borrowed.
enterprise can rapidly there has been a growing The experience of very low
change to a daily fight understanding of the role default rates for funds that Business Development
for economic survival. that finance plays in make loans to women has
Women engaged in setting
supporting the development made the creation of micro-
For many women, micro- up an enterprise have a
of women’s enterprise. A credit funds a very attractive
finance and small-scale range of complex needs;
range of funds has been option to donors who see
enterprise is not empowering. the development of Business
established throughout the their finance revolving and
It can be marginal and can Development Services that
world to widen access for reaching a larger number of
increase tensions in the family, can run alongside micro-
poor people, particularly women.
and create contradictions finance is now being
between the need to generate women, to micro-credit In turn, the wider availability recognised by an increasing
an income, repay loans and and thereby to income of micro-finance has been a number of NGOs, donor
fulfil wider family and generation through significant factor in the agencies and governments
community responsibilities. enterprise. development of small-scale as an essential part of the
enterprises run by women, overall package of support.
Overall, women have yet The pioneering funds of the
and poor women in particular. Business Development
to be accepted as being Grameen Bank, and
Without access to credit on Services are particularly
competent to own and Bangladesh Rural
terms that are appropriate important as the market
manage successful Advancement Committee
to their needs, it is unlikely place becomes more complex,
businesses. By focusing (BRAC), K-Rep in Kenya and
that the growth in this particularly if women are to
on women’s enterprise as Bancosol in Bolivia have all
sector would have had be assisted to develop
an anti-poverty measure, demonstrated that poor
the same impact. marketing strategies that
it is possible to overlook women can, and will, borrow
can help them to compete
how women can access money, make interest These funding organisations
more effectively.
mainstream support with payments and repay loans have learned lessons and
policies and measures in a responsible manner. developed practices for However, to be successful,

3
Business Development competence from the essential component of impact upon much wider
Services must develop their enterprise support staff. supporting women’s SME issues and demands long-
own models of good practice development that can tackle term and strong commitment
One example of a successful
that are based on meeting some of the wider impacts of by those offering support.
programme developed to
the needs of the client, in globalisation on women’s Goetz and Gupta (1996)
provide a wide range of
this case women. These enterprises. Effective gender- point out that ‘improvements
business development support
services can be a critical aware support that in women’s productivity,
for men and women was
factor in the development of recognises and attempts to mobility, access to markets,
designed and implemented
sustainable and successful redress/compensate for the literacy, social status and
by an organisation which is
businesses run by, and for, different circumstances and control of household
business-like in its approach,
women. This can, and needs of women, as decisions take time, require
and sets targets and plans
should, go beyond the compared to their male considerable commitment by
that include provision of
specific support for start-up counterparts, is required to development workers, a long
support on a gender
and tackle the wider issues develop products and term investment in local-level
equitable basis. The
of enterprise development services that take account of processes of social change,
organisation ensures that
and the creation of enabling the marketplace. Without it, as well as a willingness to
women are represented at
environments. women’s enterprises will cope with the sometimes
Board level, and that this
continue to operate at the violent and disruptive
Business Development representation is both
margins. consequences of challenging
Services can and should meaningful and contributes
class and gender privilege’.
assist women to develop to the planning processes.
The enabling environment
their products and effective The Board as a whole has Good Practice for has several key components
marketing strategies. If addressed the gender Women’s SME illustrated below.
enterprise development is considerations of its work, Development
to be more than an income- and every effort is made to
generating strategy, women ensure that the Board and The Enabling Environment Fiscal and Legislative
must be supported to move senior staff operate within a Supporting women’s For small business to
beyond the traditional gender-aware culture and enterprise development may succeed and thrive in an
saturated markets and working environment. seem a desirable strategy for increasingly competitive
product lines that many those supporting economic market, the state must
The gender focus of Business
now choose. This in itself development, but it is a ensure that barriers are
Development Services is an
demands high levels of strategy that can and does reduced and that an

Good Practice for Women’s SME Development

Fiscal and Legislative


Laws and governmental policies designed
to reduce barriers and encourage Women’s
Enterprise Development

Finance
BDS Support
Availability of financial
Availability of support,
support designed to
training and counselling
meet the needs of
designed to meet
women setting up and
women’s specific needs
growing SMEs

Community/Family Support
Support from families and communities
based on equality of opportunity
and ownership

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Women’s SME Development – Programme Design Checklist

Successful enterprise support depends, to a very large extent, upon the design of support programmes and the
ways in which these are delivered. There are key factors that should be considered when planning and designing
any support programme.

The programme design should take account of women’s roles and


Does the programme take account
responsibilities within the family and wider community. This may
of women’s practical needs as well
mean that programmes of support must plan around the time
as setting targets for SME support?
demands of those responsibilities.

In some cases, the support must come on an individual basis from


a husband or father, or it must come from the wider community
Will the women as a target group have and community leaders. As part of the programme planning
the support of their community and process, there must be an evaluation of the levels of support, and
families to take part in the strategies for overcoming resistance should be developed. This is
programme? often best done through working directly with the community or
families and involving them fully in the planning process.

Has the programme design taken It is essential that, as part of the overall programme design,
account of any fiscal or legal barriers consideration should be given to any fiscal or legal barriers that
that may prohibit women from may exist and that every effort is made to ensure that women can
achieving the programme targets overcome the challenges these pose when setting up and running
that have been set? an SME.

Who will deliver the support, and It is essential that those delivering the support not only have
do they have the overall competence the full competence to deliver the specific support, for example
and awareness of the different training in business development, advisory SME counselling or
circumstances and needs of women small-scale credit, but that they are also fully aware of the gender
and men to deliver a programme aspects of enterprise development and operate from within an
targeting women’s small enterprise organisational culture that understands and takes account of the
development? different circumstances and concerns of women and men.

A programme can focus on a single intervention but should


Does the programme take account consider how the women as clients will access wider support. It
of the wider enterprise development is essential that any SME can have access to wider support and
needs for skills training and draw upon advice and counselling, and that it can have access to
development, SME advice and skills and enterprise management training, as well as to a broad
counselling, and access to resources? range of resources, including equipment, premises, transport and
credit.

5
enabling fiscal and legislative to women’s economic must be able to access
framework is in place. In development and an mainstream banking and
addition, women must have understanding of the finance, and barriers to this
legal rights to ownership of constraints that women access must be withdrawn.
property and control over often have to overcome Women, like anyone else
their business decisions. when setting up and running running an enterprise, need
Women must be able to take an enterprise, due to the flexible finance that meets
legal responsibility for different ‘traditional’ the enterprise’s developmental
property and loans, and structural and social needs. For women to achieve
enter into contractual expectations and wider goals of empowerment
agreements in their own responsibilities of women and equality of opportunity Commonwealth
right with a range of bodies and men. The Committee of they must ultimately be able Secretariat
that form the support Donor Agencies for Small to access mainstream Marlborough House
framework for small business, Enterprise Development financial services. Pall Mall
including banks. If women (CDSED) in the Business London SW1Y 5HX
are denied these rights, then Development Support Study Community and Family United Kingdom
their ability to develop their Report (2001) identify Support Tel: +44 (0) 207 747 6500
enterprises will be limited. eleven principles of good Fax: +44 (0) 207 930 0827
For a woman’s small
Even if legal rights of practice for donor-funded http://www.
enterprise to succeed, she
ownership exist, it is not BDS interventions. Amongst thecommonwealth.org
must have the support of her
uncommon for women in these is the recognition that
family and community. This
some countries to be denied Business Development
includes both the practical
ownership at a practical Services must themselves be
support required to make
level by family and/or business-like and demand
the venture possible, such as
community customs and led and that the best BDS
time and access to resources,
culture. organisations are those that ILO’s InFocus Programme
and the psychological
are like SMEs in terms of on Boosting Employment
support that will give her
Access to Appropriate people, systems and values. through Small Enterprise
the confidence and freedom
Business Development This in itself demands high Development (IFP/SEED)
to try things out and move
Support (BDS) levels of competence from 4, route des Morillons
forward. If this support is
the enterprise support staff. CH-1211 Geneva 22
In addition, women must denied, then it is difficult for
have access to a wide range the woman to have the Switzerland
of business development Access to Finance and necessary time and strength Tel: +41 (0)22 799 6862
support, including training, Financial Services to develop and run the Fax: +41 (0)22 799 7978
advice and counselling Continued access to finance enterprise, raise the http://www.ilo.org/seed
delivered by competent is key to the development of resources required and to
advisers who themselves a strong SME sector run by control the decision-making.
have a strong commitment women. However, women

Suggested further reading


CDSED (2001). Business Serial No 40, Department for Gender and Control Over Loan
Development Services for International Development. Use in Rural Credit Programmes
Small Enterprises: Guiding in Bangladesh’. World
Commonwealth Secretariat
principles for donor Development Journal 24:1.
(2000). Report of the Sixth
intervention. A report to the
Meeting of Commonwealth Richardson, P (1998).
Donor Committee on Small
Ministers Responsible for Enterprise Development
Enterprise Development.
Women’s Affairs. Evaluation Synthesis.
http://oracle02.ilo.org/dyn/
empent/empent.portal?p_doci Mayoux, L (1999). Evaluation Report EV:618.
d=DONORGUIDES&p_prog=S ‘Questioning Virtual Spirals: Department for International
&p_subprog=BD. Its website Micro-finance and Women’s Development.
is also accessible through Empowerment in Africa’.
Hilhorst, T and Oppenoorth, H
www.ilo.org/seed Journal of International
(1992). Financing Women’s
Development.
Leach et al., (2000). The Enterprise: Beyond Barriers
Impact of Training on Women’s Goetz, A M and Gupta, R Sen and Bias. Royal Tropical
Micro-Enterprise Development. (1996). ‘Who Takes the Credit? Institute, The Netherlands.
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