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COMSATS University Islamabad, Vehari Campus

Department of Management Sciences

Course: (MGT521) Sales Force Management

Assignment #: 2

Marks: 10

Opening date: 13-03-2024

Closing date: 20-03-2024

Assignment Topic

Consider the three basic relationship types studied in the class: market exchanges (transactional),
functional relationships, and strategic partnerships. For each, provide an example of a different
sales organization that you believe does a good job with that particular relationship type. What
evidence do you have that each is successful?

Instructions

 It’s individual assignment


 Be ethical in choice of product/organization
 Restrict to one page only
 Upload the assignment to cu online.
 Duplicate uploading will be marked as zero

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