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IFSA Assignment - Anushka Sharma
IFSA Assignment - Anushka Sharma
Population of
Average monthly pay of an urban employee is $30,000 or $36,000 annually
India
1.4 Bn
On an average an employee withdraws his earned wage seven times a month,
Rural Urban
900 Mn 500 Mn
Tier-I & Tier-II However, to make calculations simpler, the transaction charge paid by an
Towns employee per month is assumed to range between $9-$199**
Cities
50Mn 50 Mn
Medium
MSEs Large Companies
Companies
North America and Asia Pacific accounted for 60% of the total sales in the traditional
toys and games market in 2021, but the growth prospect lies in the other region.
North America and Asian Europe are the biggest North America and Asian Europe are the biggest
contributors of the toy market contributors of the toy market
Sales of traditional toys and games- million US$-2021
5
4.5
4
3.5
3
2.5
2
1.5
1
0.5
0
• North America and Asia Pacific accounted for 60% of the total sales
in the traditional toys and games market in 2021,
North America and Asia Pacific accounted for 60% of the total sales in
the traditional toys and games market in 2021, • total sales in the traditional toys and games market in 2021, but
the growth prospect lies in the other region.
Executive Summary Company Overview Feasibility Analysis Limitations ERM Integration Periodic Monitoring Appendix 02