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DA Building Self Image Manual-Part 1
DA Building Self Image Manual-Part 1
Preface………………………………………………………………………………...……3
Training Objective…………………………………….………………………...………….3
Chapter One……………………………………………………………………..….....…...4
We use the phrase self-esteem to talk about the beliefs you have about yourself – what you
think about the type of person you are, your abilities, the positive and negative things about
If you have healthy self-esteem, your beliefs about yourself will generally be positive. You
may experience difficult times in your life, but you will generally be able to deal with these
without them having too much of a long-term negative impact on you. If you have low self-
esteem, your beliefs about yourself will often be negative. You will tend to focus on your
weaknesses or mistakes that you have made, and may find it hard to recognize the positive
parts of your personality. You may also blame yourself for any difficulties or failures that you
have.
If you have low self- esteem and feel as if your life is a failure this manual will help you to
challenge these negative feelings and beliefs you hold about yourself. It explains where these
beliefs come from, how they become fixed and gives suggestions to help you change them. It
also covers what emotional intelligence is and how you can discover what your emotional
Training Objective
• To understand core believe they hold about themselves and where these beliefs
come from
Self-esteem describes how people feel about themselves. How people feel about themselves
someone with high self-esteem can accept his or her mistakes and move on. If another person
tries to convince or persuade him or her to do something they really do not want to do, people
who feel good about themselves will be less likely to fall under another person’s pressure.
They will feel more confident that their own decision is the right one and will make their
own choices based on their own desires, and not the desires and values of others.
The idea of self-esteem is related with self-image and self-concept self-efficacy and self-
confidence. Sometimes people use these terms interchangeably though there exist substantial
of succeeding.
• Self-concept: Self-concept is the nature and organization of beliefs about one's self.
The opinions and beliefs we have about ourselves are influenced and shaped by the
experiences that we have had during our lives. This often (but not always) dates back to our
Learning about life and ourselves is gained through different ways. We learn by observing
what other people do or say and the way that we are treated by others, for example the
interaction with our families, the society that we live in, the school we went to and the peers
that we were/are influenced by. Other factors can also influence our self-esteem including
• Meeting high standards or being expected to be perfect. Not meeting someone else’s
expectations or standards. Constantly being criticized can also have a negative effect
• Being bullied or made fun of. This can result in believing thoughts such as “I’m ugly”
or “I’m stupid”
• Punishment, neglect, or abuse. How we are treated in life affects the way we see
ourselves. For example, if a child is unfairly punished, neglected or abused they may
come to believe very negative things about themselves. The same may be true for an
leading to thoughts that you can’t cope or that you are a failure
• Rejection. Feeling rejected by parents, friends, work colleagues etc. can have a
you don’t fit in, especially during late childhood and adolescence can influence how
These factors can lead people to hold certain beliefs about themselves which are called core
beliefs.
These beliefs are strongly held beliefs about ourselves that influence what we think and how
we feel. They usually influence us subconsciously and we rarely ever challenge if these beliefs
are true.
• I am not worthy
• I am unlovable
• I am not important
We all hold these beliefs and they are central to our being. Quite often just awareness that
these core beliefs may be shaping your thoughts and feelings can be helpful in challenging
your view of the situation or yourself. Our thoughts about an event or situation are
often closely linked to our core beliefs and will affect a person’s self-esteem and self-
Past
Past experience
experience
Thoughts
Behavior Emotion
Physical reaction
1.2. How Low Self-Esteem is maintained
Events from our past may be the starting point for the development of negative core-beliefs
and low self-esteem, but certain situations activate these beliefs and trigger a vicious cycle of
symptoms, which strengthen our negative core-beliefs. Our feelings, thoughts, and actions
are closely related, and a negative change in one area can have a negative effect on another
1.3. How to break the cycle of low self-esteem
The good news is that whilst we cannot change past experiences, we can start to change the
things we do in the present which are keeping the unhelpful beliefs going. We can start to
challenge the negative views that we have developed about ourselves, and break the cycle of
The first step is to try to break the cycle which can be done in a number of ways:
• Challenging unhelpful thoughts and the unhelpful beliefs you hold about yourself
When things happen in the world around us, we usually have a number of thoughts about
the situation and how it relates to us. We are not usually aware of these thoughts, as they
often happen really quickly and unconsciously, and are often colored by our past
experiences. However, if they are quite negative and critical, it can affect how we feel about
If you have negative beliefs about yourself, you can also start to ignore any positive
information like strengths, achievements and compliments and may only focus on things
such as mistakes, criticism and weaknesses. This acts to strengthen the negative beliefs that
1. Jumping to conclusions
This is where we make a negative interpretation of an event, even though we do not know
“My manager has asked to see me in her office. I think I am going to be in trouble”.
2. Catastrophizing
“I was late for work again today. My boss will be angry and as I am only bank staff,
3. All or nothing
Thinking in black and white terms and not allowing for any ‘grey’ areas.
“If I don’t get this right the first time, then there is no point in doing it at all”.
4. Personalizing/labeling
Seeing ourselves as the cause of some negative external event or taking the view that we are
to blame
“Katy ignored me when I said hello today. Maybe she doesn’t like me anymore as I didn’t
Focusing on negatives and not giving praise for the positive things we do.
“Ok, so I got my report approved today, so what? That’s only what’s expected of me”.
6. “Should” statements
Trying to motivate yourself with ‘should’, ‘must’ and ‘ought’ statements places unnecessary
Pressure and expectations on you. These pressures are unhelpful and can lead to feelings of
failure.
In order to start changing the way we think about ourselves and improve our self-esteem
• Challenging unhelpful thoughts - Identify and question the critical thoughts you have
• Positive notebook - Helps you to look out for and identify your positive qualities
Both of these strategies aim to increase self-esteem by helping you to recognize and believe a
more positive view of yourself - replacing the critical overly negative view you might
currently hold.
1. Situation: What were you doing? When was it? Where were you? Who were you
with?
2. Unhelpful thoughts: What was going through your mind just before you started to
feel this way? What images or memories do you have of the situation? In which
unhelpful thought style did you engage (ie. all or nothing thinking, catastrophizing)
• What is the evidence to support the unhelpful thought? What tells you that this
thought is correct?
• What is the evidence that does not support the unhelpful thought? This is the hard
part because it is often overlooked, but ask yourself these questions: How would
someone else view the situation? How would I have viewed the situation in the past?
• What is the effect of thinking the way I do? Does it help me or make me feel worse?
• Now, is there an alternative, more helpful thought that could also be true to that
situation
Everybody has strengths and weaknesses, but when your self-esteem is low, you can start to
focus on the negatives and discount or ignore some of the positives about yourself.
This keeps the cycle of low self-esteem going, as you pay more attention to the negative
A way to start to try and get a more balanced picture of yourself, which will help improve
When you have low self-esteem, it can often be easier to list all of your negative qualities,
and difficult to see the strengths you have, but here are some questions you can ask yourself
• What are the positive achievements of your life so far, however modest?
• What obstacles have you overcome in your life?
• What would someone who cares about you say your qualities and strengths are?
• What strengths and qualities do you appreciate in others? Do you have any of these
yourself?
It is important to list your answers however modest they seem to you. It is easy to dismiss
things as insignificant when your self-esteem is low, but they are all important evidence to
build a picture of all your strengths and positive qualities. Once you have come up with a list
of positive qualities, write them in your notebook, leaving room to add new ones in the future.
Here is an example of what a daily record of positive thoughts may look like.
Once you have created a list of your strengths, spend time every day trying to write down
one positive quality that you have shown on that day. It is important not only to record the
positive quality, but also some evidence of the quality. What did you do that tells you that
was angry. Psychologists refer to this ability as emotional intelligence, and some experts even
suggest that it can be more important than IQ in your overall success in life.
The publication of Goleman’s book in 1995 signified the beginning of a new trend in the
study of emotional intelligence. As a result, this concept became much more widely
recognized. In his prototype Goleman described Emotional Intelligence in terms of five realms
that are split among four sections. Two of these realms are related to personal competencies
3. Motivate yourself.
1. Self-Awareness.
2. Social Awareness.
3. Self-Management.
4. Relationship management
The idea of emotional intelligence is widely recognized as a positive trend, because it is
something that can be improved and developed. Personal competence is comprised of self-
management have to do with our ability to relate to ourselves. Social awareness and
Self-Awareness
Self-awareness involves being able to read your own emotions and recognize their impact. It
also involves knowing your strengths and limits and having a sense of self-confidence. It’s
about having the ability to both recognize and better understand moods and emotions and
about understanding what drives those moods and emotions and how that affects others. In
order to practice this skill, you must develop an awareness of your own emotional states.
Self-Management
integrity and, trustworthiness and being able to keep disruptive emotions under control. It
also involves having a sense of optimism, being adaptable and flexible and recognizing and
seizing opportunities as they arrive. Those who practice this competency accept responsibility
Social Awareness
Social awareness competencies involve being able to sense other people’s emotions,
understanding their unique perspectives and learning to take an active interest in things
they are concerned about. It also involves having a sense of organizational awareness
Relationship Management
inspirational leader and learning how to resolve disagreements. Those who are well versed
in this competency know how to guide and motivate others, and use a wide range of tactics
for persuasion. Relationship management also involves being able to initiate and lead people
in a new direction and learning how to bolster other’s abilities through feedback and
guidance.