Professional Documents
Culture Documents
HRM Mba Project
HRM Mba Project
INTRODUCTION
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CHAPTER 1
INTRODUCTION
The tourism and hospitality industry is referred as the fastest growing industry. This is
inferred in terms of job opportunities, investment and earnings through foreign exchange. The
industry is also termed as high labour intense because the employment-investment ratio is
higher than any other industry. Employment opportunities are directly created in airlines
restaurants, hotels, cruise and travel agency through travel and tourism sector.
If INR1 million is invested, it creates 12.5 jobs in the manufacturing sector, 4 jobs in
agriculture sector and the majority of jobs, that is 89, is provided by the restaurant and hotel
sector. For creating a job in manufacturing sector, INR 79,000 investment is required. But
INR 11,200 is enough to create a job in hospitality industry. It is expected that by 2020, more
than 40 million people will be employed indirectly or directly by this sector against 20
million at present. This proves the potentiality of hospitality industry in India.
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chains have decided to expand in smaller towns. When there is a stagnation of growth in the
cities, hotel chains rely on smaller towns for their growth.
The booming hospitality industry of India has malformed into an authentic silo of, food and
beverage, rooms, travel packages and health & business facilities. New players across the
globe are competing with the existing local players in order to provide world-class services at
prices to suit all classes of people. The growth of Indian tourism industry is directly
proportional to the hospitality sector’s growth.
Employee Retention
Indian Hotel industry is witnessing colossal thrives in recent years. The industry is facing an
imbalance between the demand and supply of staff, although many employees are joining the
industry every year. Most of the employees quit from their job due to various reasons
including long hours of work, non-satisfactory pay, etc. Other service sectors like airlines,
BPOs and banks attract the employees, as they offer better pay compared to hotels. The
major challenge faced by the hotel industry is to retain their valuable employees.
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RATIONALE OF THE STUDY
The study is conduct to help the hotel management to gather information on the causes of
employee turnover and solutions to the problem of low employee retention among the
employees of hotel industry. This study aims to increase the productivity of the hotels by
cultivating the employee loyalty. Smartness of the employees combined with their hard work
helps in increasing the productivity. Better service quality can be obtained only by satisfied
employees and this in turn increases the customer satisfaction. Therefore hotel industry
should maintain higher employee loyalty in order to reduce absence and turnover rate of the
employees. The study conducts to provide recommendations relevant for improving upon the
current measures taken to retain the employees in hotel industry.
So the study namely ‘THE STUDY OF IMPACT OF JOB BASED DETERMINANTS ON
JOB SATISFACTION AND EMPLOYEE RETENTION AMONG THE EMPLOYEES OF
STAR CATEGORY HOTELS OF NAGPUR’ is conducted.
EXPECTED CONTRIBUTION
The scope of the study is confined to hotel industry in hospitality sector across India. The two
five-star category hotels chose for study from Nagpur city. The study throws light through
valuable suggestions to increase employee retention level across the hotel industry. The study
can help the management to find different ways to attract employees to stay in the hotels. The
study has a contribution to any kind of industry because employee retention is a general one.
The study contributes to the management to know for what reasons the employees tend to
leave their jobs.
So this study contributes to all aspects of the employee retention and which will be useful for
researchers, employers, employees, teachers and students etc.
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CHAPTER 2
RESEARCH METHODOLOGY
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CHAPTER 2
RESEARCH METHODOLOGY
HYPOTHESES
Ho1: There is no significant relationship between jobs based determinants and job
satisfaction among the employees of star category hotels.
Ha1: There is a significant relationship between jobs based determinants and job satisfaction
among the employees of star category hotels.
METHODOLOGY
The methodology followed for conducting the study includes the specification of research
design, sample design, questionnaire design, data collection and statistical tools used for
analyzing the collected data.
Research Design
The research design is used for this study is of the descriptive type. Descriptive research
studies are those studies which are concerned with describing the characteristics of a
particular individual or a group.
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REASEARCH SAMPLING
Population – The study takes into consideration only for employees of star category hotels
from Nagpur city.
Sampling Unit –Employees of star category hotels from Nagpur city is considered for the
study. For study Radisson Blue hotel, Pride group of Hotel, Ashoka Hotel and Le-meridian
Hotel of Nagpur are taken.
Sample Size –
An appropriate sample size of 100 considered for study.
Sampling Technique
Selection of respondent - A technique of random sampling is
administered for canvassing the questionnaire to the selected categories
of respondents i.e., employees of Radisson Blue hotel and Le-meridian
Hotel from Nagpur city.
Data Collection Method
Primary Method
Interview – In order to collect relevant information pertaining
to various concepts and literature about employee job retention
and satisfaction, an interview technique is administered for HR
managers of Radisson Blue hotel and Le-meridian Hotel.
Questionnaire – Questions based upon various factors which is
responsible for job retention and satisfaction of employees are
to be administer to the target group i.e., employees of Radisson
Blue hotel and Le-meridian Hotel from Nagpur city. The
questionnaire framed in such a way that the answers reflect the
ideas and thoughts of the respondents with regard to employee
job retention and satisfaction. Combination of Multiple choice
questions and Likert scale type questions are administered for
designing the questions to get the measurable output from the
questions
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Secondary Method – Journals, books, insurance company reports,
magazines, and articles are referred for strengthening the concepts of
employee job retention and job satisfaction.
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CHAPTER 3
DATA ANALYSIS AND
INTERPRETATION
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CHAPTER 3
DATA ANALYSIS AND INTERPRETATION
After the brief discussion of research methodology in the previous chapter, the present
chapter gives a detail description of data analysis and interpretations related with the
objectives of the study.
DEMOGRAPHIC ANALYSIS
Gender
The distribution of gender of the employees in star category hotels was analysed and the
results are presented in Table
Demographic details Classification No. of Respondents Percent
Gender Male 96 96
Female 4 4
Total 100 100
The results show that 96.00 per cent of the employees of star category hotels are males, while
rests of the employees of star category hotels are females. It is inferred that the employees
taken for the study in star category hotels were mainly males as they constitute the major
workforce in most of the departments in the hotel industry.
Age
The distribution of age of the employees in star category hotels was analysed and the results
are presented in Table.
Demographic details Classification No. of Respondents Percent
Age Up to 20 years 2 2
21 to 25 years 26 26
26 to 35 years 36 36
36 to 45 years 31 31
Above 45 years 5 5
Total 100 100
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The results indicate that about 36 per cent of the employees in star category hotels belong to
the age group of 26-35 years followed by 31.00 per cent in the age group of 36-45 years. 26
per cent of the employees are in the age group of 21-25 years. 5 per cent of the employees
belong to the age group of 46-55 years and 2.00 per cent of the employees are of less than 20
years. It shows that the majority of the employees in the star category hotels taken for the
study belong to the age group of 26-35 years.
Marital status
The distribution of marital status of the employees in star category hotels was analysed and
the results are presented in Table. It is clear that about 51 per cent of the employees in the star
category hotels are married, followed by employees who are single (45 per cent), divorced/
separated (2.00 per cent) and widow (2.00 per cent).
Number of dependents
The distribution of the number of dependents for the employees in star category hotels was
analysed and the results are presented in Table
Demographic details Classification No. of Respondents Percent
Number of One 4 4
Dependents Two 49 49
Three 45 45
More than Three 2 2
Total 100 100
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It is clear that about 49 per cent of the employees in star category hotels have two dependents
followed by 45 per cent of employees with three dependents. 2.00 per cent of the employees
in star category hotels have greater than three dependents and finally 4 per cent of the
employees have one dependent. It can be inferred that majority of the employees in star
category hotels taken for the study have two dependents.
Nature of residence
The distribution of the nature of residence of the employees in the star category hotels was
analysed and the results are presented in Table
Demographic details Classification No. of Respondents Percent
Nature of Resident Owned 19 19
Rented 79 79
Leased 2 2
Total 100 100
The results reveal that 79 per cent of the employees in the star category hotels live in rented
houses. 19.00 per cent of the employees in star category hotels live in own house and 2 per
cent of the employees live in leased residence. It can be inferred that most of the employees
in star category hotels taken for the research live in rented houses.
Educational qualification
The distribution of the educational qualification of the employees in star category hotels was
analysed and the results are presented in Table. It is observed that 32 per cent of the
employees in star category hotels work after completing the schooling. 28 percent of the
employees are working in star category hotels after completing the bachelor’s degree,
followed by 27 per cent of the employees in star hotels who work after completing Master
degree.
Demographic details Classification No. of Respondents Percent
Educational Schooling 32 32
Qualification Certificate course/diploma 13 13
Graduate 28 28
Post-Graduate 27 27
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Total 100 100
Finally 13.00 per cent of the employees work after completing certificate course/ diploma. It
can be inferred that most of the employees taken for the study join the industry after
completing the schooling.
Experience
The distribution of the employees experience in star category hotels was analysed and the
results are presented in Table
Demographic details Classification No. of Respondents Percent
Experience in years Up to 5 37 37
6-10 26 26
11-15 32 32
>15 5 5
Total 100 100
It is clear from the results that 37 per cent of the employees in the star category hotels have
an experience of 0-5 years. The employees with 11-15 years of experience in hotel industry
are around 32.00 per cent. 26 per cent of employees in star category hotels have experience of
6-10 years and finally employees having experience of greater than 15 years constitute 5 per
cent. It can be inferred that most of the employees working in star category hotels are
experienced up to 5 years.
Job shift
The distribution of job shift among the employees of star category hotels was analysed and
the results are presented in Table. It is apparent from the results that 47 per cent of the
employees of star category hotels work in the afternoon shift, followed by 47 per cent of the
employees who work in the day shift. And 06 per cent of the employees of star hotels work in
night shift.
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Afternoon Shift 47 47
Night Shift 06 06
Total 100 100
It can be concluded that majority of the employees in star category hotels work in afternoon
shift.
Hours of work
The distribution of the number of hours the employees work in star category hotels was
assessed and the results are presented in Table.
Hours of Work Per Day No. of Respondents Percent
8 4 4
10 78 78
Greater than 10 18 18
Total 100 100
It is clear from the above table that 78 per cent of the employees of star category hotels work
for ten hours a day, and 18 per cent of the employees work for greater than 10 hours per day
followed by 4.00 per cent of the employees who work for 8 hours a day. The table shows that
most of the employees taken for the study work for 10 hours per day.
Level of employees
The distribution of the level of employees working in the star category hotels was assessed
and the results are presented in Table. It is evident that 43 per cent of the employees taken for
the study from the star category hotels belong to the staff level. It is followed by 29 per cent
of the employees from manager level and 28.00 per cent of the employees from the
supervisor level. It is inferred that majority of the employees taken for the study belong to the
staff level.
Level No. of Respondents Percent
Manager 29 29
Supervisor 28 28
Staff 43 43
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Total 100 100
It is observed that 36 per cent of the employees in star category hotels have previously
worked in one hotel. 28 per cent of the employees have worked in two hotels, followed by 21
per cent who have worked in three hotels previously. Then 9 per cent of the employees have
worked in four hotels and 6 per cent of the employees have worked in more than four hotels
previously. It can be revealed that majority of the employees taken for the study has
previously worked at least in one hotel.
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Total 100 100
It can be revealed that majority of the employees taken for the study in star category hotels
left their jobs and seek other jobs if they are not satisfied with the career advancement
opportunities.
It is observed that 57 per cent of the employees are recruited through walk in, 27 per cent of
the employees were recruited through employee referral, 10 percent of the employees through
job portal, 4.00 per cent of the employees were recruited through advertisement and 2.00 per
cent of the employees in star hotels were recruited through private agencies. It is concluded
that majority of the employees are recruited through walk in process.
Recruitment mode
The distribution of the recruitment mode of the employees was assessed and the results are
presented in Table. It is observed that 66 per cent of the employees feel that the recruitment is
centralised and 34 per cent of the employees in the star category hotels reveal that the
recruitment is branch wise. It is concluded that majority of the hotels considered for the study
follow centralised recruitment mode.
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Centralized 66 66
Branch wise 34 34
Total 100 100
From the table it can be interpreted that majority of the employees, that is 62 per cent have a
medium level of agreement towards the job based determinants in the star category hotels.
While 21 per cent of the employees have a high agreeable level towards the job based
determinants and 17.00 per cent of the employees have low level of agreement towards the
determinants
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While 6 per cent of the employees are neutral in their level of agreement, 21 per cent of the
employees agree and 18 per cent of the employees strongly agree that they fit into the current
job and position.
It can be inferred from the results that out of 100 employees, 35.00 per cent of the star
category hotel employees disagree and 25 per cent of the employees strongly disagree to the
recognition of their functional efficiency by the star hotels.
While 13 per cent of the star category hotel employees neither agree nor disagree to the
recognition, 15.00 per cent of the employees agree and 12 per cent of the hotel employees
strongly agree that their functional efficiency is well recognised by the star category hotels.
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Management acts with 9 14 17 34 26 100
professional ethics
It can be inferred that out of 100 star category hotel employees, 34 per cent of the star
category hotel employees disagree and 27 per cent of the employees strongly disagree
regarding the hotel’s pay policy and service benefits. 8.00 per cent of the employees are
neutral with the policy, 15.00 per cent of the star category hotel employees agree and 16 per
cent of the employees strongly agree to the hotel’s pay policy and service benefits.
It is inferred from the results that 43 per cent of the employees agree and 25 per cent of the
star category hotel employees strongly agree that promotion is based on experience. While 10
per cent of the employees are neutral regarding this, 6.00 per cent disagree and 17.00 per cent
of the star category hotel employees strongly disagree that promotion is based on experience
rather.
The results indicate that out of 100 star category hotel employees, 31 per cent of the
employees agree and 26 per cent of the employees strongly agree that their work is really
hard as they are provided with lots of responsibilities. 12 per cent of the star category hotel
employees are neutral in their views relating to the responsibilities, 13 per cent of the star
category hotel employees disagree and 18 per cent of the employees strongly disagree that
their work is really hard and they are provided with lots of responsibilities.
Regarding the gaining of experience through challenging tasks leading to a clear career path,
the results indicate that 38 per cent of the employees disagree, 25.00 per cent of the
employees strongly disagree and 8 per cent of the star category hotel employees are neutral.
While 16 per cent of the star category hotel employees agree and 13 per cent of hotel
employees strongly agree that they gain experience through challenging tasks which leads to
a clear career path. It indicates that 53 per cent of the star category hotel employees disagree
and 5.00 per cent of the employees strongly disagree that the work position and
responsibilities are distinctive in the hotel they are working and it is not common as other
hotels. 11.00 per cent of the employees are neutral to the distinctiveness, while 11 per cent of
the employees agree and 19 per cent of the star category hotel employees strongly agree that
their work position and responsibilities are distinctive in their hotel compared to other hotels.
The results indicate that out of 100 star category hotel employees, 34 per cent of the
employees disagree and 27 per cent of the employees strongly disagree to the immense
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learning and growth opportunities provided by the hotels. While 15 per cent of the employees
agree, 19.00 per cent of the employees strongly agree that their hotel provides immense
learning and growth opportunities, 6.00 per cent of the employees are neutral with their
decisions.
From the results it can be inferred that 48.00 per cent of the star category hotel employees
agree and 12.00 per cent of the employees strongly agree that their work requires high
interpersonal and guest relationship skills, while 14 per cent of the employees neither agree
nor disagree. 12 per cent of the star category hotel employees disagree and 14 per cent of the
star category hotel employees strongly disagree that their work requires high interpersonal
and guest relationship skills
The results indicate that out of 100 star category hotel employees, 37.00 per cent of the
employees disagree and 20.00 per cent of the star category hotel employees strongly disagree
to the fact that the job is attractive and suits with the educational qualification. While 11.00
per cent of the employees are neutral towards the attractiveness and 13 per cent of the star
category hotel employees agree and 19 per cent of the hotel employees strongly agree to the
fact that job is attractive and it suits their educational qualification.
It is indicated that 44 per cent of the employees disagree, 19 per cent of the star category
hotel employees strongly disagree that their hotel entertains autonomy and self-decision
making in their work and 7 per cent of the employees are neutral in their decision. 15 per cent
of the star category hotel employees strongly agree and 15.00 per cent of the star category
hotel employees agree that the hotel entertains autonomy and self decision making in their
work.
The results indicate that 35 per cent of the star category hotel employees disagree and 27 per
cent strongly disagree to the fact that their work requires intensive hard skills and soft skills.
13 per cent of the star category hotel employees agree that their work requires intensive hard
skills and soft skills, 9 per cent employees strongly agree and 16.00 per cent of the employees
neither agree nor disagree.
It can be inferred that out of 100 star category hotel employees, 35 per cent disagree and
25.00 per cent of the star category hotel employees strongly disagree to the fact that their
experience, skills and abilities are of high demand in the hotel industry. 11 per cent of the
employees are neutral regarding the demand. 15 per cent of the employees agree and 14 per
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cent of the star category hotel employees strongly agree that their experience, skills and
abilities are of high demand in the star category hotels.
Regarding the management acting consistently with professional ethics to the employees in
star category hotels, the results indicate that 34 per cent of the employees disagree and 26 per
cent of the employees strongly disagree. 17 per cent of the employees are neutral in their
agreement with respect to the management acting consistently with professional ethics to the
employees in star category hotels. 14 per cent of star category hotel employees agree and 9
per cent of the employees strongly agree that the management acts in an ethical manner.
The F-value of 9.480 is statistically significant at one per cent level which indicates that there
is a significant difference between the agreeable levels of the job based determinants and the
gender of the employees
Age and job based determinants
The relationship between the agreeable level of job based determinants and age of the
employees is presented in Table. The results conclude that out of 2 employees below the age
of 20 working in star hotels, both of them have a medium level and none of them have a high
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level of attitude towards job based determinants. Out of 26 employees in the age group of 21-
25, 4 employees have a low level, 16 have medium level and 6 employees have high
agreeable level towards job based determinants
Age Agreeable Level of Job Based Determinants Total F-Value Sig.
Low Medium High Value
Among 36 employees falling under the age group of 26-35, 7 employees have a low level, 22
employees have a medium level and 7 employees have high agreeable level towards job
based determinants.
In the age group of 36-45 there are totally 31 employees, Out of them 5 employees have low
agreeable level towards job based determinants, 19 employees have a medium level and 7
employees have high level. And finally in the age group of 46-55 where there are 5
employees, 1 employee have low agreeable level, 3 employees have medium level and 1
employee have high agreeable level towards the job based determinants.
There is a statistically significant relationship between the different age group and the
agreeable level with the job based determinants among the star category hotel employees,
which is relevant from the F-value of 3.992 at one per cent level of significance.
JOB SATISFACTION
Employee Agreeable Level of Job Satisfaction
The employee agreeable level of job satisfaction is presented in Table.
Level of Job Satisfaction No. of Respondents Percent
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Low 20 20
Medium 63 63
High 17 17
Total 100 100
Out of 100 employees working in star category hotels, 63 per cent of the employees working
in the hotels have medium level of satisfaction, 17 per cent of the employees have high level
of satisfaction towards their job and 20 per cent employees have low level of satisfaction with
their job.
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Job Satisfaction Strongly Agree Neutral Disagree Strongly Total
Agree Disagree
Opportunity to learn 18 13 7 45 17 100
and use new skills
Non-biased selection for 14 18 12 33 23 100
training
Relationship with 15 13 10 45 17 100
Subordinates
Job duration 12 40 11 12 25 100
Work-Life balance 19 15 6 37 23 100
Job security and transfer 9 15 26 29 21 100
policy
Sense of pride in the job 4 20 26 34 16 100
Relationship with 16 47 10 20 7 100
Supervisor
Leave policy 19 16 8 34 23 100
Relationship with Co- 16 47 10 20 7 100
workers
Need based training 19 14 8 34 25 100
Career advancement 17 25 9 26 23 100
Challenges and 12 17 8 47 16 100
opportunities
Safety and security 14 49 16 15 6 100
Scope of proving efficiency 16 18 10 33 23 100
Employment terms and 18 16 7 37 22 100
conditions
General prerequisites 10 15 12 51 12 100
Promotional opportunities 16 18 10 32 24 100
Recognition of contribution 16 14 7 43 20 100
Shift decisions 12 42 13 17 16 100
Grievance handling 14 19 10 33 24 100
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It can be inferred that 37.00 per cent of the employees disagree and 23 per cent of the
employees are strongly disagree with the management support for the work-life balance. 6.00
per cent of the employees are neutral towards their satisfaction with work-life balance, 15 per
cent of the employees agree and 19 per cent of the employees are strongly agree with the
management support in the work-life balance.
It can be concluded from the results that 29 per cent of the employees disagree, 21 per cent of
the employees strongly disagree and 26 per cent of the employees are neutral in their
satisfaction levels with the job security and transfer policy in star category hotels. While 15
per cent of the employees agree and 9 per cent of the employees are strongly agree with the
management job security and transfer policy in star category hotels.
It is observed that 34 per cent of the star category hotel employees disagree, 16 per cent of
the employees strongly disagree and 27 per cent of the hotel employees have a neutral
satisfaction level for the pride in doing their job. And 20 per cent of the star category hotel
employees agree and 4 per cent of the employees strongly agree and they get a sense of pride
in doing their work.
It can be indicated from the results that 33 per cent of the star category hotel employees
disagree, 23 per cent of the star category hotel employees strongly disagree and 5.00 per cent
of the star category hotel employees are neutral in the relationship with their supervisor. 19
per cent of the employees agree and 21 per cent of the employees strongly agree with their
satisfaction in the relationship with their supervisor.
It is inferred from the results that 35 per cent of the employees disagree, 23 per cent of the
employees strongly disagree and 8 per cent of the employees in star category hotels are
neutral in their satisfaction levels with respect to the leave policy. And, 16 per cent of the
employees working in star category hotels agree and 19 per cent of the employees strongly
agree with the leave policy followed in star category hotels.
It is relevant from the results that out of 100 employees, 47 per cent of the employees agree
and 16 per cent of the employees strongly agree with their relationship with co-workers.
10.00 per cent of the employees are neutral in their relationship with their co-workers, 20.00
per cent of the employees disagree and 6.80 per cent of the employees strongly disagree with
the relationship with their co-workers.
It is evident that 34 per cent of the employees disagree, 25 per cent of the star category hotels
employees strongly disagree and 8 per cent of the employees in the star category hotels have
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a neutral satisfaction level for the need based training. 14 per cent of the employees agree and
19.00 per cent of the employees strongly agree with the need based training.
It can be seen that 9 per cent of the star category hotel employees have a neutral satisfaction
level for the career advancement opportunities provided by the hotel. 26 per cent of the
employees disagree, 23 per cent of the employees strongly disagree, 25.20 per cent of the
employees agree and 17 per cent of the employees strongly agree with the career
advancement opportunities provided by the hotel.
It is inferred that 47 per cent of the star category hotel employees disagree, 16 per cent of the
employees strongly disagree and 8 per cent of the employees have a neutral satisfaction level
regarding the challenges and opportunities provided by the star category hotels with respect
to their work. 17.00 per cent of the employees agree with the job level challenges and
opportunities provided by the star category hotels and 12 per cent of the employees strongly
agree.
Regarding the safety and security for the employees in the star category hotels, 49 per cent of
the employees agree, 14.00 per cent of the employees strongly agree, 16 per cent of the
employees disagree, 6.00 per cent of the employees strongly disagrees and 16 per cent of the
employees in star category hotels are neutral. It is apparent from the results that 33.00 per
cent of the employees in the star category hotels disagree, 23 per cent of the employees
strongly disagree and 10 per cent of the employees have a neutral satisfaction level with
respect to the scope of proving efficiency in their work. 18 per cent of the star category hotel
employees agree and 16 per cent of the employees strongly agree with the scope of proving
their efficiency in work.
It is inferred from the analysis that out of 100 star category hotel employees, 37 per cent of
the employees disagree and 22.00 per cent of the employees strongly disagree with the terms
and conditions of employment provided by the star category hotels. While 7 per cent of the
employees are neutral with their satisfaction levels, 16 per cent of the employees agree and
18 per cent of the star category hotel employees strongly agree with the terms and conditions
of employment provided by the star category hotels
It is observed that 51 per cent of the employees in the star category hotels disagree, 12 per
cent of the employees strongly disagree and 12 per cent of the employees are neutral in their
satisfaction levels regarding the general prerequisites. 15 per cent of the star category hotel
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employees agree and 10 per cent of the star category hotel employees strongly agree with
general prerequisites.
It is indicated from the analysis that 32 per cent of the employees disagree and 24 per cent of
the employees strongly disagree with the promotional opportunities in the hotel. 18 per cent
of the star category hotel employees agree and 16 per cent of them strongly agree with the
promotional opportunities in the hotel, 10 per cent of the star category hotel employees are
neutral in their satisfaction levels.
The results show that 43 per cent of the star category hotel employees disagree and 20.00 per
cent of the employees strongly disagree with the recognition of their contributions by the
management. 7 per cent of the star category hotel employees have a neutral satisfaction
levels, 14 per cent of the employees agree and 16 per cent of the employees strongly agree
with the recognition of the contributions towards job.
It can be inferred from the results that 41 per cent of the employees agree and 12 per cent of
the employees strongly agree with the shift decision of the star category hotels. 17 per cent of
the employees disagree, 17 per cent of the employees strongly disagree and 13 per cent of the
star category hotel employees are neutral with the shift decision followed by the star category
hotels.
With regard to the grievance handling procedure followed by the star category hotels to their
hotel employees, 34 per cent of the star category hotel employees disagree, 24.00 per cent of
the employees strongly disagree, 10 per cent of the employees have a neutral satisfaction
level, 19 per cent of the employees agree and 14.00 per cent of the employees strongly agree
with their satisfaction on the grievance handling procedure.
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Total 20 63 17 100
The results from the table indicate that out of 96 male employees, 19 employees have a low
level of job satisfaction, 60 per cent employees have a medium level and 17 per cent
employees have a high level of satisfaction towards their job.
Out of 4 female employees in star category hotels 1 employee have a low level satisfaction, 3
employees have a medium level of satisfaction towards their job.
The F-value of 7.654 is statistically significant at one per cent level and it indicates that there
is a significant difference between the job satisfaction of the star category hotel employees
and the gender of the employees.
The results confirm that out of 2 employees below the age of 20 working in star hotels, and
both have a medium level of satisfaction towards their job.
Out of 26 employees in the age group of 21-25, 6 employees have a low level, 15 have a
medium level and 5 employees have high level of job satisfaction. Among 36 employees
falling under the age group of 26-35, 8 employees have a low level, 22 employees have a
medium level and 6 employees have a high level of job satisfaction. In the age group of 36-
45, there are totally 31 employees, out of them 6 employees have low satisfaction towards
their job, 20 employees have a medium level and 5 employees are highly satisfied.
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And finally in the age group of 46-55 where there are 5 employees, 4 employees have
medium level and 1 employee have a high level of satisfaction towards their employment in
star category hotels.
There is a statistically significant relationship at one per cent level of significance between
the different age group of employees and their satisfaction levels with their job in star
category hotel which is relevant from the F-value of 3.765.
EMPLOYEE RETENTION
Percentage analysis of work culture in employee retention
The study reveals that 35 per cent of the employees in the star category hotels disagree and
23.00 per cent of the star category hotel employees strongly disagree to the statement that
there is a shared commitment towards the values and vision in the hotel. While 11 per cent of
the employees have a neutral opinion, 16 per cent of the employees agree and 15 per cent of
the employees strongly agree that there is a shared commitment towards the values and vision
in the hotel.
It is inferred that 35 per cent of the employees in the star category hotels disagree and 22 per
cent of the employees strongly disagree that the hotel management has an open and positive
approach.
While 10.00 per cent of the employees have a neutral opinion, 17 per cent of the employees
agree and 16 per cent of the employees strongly agree that the hotel management has an open
and positive approach.
It is observed that 57 per cent of the employees in the star category hotels disagree and 11 per
cent of the employees strongly disagree to the fact that the hotel is clear regarding the
expectations from the employees. While 6 per cent of the employees have a neutral opinion,
17 per cent of the employees agree and 9.00 per cent of the employees strongly agree that the
hotel is clear regarding the expectations from the employees.
It is evident that 54.00 per cent of the employees in the star category hotels disagree and 10
per cent of the star category hotel employees strongly disagree to the statement that the hotel
creates ways for employees to do everyday activities. While 8 per cent of the employees have
a neutral opinion, 12 per cent of the employees agree and 16 per cent of the employees
strongly agree that the hotel creates ways for employees to do everyday activities.
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It is indicated that 52.00 per cent of the employees in the star category hotels disagree and 4
per cent of the star category hotel employees strongly disagree that family feeling is
cultivated in the hotel. While 10 per cent of the employees have a neutral opinion, 27 per cent
of the employees agree and 7 per cent of the employees strongly agree that family feeling is
cultivated in the hotel.
It can be observed that 52 per cent of the employees in the star category hotels disagree and
10.00 per cent of the employees strongly disagree to the statement that there is a promotion of
integrity. While 8 per cent of the employees have a neutral opinion, 21 per cent of the
employees agree and 10 per cent of the employees strongly agree that there is a promotion of
integrity.
It is implied that 32 per cent of the employees disagree and 7 per cent of the star category
hotel employees strongly disagree that the hotel instills a sense of purpose and direction.
While 14 per cent of the employees have a neutral opinion, 37 per cent of the employees
agree and 10.00 per cent of the employees strongly agree that the hotel instills a sense of
purpose and direction.
Strongly Agree Neutral Disagree Strongly Total
Agree Disagree
Shared commitment 15 16 11 35 23 100
towards the values and
vision
Open and positive approach 16 17 10 35 22 100
Clear regarding the 9 17 6 57 11 100
expectations from the
employees
Creates ways for employees 16 12 8 54 10 100
to do everyday activities
Family feeling is cultivated 7 27 10 52 4 100
Promotion of integrity 10 21 8 52 10 100
Instills sense of purpose and 10 37 14 32 7 100
direction
30
Table indicates that 41.00 per cent of the employees in the star category hotels disagree and
11 per cent of employees strongly disagree to the statement that the hotel helps in solving
employees’ issues through counselling and mentoring. While 10 per cent of the employees
have a neutral opinion, 26 per cent of the employees agree and 12 per cent of the employees
strongly agree that the hotel helps in solving employees’ issues through counselling and
mentoring.
It can be inferred that 35 per cent of the employees in the star category hotels disagree and 14
per cent of the star category hotel employees strongly disagree to the statement that the hotel
helps in building individual self esteem. While 11 per cent of the employees have a neutral
opinion. 28 per cent of the employees agree and 12.00 per cent of the employees strongly
agree that the hotel helps in building individual self esteem.
It is observed that 44 per cent of the employees in the star category hotels disagree and 12 per
cent employees strongly disagree to the statement that the hotel builds team dynamics. While
9.00 per cent of the employees have a neutral opinion, 21 per cent of the employees agree and
15 per cent of the employees strongly agree that the hotel builds team dynamics.
It can be inferred that 42 per cent of the employees in the star category hotels disagree and 20
per cent of the star category hotel employees strongly disagree to the constant communication
and transparency in the hotel. While 13 per cent of the employees have a neutral opinion,
12.00 per cent of the employees agree and 14 per cent of the employees strongly agree that
there is a constant communication and transparency in the hotel.
The results obtained shows that 29.00 per cent of the employees in the star category hotels
disagree and 15 per cent of the employees strongly disagree to the statement that there is
humour in the work place. While 14 per cent of the employees have a neutral opinion, 25 per
cent of the employees agree and 17 per cent of the employees strongly agree that there is
humour in the work place.
It is indicated that 36 per cent of the employees disagree and 22 per cent of the star category
hotel employees strongly disagree to the statement that the hotel organises family picnics,
birthday parties and special events. While 14.00 per cent of the employees have a neutral
opinion, 16 per cent of the employees agree and 13 per cent of the employees strongly agree
that the hotel organises family picnics, birthday parties and special events.
31
Agree Disagree
Counselling and mentoring 12 26 10 41 11 100
Individual self esteem 12 28 11 35 14 100
Team dynamics 15 21 9 44 11 100
Communication and 14 12 13 42 19 100
transparency
Humour in the work place 17 25 14 29 15 100
Family picnics, birthday 12 16 14 36 22 100
parties and special events
32
It is inferred that 36 per cent of the employees agree and 10 per cent of the star category hotel
employees strongly agree that the management ensures availability of equipments and
materials for the employees to do great work. While 12 per cent of the employees have a
neutral opinion, 35.00 per cent of the employees disagree and 7.00 per cent of the employees
strongly disagree that the management ensures availability of equipments and materials to do
work.
It is indicated that 30 per cent of the employees disagree and 22 per cent of the star category
hotel employees strongly disagree that the hotel management adjusts work to fit their
abilities, strengths and talents. While 14 per cent of the employees have a neutral opinion, 18
per cent of the employees agree and 16.00 per cent of the employees strongly agree that the
hotel management adjusts work to fit their abilities, strengths and talents.
It is evident that 30 per cent of the employees in the star category hotels disagree and 21 per
cent of the employees strongly disagree that the hotel motivates them to take initiative. While
9.00 per cent of the employees have a neutral opinion, 29 per cent of the employees agree and
10.00 per cent of the employees strongly agree that the hotel motivates them to take initiative.
It is inferred that 45.00 per cent of the employees in the star category hotels agree and 7 per
cent of the employees strongly agree that the hotel reduces employee workload by increased
use of hotel management system. While 9 per cent of the employees have a neutral opinion,
18 per cent of the employees disagree and 21 per cent of the employees strongly disagree that
the hotel reduces employee workload by increased use of hotel management system.
33
Availability of work 10 36 12 35 7 100
equipments and materials
Adjust work to fit abilities, 16 18 14 30 22 100
strengths and talents
Motivate people to take 10 30 9 30 21 100
initiative
Workload reduced by using 7 45 9 18 21 100
hotel management system
34
The results obtained shows that 27 per cent of the employees in the star category hotels
disagree and 23 per cent of the employees strongly disagree to the statement that the hotels
focus on providing individual skill learning. While 15.00 per cent of the employees have a
neutral opinion, 19 per cent of the employees agree and 16.00 per cent of the employees
strongly agree that the hotels focus on providing individual skill learning.
It is indicated that 35 per cent of the employees in the star category hotels disagree and 18.00
per cent of the star category hotel employees strongly disagree to the statement that employee
assistance programs are frequently organised and it helps in resolving their personal, financial
and legal issues. While 12 per cent of the employees have a neutral opinion, 18.00 per cent of
the employees agree and 16 per cent of the employees strongly agree that employee
assistance programs are frequently organised to resolve their personal, financial and legal
issues.
Strongly Agree Neutral Disagree Strongly Total
Agree Disagree
Incentives for inculcating 24 19 12 21 25 100
new skills
Opportunities for new work 15 23 10 42 10 100
learnings
Cross functional trainings 14 20 9 40 17 100
and work rotation
Funds for career related 17 22 11 41 9 100
improvements
Focus on individual skill 16 19 15 27 23 100
learning
Employee assistance 16 18 13 35 18 100
programs are organised
35
Table indicates that 15 per cent of the employees in the star category hotels disagree and
18.00 per cent of the employees strongly disagree to the fact that the hotel offers competitive
and equitable salary. While 11.00 per cent of the employees have a neutral opinion, 48 per
cent of the employees agree and 8 per cent of the employees strongly agree that the hotel
offers competitive and equitable salary.
It indicates that 47 per cent of the employees agree and 14.00 per cent of the star category
hotel employees strongly agree that the hotel offers them free meal on duty. While 12 per
cent of the employees have a neutral opinion, 10 per cent of the employees disagree and 17
per cent of the employees strongly disagree to the fact that the hotel offers free meal on duty.
It can be inferred that 47.00 per cent of the employees agree and 15 per cent of the employees
strongly agree that uniforms are provided and laundered free of charge by the hotel. While 12
per cent of the employees have a neutral opinion, 16 per cent of the employees disagree and
11 per cent of the employees strongly disagree that the uniforms are provided and laundered
free of charge by the hotel.
It can be observed that 44.00 per cent of the employees in the star category hotels agree and
16 per cent of the employees strongly agree that the hotel management conducts free health
camp for the employees. While 12 per cent of the employees have a neutral opinion, 14 per
cent of the employees disagree and 14.00 per cent of the employees strongly disagree that the
hotel management conducts free health camp for the employees.
It is evident that 21.00 per cent of the employees disagree and 25 per cent of the star category
hotel employees strongly disagree to the fact that flexible employee benefits are provided.
While 18.00 per cent of the employees have a neutral opinion, 15.00 per cent of the
employees agree and 21 per cent of the employees strongly agree that flexible employee
benefits are provided.
It is inferred that 25 per cent of the employees in the star category hotels agree and 34 per
cent of the star category hotel employees strongly agree that the reward system in the hotel is
flat rather than individual based. While 12 per cent of the employees have a neutral opinion,
14 per cent of the employees disagree and 15 per cent of the employees strongly disagree that
the reward system in the hotel is flat rather than individual based.
The result indicates that 21 per cent of the employees in agree and 22.00 per cent of the star
category hotel employees strongly agree that the hotel provides complimentary hotel room
stay. While 13 per cent of the employees have a neutral opinion, 26.00 per cent of the
36
employees disagree and 18 per cent of the employees strongly disagree that the hotel provides
complimentary hotel room stay.
The table reveals that 22 per cent employees strongly disagree to the fact that discounts on
the hotel services is provided to the family of the employees. 18.00 per cent of the employees
disagree and 25 per cent of the employees are of neutral opinion. While 16 per cent
employees agree and 20 per cent employees strongly agree that discounts on the hotel
services is provided to the family.
Strongly Agree Neutral Disagree Strongly Total
Agree Disagree
Competitive and equitable 8 48 11 15 18 100
salary
Free meal on duty 14 47 12 10 17 100
Uniforms are provided and 15 47 11 16 11 100
laundered free of charge
Free health camp 16 44 12 14 14 100
Flexible employee benefits 21 15 18 21 25 100
Reward system is flat 34 25 12 14 15 100
Complimentary hotel room 22 21 13 26 18 100
stay
Discounts of the hotel 20 16 25 18 21 100
services for the family
HYPOTHESIS TESTING
H01: There is no significant relationship between jobs based determinants and job
satisfaction among the employees of star category hotels.
37
Ha1: There is a significant relationship between jobs based determinants and job satisfaction
among the employees of star category hotels.
From the regression analysis it is inferred that job based determinants have impact on job
satisfaction. Therefore, the null hypothesis stating that there is no significant relationship
between job based determinants and job satisfaction is rejected.
It depicts that there is a significant relationship between jobs based determinants
and job satisfaction among the employees of star category hotels
Hence, the null hypothesis is rejected.
38
CHAPTER 4
FINDINGS
CHAPTER 4
39
FINDINGS
DEMOGRAPHIC DETAILS
Gender
The results show that 96.00 per cent of the employees of star category hotels are males, while
rests of the employees of star category hotels are females. It is inferred that the employees
taken for the study in star category hotels were mainly males as they constitute the major
workforce in most of the departments in the hotel industry.
Age
The results indicate that about 36 per cent of the employees in star category hotels belong to
the age group of 26-35 years followed by 31.00 per cent in the age group of 36-45 years. 26
per cent of the employees are in the age group of 21-25 years. 5 per cent of the employees
belong to the age group of 46-55 years and 2.00 per cent of the employees are of less than 20
years. It shows that the majority of the employees in the star category hotels taken for the
study belong to the age group of 26-35 years.
Marital status
It is clear that about 51 per cent of the employees in the star category hotels are married,
followed by employees who are single (45 per cent), divorced/ separated (2.00 per cent) and
widow (2.00 per cent). It is revealed that the majority of the employees in star category hotels
taken for the study are married.
Number of dependents
It is clear that about 49 per cent of the employees in star category hotels have two dependents
followed by 45 per cent of employees with three dependents. 2.00 per cent of the employees
in star category hotels have greater than three dependents and finally 4 per cent of the
employees have one dependent. It can be inferred that majority of the employees in star
category hotels taken for the study have two dependents.
Nature of residence
40
The results reveal that 79 per cent of the employees in the star category hotels live in rented
houses. 19.00 per cent of the employees in star category hotels live in own house and 2 per
cent of the employees live in leased residence. It can be inferred that most of the employees
in star category hotels taken for the research live in rented houses.
Educational qualification
It is observed that 32 per cent of the employees in star category hotels work after completing
the schooling. 28 percent of the employees are working in star category hotels after
completing the bachelor’s degree, followed by 27 per cent of the employees in star hotels
who work after completing Master degree. Finally 13.00 per cent of the employees work after
completing certificate course/ diploma. It can be inferred that most of the employees taken
for the study join the industry after completing the schooling.
Experience
It is clear from the results that 37 per cent of the employees in the star category hotels have
an experience of 0-5 years. The employees with 11-15 years of experience in hotel industry
are around 32.00 per cent. 26 per cent of employees in star category hotels have experience of
6-10 years and finally employees having experience of greater than 15 years constitute 5 per
cent. It can be inferred that most of the employees working in star category hotels are
experienced up to 5 years.
Job shift
It is apparent from the results that 47 per cent of the employees of star category hotels work
in the afternoon shift, followed by 47 per cent of the employees who work in the day shift.
And 06 per cent of the employees of star hotels work in night shift.
It can be concluded that majority of the employees in star category hotels work in afternoon
shift.
Hours of work
It is clear from the above table that 78 per cent of the employees of star category hotels work
for ten hours a day, and 18 per cent of the employees work for greater than 10 hours per day
41
followed by 4.00 per cent of the employees who work for 8 hours a day. The table shows that
most of the employees taken for the study work for 10 hours per day.
Level of employees
The distribution of the level of employees working in the star category hotels was assessed
and the results are presented in Table. It is evident that 43 per cent of the employees taken for
the study from the star category hotels belong to the staff level. It is followed by 29 per cent
of the employees from manager level and 28.00 per cent of the employees from the
supervisor level. It is inferred that majority of the employees taken for the study belong to the
staff level.
42
cent of the employees in star hotels were recruited through private agencies. It is concluded
that majority of the employees are recruited through walk in process.
Recruitment mode
The distribution of the recruitment mode of the employees was assessed and the results are
presented in Table. It is observed that 66 per cent of the employees feel that the recruitment is
centralised and 34 per cent of the employees in the star category hotels reveal that the
recruitment is branch wise. It is concluded that majority of the hotels considered for the study
follow centralised recruitment mode.
43
While 13 per cent of the star category hotel employees neither agree nor disagree to the
recognition, 15.00 per cent of the employees agree and 12 per cent of the hotel employees
strongly agree that their functional efficiency is well recognised by the star category hotels.
It can be inferred that out of 100 star category hotel employees, 34 per cent of the star
category hotel employees disagree and 27 per cent of the employees strongly disagree
regarding the hotel’s pay policy and service benefits. 8.00 per cent of the employees are
neutral with the policy, 15.00 per cent of the star category hotel employees agree and 16 per
cent of the employees strongly agree to the hotel’s pay policy and service benefits.
It is inferred from the results that 43 per cent of the employees agree and 25 per cent of the
star category hotel employees strongly agree that promotion is based on experience. While 10
per cent of the employees are neutral regarding this, 6.00 per cent disagree and 17.00 per cent
of the star category hotel employees strongly disagree that promotion is based on experience
rather.
The results indicate that out of 100 star category hotel employees, 31 per cent of the
employees agree and 26 per cent of the employees strongly agree that their work is really
hard as they are provided with lots of responsibilities. 12 per cent of the star category hotel
employees are neutral in their views relating to the responsibilities, 13 per cent of the star
category hotel employees disagree and 18 per cent of the employees strongly disagree that
their work is really hard and they are provided with lots of responsibilities.
Regarding the gaining of experience through challenging tasks leading to a clear career path,
the results indicate that 38 per cent of the employees disagree, 25.00 per cent of the
employees strongly disagree and 8 per cent of the star category hotel employees are neutral.
While 16 per cent of the star category hotel employees agree and 13 per cent of hotel
employees strongly agree that they gain experience through challenging tasks which leads to
a clear career path. It indicates that 53 per cent of the star category hotel employees disagree
and 5.00 per cent of the employees strongly disagree that the work position and
responsibilities are distinctive in the hotel they are working and it is not common as other
hotels. 11.00 per cent of the employees are neutral to the distinctiveness, while 11 per cent of
the employees agree and 19 per cent of the star category hotel employees strongly agree that
their work position and responsibilities are distinctive in their hotel compared to other hotels.
The results indicate that out of 100 star category hotel employees, 34 per cent of the
employees disagree and 27 per cent of the employees strongly disagree to the immense
44
learning and growth opportunities provided by the hotels. While 15 per cent of the employees
agree, 19.00 per cent of the employees strongly agree that their hotel provides immense
learning and growth opportunities, 6.00 per cent of the employees are neutral with their
decisions.
From the results it can be inferred that 48.00 per cent of the star category hotel employees
agree and 12.00 per cent of the employees strongly agree that their work requires high
interpersonal and guest relationship skills, while 14 per cent of the employees neither agree
nor disagree. 12 per cent of the star category hotel employees disagree and 14 per cent of the
star category hotel employees strongly disagree that their work requires high interpersonal
and guest relationship skills
The results indicate that out of 100 star category hotel employees, 37.00 per cent of the
employees disagree and 20.00 per cent of the star category hotel employees strongly disagree
to the fact that the job is attractive and suits with the educational qualification. While 11.00
per cent of the employees are neutral towards the attractiveness and 13 per cent of the star
category hotel employees agree and 19 per cent of the hotel employees strongly agree to the
fact that job is attractive and it suits their educational qualification.
It is indicated that 44 per cent of the employees disagree, 19 per cent of the star category
hotel employees strongly disagree that their hotel entertains autonomy and self-decision
making in their work and 7 per cent of the employees are neutral in their decision. 15 per cent
of the star category hotel employees strongly agree and 15.00 per cent of the star category
hotel employees agree that the hotel entertains autonomy and self decision making in their
work.
The results indicate that 35 per cent of the star category hotel employees disagree and 27 per
cent strongly disagree to the fact that their work requires intensive hard skills and soft skills.
13 per cent of the star category hotel employees agree that their work requires intensive hard
skills and soft skills, 9 per cent employees strongly agree and 16.00 per cent of the employees
neither agree nor disagree.
It can be inferred that out of 100 star category hotel employees, 35 per cent disagree and
25.00 per cent of the star category hotel employees strongly disagree to the fact that their
experience, skills and abilities are of high demand in the hotel industry. 11 per cent of the
employees are neutral regarding the demand. 15 per cent of the employees agree and 14 per
45
cent of the star category hotel employees strongly agree that their experience, skills and
abilities are of high demand in the star category hotels.
Regarding the management acting consistently with professional ethics to the employees in
star category hotels, the results indicate that 34 per cent of the employees disagree and 26 per
cent of the employees strongly disagree. 17 per cent of the employees are neutral in their
agreement with respect to the management acting consistently with professional ethics to the
employees in star category hotels. 14 per cent of star category hotel employees agree and 9
per cent of the employees strongly agree that the management acts in an ethical manner.
46
In the age group of 36-45 there are totally 31 employees, Out of them 5 employees have low
agreeable level towards job based determinants, 19 employees have a medium level and 7
employees have high level. And finally in the age group of 46-55 where there are 5
employees, 1 employee have low agreeable level, 3 employees have medium level and 1
employee have high agreeable level towards the job based determinants.
There is a statistically significant relationship between the different age group and the
agreeable level with the job based determinants among the star category hotel employees,
which is relevant from the F-value of 3.992 at one per cent level of significance.
JOB SATISFACTION
Employee Agreeable Level of Job Satisfaction
Out of 100 employees working in star category hotels, 63 per cent of the employees working
in the hotels have medium level of satisfaction, 17 per cent of the employees have high level
of satisfaction towards their job and 20 per cent employees have low level of satisfaction with
their job.
47
The results indicate that out of 100 employees of star category hotels considered for the
study, 40 per cent of the employees agree and 12 per cent of the employees strongly agree
with the job duration. 12.00 per cent of the employees disagree, 25.00 per cent of the
employees strongly disagree with the job duration and 12 per cent of the star category hotel
employees are neutral in their satisfaction levels.
It can be inferred that 37.00 per cent of the employees disagree and 23 per cent of the
employees are strongly disagree with the management support for the work-life balance. 6.00
per cent of the employees are neutral towards their satisfaction with work-life balance, 15 per
cent of the employees agree and 19 per cent of the employees are strongly agree with the
management support in the work-life balance.
It can be concluded from the results that 29 per cent of the employees disagree, 21 per cent of
the employees strongly disagree and 26 per cent of the employees are neutral in their
satisfaction levels with the job security and transfer policy in star category hotels. While 15
per cent of the employees agree and 9 per cent of the employees are strongly agree with the
management job security and transfer policy in star category hotels.
It is observed that 34 per cent of the star category hotel employees disagree, 16 per cent of
the employees strongly disagree and 27 per cent of the hotel employees have a neutral
satisfaction level for the pride in doing their job. And 20 per cent of the star category hotel
employees agree and 4 per cent of the employees strongly agree and they get a sense of pride
in doing their work.
It can be indicated from the results that 33 per cent of the star category hotel employees
disagree, 23 per cent of the star category hotel employees strongly disagree and 5.00 per cent
of the star category hotel employees are neutral in the relationship with their supervisor. 19
per cent of the employees agree and 21 per cent of the employees strongly agree with their
satisfaction in the relationship with their supervisor.
It is inferred from the results that 35 per cent of the employees disagree, 23 per cent of the
employees strongly disagree and 8 per cent of the employees in star category hotels are
neutral in their satisfaction levels with respect to the leave policy. And, 16 per cent of the
employees working in star category hotels agree and 19 per cent of the employees strongly
agree with the leave policy followed in star category hotels.
It is relevant from the results that out of 100 employees, 47 per cent of the employees agree
and 16 per cent of the employees strongly agree with their relationship with co-workers.
48
10.00 per cent of the employees are neutral in their relationship with their co-workers, 20.00
per cent of the employees disagree and 6.80 per cent of the employees strongly disagree with
the relationship with their co-workers.
It is evident that 34 per cent of the employees disagree, 25 per cent of the star category hotels
employees strongly disagree and 8 per cent of the employees in the star category hotels have
a neutral satisfaction level for the need based training. 14 per cent of the employees agree and
19.00 per cent of the employees strongly agree with the need based training.
It can be seen that 9 per cent of the star category hotel employees have a neutral satisfaction
level for the career advancement opportunities provided by the hotel. 26 per cent of the
employees disagree, 23 per cent of the employees strongly disagree, 25.20 per cent of the
employees agree and 17 per cent of the employees strongly agree with the career
advancement opportunities provided by the hotel.
It is inferred that 47 per cent of the star category hotel employees disagree, 16 per cent of the
employees strongly disagree and 8 per cent of the employees have a neutral satisfaction level
regarding the challenges and opportunities provided by the star category hotels with respect
to their work. 17.00 per cent of the employees agree with the job level challenges and
opportunities provided by the star category hotels and 12 per cent of the employees strongly
agree.
Regarding the safety and security for the employees in the star category hotels, 49 per cent of
the employees agree, 14.00 per cent of the employees strongly agree, 16 per cent of the
employees disagree, 6.00 per cent of the employees strongly disagrees and 16 per cent of the
employees in star category hotels are neutral. It is apparent from the results that 33.00 per
cent of the employees in the star category hotels disagree, 23 per cent of the employees
strongly disagree and 10 per cent of the employees have a neutral satisfaction level with
respect to the scope of proving efficiency in their work. 18 per cent of the star category hotel
employees agree and 16 per cent of the employees strongly agree with the scope of proving
their efficiency in work.
It is inferred from the analysis that out of 100 star category hotel employees, 37 per cent of
the employees disagree and 22.00 per cent of the employees strongly disagree with the terms
and conditions of employment provided by the star category hotels. While 7 per cent of the
employees are neutral with their satisfaction levels, 16 per cent of the employees agree and
49
18 per cent of the star category hotel employees strongly agree with the terms and conditions
of employment provided by the star category hotels
It is observed that 51 per cent of the employees in the star category hotels disagree, 12 per
cent of the employees strongly disagree and 12 per cent of the employees are neutral in their
satisfaction levels regarding the general prerequisites. 15 per cent of the star category hotel
employees agree and 10 per cent of the star category hotel employees strongly agree with
general prerequisites. It is indicated from the analysis that 32 per cent of the employees
disagree and 24 per cent of the employees strongly disagree with the promotional
opportunities in the hotel. 18 per cent of the star category hotel employees agree and 16 per
cent of them strongly agree with the promotional opportunities in the hotel, 10 per cent of the
star category hotel employees are neutral in their satisfaction levels.
The results show that 43 per cent of the star category hotel employees disagree and 20.00 per
cent of the employees strongly disagree with the recognition of their contributions by the
management. 7 per cent of the star category hotel employees have a neutral satisfaction
levels, 14 per cent of the employees agree and 16 per cent of the employees strongly agree
with the recognition of the contributions towards job.
It can be inferred from the results that 41 per cent of the employees agree and 12 per cent of
the employees strongly agree with the shift decision of the star category hotels. 17 per cent of
the employees disagree, 17 per cent of the employees strongly disagree and 13 per cent of the
star category hotel employees are neutral with the shift decision followed by the star category
hotels.
With regard to the grievance handling procedure followed by the star category hotels to their
hotel employees, 34 per cent of the star category hotel employees disagree, 24.00 per cent of
the employees strongly disagree, 10 per cent of the employees have a neutral satisfaction
level, 19 per cent of the employees agree and 14.00 per cent of the employees strongly agree
with their satisfaction on the grievance handling procedure.
50
Out of 4 female employees in star category hotels 1 employee have a low level satisfaction, 3
employees have a medium level of satisfaction towards their job.
The F-value of 7.654 is statistically significant at one per cent level and it indicates that there
is a significant difference between the job satisfaction of the star category hotel employees
and the gender of the employees.
EMPLOYEE RETENTION
Percentage analysis of work culture in employee retention
The study reveals that 35 per cent of the employees in the star category hotels disagree and
23.00 per cent of the star category hotel employees strongly disagree to the statement that
there is a shared commitment towards the values and vision in the hotel. While 11 per cent of
the employees have a neutral opinion, 16 per cent of the employees agree and 15 per cent of
the employees strongly agree that there is a shared commitment towards the values and vision
in the hotel.
51
It is inferred that 35 per cent of the employees in the star category hotels disagree and 22 per
cent of the employees strongly disagree that the hotel management has an open and positive
approach.
While 10.00 per cent of the employees have a neutral opinion, 17 per cent of the employees
agree and 16 per cent of the employees strongly agree that the hotel management has an open
and positive approach.
It is observed that 57 per cent of the employees in the star category hotels disagree and 11 per
cent of the employees strongly disagree to the fact that the hotel is clear regarding the
expectations from the employees. While 6 per cent of the employees have a neutral opinion,
17 per cent of the employees agree and 9.00 per cent of the employees strongly agree that the
hotel is clear regarding the expectations from the employees.
It is evident that 54.00 per cent of the employees in the star category hotels disagree and 10
per cent of the star category hotel employees strongly disagree to the statement that the hotel
creates ways for employees to do everyday activities. While 8 per cent of the employees have
a neutral opinion, 12 per cent of the employees agree and 16 per cent of the employees
strongly agree that the hotel creates ways for employees to do everyday activities.
It is indicated that 52.00 per cent of the employees in the star category hotels disagree and 4
per cent of the star category hotel employees strongly disagree that family feeling is
cultivated in the hotel. While 10 per cent of the employees have a neutral opinion, 27 per cent
of the employees agree and 7 per cent of the employees strongly agree that family feeling is
cultivated in the hotel.
It can be observed that 52 per cent of the employees in the star category hotels disagree and
10.00 per cent of the employees strongly disagree to the statement that there is a promotion of
integrity. While 8 per cent of the employees have a neutral opinion, 21 per cent of the
employees agree and 10 per cent of the employees strongly agree that there is a promotion of
integrity.
It is implied that 32 per cent of the employees disagree and 7 per cent of the star category
hotel employees strongly disagree that the hotel instills a sense of purpose and direction.
While 14 per cent of the employees have a neutral opinion, 37 per cent of the employees
agree and 10.00 per cent of the employees strongly agree that the hotel instills a sense of
purpose and direction.
52
Percentage analysis of building employee relationship in employee retention
Table indicates that 41.00 per cent of the employees in the star category hotels disagree and
11 per cent of employees strongly disagree to the statement that the hotel helps in solving
employees’ issues through counselling and mentoring. While 10 per cent of the employees
have a neutral opinion, 26 per cent of the employees agree and 12 per cent of the employees
strongly agree that the hotel helps in solving employees’ issues through counselling and
mentoring.
It can be inferred that 35 per cent of the employees in the star category hotels disagree and 14
per cent of the star category hotel employees strongly disagree to the statement that the hotel
helps in building individual self esteem. While 11 per cent of the employees have a neutral
opinion. 28 per cent of the employees agree and 12.00 per cent of the employees strongly
agree that the hotel helps in building individual self esteem.
It is observed that 44 per cent of the employees in the star category hotels disagree and 12 per
cent employees strongly disagree to the statement that the hotel builds team dynamics. While
9.00 per cent of the employees have a neutral opinion, 21 per cent of the employees agree and
15 per cent of the employees strongly agree that the hotel builds team dynamics.
It can be inferred that 42 per cent of the employees in the star category hotels disagree and 20
per cent of the star category hotel employees strongly disagree to the constant communication
and transparency in the hotel. While 13 per cent of the employees have a neutral opinion,
12.00 per cent of the employees agree and 14 per cent of the employees strongly agree that
there is a constant communication and transparency in the hotel.
The results obtained shows that 29.00 per cent of the employees in the star category hotels
disagree and 15 per cent of the employees strongly disagree to the statement that there is
humour in the work place. While 14 per cent of the employees have a neutral opinion, 25 per
cent of the employees agree and 17 per cent of the employees strongly agree that there is
humour in the work place.
It is indicated that 36 per cent of the employees disagree and 22 per cent of the star category
hotel employees strongly disagree to the statement that the hotel organises family picnics,
birthday parties and special events. While 14.00 per cent of the employees have a neutral
opinion, 16 per cent of the employees agree and 13 per cent of the employees strongly agree
that the hotel organises family picnics, birthday parties and special events.
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Percentage analysis of management support in employee retention
It is evident from the Table that 36 per cent of the employees in the star category hotels
disagree and 22 per cent of the employees strongly disagree that the hotel encourage,
recognise and reward creativity and innovation. While 14 per cent of the employees have a
neutral opinion, 15 per cent of the employees agree and 13 per cent of the employees strongly
agree that the hotel encourage, recognise and reward creativity and innovation.
It is inferred that 41 per cent of the employees in the star category hotels disagree and 14.00
per cent of the employees strongly disagree to the fact that the hotel provides job flexibility.
While 11.00 per cent of the employees have a neutral opinion, 20 per cent of the employees
agree and 14.00 per cent of the employees strongly agree that the hotel provides job
flexibility.
It indicates that 30 per cent of the employees in the star category hotels disagree and 22 per
cent of the employees strongly disagree that the hotel defines work responsibilities and
accountabilities. While 25 per cent of the employees have a neutral opinion, 12 per cent of
the employees agree and 11 per cent of the employees strongly agree that the hotel defines
work responsibilities and accountabilities.
It is indicated that 31 per cent of the employees disagree and 17 per cent of the star category
hotel employees strongly disagree that the hotel provides ongoing performance feedback to
its employees. While 9 per cent of the employees have a neutral opinion, 26.00 per cent of the
employees agree and 17 per cent of the employees strongly agree that the hotel provides
ongoing performance feedback to its employees.
It is inferred that 36 per cent of the employees agree and 10 per cent of the star category hotel
employees strongly agree that the management ensures availability of equipments and
materials for the employees to do great work. While 12 per cent of the employees have a
neutral opinion, 35.00 per cent of the employees disagree and 7.00 per cent of the employees
strongly disagree that the management ensures availability of equipments and materials to do
work.
It is indicated that 30 per cent of the employees disagree and 22 per cent of the star category
hotel employees strongly disagree that the hotel management adjusts work to fit their
abilities, strengths and talents. While 14 per cent of the employees have a neutral opinion, 18
per cent of the employees agree and 16.00 per cent of the employees strongly agree that the
hotel management adjusts work to fit their abilities, strengths and talents.
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It is evident that 30 per cent of the employees in the star category hotels disagree and 21 per
cent of the employees strongly disagree that the hotel motivates them to take initiative. While
9.00 per cent of the employees have a neutral opinion, 29 per cent of the employees agree and
10.00 per cent of the employees strongly agree that the hotel motivates them to take initiative.
It is inferred that 45.00 per cent of the employees in the star category hotels agree and 7 per
cent of the employees strongly agree that the hotel reduces employee workload by increased
use of hotel management system. While 9 per cent of the employees have a neutral opinion,
18 per cent of the employees disagree and 21 per cent of the employees strongly disagree that
the hotel reduces employee workload by increased use of hotel management system.
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The results obtained shows that 27 per cent of the employees in the star category hotels
disagree and 23 per cent of the employees strongly disagree to the statement that the hotels
focus on providing individual skill learning. While 15.00 per cent of the employees have a
neutral opinion, 19 per cent of the employees agree and 16.00 per cent of the employees
strongly agree that the hotels focus on providing individual skill learning.
It is indicated that 35 per cent of the employees in the star category hotels disagree and 18.00
per cent of the star category hotel employees strongly disagree to the statement that employee
assistance programs are frequently organised and it helps in resolving their personal, financial
and legal issues. While 12 per cent of the employees have a neutral opinion, 18.00 per cent of
the employees agree and 16 per cent of the employees strongly agree that employee
assistance programs are frequently organised to resolve their personal, financial and legal
issues.
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cent of the employees disagree and 14.00 per cent of the employees strongly disagree that the
hotel management conducts free health camp for the employees.
It is evident that 21.00 per cent of the employees disagree and 25 per cent of the star category
hotel employees strongly disagree to the fact that flexible employee benefits are provided.
While 18.00 per cent of the employees have a neutral opinion, 15.00 per cent of the
employees agree and 21 per cent of the employees strongly agree that flexible employee
benefits are provided.
It is inferred that 25 per cent of the employees in the star category hotels agree and 34 per
cent of the star category hotel employees strongly agree that the reward system in the hotel is
flat rather than individual based. While 12 per cent of the employees have a neutral opinion,
14 per cent of the employees disagree and 15 per cent of the employees strongly disagree that
the reward system in the hotel is flat rather than individual based.
The result indicates that 21 per cent of the employees in agree and 22.00 per cent of the star
category hotel employees strongly agree that the hotel provides complimentary hotel room
stay. While 13 per cent of the employees have a neutral opinion, 26.00 per cent of the
employees disagree and 18 per cent of the employees strongly disagree that the hotel provides
complimentary hotel room stay.
The table reveals that 22 per cent employees strongly disagree to the fact that discounts on
the hotel services is provided to the family of the employees. 18.00 per cent of the employees
disagree and 25 per cent of the employees are of neutral opinion. While 16 per cent
employees agree and 20 per cent employees strongly agree that discounts on the hotel
services is provided to the family.
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CHAPTER 5
RECOMMENDATION
CHAPTER 5
RECOMMENDATION
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The findings of this study hold specific suggestions for the improvement of employee
retention in the star category hotels. These suggestions are summarised below.
When there is an urgent need of recruitment by the hotels on situations like peak time, job
seekers are recruited as soon as they complete their schooling. They will not have a proper
training. So their satisfaction level with the job is less. They tend to quit jobs frequently when
they get even small pay rises because they don’t have the mentality to realise the value of the
job. In order to avoid these situations, hotels can recruit employees who are trained for the
specific job or hotels can train their employees before allocating the work. Hotels success
solely depends on customers. But the satisfaction of the customers is linked with the job
satisfaction of the employees. So when hotels satisfy their employees, it will automatically
lead to customer satisfaction and this will ultimately result in increasing the profitability and
productivity of the hotels. Employees should be given space and not be pushed. Opportunities
for growth coupled with positive environment for work, results in high job satisfaction.
Employees will be satisfied if the hotels provide them with good career development
opportunities. In order to increase the intention of the employees to stay in the hotels, a sense
of motivation should be nurtured among the employees. This will create a spirit of
enthusiasm leading to the increase of performance level.
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CHAPTER 6
CONCLUSION
CHAPTER 6
CONCLUSION
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The present study is carried out to study the employee retention among the employees of star
category hotel across India. The data and information were collected from 100 employees of
three, four and five star hotels about their attitude towards job based determinants, job
satisfaction, employee loyalty and employee retention.
The study clearly indicates that out of the most important attributes that contribute to the job
based determinants among different levels of hotel employees, monetary incentives or
benefits is not the real contributor. High demand of experience, skills & abilities, high
interpersonal & guest relationship skills, job fit, promotion based on experience, variety of
responsibilities and immense opportunities for growth & learning have greater impact on
employees. Monetary factor could not be ignored, though it serves as a crucial factor. The
major research finding is that in order to create job based determinants that motivate
employees to stay in the job, hotels should place emphasis on the key six contributors while
creating jobs.
The study clearly indicates that out of the most important factors employee recognition,
esteem, responsibility and autonomy the job gives them play critical role in contributing to
the job satisfaction of hotel employees. Training should be considered as an important factor
in satisfying the employees. The employees should be continuously updated with the new
procedures followed in other hotels across the world. The hotels should provide opportunities
to enhance skills of the employees and encourage them to use their skills.
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BIBLIOGRAPHY
BIBLIOGRAPHY
Books
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1. Personnel and Human Resource Management – Text & Cases, P. Subba Rao,
Publication – Himalaya Publishing House
2. Research Methodology Methods & Techniques – Kothari C.R. publication – New
Age International Publication
3. Hom, PW & Griffeth, R 1995, ‘Employee Turnover’, South Western Publishing, USA
JOURNALS
1. Biswanath Ghosh 1998, ‘Tourism and Travel Management’, Vikas Publishing Private
Ltd, New Delhi.
2. Dockel, A 2003, ‘The effect of retention factors on organizational commitment: An
investigation of high technology employees, M.Com dissertation (Human Resources
Management)’, University of Pretoria, Pretoria.
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