AUDIO INFORMATION and MEDIA
Tape - magnetic tape on which sound can
Audio - refers to sound that is within the
acoustic range of human hearing.
Audio information and media - media
communication that utilizes sound to deliver
and transfer information by using recordings
and audio.
Audio information and media - used in
auditory teaching which is very effective for
people who learn faster through sound or
hearing.
Types and Categories of Audio Information
Radio broadcast - live or recorded audio
sent through radio waves to reach a wide
audience.
Music - vocal and/or instrumental sounds
combined in such a way as to produce
beauty of form, harmony, and expression
of emotion. It is composed and performed
for many purposes, ranging from aesthetic
pleasure, religious or ceremonial purposes,
or as an entertainment product.
Sound recording - recording of an
interview, meeting, or any sound from the
environment.
Sound clips/effects - any sound, other than
music or speech, artificially reproduced to
create an effect in a dramatic presentation,
such as the sound of a storm or a creaking
door.
Audio Podcast - a digital audio or video file
or recording, usually part of a themed series,
that can be downloaded from a website to a
media player or computer.
Different Ways of Storing Audio Media
a.
be recorded.
b. CD - a plastic-fabricated, circular
medium for recording, storing, and playing
back audio, video, and computer data.
c. USB drive - an external flash drive, small
enough to carry on a key ring, that can be
used with any computer that has a USB port.
d. Memory Card - (aka flash memory card
or storage card) is a small storage medium
used to store data such as text, pictures,
audio, and video, for use on small, portable,
or remote computing devices.
e. Computer Hard Drive - secondary
storage devices for storing audio files.
f. Internet/Cloud - websites or file
repositories for retrieving audio files, and
more precisely the files are stored in some
datacenter full of servers that are connected
to the Internet.
Different Audio File Formats
a. MP3 (MPEG Audio Layer 3) - a common
format for consumer audio, as well as a
standard of digital audio compression for the
transfer and playback of music on most
digital audio players.
b. M4A/AAC (MPEG-4 Audio/Advanced
Audio Coding) - an audio coding standard
for lossy digital audio compression.
Designed to be the successor of the MP3
format, AAC generally achieves better
sound quality than MP3 at similar bit rates.
c. WAV - is a Microsoft audio file format
standard for storing an audio bitstream on
PCs. It has become a standard file format for
game sounds, among others.
d. WMA (Windows Media Audio) - is an  Science Fiction Hour: Discuss sci-fi
audio data compression technology literature, movies, and theories.
developed by Microsoft and used with
 Personal Development: Provide tips
Windows Media Player.
for self-improvement and growth.
 Music Discovery: Introduce new and
Types and Categories of Audio Information diverse music genres.
Audio Podcast - a digital audio or video file
or recording, usually part of a themed series,
Target Audience
that can be downloaded from a website to a
media player or computer. Who are the possible listeners of the
Podcast?
Sender/Author
The General Rule Procedure for Creating a
Podcast Who is the author of this Podcast?
Planning - choosing a topic and answering Key content
the guide questions.
What is the tone of the Podcast?
Pre-Recording - choosing your equipment
and software for recording. What are the sample phrases or
taglines that you will use to relate
Creating - Audio recording and converting
to MP3. the information?
What are the facts/figures that you
will include in the Podcast?
List of Audio Podcast topics
Purpose
 Wellness and Mindfulness: Discuss
mental health and self-care practices. What is the intention of the Podcast?

 Entrepreneurial Insights: Hear from

successful entrepreneurs and their
journeys.
 Pop Culture Commentary: Analyze
the latest trends in movies, music,
and more. DIFFERENT TYPES OF VISUAL
 Comedy Hour: Enjoy humor and CONTENT
witty banter on various topics.
 Travel Adventures: Share travel
experiences and tips for exploration.
Visual media and information - materials, C. and facilitate retention.
programs, applications and the like that
teachers and students use to formulate new
information to aid learning through the use, VISUAL DESIGN ELEMENTS
analysis, evaluation and production of visual
images.  the building blocks or basic units in
the construction of a visual image.

Types of visual media

Design Elements
 photography,
 a. Line
 video,
describes a shape or outline. It can create
 screenshots, texture and can be thick or thin. Lines
may be actual, implied, vertical,
 infographics, horizontal, diagonal, or contour lines.
 data visualization (charts and  b. Shape
graphs),
usually a geometric area that stands out
 comic strips/cartoons, from the space next to or around it, or
 memes, because of differences in value, color, or
texture. Shape may also be organic.
 visual note-taking
 c. Value
the degree of light and dark in a design.
Formally and informally produced visual It is the contrast between black and
media white and all the tones in between.
visual media produced by formal - Value can be used with color as well as
organizations such as schools, government, black and white.
and established media/publishing outfits
- Contrast is the extreme changes
are considered formally produced. Other
between values.
visual media are considered informally
produced.  d. Texture
the way a surface feels or is perceived to
feel. Texture can be added to attract or
Purpose of visual information
repel interest to a visual element.
 the primary purpose of visual
Visual texture is the illusion of the
information is to:
surfaces peaks and valleys, resulting in a
A. gain attention, feeling of smoothness or roughness in
objects.
B. create meaning,
 e. Color
 determined by its hue (name of color),
intensity (purity of the hue), and value
(lightness or darkness of hue).
Color and color combination can play a
large role in the design. Color may be
used for emphasis, or may elicit
emotions from viewers.
Color maybe warm, cool, or neutral. It
plays a major role in our visual
perception, as it influences our reactions
about the world around us. It is therefore
important to create color palettes that
evoke the appropriate audience
reactions.
 f. Form
- a figure having volume and thickness.
An illusion of a 3-dimensional object
can be implied with the use of light and
shading. Form can be viewed from many
angles.