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FAKULTI PERNIAGAAN DAN PENGURUSAN

1. Name of Course : INTERNATIONAL BUSINESS

Course Code : MSS 22003

2. Synopsis : This course provides knowledge on domestic and multinational business management and their difference. Topics covered including international business environment, globalization
process, international trade theories, economic politic environment, overseas socio-culture, strategies and mode of entries, operations management, financial management, human resource
management, international marketing as well as international accounting.

3. Name(s) of academic
staff : PROF. MADYA DR. MAZURI BINTI ABD. GHANI

4. Semester and Year


offered : Semester 4 Year 2

5. Credit Value : 3

6.
Prerequisite/co-
requisite: (if any)

7. Course Learning Outcomes (CLO) : At the end of the course the students will be able to:

Recognize the nature of the international business environment and key issues related to businesses operating in other countries
CLO1 (C3,MQF1)

Recognize the global business environment of different countries and multinational firms.
CLO2 (C2,MQF3f)

Explain social responsibility awareness through corporate social responsibility project (A4,MQF4b)
CLO3

8. Mapping of the Course Learning Outcomes to the Programme Learning Outcomes, Teaching Methods and Assessment :

MQF
Course Learning Teaching
Outcomes (CLO) Methods Assessment
MQF1 MQF2 MQF3a MQF3b MQF3c MQF3d MQF3e MQF3f MQF4a MQF4b PLO12

Lecture; Group Midterm Exam;


CLO 1 / Discussions Final Exam;

Case Study; Modes of Entry


CLO 2 / Discussion Assignment
Lecture; Group Corporate Social
Discussions; Responsibilities
Practical (CSR) Project
CLO 3 / Demonstrations.

Indicate the relevancy between the CLO and PLO by ticking “/“ the appropriate relevant box.

(This description must be read together with Standards 2.1.2 , 2.2.1 and 2.2.2 in Area 2 - pages 16 & 18)
9. Transferable Skills (if applicable) 1 Leadership, autonomy and responsibility (MQF3f)
(Skills learned in the course of study which can be useful and utilized in other settings)
2 Enterpreneurial Skills (MQF4b)

5
10. Distribution of Student Learning Time (SLT)

Teaching and Learning Activities

Guided Learning (F2F)


Guided
Course Content Outline CLO* Learning SLT
Independent
(NF2F)
Learning (NF2F)
eg:
e-Learning
10.

Guided
Course Content Outline CLO* Learning SLT
Independent
(NF2F)
Learning (NF2F)
L T P O eg:
e-Learning

1. GLOBALIZATION
· The term globalization
· Drivers of globalization
· The impact of globalization
CLO1 2.2 0 0 0 0.1 1.3 3.6
· Opportunities and challenges for business managers

2. NATIONAL DIFFERENCES IN POLITICAL ECONOMY


· The political systems, economic systems and legal systems
CLO1 1.45 0 0 0 0.45 3.8 5.7
· Determinants of the level of economic development of a nation

3. DIFFERENCES IN CULTURE
· The meant of culture
· Implications of differences culture CLO1 1 0 0 1 0 3 5
· Cultural change

4. ETHICS IN INTERNATIONAL BUSINESS


· Ethical Issues

· Ethical Dilemma
· Behavior
CLO3 5 0 0 0 2.3 14.6 21.9
· Approaches to ethics

5. INTERNATIONAL TRADE THEORY


· Theories explaining trade flows
CLO1 2 0 0 0 0 2.25 4.25
· Implications for business practice

6. FOREIGN DIRECT INVESTMENT

· Current trends
· Theories of FDI
· Political ideology
CLO1 1.4 0 0 0 0 2.8 4.2
· Benefits and costs of FDI

7. REGIONAL ECONOMIC INTEGRATION


· Levels of regional economic integration
· Arguments CLO1 1.45 0 0 0.15 0 3.05 4.65
Implications for business

8. FOREIGN EXCHANGE MARKETS


· Functions of FOREX
· Spot and forward exchange rate CLO1 2.15 0 0 0.15 0 2 4.3
· Exchange rate forecasting

9. INTERNATIONAL MONETARY SYSTEM


· Historical development
· The world bank and IMF
CLO1 2.15 0 0 0 0.3 4 6.45
· Fixed and floating system
Implications

10. ENTRY STRATEGY AND STRATEGIC ALLIANCES


· Advantages and disadvantages of different modes
CLO1 2.15 0 0 0 0.3 4.9 7.35
· Acquisitions, greenfield strategy, exporting, turnkey projects, franchising, licensing, joint ventures,
wholly-owned subsidiaries, strategic alliances
11. GLOBAL PRODUCTION, OUTSOURCING AND LOGISTICS
· Production and logistics decisions
CLO1 2.15 0 0 0 0.3 3.2 5.65
· Factors where to locate production activities

12. GLOBAL MARKETING AND R&D


CLO1 2 0 0 0 0.4 4.8 7.2
· Product, distribution strategy, promotional strategies, pricing strategies.
13. GLOBAL HUMAN RESOURCE MANAGEMENT
· The organization of international business
· The role of HRM CLO1 2 0 0 0 1.15 6.1 9.25
· Pros and cons of different approaches
14. INTERNATIONAL ACCOUNTING
· Differences in accounting standards
CLO1 1 0 0 0 1 3 5
· Implications

28.1 0 0 1.3 6.3 58.8

Total 94.5

Percentage
Continuous Assessment F2F NF2F SLT
(%)

CLO1: Midterm Exam (Short Essay)


1 20 1.3 1.3 2.6

CLO1: Modes of Entry Assignment (Report)


2 20 4 8 12

CLO3: Corporate Social Responsibilities (CSR) Project (Digital/Online


3 Content ) 20 1 1 2

6.3

Total 16.6

Percentage
Final Assessment F2F NF2F SLT
(%)

CLO1: Final Exam (Short Answer)


1 16 2 2.3 4.3

CLO1: Final Exam (MCQ)


2 24 2.3 2.3 4.6

4.3

Total 8.9

TotalGL(F2F) 46.3

**Please tick (√) if this course is Latihan Industri/ Clinical Placement/ Practicum/ WBL using 2-weeks, 1 credit formula GRAND TOTAL SLT 120

L = Lecture, T = Tutorial, P= Practical, O= Others, F2F=Face to Face, NF2F=Non Face to Face 3

*Indicate the CLO based on the CLO’s numbering in Item 8.


11 Identify special requirement to
deliver the course (e.g: software,
nursery, computer lab, simulation
room, etc)

12 References (include required and further readings, and should be the most current) 1. Charles W. L. Hill. International Business: Competing in the Global Marketplace. Thirteenth Edition. McGraw Hill. 2021

13 Other additional information : 1. Charles W. L. Hill, G. Tomas M. Hult, Rohit Mehtani. International Business: Competing in the Global Marketplace. McGraw Hill. 2018
2. Griffin, R.W and Pustay, M.W.. International Business, A Managerial Pertspective. Eight Edition, Perason. 2015
3. Donald A. Ball, Jeanne McNett, Michael Geringer, and Michael Minor. International Business. McGraw Hill. 2015
4. Charles W. L. Hill, Chow-Hou Wee, and Krishna Udayasankar. International Business. 2nd Edition. Asia Global Edition. 2015

Generated from UniSZA OBE system - Center for Management of Academic Excellence and Innovation (CoMAE-i)

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