BUSINESS PLAN IN

ENTREPRENEURSHIP

VAMPSG’S ASPIRATION

GROUP 1

MUNAR, PRINCESS LORAINE B.

MENDOZA, CYRUS A.

VALDEZ, PATRICIA A.

ATOS, CRISTINE B.

GALLARDO, ATLHEA JELAINE T.

APELLIDO, MARIANITO D.
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PERALTA, KENNY C.

SANGUTAN, ZENDRYN M.

PASCUA, BENJAMIN P.
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EXECUTIVE SUMMARY

VAMPSG is a partnership company composed of friends who share a passion for

traditional perfume-making. They registered their business in San Fernando City, La Union, and

created the name VAMPSG, which stands for Versatile Aspirants with Marvelous Perceptive and

Scintillating Goals, based on their surnames. The company's vision is to immerse individuals in

the wonders of nature through their unique and inspiring organic perfumes. They aim to create

fragrances free from harmful chemicals and synthetic ingredients and promote a lifestyle

emphasizing well-being and environmental consciousness.

Their first perfume, VAMPSG’s Aspirations, embodies their vision and is represented by

the waling-waling flower. The perfume is versatile and suitable for any occasion, mood, or

personality, aiming to inspire people to live life to the fullest and appreciate their surroundings.

Their tagline “A scent of dreams, a bottle of inspiration” encapsulates the perfume’s ability to

motivate individuals and capture the essence of their dreams and ambitions.

To expand and promote its brand, VAMPSG’s Aspirations plans to utilize compelling

brochures and robust digital marketing strategies, including social media, email, search engines,

and websites. The company aims to reach a wider audience and establish a cohesive brand

identity across multiple platforms.

VAMPSG’s Aspirations focus on natural and eco-friendly ingredients makes their

perfumes an attractive choice for environmentally conscious consumers. Their dedication to

promoting a sustainable and socially responsible lifestyle sets them apart from competitors in the

market. Additionally, their innovative approach to perfume-making appeals to customers seeking

something unique and inspiring in the crowded perfume industry.

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COMPANY PROFILE

VAMPSG was more than just a catchy title for a group of friends. It was a symbol of their

passion, creativity, and ambition. They met in senior high school and discovered their shared

interest in science, art, and perfume. They had a talent for creating and coming up with

innovative ideas for fragrances, formulas, and brands.

This is the story of a group of friends who shared a passion for traditional perfume-

making. They decided to start a business in San Fernando City, La Union and on September 9,

2023, they registered their partnership company and named it VAMPSG, which stands for

Versatile Aspirants with Marvelous Perceptive and Scintillating Goals. The name was also a

clever acronym for their surnames: Valdez, Atos, Apellido, Munar, Mendoza, Sangutan, Peralta,

Pascua, and Gallardo.

To produce a fragrance that can adjust to the user's mood, the team had to possess a

profound comprehension of conventional perfume creation. They conducted research and trials

on natural oils, synthetic compounds, and alcohol, meticulously selecting and combining these

elements to develop an exclusive aroma that is both appealing and enduring.

Their diverse range of skills and talents played a crucial role in creating a captivating

fragrance that was both complex and well-balanced, resulting in a truly unique product. Their

first perfume launch was more than just a product - it represented their aspirations. For this

reason, they chose the waling-waling flower as the symbol of their scent, which was invigorating

and had the power to inspire, empower, and delight. This versatile perfume was suitable for any

occasion, mood, or personality, and it made anyone feel like a versatile aspirant with marvelous

perceptive and scintillating goals. They named it VAMPSG Aspirations, where aspirations come

to life.
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PROJECT BACKGROUND AND HISTORY

A. VMGO

Visions

VAMPSG’s Aspirations organic perfume is a testament to the company’s commitment to

creating unique and innovative scents that inspire and empower people to feel confident and

versatile. The company's vision is to enable individuals to immerse themselves in the wonders of

nature through their perfumes. They strive to inspire people to adopt a lifestyle that appreciates

and embraces the world that surrounds them. Their passion for traditional perfume-making,

combined with their creativity and innovation, has enabled them to create a complex, well-

balanced, and captivating scent that truly stands out in the market. Their goal is to continue

creating fragrances that are unique, innovative, and inspiring, and to establish themselves as a

leading brand in the perfume industry. By creating organic fragrances that embody the beauty of

nature and the essence of life, they are not only providing a product but also a way of life that

inspires people to live their lives to the fullest and appreciate the world around them.

Missions

1. Offer customers top-quality organic perfumes that are completely free from harmful

chemicals and synthetic ingredients.

2. Promote a way of living by encouraging individuals to embrace products that benefit

their well-being and contribute positively to the environment.

3. Create organic fragrances that embody the beauty of nature and the essence of life,

inspiring people to live their lives to the fullest and appreciate the world around them.

Goals

Their goal is to continue creating organic perfumes that are unique, innovative, and

inspiring, and to establish themselves as a leading brand in the perfume industry. By creating
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organic fragrances that embody the beauty of nature and the essence of life, they provide a

product and a way of life that inspires people to live their lives to the fullest and appreciate the

world around them.

Objectives

1. To create a unique and versatile perfume that can adjust to the user’s mood and

personality using natural oils, synthetic compounds, and alcohol by December 2023.

2. To conduct market research and test the fragrance on potential customers to measure their

satisfaction and feedback by January 2024.

3. To launch the perfume product under the brand name VAMPSG’s Aspirations and

promote it using the waling-waling flower as the symbol of inspiration, empowerment,

and delight by February 2024.

4. To increase sales and revenue by 20% in the first quarter of 2024 by expanding the

distribution channels and offering discounts and incentives to loyal customers.

5. To evaluate the success and impact of the perfume project by collecting data on customer

retention, reviews, referrals, and repeat purchases by March 2024.

B. Product Description

VAMPSG’s Aspirations is a truly unique organic perfume that captures the essence of

one’s dreams and ambitions. Crafted with natural ingredients sourced from the Philippines,

including waling-waling, ginger, lemongrass, and grapefruit, this scent offers a perfect blend of

floral, spicy, and citrusy notes that provide a refreshing and soothing experience. But

VAMPSG’s Aspirations is more than just a fragrance; it embodies a statement of individual

identity and aspirations. It inspires confidence and passion in those who wear it, encouraging

them to pursue their goals with boldness and bravery. This perfume is designed for those who

dare to unleash their inner potential and strive toward their aspirations.
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C. Logo/Brand name/Tagline

Logo

The logo of the brand is a harmonious blend of elegance and inspiration, featuring the

brand name in a graceful font above a sophisticated-designed perfume bottle. The bottle, outlined

within a soft pink and beige backdrop, stands as a testament to the brand’s commitment to luxury

and quality. The tagline “A scent of dreams, a bottle of inspiration” is engraved underneath,

echoing the brand’s philosophy of sparking passion and encouraging the pursuit of dreams.

The design is symbolic of love and passion, with the perfume bottle at the center

representing the luxury and quality of the product. The soft pink and beige color scheme creates

a feeling of warmth and sweetness, which is in line with the brand’s message of offering a scent

of dreams and a bottle of inspiration.

Brand name

VAMPSG’s Aspirations is a company brand with an inspiring origin story that reflects the

collective spirit of its founders. The name VAMPSG is an acronym derived from the surnames of

the company’s visionary founders: Valdez, Atos, Apellido, Munar, Mendoza, Sangutan, Peralta,

Pascua, and Gallardo. The founders’ shared aspirations are embedded in every aspect of the

brand, which stands for Versatile Aspirants with Marvelous Perceptive and Scintillating Goals.

VAMPSG has proudly introduced its inaugural product, an exquisite organic perfume that

takes inspiration from the majestic Waling-waling, or Queen of Philippine Orchids. The perfume

embodies the very essence of beauty, elegance, and aspiration - the very same qualities from

which the brand name is derived. More than just a fragrance, this product is a true embodiment
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of what it means to be a part of VAMPSG. At the core of the brand’s aspirations are the

founders’ unwavering dedication and passion, and a steadfast commitment to achieving

excellence and empowerment in all that they do.

Tagline

“A scent of dreams, a bottle of inspiration”

This tagline emphasizes the perfume’s ability to inspire and motivate individuals to pursue

their aspirations with confidence and passion. It also highlights the perfume’s unique blend of

natural ingredients that capture the essence of one’s dreams and ambitions.
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MANAGEMENT AND PERSONNEL FEASIBILITY

A. Organizational Chart

Loraine Munar, as CEO, ensures that the company’s strategic direction aligns with the

organic perfume industry's trends and demands. She also keeps an eye on competitors' activities

to stay ahead of the game. This helps the company remain competitive in the market for organic

perfumes and achieve its aspirations.

Cyrus Mendoza, as Financial Manager, manages the finances of the organic perfume

business, including budgeting, forecasting, and financial analysis. This helps in making informed
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decisions about resource allocation and investment in new products or marketing strategies for

their organic perfumes.

Patricia Valdez, as Marketing Manager, creates and implements marketing strategies to

increase brand awareness and drive sales of organic perfumes. She also ensures that the target

audience is reached through various channels like social media, events, and collaborations.

Marianito Apellido, as a Sales Representative, sells organic perfumes to customers

through various channels like online stores, retail stores, and pop-up shops. He also builds

relationships with customers to increase customer loyalty and repeat purchases of their organic

perfumes.

Christine Atos, as Production Manager, oversees the manufacturing process of organic

perfumes to ensure that they meet the required quality standards. She also coordinates all

activities to ensure that there are enough resources on hand to produce their organic perfumes.

Kenny Peralta, as Quality Control Specialist, ensures that organic perfumes meet the

company's quality standards by conducting regular tests and inspections during production and

packaging processes for their organic perfumes.

Althea Gallardo, as Research and Development Manager, oversees the development of

new organic perfume products and programs within the company. She also researches, plans, and

implements new programs and protocols in the company to improve efficiency and sustainability

practices for their organic perfumes.

Zendryn Sangutan, as the Fragrance Developer, he is responsible for conceptualizing

and crafting new fragrances that align with the company's vision and goals.

Benjamin Pascua, as Supply Chain Manager, manages the company’s supply chain to

ensure timely delivery of raw materials and finished products to customers while minimizing

waste and carbon footprint for their organic perfumes.

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Extraction personnel is responsible for extracting essential oils from raw materials using

equipment such as a steam distillation apparatus or cold-pressing machine.

The fermentation personnel are responsible for fermenting raw materials to produce

alcohol.

The Packaging Designer is responsible for creating visually appealing and functional

packaging for various products.

B. Market Analysis

VAMPSG’s Aspirations is an exceptional organic perfume that caters to individuals who

value authenticity, sustainability, and personal empowerment. It appeals to a diverse audience of

both men and women who seek to express their individuality confidently and pursue their

aspirations. The perfume stands out with a unique blend of natural ingredients, including waling-

waling, ginger, lemongrass, and grapefruit, providing a refreshing and soothing olfactory

experience. To effectively reach its target audience, VAMPSG’s Aspirations can leverage digital

marketing strategies like social media campaigns and influencer partnerships. Additionally,

partnering with eco-conscious retailers and online platforms that specialize in natural and organic

products can help position the perfume within the flourishing market for sustainable fragrances.

By tapping into the global trend towards sustainability and individuality, VAMPSG’s

Aspirations has the potential to captivate consumers seeking authentic, environmentally friendly

fragrances that reflect their aspirations and values.

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Target Audience

C. Marketing Strategy

Promotions

VAMPSG’s Aspirations plans to boost its brand through a powerful combination of

compelling brochures and robust digital marketing strategies. The brochure will offer a visually

stunning and concise overview of VAMPSG’s products, services, or events to attract potential

customers. On the other hand, digital marketing strategies will leverage social media, email,

search engines, and websites to spread the word about the brand, product, or service. By

seamlessly integrating these two methods, VAMPSG’s Aspirations will reach a wider audience

and create a uniform brand identity across multiple platforms.

Prices

The company aims to provide customers with high-quality fragrances that are unique,

affordable, and customized to suit their preferences. By doing so, the company aims to help

customers feel confident and empowered, enabling them to express themselves and pursue their

dreams with greater confidence. The prices may vary depending on the size of the fragrance

bottle, which are as follows:

Size Prices
50 ml PHP 99
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150 ml PHP 149
200 ml PHP 199

Packaging

The way a perfume bottle is packaged can reveal a great deal about the person who uses it.

It is said to be the key that unlocks the scent of their dreams and desires. Aspirations, an organic

perfume brand created by VAMPSG, has designed a two-layer packaging for its perfume bottle.

The first layer is a box that not only packages the perfume bottle but also provides an additional

layer of protection. The second layer is a paper bag that adds an elegant touch to the packaging

and provides an extra layer of protection. Both layers are black, symbolizing power and

sophistication. Although the outer packaging is visually stunning, it is the inner packaging that

truly reflects the wearer's personality.

Furthermore, the brand has incorporated peach color in the interior of its packaging to

evoke feelings of warmth, sweetness, and comfort. Such emotions are frequently linked with the

aspirations and dreams of a happy and fulfilling life. By ensuring that the inside of its packaging

is as beautiful as the outside, the brand intends to inspire customers to pursue their aspirations

and dreams with the same level of attention to detail and care.

In addition, the soft foam that perfectly fits the perfume bottle serves to protect the product

and ensure that it arrives in perfect condition. This attention to detail and commitment to quality

can be associated with the wearer's aspirations and dreams of excellence.

The perfume bottle is the final storage container for the finished product, crafted with love,

infused with a delightful scent, and presented in an inspiring package. This fragrance is

specifically designed to motivate and empower the wearer, making it an ideal accessory for

anyone who wishes to pursue their dreams.

D. Sales and Income Generation Design

Product Size Quantity Price Day Week Month Year

50ml
100 bottles per day PHP 99 PHP PHP PHP PHP
9,753 68,250 297,000 3,564,000
VAMPSG’s
Aspirations 150ml 100 bottles per day PHP 149 PHP PHP PHP PHP
14,671 102,923 447,000 5,364,000
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200ml
100 bottles per day PHP 199 PHP PHP PHP PHP
19,561 137,538 597,000 7,164,000
PHP PHP
Total: 300 bottles per PHP 258,923 1,341,000 PHP
day 44,985 16,092,000

E. SWOT Analysis

Strengths

 Experience the refreshing and soothing scent of our unisex organic perfume, made with a

blend of waling-waling, ginger, lemongrass, and grapefruit.

 Perfect for those who value eco-friendliness and empowerment.

Weaknesses

 Limited brand recognition and awareness.

 High competition in the perfume industry.

Opportunities

 Sustainable fragrances market is growing.

 Digital marketing strategies like social media campaigns and influencer partnerships are

used to reach the target audience.

 Partnering with eco-conscious retailers and organic product online platforms to position

the perfume.

Threats

 Competitors.

 Changes in consumer preferences and trends.

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PRODUCTION FEASIBILITY

A. Production Process and Cycle

The process for making VAMPSG’s Aspirations organic perfume involves several steps.

First, Waling-waling flowers should be gathered and soaked in coconut oil for several days.

Once the flowers are soaked, the oil should be heated to a high temperature to evaporate the

coconut oil, leaving behind the Waling-waling absolute. Next, ginger, lemongrass, and grapefruit

essential oils should be extracted using steam distillation or cold-pressing methods. Afterward,

wheat, corn, grapes, or sugarcane should be fermented to produce natural alcohol.

Once all the ingredients are gathered, mix the Waling-waling absolute and essential oils in

a glass container. Jojoba oil or sweet almond oil should be added to the mixture and stirred well.

The natural alcohol should then be poured into the mixture and stirred again. The container

should be covered and left to sit for 24 hours. After 24 hours, the mixture should be strained

through a cheesecloth or coffee filter. Finally, the strained mixture should be poured into a glass

bottle and stored in a cool, dark place.

B. Elements of Production (Input-Process-Output)

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Input

Equipment: Materials:

 Glass container  Waling-waling flowers

 Cheesecloth or coffee filter  Coconut oil

 Glass bottle  Ginger root

 Coconut oil extractor  Lemongrass plant

 Steam distillation apparatus  Grapefruit peel

 Cold-pressing machine  Jojoba or sweet almond seeds

 Fermentation tank  Wheat, corn, grapes, or sugarcane

 Distillation apparatus

Process

1. Soak Waling-waling flowers in coconut oil for several days.

2. Heat the oil to evaporate coconut oil, leaving behind Waling-waling absolute.

3. Extract ginger, lemongrass, and grapefruit essential oils.

4. Extract jojoba/sweet almond oil.

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5. Ferment wheat, corn, grapes, or sugarcane to produce natural alcohol.

6. Mix Waling-waling absolute, essential oils, and jojoba/sweet almond oil.

7. Add natural alcohol and stir well.

8. Let it sit for 24 hours, strain through a cheesecloth or coffee filter.

9. Store the mixture in a cool, dark place.

Output

 The Waling-Waling flower inspired the delightful scent of VAMPSG’s Aspirations

perfume.

C. Equipment / Packaging / Manpower Consideration

Equipment:

 Glass container: Used to store the raw materials and the finished product.

 Cheesecloth or coffee filter: Used to filter the raw materials to remove any impurities.

 Glass bottle: Used to store the finished product.

 Coconut oil extractor: Used to extract essential oils from the raw materials.

 Steam distillation apparatus: Used to extract essential oils from the raw materials by

passing steam through them.

 Cold-pressing machine: Used to extract essential oils from the raw materials by pressing

them.

 Fermentation tank: Used to ferment the raw materials to produce alcohol.

 Distillation apparatus: Used to separate the essential oils from the alcohol.

Packaging

 Perfume bottle: Used to store the

finished product.
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 Foam: Used to protect the product

and ensure that it reaches the

customer in perfect condition.

 Box: Used to package the perfume

bottle and provide additional

protection for the bottle.

 Paper bag: Used to provide an

additional layer of protection during

shipping and to add an extra touch of

elegance to the packaging.

Manpower Consideration
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1. CEO - Ensures the company’s strategic direction aligns with the organic perfume

industry's trends and demands. Keeps an eye on competitors' activities to stay ahead of

the game.

2. Financial Manager - Manages finances of the organic perfume business, including

budgeting, forecasting, and financial analysis.

3. Marketing Manager - Creates and implements marketing strategies to increase brand

awareness and drive sales of organic perfumes.

4. Sales Representative - Sells organic perfumes to customers through various channels

like online stores, retail stores, and pop-up shops.

5. Production Manager - Oversees the manufacturing process of organic perfumes to

ensure they meet quality standards.

6. Quality Control Specialist - Ensures organic perfumes meet the company’s quality

standards by conducting regular tests and inspections.

7. Research and Development Manager - Oversees development of new organic perfume

products and programs within the company.

8. Supply Chain Manager - Manages the company’s supply chain to ensure timely

delivery of raw materials and finished products while minimizing waste and carbon

footprint.

9. Fragrance Developer - Responsible for creating new fragrances.

10. Extraction Personnel - Responsible for extracting essential oils from raw materials

using equipment such as a steam distillation apparatus or cold-pressing machine.

11. Fermentation Personnel - Responsible for fermenting the raw materials to produce

alcohol.

12. Packaging Designer - Creates and designs the packaging for various products, making

them visually appealing and functional for consumers.

D. Schedule of Operation (Time Table / Time Frame)

Schedule of Operation
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VAMPSG’s establishment has a fixed schedule for its opening and closing hours, as well

as its total operating hours from Monday to Sunday. The establishment remains open from 8:00

am to 5:00 pm every day. There is a lunch break from 12:00 pm to 1:00 pm, during which the

establishment remains closed. In total, the establishment operates for eight hours each day,

providing ample time for customers to avail of its services.

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Employee Work Schedule
Employee Sunday Monday Tuesday Wednesday Thursday Friday Saturday

Loraine 8:00 am - 8:00 am - 8:00 am - Day-off 8:00 am - 8:00 am - 8:00 am -

5:00 pm 5:00 pm 5:00 pm 5:00 pm 5:00 pm 5:00 pm
Cyrus 8:00 am - 8:00 am - 8:00 am - 8:00 am - Day-off 8:00 am - 8:00 am -
5:00 pm 5:00 pm 5:00 pm 5:00 pm 5:00 pm 5:00 pm
Patricia 8:00 am - 8:00 am - 8:00 am - 8:00 am - 8:00 am - Day-off 8:00 am -
5:00 pm 5:00 pm 5:00 pm 5:00 pm 5:00 pm 5:00 pm
Christine 8:00 am - 8:00 am - 8:00 am - 8:00 am - 8:00 am - 8:00 am - Day-off
5:00 pm 5:00 pm 5:00 pm 5:00 pm 5:00 pm 5:00 pm
Althea 8:00 am - 8:00 am - 8:00 am - 8:00 am - 8:00 am - Day-off 8:00 am -
5:00 pm 5:00 pm 5:00 pm 5:00 pm 5:00 pm 5:00 pm
Marianito 8:00 am - 8:00 am - 8:00 am - 8:00 am - Day-off 8:00 am - 8:00 am -
5:00 pm 5:00 pm 5:00 pm 5:00 pm 5:00 pm 5:00 pm
Kenny 8:00 am - 8:00 am - 8:00 am - Day-off 8:00 am - 8:00 am - 8:00 am -
5:00 pm 5:00 pm 5:00 pm 5:00 pm 5:00 pm 5:00 pm
Zendryn 8:00 am - 8:00 am - Day-off 8:00 am - 8:00 am - 8:00 am - 8:00 am -
5:00 pm 5:00 pm 5:00 pm 5:00 pm 5:00 pm 5:00 pm
Benjamin 8:00 am - Day-off 8:00 am - 8:00 am - 8:00 am - 8:00 am - 8:00 am -
5:00 pm 5:00 pm 5:00 pm 5:00 pm 5:00 pm 5:00 pm

The work schedule of VAMPSG’s Aspirations is strategically designed to offer a holistic

work-life balance to its nine administrative assistants. The schedule comprises a nine-hour shift

from 8:00 am to 5:00 pm, with a one-hour break, with the purpose of preventing overtime and

burnout. Furthermore, each employee is granted a day off per week, varying based on their

preference, which provides flexibility in planning their activities. The primary objective of this

schedule is to ensure that employees maintain a healthy work-life balance while also ensuring the

smooth operation of the company.

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FINANCIAL FEASIBILITY

A. Projected Capital and Cost

Projected Capital

There were nine partners in VAMPSG’s Aspirations. Each partner contributed 500,000

pesos, totaling 4,500,000 pesos, to establish the business.

Projected Cost

Operating Expenses: (Monthly) Cost

Raw Material purchase

PHP 168,000

Equipment purchases
PHP 72,000

Marketing & Advertising

PHP 48,000

Stationery & Office Supplies PHP 12,000

Rent & Utilities PHP 96,000

Salaries & Wages

PHP 336,000

Insurance & Professional Fees PHP 84,000

Logistics & Shipping Costs PHP 60,000

Tax & Accounting Services PHP 24,000

Total: PHP 900,000

Monthly Year 1 Year 2 Year 3 Year 4 Year 5

(4%) (6%) (8%) (9%)
PHP 900,000 PHP PHP PHP PHP PHP
10,800,000 12,441,600 12,864,000 13,824,000 14,832,000

The total projected monthly operating expenses for VAMPSG’s Aspirations amount to

PHP 900,000 or PHP 10,800,000 annually. These expenses increase by 4%, 6%, 8%, and 9%

respectively for the following four years, reaching PHP 14,832,000 by year five.

Projected Sales of VAMPSG’s Aspirations

Year 1 Year 2 Year 3 Year 4 Year 5

(4%) (6%) (8%) (9%)
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PHP PHP PHP PHP PHP
16,092,000 16,732,480 17,064,720 17,361,600 17,544,480

The table shows the projected sales of VAMPSG’s Aspirations for five years. As per the

projections, the sales growth rate is expected to be 4% in year 2, 6% in year 3, 8% in year 4, and

9% in year 5. The projected sales figures for each year are PHP 16,092,000 for year 1, PHP

16,732,480 for year 2, PHP 17,064,720 for year 3, PHP 17,361,600 for year 4, and PHP

17,544,480 for year 5.

B. Projected Income Statement

VAMPSG’s Aspirations
Income Statement
September 9, 2023 – September 9, 2024

Expenses:

Raw Material purchase

PHP 2,016,000

Equipment purchases
PHP 864,000

Marketing & Advertising

PHP 576,000

Stationery & Office Supplies PHP 144,000

Rent & Utilities PHP 1,152,000

Salaries & Wages

PHP 4,032,000

Insurance & Professional Fees PHP 1,008,000

Logistics & Shipping Costs PHP 720,000

Tax & Accounting Services PHP 288,000

Total: PHP 10,800,000

Income:

50 ml – PHP 99 (36,000 bottles sold) PHP 3,564,000

150 ml – PHP 149 (36,000 bottles sold) PHP 5,364,000

200 ml – PHP 199 (36,000 bottles sold) PHP 7,164,000

Total: PHP 16,092,000

Profit: PHP 5,292,000

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VAMPSG’s Aspiration had the following Projected Income Statement from September 9,

2023 - September 9, 2024: The company’s total expenses were PHP 10,800,000, which included

expenses for raw materials, marketing and advertising, office supplies, rent and utilities, salaries

and wages, insurance and professional fees, logistics and shipping costs, tax and accounting

services.

The company generated a total income of PHP 16,092,000 for the year, which translates to

PHP 1,341,000 per month. The income was earned from selling three different bottle sizes: 50

ml, 150 ml, and 200 ml. The company sold 36,000 bottles of 50 ml size at PHP 99 per bottle,

36,000 bottles of 150 ml size at PHP 149 per bottle, and 36,000 bottles of 200 ml size at PHP

199 per bottle.

VAMPSG’s Aspiration's profit for the year was PHP 5,292,000. This was calculated by

subtracting the total expenses from the total income.

C. Financial Summary

Year 1 Year 2 Year 3 Year 4 Year 5

(4%) (6%) (8%) (9%)
Operating PHP PHP PHP PHP PHP
Expenses 10,800,000 12,441,600 12,864,000 13,824,000 14,832,000
Sales PHP PHP PHP PHP PHP
16,092,000 16,732,480 17,064,720 17,361,600 17,544,480
Profit PHP PHP PHP PHP PHP
5,292,000 5,510,880 5,610,720 5,719,680 5,771,280

The financial summary provided displays the projected operating expenses, sales, and

profits of VAMPSG’s Aspirations for the next five years. The table reveals that the operating

expenses will increase each year, from PHP 10,800,000 in the first year to PHP 14,832,000 in the

fifth year. However, the sales are also expected to increase every year, from PHP 16,092,000 in

the first year to PHP 17,544,480 in the fifth year. As a result, the projected profit will also

increase each year, from PHP 5,292,000 in the first year to PHP 5,771,280 in the fifth year.

Moreover, the table indicates that the company aims to achieve an annual growth rate of 4% in

year two, 6% in year three, 8% in year four, and 9% in year five. To sum up, this financial
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summary suggests that VAMPSG’s Aspirations is anticipating steady growth in revenue and

profit over the next five years, despite the rising operating expenses.
 VAMPSG’S ASPIRATIONS
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SOCIO-ECONOMIC FEASIBILITY

VAMPSG’s Aspirations is driven by a commitment to using natural and eco-friendly

ingredients, making it an attractive choice for environmentally conscious consumers. Moreover,

the brand's dedication to promoting a sustainable and socially responsible lifestyle can resonate

with those who value these same principles. VAMPSG’s Aspirations innovative approach to

perfume-making sets it apart from competitors and can appeal to customers looking for

something unique in a crowded market.

The organic perfume from VAMPSG’s Aspirations line exhibits strong socio-economic

feasibility, aligning with the increasing market demand for authentic, sustainable, and

empowering products. The combination of natural ingredients and affordability makes the

perfume accessible to a diverse consumer base, reflecting inclusivity across different socio-

economic segments.

With a strategic marketing approach that leverages digital strategies and influencer

partnerships, the brand aims to reach a wide audience and capitalize on the growing interest in

natural and organic fragrances. The packaging design, emphasizing sophistication and

environmental consciousness, also contributes to the product's appeal and socio-economic

impact, fostering social awareness and inclusivity.

Overall, VAMPSG’s Aspirations perfume is a great choice for those who desire a unique

and high-quality fragrance that aligns with their values. The product's socio-economic feasibility

is bolstered by its potential to meet market demands, contribute to social consciousness, and

resonate with a broad range of consumers.