Hasil Uji Validitas

1. Hasil Uji Validitas Variable Product (x1)

Correlations
x1.1 x1.2 x1.3 x1.4 x1
x1.1 Pearson Correlation 1 .199 -.182 .140 .488**
Sig. (2-tailed) .253 .295 .421 .003
N 35 35 35 35 35
x1.2 Pearson Correlation .199 1 .069 .180 .696**
Sig. (2-tailed) .253 .692 .300 .000
N 35 35 35 35 35
x1.3 Pearson Correlation -.182 .069 1 -.196 .391*
Sig. (2-tailed) .295 .692 .259 .020
N 35 35 35 35 35
x1.4 Pearson Correlation .140 .180 -.196 1 .521**
Sig. (2-tailed) .421 .300 .259 .001
N 35 35 35 35 35
** ** * **
x1 Pearson Correlation .488 .696 .391 .521 1
Sig. (2-tailed) .003 .000 .020 .001
N 35 35 35 35 35
**. Correlation is significant at the 0.01 level (2-tailed).
*. Correlation is significant at the 0.05 level (2-tailed).

2. Hasil Uji Validitas Variable Harga (x2)

Correlations
x2.1 x2.2 x2.3 x2.4 x2
x2.1 Pearson Correlation 1 .066 -.007 .320 .637**
Sig. (2-tailed) .708 .968 .061 .000
N 35 35 35 35 35
x2.2 Pearson Correlation .066 1 -.199 -.101 .359*
Sig. (2-tailed) .708 .251 .562 .034
N 35 35 35 35 35
x2.3 Pearson Correlation -.007 -.199 1 .155 .468**
Sig. (2-tailed) .968 .251 .372 .005
N 35 35 35 35 35
x2.4 Pearson Correlation .320 -.101 .155 1 .650**
 Sig. (2-tailed) .061 .562 .372 .000
N 35 35 35 35 35
** * ** **
x2 Pearson Correlation .637 .359 .468 .650 1
Sig. (2-tailed) .000 .034 .005 .000
N 35 35 35 35 35
**. Correlation is significant at the 0.01 level (2-tailed).
*. Correlation is significant at the 0.05 level (2-tailed).

3. Hasil Uji Validitas Variable Tempat (x3)

Correlations
x3.1 x3.2 x3.3 x3.4 x3
x3.1 Pearson Correlation 1 -.041 .078 -.194 .466**
Sig. (2-tailed) .815 .657 .263 .005
N 35 35 35 35 35
x3.2 Pearson Correlation -.041 1 -.216 -.139 .342*
Sig. (2-tailed) .815 .213 .425 .044
N 35 35 35 35 35
x3.3 Pearson Correlation .078 -.216 1 -.051 .480**
Sig. (2-tailed) .657 .213 .771 .003
N 35 35 35 35 35
x3.4 Pearson Correlation -.194 -.139 -.051 1 .405*
Sig. (2-tailed) .263 .425 .771 .016
N 35 35 35 35 35
** * ** *
x3 Pearson Correlation .466 .342 .480 .405 1
Sig. (2-tailed) .005 .044 .003 .016
N 35 35 35 35 35
**. Correlation is significant at the 0.01 level (2-tailed).
*. Correlation is significant at the 0.05 level (2-tailed).

4. Hasil Uji Validitas Variable Promosi (x4)

Correlations
x3.1 x3.2 x3.3 x3.4 x3
x3.1 Pearson Correlation 1 -.041 .078 -.194 .466**
Sig. (2-tailed) .815 .657 .263 .005
N 35 35 35 35 35
x3.2 Pearson Correlation -.041 1 -.216 -.139 .342*
Sig. (2-tailed) .815 .213 .425 .044
N 35 35 35 35 35
x3.3 Pearson Correlation .078 -.216 1 -.051 .480**
Sig. (2-tailed) .657 .213 .771 .003
N 35 35 35 35 35
x3.4 Pearson Correlation -.194 -.139 -.051 1 .405*
Sig. (2-tailed) .263 .425 .771 .016
N 35 35 35 35 35
** * ** *
x3 Pearson Correlation .466 .342 .480 .405 1
Sig. (2-tailed) .005 .044 .003 .016
N 35 35 35 35 35
**. Correlation is significant at the 0.01 level (2-tailed).
*. Correlation is significant at the 0.05 level (2-tailed).

5. Hasil Uji Validitas Variable Kepuasaan Pelanggan (y)

Correlations
y1.1 y1.2 y1.3 y1.4 y
y1.1 Pearson Correlation 1 -.226 -.127 .133 .458**
Sig. (2-tailed) .192 .466 .448 .006
N 35 35 35 35 35
y1.2 Pearson Correlation -.226 1 .032 .168 .465**
Sig. (2-tailed) .192 .855 .334 .005
N 35 35 35 35 35
y1.3 Pearson Correlation -.127 .032 1 -.089 .376*
Sig. (2-tailed) .466 .855 .611 .026
N 35 35 35 35 35
y1.4 Pearson Correlation .133 .168 -.089 1 .640**
Sig. (2-tailed) .448 .334 .611 .000
N 35 35 35 35 35
** ** * **
y Pearson Correlation .458 .465 .376 .640 1
Sig. (2-tailed) .006 .005 .026 .000
N 35 35 35 35 35
**. Correlation is significant at the 0.01 level (2-tailed).
*. Correlation is significant at the 0.05 level (2-tailed).
Hasil Uji Realibilitas
1. Hasil Uji Realibilitas Varible Produk

Reliability Statistics
Cronbach's
Alpha N of Items
.106 4

2. Hasil Uji Realibilitas Variable Harga

Reliability Statistics
Cronbach's
Alpha N of Items
.131 4

3. Hasil Uji Realibilitas Variable Promosi

4. Hasil Uji Realibilitas Variable Tempat

5. Hasil Uji Realibilitas Variable Kepuasan Pelanggan

Hasil Uji Asumsi Klasik

a. Uji Normalitas

b. Uji multikolinearitas

c. Uji Heteroskedasititas

d. Uji Autokorelasi