29/03/24

DIAGNOSTIC

Prepared By :
LOUIS BRAND
LOUIS COLLARD HUGO DROISIER
JULES SOUSSAN VICTOR CHILD

For : NEOMA BUSINESS SCHOOL

MT - DIGITAL MANAGEMENT AND
DIGITAL TRANSFORMATION EL
 TABLE OF
CONTENT

01 Executive summary of the company situation.

02 Key points from the external and internal

analysis showing that your project is a
necessity (SWOT)

03 Explanation of the project(s): the nature, the

benefits for customers and for the company,
investments needed, time constraints, risk
management, expected results.

04 Action plan, people involved, expected challenges,

change management principles.

05 Results assessment: errors analysis, lessons learnt,

future perspectives

06 Image sources

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01 EXECUTIVE SUMMARY OF
THE COMPANY SITUATION.
The strategy for Zara's digital transformation project will entail a thorough
examination of the company's present business procedures, the identification of potential
digitalization opportunities, and the creation of an implementation schedule. In order to
keep Zara's competitive edge in the fashion business, the goal is to improve the consumer
experience, increase operational efficiency, and make use of technology.

The project's phases will comprise:

1- Preliminary conversations and involvement of stakeholders in order to understand the

present business procedures and pinpoint areas of discomfort.To ascertain the possibility of
digital transformation, several business domains are analysed, including supply chain
management, retail operations, and consumer interaction.

2- Creation of a thorough action plan that outlines certain digital objectives, including the
use of cutting-edge inventory management systems, improving consumer experiences
both online and in-store, and streamlining production and distribution procedures.

The following key players will be included in the initial deliberations and decision-making
process: senior management, IT specialists, supply chain specialists, managers of retail
operations, and customer experience specialists. Their opinions will be invaluable in
pinpointing the precise sectors that stand to gain from digitization and in helping to decide
which transformation projects to pursue.

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01 EXECUTIVE SUMMARY OF
THE COMPANY SITUATION.

3- A communication plan will be created in order to inform various stakeholders and win
their consent and participation. This strategy will make sure that every employee is aware
of the goals and advantages of the digital transformation through frequent updates,
workshops, and training sessions. In order to address any issues and guarantee that the
transformation is in line with the company's general objectives, feedback channels will
also be implemented.

Careful planning will go into when the transition process begins in order to minimise
interference with current activities. Specific goals, such as improving customer interaction,
simplifying inventory management, and optimising manufacturing operations, will be set
for each step of the transformation process. These goals will direct how the digital projects
are implemented and assessed.

The overall goal of Zara's digital transformation effort is to increase its competitiveness in
the market, operational efficiency, and customer experience via the use of technology.
Zara can effectively traverse the digital landscape by including important stakeholders,
creating a thorough communication plan, and establishing specific goals at each stage of
the transition process.

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02
A) EXTERNAL ANALYSIS
Let’s get through the External Analysis.Let’s start with the PESTEL Analysis:

N° 01 - Political

P
Globally, Zara works in a variety of political contexts and must contend with
issues like labour laws, trade restrictions, and regulatory changes. Zara's
operations depend heavily on political stability, especially when it comes to
manufacturing and sourcing from other nations.

N° 02 - Economic

E Zara's company is impacted by a number of economic issues, including inflation,

exchange rates, and economic growth. While currency changes can have an
impact on manufacturing costs and profitability, economic downturns can have
an impact on consumer purchasing on fashion products.

N° 03 - Social

S Zara's success heavily relies on understanding and adapting to evolving fashion

trends and consumer preferences. Social factors like demographics, lifestyle
changes, and cultural shifts directly influence consumer behavior and demand
for Zara's products.

N° 04 - Technological

T Understanding and adjusting to changing consumer tastes and fashion trends is

critical to Zara's success. Social variables that directly affect customer behaviour
and the demand for Zara's products include demography, changes in lifestyle, and
cultural trends.

N° 05 - Environemental

E Growing public knowledge of environmental concerns affects Zara's supply chain

and sustainability initiatives. Customers now want items that are produced
ethically and sustainably, which has forced Zara to implement eco-friendly
procedures across the whole supply chain.

N° 06 - Legal

L Legal: In certain markets, Zara is subject to a number of regulatory requirements

pertaining to labour, intellectual property, and consumer protection. It is essential
to abide with the law to prevent penalties, legal action, and reputational harm.

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02
A) EXTERNAL ANALYSIS
Now let’s see the Five Forces Model :

TREAT OF NEW BARGAINING POWER

ENTRANTS : OF SUPPLIERS:
MODERATE. ALTHOUGH ZARA
DUE TO ITS EFFICIENCIES OF
HAS GOOD TIES WITH ITS
SCALE, WELL-KNOWN
SUPPLIERS, THE COST OF RAW
BRAND, AND STRONG SUPPLY
MATERIALS AND SUPPLIER
CHAIN MANAGEMENT, ZARA
CONCENTRATION MAY GIVE
IS DIFFICULT FOR NEW
ZARA MORE NEGOTIATING
COMPETITORS TO MATCH.
LEVERAGE.

5 FORCES
MODEL

INTENSITY OF
BARGAINING POWER COMPETITIVE RIVALRY:
OF BUYERS:
HIGH. ONLINE AND BRICK-AND-
HIGH. IN THE FASHION SECTOR, MORTAR APPAREL BUSINESSES
CONSUMERS HAVE A LOT OF POSE A SERIOUS THREAT TO
OPTIONS, WHICH GIVES THEM A ZARA. THE SECTOR IS
LOT OF NEGOTIATING POWER. CHARACTERISED BY INTENSE
ZARA'S DISTINCTIVE PRODUCTS COMPETITION DUE TO ITS FAST-
AND FAST-FASHION BUSINESS PACED NATURE AND
STRATEGY, HOWEVER, CONTINUOUS INNOVATION.
SOMEWHAT OFFSET THIS.

THREAT OF
SUBSTITUTES :
MODERATE. ALTHOUGH THERE
ARE ALTERNATIVES IN THE
FASHION SECTOR, ZARA POSES
LESS OF A THREAT THANKS TO
ITS UNIQUE STYLE, FAST
ADAPTATION TO TRENDS, AND
REASONABLE PRICES.
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02
A) EXTERNAL ANALYSIS
Intensity of Competitive Rivalry: High. Online
and brick-and-mortar apparel businesses pose a
serious threat to Zara. The sector is characterised
by intense competition due to its fast-paced
nature and continuous innovation.
Strategic Group Mapping:
Zara holds a distinct niche in the fashion
industry thanks to its vertical integration, fast-
fashion business strategy, and worldwide reach.
Fast-fashion stores like H&M, Uniqlo, and
Forever 21 are among its main rivals. Zara sets
itself apart, though, with its nimble supply
chain, focus on in-house design and production,
and well-placed retail locations.
Key Success Factors:
Supply chain agility and prompt adaptation to
fashion trends.
Internal manufacturing capacity and vertical
integration.
A recognisable brand and devoted clientele.
Worldwide reach and key retail locations.
Using technology to improve customer
engagement and operational efficiency.
Opportunities:
Expansion into new markets and segments.
Enhanced online presence and digital marketing
strategies.
Sustainability initiatives to meet consumer
demand for eco-friendly products.
Strategic partnerships and collaborations.
Leveraging data analytics for personalized
customer experiences.
Threats:
Intense competition from other fashion retailers.
Economic uncertainties and fluctuations.
Rapid technological advancements disrupting
traditional business models.
Increasing scrutiny on environmental and labor
practices.
Shifting consumer preferences and trends
Strategic Issues, based on the external analysis,
key strategic issues for Zara include:
Quickly adjusting to shifting market trends and
consumer preferences.boosting supply chain
robustness and operational
efficiency.Enhancing digital capabilities and
online presence to stay competitive.addressing
issues with ethical sourcing and sustainability,
as well as handling regulatory difficulties and
geopolitical concerns in different areas.
02
B) INTERNAL ANALYSIS
Having completed an external analysis, it's time to move on to an internal analysis, starting with a VRIO
analysis:

N° 01 - Valuable

V
The majority of Zara's assets and proficiencies are worthwhile. The capacity to
promptly recognise patterns, effectively handle stock, and provide inventive
shopping experiences adds value for clients and advances the business.

N° 02 - Rare

R Certain resources, like having a powerful brand, are not uncommon. However,
the combination of capabilities and resources—like the supply chain's vertical
integration and agility—is uncommon and challenging for rivals to fully imitate.

N° 03 - Inimitable

I Imitability varies according to the particular resource. While it's challenging to

duplicate Zara's worldwide presence or brand image, other businesses may invest
a lot of time and money to build comparable data analytics or supply chain
systems.

N° 04 - Organization

O The culture and organisational structure of Zara facilitate the efficient utilisation
of its assets and expertise. The company emphasizes speed, innovation, and a
customer-centric approach, aligning well with its strengths.

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02
B) INTERNAL ANALYSIS
Let's move on to an in-depth internal analysis:
Resources:
Brand reputation and global presence.
Vertical integration and in-house production
facilities.
Agile supply chain and distribution network.
Talented workforce and design capabilities.
Technological infrastructure and data analytics
capabilities.
Competences:
Ability to identify and respond to fashion trends
quickly.
Efficient inventory management and store
operations.
Flexibility in manufacturing and production
processes.
Customer-centric approach to product
development and marketing.
Innovation in retail strategies and customer
experiences.
Sources of Competitive Advantage:
Fast-fashion model and agile supply chain.
Vertical integration and in-house production
capabilities.
Strong brand identity and customer loyalty.
Global presence and strategic store locations.
Strengths:
Fast and responsive supply chain.
Strong brand image and customer loyalty.
Efficient in-house production and distribution.
Global presence and strategic store locations.
Technological capabilities and data-driven
insights.
Weaknesses:
Over-reliance on physical stores, compared to
online presence.
Limited sustainability initiatives compared to
competitors.
Vulnerability to economic fluctuations and
geopolitical risks.
Potential supply chain disruptions.
Need for further digitalization to enhance online
customer experience and operational efficiency.
The examination focuses on Zara's strong brand
recognition, nimble supply chain, and fast-
fashion business strategy. But there are also
strategic challenges to deal with, such the
requirement for improved digital skills,
sustainability programmes, and market
dynamics adaptation. Zara needs to continue
transforming digitally in order to stay ahead of
the competition, boost productivity, and satisfy
changing customer demands.
03 STRATEGIC PLAN

It is clear from a detailed external and internal examination that Zara has potential as well as
problems in the present market environment. Although the firm has a well-established brand and
an effective supply chain, there is always room for development, especially when it comes to
digitization, sustainability efforts, and adjusting to changing customer preferences. Because the
fast-fashion sector is so competitive, it needs to constantly innovate and adapt in order to stay
relevant.

03 NEED FOR DIGITALIZATION

Digitalization has become essential for staying relevant and successful in today's highly
competitive environment. A number of retailers have effectively used cutting-edge digital
technology to improve consumer experiences, optimise operations, and get insights to facilitate
more informed decision-making. Additionally, businesses are now able to maximise inventory
management and gain a deeper understanding of consumer preferences thanks to sophisticated
data analytics like cultural analysis. Zara needs to embrace digitization in order to fulfil changing
customer expectations, enhance its value offer, and increase operational efficiency in order to stay
competitive.

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03 CONCRETE DIGITAL
PROJECTS
Project 1: The Utilisation of Augmented Reality (focus on customer
experience)

1. Augmented Reality (AR) Technology deployment: Zara

can include AR capabilities into its mobile app or in-store
displays after Gucci's successful deployment. Customers
would be able to digitally try on clothing items, see how
various pieces fit together, and participate in interactive
product presentations thanks to this technology, which
would increase engagement and decrease returns.

2. Customised Recommendation System: Create and put

into use an advanced recommendation system that makes
use of machine learning techniques and client data. By
offering tailored product suggestions based on user
preferences, past purchases, and browsing habits, this
system will improve the shopping experience and boost
consumer satisfaction.

As you can see on this picture, some huge brands like Gucci
are quite advanced on this technology enabling them to
try a selection of products like shoes and watches directly
on their bodies.

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03 CONCRETE DIGITAL
PROJECTS
Project 2 : Use of data analytics (focus on internal operation)

1. Advanced Data Analytics for Cultural Preferences:

Make an investment in sophisticated data analytics
technologies to examine how consumer preferences vary
among cultures in terms of forms, colours, and styles. Zara
can better target its product offers to certain regions,
streamline inventory control, and reduce expensive errors
in product design and reproduction by comprehending
regional variances in taste.

2. Supply Chain Optimisation using Predictive Analytics:

Apply predictive analytics models to improve inventory
levels, estimate demand more precisely, and optimise
supply chain processes. Zara may increase operational
efficiency, decrease stockouts, and improve forecasting
accuracy by using market trends, past sales data, and
outside variables.

According to this concept, customer preferences will differ

depending on the design, color, and even the nation. For
example, a certain color and style of trousers with square
pockets may be fashionable in one area but not in another.
But we could see trends and forecast future blockbusters
by examining historical and present sales data. We may be
able to turn a failure into a success by making little
adjustments, such as rounding the shape of the pocket and
changing its color. By offering insights into customer
behavior and industry trends, advanced analytics may
facilitate this, enabling firms to more efficiently customize
their offerings and reduce associated risks.

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03 IMPLICATIONS FOR ORGANIZATION AND
CHANGE MANAGEMENT PROGRAM

The suggested digital initiatives demand a change in organizational culture that favors
creativity and data-driven decision-making.

Employees should be upskilled in digital technologies through training programmes and

workshops, which also promote a culture of constant learning and adaptability.

Successful implementation requires cross-functional cooperation between IT professionals,

supply chain managers, retail operations managers, and customer experience specialists.In
other words, a clear communication of the digitalization strategy and its benefits to all
stakeholders

The main goals of change management activities should be to ensure alignment with the
company's overall objectives, resolve concerns, and communicate the benefits of digital
transformation.

03 IMPACT ON THE BUSINESS MODEL

Zara could possibly transform the shopping experience by enabling customers to virtually try on
items and study product features if it were to use augmented reality (AR) technology and
advanced data analysis. This may result in more sales happening online and possibly less in-store
visits. Online purchasing would be in keeping with the expectations of today's consumers, who
value convenience and customized experiences.

Furthermore, by using sophisticated data analysis, Zara may be able to learn more about cultural
preferences and reduce the possibility of product incompatibilities in other countries. With better
knowledge, Zara may be able to better create products and manage inventories, solidifying its
position as a leading global fashion brand that can meet a wide range of customer demands.

In summary, the prospective use of augmented reality (AR) technology and advanced data
analysis by Zara might enhance its efficiency, innovation, and market reactivity, therefore
solidifying its standing as a leader in the fashion sector.

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 04 PRECISE ACTION PLAN

1. Digitalization Initiatives:

c) Advanced Data d) Supply Chain

a) Augmented Reality b) Customized
Months Analytics for Optimization using
(AR) Implementation Recommendation System
Cultural Preferences Predictive Analytics

Conduct market
Allocate resources
research and feasibility
and budget for
study for AR
March 2024 acquiring advanced
integration into Zara's
data analytics tools
mobile app and in-
and expertise.
store displays.

Finalize partnership Establish partnerships

Formulate a project team Form a cross-functional
agreements with AR with cultural analysis
comprising data team comprising supply
technology providers firms or consultants
April 2024 scientists, software chain managers, data
and initiate to enhance
developers, and analysts, and IT
development understanding of
marketing specialists. professionals.
processes. regional preferences.

Identify key metrics and

Develop algorithms and
variables for predictive
systems for personalized
May 2024 analytics models.
product
recommendations.

Launch pilot AR
Train relevant
project in select stores
personnel on data
June 2024 and gather customer
analytics tools and
feedback for further
techniques.
improvements.

Conduct testing and Develop predictive

refinement of analytics models for
July 2024
recommendation system demand forecasting and
based on user feedback. inventory optimization.

Begin analyzing
Implement the
cultural preferences
recommendation system
August data and integrate
across all digital platforms
2024 findings into product
and monitor performance
development
metrics regularly.
processes.

Integrate predictive
Expand AR capabilities
September analytics solutions into
to all Zara stores and
2024 supply chain management
mobile app platforms
systems and processes.
04
2) Organizational Change 3) Impact Assessment and
Months 4) Continuous Improvement and Innovation
Management Adjustment

Develop a comprehensive change

management plan outlining
March 2024 objectives, stakeholders, and
communication strategies.

Conduct awareness sessions and

training workshops for employees
April 2024
on the importance of digitalization
and its impact on their roles.

Establish cross-functional teams to

foster collaboration and alignment
May 2024 across departments.

Monitor employee feedback and

address any concerns or resistance
June 2024 to change through open
communication channels.

Evaluate the effectiveness of

digitalization initiatives based on key
performance indicators (KPIs) such
July 2024
as sales growth, customer
satisfaction, and operational
efficiency.

Gather feedback from customers,

employees, and stakeholders to
August 2024
identify areas for improvement and
adjustment.

Make necessary modifications

to digitalization strategies and
September 2024
processes based on evaluation
findings and feedback.

Establish a culture of continuous learning

October 2024 and innovation by encouraging employees to
explore new technologies and ideas.

Conduct regular reviews and assessments of

November 2024 digitalization initiatives to identify
opportunities for optimization and innovation.

Invest in research and development to

explore emerging technologies and trends in
December 2024 the fashion retail industry.

5. Reporting and Communication:

Ongoing: Provide regular updates and progress reports to senior management and stakeholders on the
implementation and impact of digitalization initiatives.
Quarterly: Hold review meetings to discuss achievements, challenges, and adjustments to the action plan.
 SESSION 5

Dear Sir,

After careful consideration of the proposals from Herald Expertise et Conseil, Maiving Consulting, and
Tech Change Management Consulting, I strongly recommend partnering with Tech Change
Management Consulting for the following reasons:

Advanced and Modern Approach: Tech Change Management Consulting boasts a commitment to
applying the most advanced and modern approach to change management. Their understanding of the
evolving work landscape, combining social aspects with technical requirements, resonates with the
dynamic nature of our digital transformation.

Proven Track Record: With reputable clients such as Intel, General Mills, and Procter & Gamble, Tech
Change Management Consulting demonstrates a track record of successful implementations resulting in
improved performance metrics. This instills confidence in their ability to deliver effective results for our
organization.

Adaptability and Flexibility: The acknowledgment that work must be designed for flexibility and
continual redesign aligns seamlessly with our need for adaptability in the face of changing technological
and business environments. This principle aligns with our goal of embracing continuous change and
being ready for future challenges.

Focus on Employee Empowerment: Tech Change Management Consulting's emphasis on employee

satisfaction, empowerment, and involvement in decision-making is crucial for successful change
management. This human-centric approach aligns with our organizational values and ensures employee
buy-in during the digital transformation.

I propose scheduling a meeting with Tech Change Management Consulting to delve deeper into their
methodologies, discuss our specific requirements, and ensure alignment with our organizational goals.
This meeting will serve as an opportunity to establish a collaborative partnership.

I look forward to your feedback on this recommendation and the subsequent steps in engaging Tech
Change Management Consulting for our digital transformation journey.

Victor CHILD ZARA DIAGNOSTIC

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SESSION 6
To: CEO
From: Neoma agency, Jules soussan Head of Digital Transformation

Date: 01/03/2024
Subject: Analysis of Change Management Consultants' Proposals

Evaluation of Proposals:

It is crucial to evaluate how well the change management experts' proposals align with Zara's strategy, values, and
culture after going over them.

Conformity to the Culture, Strategy, and Values of the Company:

The majority of the consultant's recommendations are in line with Zara's basic principles of creativity, adaptability, and
customer-focus. They place a strong emphasis on employee empowerment, ongoing education, and flexibility, all of
which align with Zara's mission to create a vibrant, diverse workplace.

The ideas, concerning strategy, tackle significant strategic concerns that were discovered during our internal
investigation. These concerns include the necessity of digitization, improving operational efficiency, and adapting to
evolving market trends. Our goal of staying ahead of the competition and improving client experiences is in line with
our focus on utilizing cutting-edge technology like augmented reality and data analytics.

But it's imperative to make sure the suggested adjustments are carried out in a way that honors Zara's own corporate
culture. We must maintain the collaborative and entrepreneurial attitude that characterizes our culture even as we
welcome innovation and change.

Strongest Aspects of the Plan:

Advanced Technological Solutions: The consultants' suggestions for using data analytics and augmented reality provide
practical and creative ways to improve customer experiences and operational effectiveness. These programs could help
Zara stand out from the competition and spur expansion.

Emphasis on Employee Empowerment: One of the proposal's strongest points is its emphasis on employee
empowerment, training, and involvement. Employee involvement in the change process will increase engagement and
ownership, resulting in a more successful and seamless implementation.

Track Record of Success: The consultants' demonstrated success implementing change management programs with
respectable clients gives Zara confidence in their capacity to produce outcomes. Their knowledge and experience can
help our digital transformation journey by providing insightful advice and best practices.

Suggestion:

I suggest that we move forward with hiring the change management consultants to carry out the suggested
modifications after giving it some thought. The following specific arguments back up this suggestion:

Knowledge and Experience: The consultants have successfully completed similar projects with well-known customers
and have specialized knowledge in change management. Making use of their experience helps reduce risks and speed up
the implementation process.
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SESSION 6
Resource Optimization: By assigning the consultants to handle the implementation, we will be able to allocate our
internal resources to the digital transformation project while still focusing on our main business operations. This will
optimize productivity and streamline the procedure.

Objective Viewpoint: Outside consultants might offer a new viewpoint and an objective assessment of our
organizational potential and difficulties. Their objective approach can promote alignment around shared objectives and
help overcome internal resistance.

Speed and Efficiency: With the consultants' help, we can implement the plan more quickly and get the results we want
in less time. Their methods and systematic approach will help the transformation strategy be executed more effectively.

In summary, allowing the consultants to carry out change management projects is a wise strategic move that supports
our goals of promoting innovation, boosting competitiveness, and providing value to our clients. With their experience
and our combined efforts, I have no doubt that Zara will embark on a successful digital transformation journey.

Thank you.

Jules Soussan from Neoma agency,

Head of Digital Transformation

05
RESULT ASSESSMENT
Overall, the strategic plan outlined for Zara's digital transformation project encompassed a comprehensive analysis of
both internal and external factors, identified key strategic issues, proposed concrete digital initiatives, addressed
organizational change management, and provided a detailed action plan for implementation. Here's an assessment of the
process:

ERRORS ANALYSIS

One potential error in the process could be the lack of detailed risk analysis and mitigation strategies. While
opportunities and strengths were highlighted, potential risks and challenges should have been addressed more explicitly
to ensure preparedness for unforeseen obstacles.
Another aspect that could have been more robust is the examination of competitors' strategies and potential disruptive
forces in the fashion industry. This would have provided a more comprehensive understanding of the market landscape.

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 05
LESSONS LEARNED

The importance of thorough research and analysis cannot be overstated. Conducting detailed external and internal
analyses laid the foundation for informed decision-making and strategic planning.
Collaboration and stakeholder involvement are critical. Engaging key players from various departments ensured diverse
perspectives were considered and fostered buy-in for the proposed initiatives.
Flexibility and adaptability are essential in strategic planning. The recognition of the need for continuous improvement
and innovation throughout the implementation process is a valuable lesson for future endeavors.

FUTURE PERSPECTIVE
Moving forward, it will be crucial to monitor the implementation of the proposed digital initiatives closely and adjust
strategies as needed based on ongoing evaluation and feedback.
Embracing a culture of continuous learning and innovation will be vital for staying ahead in the fast-paced fashion
industry. Investing in research and development to explore emerging technologies and trends will be essential for
sustaining competitiveness.
Additionally, fostering strong partnerships with consultants like Tech Change Management Consulting can provide
valuable expertise and support in navigating complex change management processes.
Conclusion:

Overall, I am satisfied with the work done on Zara's digital transformation project. Key satisfaction points include:

Thorough analysis: The comprehensive examination of internal and external factors provided a solid foundation for
strategic decision-making.
Concrete action plan: The detailed roadmap outlined specific digital initiatives and organizational change management
strategies, providing a clear path forward for implementation.
Emphasis on collaboration: Involving key stakeholders ensured alignment with organizational goals and fostered a sense
of ownership and commitment to the transformation process.
Key Learnings:

The importance of adaptability and flexibility in response to changing market dynamics.

The value of continuous learning and innovation in staying competitive.
The significance of effective change management in driving successful digital transformations.
Would I Like to Continue with This Company?

Yes, I believe continuing to work with the company would be beneficial, particularly in leveraging their expertise in
change management to navigate the complexities of digital transformation effectively. Their proven track record and
modern approach align well with our organizational goals and values.

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05

CONCLUSION
Terminez votre rapport en faisant un retour sur les faits importants, et en renouvelant
votre engagement à continuer à travailler sur les ODD accessibles avant 2030.

Résumez les points clés ici.

Les puces sont utiles !

Résumez les points clés ici.

Les puces sont utiles !

Résumez les points clés ici.

Les puces sont utiles !

L'énoncé d'une vision, une incitation à agir ou une citation de vos dirigeants sont des
moyens éloquents de conclure votre rapport d'avancement. Laissez votre public inspiré, et
motivé à aider votre organisation afin qu'elle atteigne ses objectifs alignés sur les ODD !

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06

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