PRISMAINC CO.

MARKETING
REPORT
Prepared by: The Marketing Department
Period covered:  Jan 7, 2030 -  Dec 30, 2030 

Introduction
Reports are widely used by companies for documenting projects, cash flow and finances, employee
performance, marketing strategies, social media strategies, and a lot more. Reports provide detailed
descriptions of a company’s progress whether it’s just for a particular month or the entire year. Aside
from texts, reports are best filled with charts, graphs, and tables to present accompanying numerical
data in a clear and easy-to-read manner.

A word from the CEO

Reports can start with brief messages from the company’s leaders. This sets the stage for the
highlights, data, and plans described in the rest of the report.

Written and phrased like an open letter, it allows the heads of the company to address the readers
directly, inviting them to peruse the fruits of their organization’s labor in pursuit of more long-term
goals. Use this space to connect, engage, and get the readers excited about the information to come.
Financial Highlights

Quick Numbers

12% 34% 56M

Add a notable statistic Add a notable statistic Add a notable statistic

Direct Marketing Revenue

Revenue from marketing was significantly higher this year compared to the previous year despite
some mid-year challenges.
 Previous Year Current Year

50

40

30

20

10

0
Q1 Q2 Q3 Q4 EOY

Add context to the line chart. How has the data changed over time? What may have contributed to the
trends and/or deviations? What other observations are worth highlighting?

Digital Marketing Performance

Top-performing Digital Platforms

Platform 3 outperformed others in terms of audience growth.
 Platform 1 Platform 2
Platform 3

Platform 1
30%

Platform 3
50%

Platform 2
20%

Add context to the donut chart. How does it describe part-to-whole relationships? What factors might
be contributing to the differences in percentage? What other observations are worth highlighting?

Growth in Audience Engagement

We grew engagement significantly across all platforms this year compared to last year.

This Year Previous Year

Platform 1

Platform 2

Platform 3

0 5 10 15 20
Add context to the row chart. How does it compare magnitudes or sizes? What factors may have
contributed to the differences? What other observations are worth highlighting?

Top Posts by Engagement Rate

A day at the Prismainc HQ

"Empathy is the beating

heart of good service and
great products."

PRISMAINC CO.

Add a brief description and marketing insights gleaned.

Top-performing Video

Add a brief description and marketing insights gleaned.

Conclusion
As we look toward the future, it's essential to reflect on the successes and challenges of the past year.

Learnings to Take with Us

The importance of adaptability and flexibility in the face of unexpected challenges
The value of effective communication and collaboration within teams and across departments
The need to constantly innovate and evolve to stay ahead of the competition
The power of data and analytics in making informed business decisions
Add more as needed

Plans for the Coming Year

Expand our customer base by targeting new markets and demographics
Launch a new product line to meet the changing needs of our customers
Increase our online presence through social media and digital marketing efforts
Invest in employee training and development programs to improve overall performance and job
satisfaction
Add more as needed

"Cap off your report with motivational quotes

to inspire your colleagues and clients."

Closing with optimism is a great way to conclude your report on a successful year.

Reach Out
For questions, comments, or suggestions, email the team at hello@reallygreatsite.com.