LESSON 1: SELF-AWARENESS, SELF WHY IS MOTIVATION IMPORTANT?
REGULATION, MOTIVATION, AND - It increase your efficiency as you work
COMMUNICATION toward your goals - Drive you to take action Self-awareness - Improve your overall well-being and • ability to accurately perceive the level of happiness skill, knowledge, value we use when it Theories of Motivation comes to our emotion. • Two-factor theory (Frederick Herzberg) • Gives a sense of power, peace and o Assumes that certain factors prosperity result in satisfaction, but their “the aim of cultural awareness is to try and absence may not lead to understand yourself as well as the other” dissatisfaction Awareness EXTRINSIC • the root of self-esteem • Arises from external (rewards, money, Self-regulation trophies) • awareness of certain behavior leads to INTRINSIC self-policing action/to alter behavior • Arises from within or internally • determines how we can choose to • Acquired needs (David McClelland) respond o Assumes that people have needs TWO TYPES OF PRESSURE that are acquired through • Good Pressure experiences. o Result of assertive yet non- o TYPES OF MOTIVATIONAL critical and non-harmful NEEDS ACCOR. TO atmosphere. ACQUIRED NEEDS THEORY • Bad Pressure ▪ ACHIVEMENTS o Build up stress and create an ▪ AUTHORITY/POWER atmosphere which is critical and ▪ AFFILIATION toxic. Communication Self-Regulation Theories • A process of creating and sharing ideas, • Social Learning Theory (Albert Bandura) information and feelings. o Assumes that people learn from Most Common Forms of Communication in the one another in observation, Workplace imitation and even modeling • Written communication • Self-determination Theory (Edward Deci • Oral communication and Richard Ryan) • Nonverbal communication o Assumes that psychological • Listening skills needs that are the basis for self- Communication Gap motivation and personality • Language barriers integration. • Cultural barriers Phases of Self-regulation • Emotional barriers • Forethought/Pre-action or setting Importance of Communication standards and goals • Empower and support your team • Performance control • Reinforce your services values • Self-reflection • Provides a positive experience for Motivation customers • Describe why a person does something • Driving force behind human actions LESSON 2: EMPATHY, SOCIAL SKILLS Levels of Culture AND COACHING • International o Cultural traits that extend What is Culture? beyond national boundaries. Is • A shared pattern of behaviors and spread through colonization, interactions, understanding that are migration and globalization. learned by socialization. • National • CULTURE is LEARNED, SHARED, o The beliefs, behavior, patterns, DYNAMIC, SYSTEMATIC, AND values, cultural traits shared SYMBOLIC within a country. • It is a collective programming of minds • Sub-culture • A way of life of a group of people o A group within society whose Types of Cultures behaviors is differ in some • Material Culture distinct ways. o Physical objects, resources and Cultural Differences spaces that people use to define • Variations in cultural traits between their culture cultures • Non-material Culture Multiculturalism o Cannot be touch, feel, taste, or • Allowing may individual cultures to exist hold. It is a non-physical idea within one country. that people have their culture Types of Cultural Change Elements of Cultures • Diffusion • Social Organizations • Acculturation o Shows how the society treats the relationship between different members • Rituals o Sets of action that are repeated • Norms o Standards and expectations in culture for behaving • Customs o Traditions, values, and social standards of a society • Religion and Language o Describes a society’s morals and beliefs o Language being a symbolic system through which people can communicate • Symbols o Used by culture to express a value of the culture Empathy • Action of understanding, being aware of, action of understanding, being aware of. LESSON 3: CULTURE AND BUSINESS • Degree of hierarchy o 3 distinct level of hierarchy Values ▪ High • Abstract ideas about the good, the right ▪ Moderate and desirable ▪ low Norms • People orientation or task orientation • Social rules and guidelines; determines o People orientation- put people appropriate behavior in specific first when making decision situations o Task orientation- put tasks and Cultural Differences processes first when making • What behavior is common and accepted decisions. professionally in one location compared Cultural Changes to another. • The way society is changed. Cultural Sensitivity CULTURAL CHANGES • Awareness and appreciation of the • Technology influenced globalization values, norms, and beliefs characteristic o Improved transportation and of a cultural group that is not one’s own. communication CULTURAL DIFFERENCES ARE o The internet and social media RELATED TO: o Globalized media • Social Structure Importance and Role of Culture in International o Pattern of social relationship. Business Regulates interaction among the • Entry into new markets members. • Business negotiations • Religion • Identifying regional differences o Cultural identity like how they dress, what and when they eat, and how they behave. • Language o Way by which people communicate. • Education o Can be thought as the transmission of the values. • Economic and political philosophy o Economic philosophy- a branch of philosophy that studies the conceptual theory and practices. o Political philosophy- concerned at the argument in political opinion. Factors that Shape an Organization’s Culture • Values o Common values are: ▪ Outcome orientation ▪ People orientation ▪ Team orientation ▪ inovation LESSON 4: WHY SERVICE MATTERS Success In the general context What is Customer Service • Ability to reach your goals • A business management style that places • Status of achieving and accomplished an consumers at the core of services. aim or objective Importance of Services In the context of Customer Service • Helps you retain customers • Customer satisfaction • Boost employee retention • Fulfilled customer needs and wants • Reinforces company values and brand Why success is important • Generates referrals • It creates a positive brand image • Proactively customer issues • It has impact on customer retention and • Gives a competitive advantage loyalty Quality in Services • Increasing sales and revenue • A measure of hoe well an organization • It can increased customer satisfaction provides service to meet customer • To increase the long-term benefits demands and expectations FACTORS CRITICAL IN SUCCES Dimensions of Quality in Services • STRATEGIC FOCUS • Reliability • PEOPLE o Ability to meet those • FINANCES expectations • MARKETING • Tangibility o Ability to portray service to its customer • Empathy o The cate and individual attention an organization delivers through its services • Responsiveness o Organization’s willingness and dedication to help customers by providing prompt services. • Assurance o The trust and confidence that customers have in the employee at an organization. Loyalty • One essential traits to have if you want to form more meaningful relationships with other people. Importance of Loyalty • Loyal customers become the ambassador of your company • Customer retention rate • Customer loyalty builds brand ambassadors