Business Model

As a company that specialize in creating personalize gifts, give away, promotional products and branded
merchandise, the company uses the Entrepreneurial Model. This help the company to establish itself as
an innovative, creative and flexible provider of customized products, and help expand its product
offerings, enter new markets, and attract new customers that helps accelerate growth and increase
market share. Through this model, the company can quickly scale up to meet demand without
compromising the quality of the products and still delivering an excellent customer service.

Custom Creation Company generates revenue through Value-based pricing. The company will create
custom-made products that provide unique and high quality that are tailored to the customer's needs
and preferences, and offer value beyond just the physical product by dedicating an emotional, aesthetic
value that meets the customers' needs and expectations. This means that Custom Creation Company
charges based on the customer's perception of the value that they receive from the customized
product/service. The final price will be based on a combination of factors such as the materials used, the
time required to complete the customization, and the level of personalization requested by the
customer.

Customized Creation Company implements a client-centric approach. As a customized product and

service provider, the company's success entirely relies on creating personalized experiences that meet
the unique needs and preferences of each customer. By utilizing a client-centric approach, Custom
Creation Company will focus on understanding and knowing the customers’ preferences, style, and
needs to tailor personalized offerings that cater to them. This can help the company to create a strong
bond with its customers, which can lead to customer loyalty and increased repeat business, leading to
long-term profitability and business sustainability.