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Gartner Digital Markets

About us
Gartner Digital Markets is a business unit within Gartner, a $5.5 billion publicly traded company
that delivers actionable, objective insights to executives and their teams.
With a mission to empower organizations to accelerate growth by helping them embrace the
right technology and services, Gartner Digital Markets serves both sides of the over $500 billion
global software and services market.

Our buyer destinations

Buyer destinations for finding software and services

Gartner Digital Markets is the world’s largest platform for finding software and services. More
than 100 million people visit Capterra, GetApp, Software Advice, and UpCity across over 70
localized sites every year to read objective research and verified customer reviews that help
them confidently choose the right software and services.

100M+ 2M+ 70+

Annual visitors Verified reviews Localized sites

Global B2B platform for software and service providers

Gartner Digital Markets is the global B2B platform for software and service providers to build their
brand, capture buyer demand, and understand the market to drive revenue. Thousands of B2B
companies use the platform to create robust product profiles, gather reviews from active end-
users, and connect with their target audiences through effective lead generation campaigns.

To learn more about how we help organizations embrace the

right technology and services, visit gartnerdigitalmarkets.com.

© Gartner, Inc. and/or its affiliates. All rights reserved. | Last updated 20 December 2023. Digital Markets