76 - Mari Elka Pangestu - Elsa Dwi Kusnani - Business Model Canvas

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BUSINESS MODEL CANVAS

(Sweeties Cookies)

Key Partnership Key Activities Value Customer Customer


Propositions Relationships Segments
Who are our key partners? What key activities do our value What value do we deliver to What type of relationship does For whom are we creating
propositions require? the customer? each of our customer segments value?
My business partner is my
expect us to establish and
own friend, Sandra. She is a  Building the product  Cheap price but Customers, employees, and
maintain with them?
hard worker  Distributing the satisfying taste investors
product  Hygienic product Relationships can range from
 Maintaining customer  Interesting flavours personal to automate
relationships  Consistent taste

Key Resources Channels

What Key resources do our Through which channels do our


value propositions require? customer segments want to be
reached?
Plant and equiment, Buildings,
employees, Intellectual Trough social media
property, Expert knowledge,
Political Connection

Cost Structure Revenue Streams

What are the most important costs inherent in our business model? For what value are our customers really willing to pay?

The costs of producing the product and product material costs For a product or service

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