Research Paper On Customer Satisfaction in Banking Sector

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Economy as a whole. But this had also proved detrimental in the form. IT enables the dramatic
lowering of transaction cost and the creation of new types of banking opportunities that address the
barriers of time and distance. What all these results indicate is that in order to increase customer
satisfaction and loyalty, banks must improve service quality. The purpose of this study was to
examine the relationship between the dimensions of E-Banking service quality and customer
satisfaction in Vashi, Navi Mumbai.Data were gathered using a survey instrument, which was
distributed among bank clients. The analyses further reveal that the respondents were satisfied with
the overall Islamic Banks’ infrastructure operating in Bangladesh, and most of the respondents did
not have intentions to switch to the conventional counterparts. In this regard customer satisfaction
has become the crucial aspect for the banking business. Download Free PDF View PDF The Impact
of Mobile Banking on Enhancing Customers' E-Satisfaction: An Empirical Study on Commercial
Banks in Jordan Shafig I Al-Haddad, Prof. Those with negative behavioral beliefs, negative attitude,
negative behavioral intentions may need to be educated on the advantages of the innovations of the
bank and their benefit. Download Free PDF View PDF Service Quality Base for Bank Customer
Satisfaction and Trust: A Study of Aziz Bank IOSR Journals Service quality is an important idea
inside the carrier enterprise and is extra crucial for economic provider carriers who've issue in
displaying their client's product differentiation. That’s why you should make sure that there are
separate and specific sections in the survey program. Business can Effectively carried out through
internet banking. Research paper on customer satisfaction in banks - Google. To determine the
influence of online banking on the outcome variable (customer satisfaction), multivariate analysis,
was done by the use of Binary logistic regression (Jindal et al., 2017). Literature clearly indicates
that the banking industry is continuously enhancing and augmenting services on the internet, for
many banking services among others; bill payment, electronic balance inquiries, tracking of
expenditures and credit cards, monitoring transaction histories, transferring money between bank
accounts and mobile-bank accounts, investment tracking, analyzing securities. Study of customer
satisfaction in the banking sector in libya. Knowing the relative importance of service quality
dimensions can help the banking industry focus on what satisfies customers the most. Marketing,
Vol. 70,1-18 Raja, M. (2007) “Indian banks face foreign. Tangibility, however, showed a direct
impact on customer loyalty. This paper is based on extensive literature review and attempts to
investigate how the concepts and determinants of customer satisfaction has changed significantly
during the transition from traditional to modern banking. This study has an applied aim and
descriptive-cor relational method and it is exactly PLS-SEM regarding the analysis of the data. This
matter is one of the drivers for the rising popularity of customer satisfaction tools. The Central
Government entered the banking business with the. These and other findings are discussed in the
paper, and their implications examined. Population of the study consists of e-banking customers of 5
selected commercial banks: First Bank Plc, Gtbank Plc, UBA, Zenith Bank Plc and Access Bank Plc.
An interview is structured or unstructured way of obtaining information on a focused content. In
Leveraging Developing Economies with the Use of Information Technology: Trends and Tools (pp.
179-181). IGI Glob. Here the customers can obtain their account details through internet. The
difference in number of factors as compared to the generic instrument was attributed to the unique
nature of Internet banking web sites. Satisfaction to Strategic Decisions”, Journal of Managerial
Issues. The banks need to comply with the norms of Basel committee but.
The Central Government entered the banking business with the. This was done to check for
consistence as well as to check whether the questionnaire was able to measure what it intended
(Taherdoost, 2016). One way ANOVA has been applied to ascertain the significance level of the
dimensions of service quality. Based on the outcomes indicated above, the main recommendation
pertains to expanding a sample size when conducting similar research to evaluate methodologies.
David, M. (2006). “Customer satisfaction and loyalty for the global. We also evaluate and identify
the service quality dimensions that impact customer satisfaction regarding Piraeus bank e-banking
services using a modified SERVQUAL model. Now-a-days internet is widely used by various private
and public sector banks to provide various banking services to the customers. It is essential to
evaluate the impact of information technology on the performance of Indian banks in terms of
extended value added services and customer satisfaction thereby. This has been the challenge that
STANBIC bank faces from its customers. An analyst or researcher must operationalize the concept
of customer satisfaction in order to measure it. It is virtually impossible for a business organization to
survive without building customer satisfaction and loyalty. Indistinguishable from Magic: How the
Cybersecurity Market Reached a Trillion. In conclusion more people will like to shift their
customership to another bank because they think the service deliver by the bank are not to their
expectation. However, only predictors which were significantly associated with customer satisfaction
were advanced to multivariate analysis. Furthermore, Rod, Ashill, and Carrunters (2009) used a
similar strategy to collect information about customer satisfaction with online banking services in
New Zealand and factors that defined the desire of the clients to continue collaborating with a
particular bank. To browse Academia.edu and the wider internet faster and more securely, please take
a few seconds to upgrade your browser. Interpretation: As per the above graph, Out of the 100
respondents. Interpretation:- This question is formed to know that people are how. An interview is
structured or unstructured way of obtaining information on a focused content. The bankers'
knowledge, attitude and level of acceptance of specific products can induce customer's perception,
awareness and acceptance of the product offered. A bank is a money related foundation that
acknowledges stores and channels those deposits into loaning exercises either straightforwardly or
through capital markets. In this advanced model, holding all the independent variables constant,
customer. Because a single negative experience has four to five times greater relative impact than a
positive one, companies should focus on reducing poor customer experiences, especially in those
areas in which customers come into contact with the organization most often. By use of the
Kendall’s tau-b correlation, results showed a weak positive correlation between the use of online
banking and customer satisfaction. Authentication, Bank, Bank statement 1099 Words 4 Pages
Sample research proposal by student Camera product in Cambodia Canon Singapore Pte. The aim of
this study is to examine the influence that frontline employees possibly exert on the level of customer
satisfaction and engagement, within the service sector. See Full PDF Download PDF See Full PDF
Download PDF Related Papers Effect of Service Quality on Customer Satisfaction: An Empirical
Study of Customers who have Bank Accounts in both Public and Private Banks in Sri Lanka
Publisher ijmra.us UGC Approved Along with globalization, new technologies are introduced to the
banking sector in order to enhance service quality which is consequential to attract and retain rational
customers. Open Journal of Business and Management, 8, 329-345. Understanding Customer
Satisfaction of Internet Banking: A Case. Download Free PDF View PDF Impact of Customer
Satisfaction and Demographic Factors on Customer's Loyalty in Banking Sector of Pakistan Andre
Ismanik Download Free PDF View PDF EFFECTS OF E-BANKING SERVICES DELIVERY ON
CUSTOMER SATISFACTION IN SELECT BANKS IN ANAMBRA STATE -NIGERIA Euro
Asia International Journals The study focused on effects of E-banking services delivery on customer
satisfaction in Select banks in Anambra State, Nigeria.
Consumer satisfaction is basically a psychological state, car taken in. The results showed a correlation
between the variables mentioned above and underlined that maintaining trusting relationships with
the customers was essential. Lastly, to determine the dimensions of SERVQUAL model and their
impact on customer satisfaction in Malaysia, Lee and Moghavvemi (2015) used 789 questionnaires
that were analysed with the help of descriptive statistics. In the present technology society, most of
the banking customer prefer and switch to e-banking facilities. Customer satisfaction is a major
outcome of marketing activity. Sector Banks spread their branches to remote areas at a rapid pace.
The banking system of India should not only be hassle free but it should be able to meet new
challenges posed by the technology and any other external and internal factors. Meanwhile, the
following chapter will focus on the description of the selected articles and analysis of research
paradigms. In the end, the conclusions are drawn to summarise the main findings of the paper.
Literature was reviewed in order to comprehend what makes service quality, customer satisfaction
and customer loyalty and to identify nature of relationship between them. Results further revealed
that the contact and efficiency are the most effected factors which improve the satisfaction level of
the customers who are using internet banking. It has been revealed that explanatory variables are
strongly associated to explain the service quality factors of Public Specialized Banks.The multiple
regression analysis is a technique of multivariate analysis, adopted to determine the importance of the
perceived service quality factors in this research. Without a subpoena, voluntary compliance on the
part of your Internet Service Provider, or additional records from a third party, information stored or
retrieved for this purpose alone cannot usually be used to identify you. Bibliographic analysis of
more than 1000 English-language, general services marketing publications spanning four decades
provides the empirical base for the paper. Remarkable performance has been noticed during the Pre
Independence, Post Independence, Post Nationalized period and in the recent times too. After that,
the concepts of sampling methods were applied, and the year was specified to “from 2013” (16,000
results). Interpretation:- This question is formed to know that people are how. Out of 618 copies of
the questionnaire distributed 499 copies were returned, 63 copies were not returned while 51 were
considered invalid. The results of this study revealed that all three dimensions, including reliability,
assurance, and enabling, were vital definers of customer satisfaction (Abdullah et al., 2014).
Abdullah, Manaf, Ahsan, and Azam (2014) also used a quantitative method to find a connection
between customer perception, employee courtesy, and banking facilities, and the sample included
293 participants from both Malaysia and New Zealand. If service quality relates to retention of
customers at the aggregate level, as other research has indicated, then evidence of its impact on
customers' behavioral responses should be detectable. So a banking organization must be keen in
identifying the factors which influence their decision in taking the financial service.
Indistinguishable from Magic: How the Cybersecurity Market Reached a Trillion. In turn, selecting
only ten articles did not provide a full image of the most suitable research strategies. The model is
solved by an effective algorithm which incorporates the decision maker's attitude or preference for
customers' assessments on criteria weights and performance ratings. International Journal of
Technology Marketing, 1, 62-78. The present study analyzed the factors determining the customer's
satisfactions online banking with sample of selected private sector banks in Chennai city. Banks as
providers of financial services had a monopoly in providing service to customers, in the early years of
banking business. Colgate, M. (1997) “Personal bankers and relationships marketing: A. The
significant effects of customer satisfaction on bank performance also differ from Islamic to
Conventional banks. It is unclear whether this attribute is expected by the customer. Download Free
PDF View PDF CUSTOMER SATISFACTION WITH INTERNET BANKING WEB SITES: AN
EMPIRICAL TEST AND VALIDATION OF A MEASURING INSTRUMENT WITH SPECIAL
REFERENCE TO VADODARA CITY Dr. Mohammad Mahtab Alam Measuring user satisfaction
with information systems has attracted widespread research attention, given it is often used as an
indicator of success.
Due to growth of technology the demand of the customers is growing day by day in the banking
sector. The broad objective of the study has been to identify the determinants or variables those to be
considered for customer satisfaction with grievance redressal services of the bank. Specifically, the
study aimed to determine effect of perceived usefulness of technology on customer satisfaction in
commercial banks, to ascetain the nature of the relationship between perceived easy to use and
customer satisfaction in commercial banks, to ascertain the extent to which secuirty influence
customer satisfaction in commercial banks. No 5, p 146 Anderson, EW. (1996) “Customer
satisfaction ad frioe. Their empirical study findings showed that online bank marketing would gain
importance and its use would accelerate at a faster rate in the coming years as many people
respondents indicated positive attitudes towards the innovations and the subsequent resultant
improved banking services. This interaction negatively affects customer satisfaction. Necessary data
were collected from 200 respondents. Advancement in science and technology create many
opportunities to improve services quality and productivity. Indistinguishable from Magic: How the
Cybersecurity Market Reached a Trillion. Download Free PDF View PDF wbiaus.org Customer
Satisfaction Measurement For The State-Owned Banks In The Developing Countries?The Case Of
Bangladesh Monir Mir Download Free PDF View PDF Determinants of Service Quality Factors
towards the Public Specialized Banks of Bangladesh Md. Future studies may require employing
Multinomial regression in respect of the natural falling of the parameters of the TRA model so as to
enhance the explanation of the natural phenomena. Furthermore, Rod, Ashill, and Carrunters (2009)
used a similar strategy to collect information about customer satisfaction with online banking
services in New Zealand and factors that defined the desire of the clients to continue collaborating
with a particular bank. In this paper a review on the work of various authors has been presented on
the study of customer satisfaction with internet banking in public and private sector bank. Approach
Number of articles Quantitative method Questionnaire (online) 1 Questionnaire Empirical
experiment 6 1 Qualitative method Interview 1 Interview and focus group 1 Quantitative Methods
The article by Abdullah, Manaf, Yusuf, Ahsan, and Azam is one of the brightest examples of
quantitative publications in New Zealand. Customers with negative behavioral belief may not
appreciate bank innovations and when interacting with the none use of internet banking get less
satisfied. Theoretical and empirical data from environmental psychology suggests that customer
reactions to the tangible physical environment may be more emotional than cognitive, particularly
when involving hedonic consumption. The study recommends that measures should be taken by
policy makers to improve the service quality dimensions which in turn can influence positively
customer satisfaction and trust in banking industry. It’s important that you talk about your bank and
other aspects of it but emphasize on the customer, his needs, his requirements, and his preferences
and evaluate what he thinks about your bank. Study of customer satisfaction in the banking sector in
libya. Many Indian banks have not sufficiently penetrated in foreign markets. Where there are
negative behavioral characteristics, the execution of activities may guarantee no positive result.
Various strategies including loyalty schemes and discount cards are sometimes used in an effort to
retain customers, but their success is questionable. This means that “being male”, having more than
secondary education, positive behavioral belief, positive attitude, positive behavioral intention, and
using of online banking were positively associated with customer satisfaction. Binary logistic
regression equation was estimated as follows. The bankers' knowledge, attitude and level of
acceptance of specific products can induce customer's perception, awareness and acceptance of the
product offered. Bajpai N. and Srivastava D. (2004) “sectorial comparison of factors. All the retail
customers were based in northern India. The marketing researcher must design a sampling plan,
which calls. The purpose of this study was to examine the relationship between the dimensions of E-
Banking service quality and customer satisfaction in Vashi, Navi Mumbai.Data were gathered using
a survey instrument, which was distributed among bank clients. Despite the existence of some
studies on service quality and customer satisfaction in the banking industry in some African
countries, virtually there are few studies on service quality and customer satisfaction for the banking
industry in Ghana.
Many Indian banks have not sufficiently penetrated in foreign markets. The results also show that
there is a positive and strong relationship between service quality and customer satisfaction and
between customer satisfaction and customer loyalty. Open Journal of Business Management, 7,
1380-1394. Fulfillment, Achievements, Self-satisfaction, Pride Encouragement, and Delight are the
six factors that influence the customers’ satisfaction. Meanwhile, practitioners operating in the
banking industry could use mixed strategies to avoid bias and generalisation. In this concern present
study were conducted to identify role of service quality in customer satisfaction and trust. The use of
marketing techniques in banking becomes even more important in developing country environments,
as the supply of bank services far exceeds the demand in most cases. This growth can be attributed
to several factors, including the increasing penetration of smartphones, improved internet
connectivity, and evolving consumer preferences. Sample Size Due to the different approaches used,
the sample size varied from 40 to 700 participants. But when corners are cut to reduce costs, your
call center can do more harm than good. You can download the paper by clicking the button above.
In the first place, information was searched in Google Scholar with the help of keywords such as
“customer satisfaction”, “survey”, and “banking industry” (56,000 results). How would you describe
your views about internet banking. Environment, Inter-department Teamwork, Front line Service.
Result of the study showed that tangibility, reliability, responsiveness, assurance and empathy
significantly and positively influenced customer attitudes in terms of satisfaction that is service
qualit. The research findings also indicate offering high quality service increase customer satisfaction,
which in turn leads to high level of customer commitment and loyalty. This makes us wonder
whether, in fact, SERVQUAL model is appropriate for measuring the quality of e-banking services.
All dichotomous variables were converted into dummies before they could be entered in the model.
Data have been col. Download Free PDF View PDF Customers' perception of service quality of
banking sectors in Bangladesh Dr. Md. A B D U R Rouf Purpose-The main purpose of the study is to
find out the customer perception of service quality of banking sectors in Bangladesh and measure
their relations with regard to the customer personal characteristics like gender, age, education and
occupation. Cookie Settings Accept All Reject All Privacy Policy Manage consent. It was revealed
that empathy and security were the most critical matters. The significant effects of customer
satisfaction on bank performance also differ from Islamic to Conventional banks. Internet banking
has many advantages over other traditional banking delivery methods. A lot of new developments
have taken place leading banks to increase their customer base and attracting the non banking
customer to freely do financial transactions. It has been found that after providing different security
mechanisms, customers are still feared about online threats and hence hesitate to transact through
online mediums. It is vital to provide robust security mechanisms while conducting transactions via
electronic means. This was done to address specific objective one or to test hypothesis 1. These
results are in contradiction with the result of a study done in Nigeria which found that gender
differences moderated the acceptance of e-banking of users in the research context (Ayo et al.,
2012). Computer self-efficacy and perceived ease of use were of a serious concern to females, but
less so for their male counterparts. Business can Effectively carried out through internet banking.
Findings-The findings indicate that the overall customer perception is neutral level. The data were
collected from the 285 customers who are using internet banking services in Bank of Ceylon,
Panadura Branch for the structured questionnaire conducting face-to-face interviews.

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