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The History of Panettone
The History of Panettone
This light and airy dome-shaped loaf cake is an inimitable sweet treat at Christmastime.
Worldwide consumption
After the Second World War, the industrialisation of panettone production saw its popularity
spread throughout Italy, while other countries discovered the dessert thanks to Lombard
immigrants. People soon developed a taste for panettone and it is now enjoyed worldwide and
very often given as a present over the festive season. Hence, Italy reserves part of its
production for export, notably to France, Germany and the United Kingdom. The sector has
never experienced a downturn. In 2016, for instance, this typical Italian Christmas treat
flooded export markets with sales of 381.2 million euros.