Value is a fair return or equivalent in goods, services, or money for something exchanged

A value chain is a series of consecutive steps that go into the creation of a finished product, from
its initial design to its arrival at a customer's door.

Value chain analysis is a strategic process that can increase profit margins and provide a
competitive advantage for companies of all sizes. Within this analysis, businesses identify areas
where the value of specific production and sales activities

What is market push?

A push marketing strategy, also called a push promotional strategy, refers to a strategy in
which a firm attempts to take its products to consumers – to “push” them onto consumers.
Push marketing is defined as a promotional strategy in which a business attempts to get their
message in front of their potential customers. Usually, they do not have a desire or interest to buy
the product or learn more about it This strategy requires a lot of reach and can be considered to
be 'interruptive.

Pull marketing is a strategy that focuses on increasing the number of consumers who want to
buy a particular product. It often involves convincing a consumer to actively seek a product in
order to get retailers to stock it. Brands that use pull marketing will reach out to consumers
through a direct marketing campaign

Examples of this include the development of cameras, which have become smaller, more
lightweight and higher performing as a result of customer needs.

What is Operation Porter's value chain?

Porter's Value Chain is a useful strategic management tool. It works by breaking an

organization's activities down into strategically relevant pieces, so that you can see a fuller
picture of the cost drivers and sources of differentiation, and then make changes appropriately.
What Is Porter's Value Chain? Porter's Value Chain is a strategic management framework
that analyzes a company's activities to identify its competitive advantage. It consists of the
primary activities directly involved in production and delivery and the support activities that
allow primary activities to be executed.
To make it simple, Revenue Maximization is a point at which a business keeps selling until
marginal revenue does not fall negative. Profit maximization is when a business sells to a point
at which its marginal cost does not increase its marginal revenue