Moneifay Tiktok

TikTok SCALING GUIDE
The REAL FORMULA for burning

off your competition.
realized by @ Moneifayy
+ BONUS: TESTING PHASE
BestBlackHatForum.com/User-SlenderMan
All Rights Reserved - Copyright 2023 - PDF realized and owned by @moneifay
LET ME SAY THAT BEFORE
STARTING...
IF YOU LEAK, YOU ARE

RETARD.
I DON'T LIKE TO BE RUDE, BUT IF

YOU SHARE THE EXTREME VALUE
ON THIS GUIDE, THEN YOU ARE
STUPID.
YOU BOUGHT IT FOR CHEAP PRICE,

BUT DON'T FORGET THAT THIS
HAS NO PRICED VALUE.
WHO I AM?
I'm moneifay, a young guy in the
M
e-commerce space for over 6 years. I am
known as "the wise man" in that I have
always given away, tried to inspire as many
on
people as possible, and shared as much
value as possible without ever asking for
eif
anything in return. I am very low-key, never
showing anything except for the purpose of
ayy
inspiration. I have NEVER SOLD ANYTHING to
date...in fact, this PDF was released because I
like to give away something REALLY VALID
and not shoddy at a price that is affordable
for everyone.
I scaled over 368k days in Q4 (pure

dropshipping) and am currently consistently
at 20–40k days on average on normal days.
Those who have been following me on

Instagram since 2018/19 are already aware
of my results and personality. Now there is
no point in continuing to talk about me, or
maybe I don't want to expose myself too
much...
I HOPE YOU LIKE THE
GUIDE, I PUT MY HEART
M
AND PASSION AS USUAL.
on
I APOLOGIES FOR THE
eif
ENGLISH BUT I AM
ayy
ORIGINATING FROM
ITALY, SO I DON'T HAVE
THE BEST GRAMMAR
LMAO
ONCE YOU FINISH TO

READ IT, SHOW ME SOME
LOVE ON IG JUST
TAGGING ME ON YOUR
STORIES <3
M
DON'T WORRY
IF YOU DON'T UNDERSTAND
on
MUCH AT THE BEGINNING
OF THE GUIDE. I HAVE
eif
PREPARED THE SYSTEMS
ayy
FOR YOU IN A SIMPLIFIED
WAY AT THE END OF THE
PDF.
THREE TIMES IN A ROW, I

REVISED THE MANUAL. THE
FIRST TIME I WROTE 80
PAGES. I MADE THE
DECISION TO REWORK IT
WITH FEWER CONCEPTS
AND A CLEARER FOCUS.
CHAPTERS OF PDF:
PHASE 1:
PRODUCT ENGAGE TESTING
M
PHASE 2
CREATIVE TESTING
on
PHASE 3:
eif
COPY TESTING
ayy
PHASE 3 PT2:
CAMPS STRUCTURE TEST
PHASE 4:
TEST SCALE
PHASE 4 PT2:
PRE SCALE
PHASE 5
REPEAT WHAT'S WORKING
PHASE 6
LAL - RETARGETING + NEW
SCALE ANGLES
PHASE 1:
PRODUCT TESTING
HAVE YOU FOUND A PRODUCT, AND YOU ARE
M
READY TO TEST IT TO SEE IF IS A WINNER? COOL.
FIRST OF ALL, MAKE SURE U DOWNLOAD AS
on
MUTCH VIDEOS AS POSSIBLE FROM YOUR
COMPETITORS. (YEA, RIP CONTENT)....ONCE YOU
eif
HAVE AS MUCH VIDEO AS POSSIBLE YOU CAN
START YOUR PRODUCT TESTING PHASE.
ayy
GO TO WWW.ADARSUS.COM/EN/REMOVE-
METADATA-ONLINE-DOCUMENT-IMAGE-VIDEO/,
UPLOAD ALL THE VIDEOS THAT YOU FOUND (ONE
BY ONE), AND REMOVE THE METADATA FROM
THEM.
DOWNLOAD AGAIN ALL VIDEOS NOW CLEAN, AND

MAKE SURE YOU HAVE RENAMED THEM TO
PROPER NAMES.
EXAMPLE OF A GOOD NAME: VID1-VID2 (DON'T USE
PPSPY, SNAPTIK) AS THE NAME OF YOUR
VIDEOS...TIKTOK WILL SEE AND PENALIZE YOU.
FINAL GOAL:
YOUR PHASE 1 OUTPUT WAS AN ATTEMPT TO
COMPREHEND THE PURPOSE OR DEMAND OF
THE MARKET—THE NICHE—BEHIND THE
PRODUCT FOR DELVING DEEPLY INTO CREATIVE
TESTING.
FAQ'S TIME
M
WHY YOU CHANGE METADATA
AND RENAME THE VIDEO?
YOU THINK SOMEONE IS BETRAYING HIS GIRLFRIEND.
on
DOES HE KEEP OR DELETE MESSAGES ON WHATSAPP/
IMESSAGE? CLEAR. YOU KNOW THE ANSWER—AND
eif
WHY?
ayy
OBV TO CONTINUE TO LOOK LOYAL TO THE EYES
OF HIS GIRLFRIEND. SIMPLY RIGHT?
NOW....U NEED TO TREAT TIKTOK SAME AS THIS

SCENARIO.
SHOW THAT U ARE "OG" AND YOU ARE NOT

STEALING CONTENT
PHASE 2:
CREATIVE TESTING
M
BEFORE WE DISCUSSED "PRODUCT TESTING". I
BASICALLY DEFINE IT AS THE TEST FOR KNOWING
THE INTENTION OF CUSTOMERS BEHIND THE
on
PRODUCT, NOW IS THE TIME TO FOCUS ON
eif
CREATIVITY. (OBVIOUSLY YOU WILL GO ON PHASE 2
ONCE YOU PASS THE PHASE 1 AND YOU FIND A
WINNING PRODUCT.
ayy
SPEAKING LESS, THE GOAL OF PHASE 2 IS FIND
OUT WHICH OF THE CREATIVITIES IS OUR BEST
SHOOTING ARROW BY TESTING THEM
INDIVIDUALLY. FINDING A SUCCESSFUL SYSTEM TO
APPLY DURING THE SCALING PHASE IS OUR AIM.
THE TESTING STAGE IS MORE CRUCIAL THAN THE

SCALING STAGE. KEEP IT IN MIND
PHASE 3:
COPY TESTING
M
BECAUSE THEY ARE ALL IMPATIENT AND ANXIOUS TO
CLIMB AS QUICKLY AS POSSIBLE, SO MANY DROP
SHIPPERS MISS THIS STAGE.
on
KEEP IN MIND THAT YOUR SCALING WILL BE
eif
REFLECTED FROM YOUR TESTING PHASE.
ayy
I ALWAYS CONDUCT A COPY TEST ON THE
SUCCESSFUL VIDEOS I DISCOVERED IN PHASE 2
BEFORE DEVELOPING THE FIRST SCALE TEST
CAMPAIGNS.
I REPEAT IT: FINDING THE HEADSHOT-CAPABLE

LANCETS IS THE OBJECTIVE.
GOAL: BEFORE CLIMBING, WE MUST DEDICATE

OURSELVES TO LOCATING THE REALLY PROFITABLE
SEGMENT. WIN VIDEO + WIN COPY = BANK
PHASE 3 - PT2:
TEST CAMPAIGN STRUCTURE
+ LEARNING AD ACCOUNT
M
IT IS ONLY THE LEVEL AT WHICH YOU MUST
on
PROCEED IN ORDER TO COMPREHEND AND
RESEARCH WHAT IS MOST EFFECTIVE FOR YOUR
eif
AD ACCOUNT. YOU WILL HAVE TO TEST A MIX OF
THINGS ONLY TO DISCOVER WHAT PRODUCES THE
ayy
BEST RESULTS, SO YOU CAN REPRODUCE IT IN THE
SCALING PHASE.
IMAGINE UNDERSTANDING ALL OF YOUR

GIRLFRIEND'S FLAWS AFTER RESEARCHING HER
ATTITUDES, VICES, AND QUIRKS.
FOR EACH AD ACCOUNT I APPROACH, I'VE LISTED

SOME OF THE POINTS AND TECHNIQUES I PLAN TO
TEST SO THAT I CAN DECIDE HOW TO GO MOVING
FORWARD (U CAN SEE THEM ON THE BOTTOM OF
THE PDF)
PHASE 4:
SCALE TEST
NOW, IF YOU REACH THAT PHASE, IT MEANS YOU
HAVE ALL THE INFORMATION ESSENTIAL TO BEGIN
THE TEST SCALE CAMPAIGNS.
M
SMALL RECAP:
YOU TEST THE PRODUCT, AND IF IS A WINNER
on
YOU DO CREATIVE TESTING. AFTER YOU FIND THE
BEST CREATIVE YOU NEED TO TEST THE BEST
eif
COPY FOR THEM.
ayy
BEFORE GOING ON THE SCALING PHASE YOU NEED
TO KNOW AND STUDY YOUR AD ACCOUNT: ABO,
CBO, HIGH BUDGET, LOW BUDGET...
THEN NOW, YOU CAN JUMP ON THE SCALE TEST

(PHASE 4)
SO WHAT'S THE GOAL OF PHASE 4?

SIMPLE. TRY ALL THE DIFFERENT SCALING SETUPS
AND SEE HOW'S THE AD ACCOUNT REACTING TO
EACH OF THEM.
HERE ARE SOME OF SCALING SETUP THAT YOU

CAN ADOPT:
SURFING (MY FAVOURITE)

BID CAPS (UNCONSISTENT ON TIKTOK)
VERTICAL SCALING (GOOD)
HORIZONTALLY (IT DEPENDS BY AD ACC)
...THERE ALSO MANY MORE BUT NO MAKE SENSE
TO LOSE TIME ON WHAT DON'T WORK.
PHASE 4 - PT2:
PRE SCALE
M
UNTIL YOU REACH PHASE 4- PRE SCALE . , I
on
WANTED TO REMIND YOU THAT THE PREVIOUS
PHASES WILL BE APPROACHED WITH JUST ONE
eif
WINNING VIDEO (THE BEST OF THE WINNING
CREATIVE YOU FOUND).
ayy
THIS WILL BE AN IMPORTANT STEP FOR YOU TO
HAVE FURTHER SUPPORT FOR YOUR CLAIMS.
AS A RESULT, PHASE 4 - PRE SCALE WILL

DETERMINE WHETHER THE SCALING SYSTEM YOU
ARE USING IS THE CORRECT ONE (BECAUSE YOU
WILL CHECK TO SEE WHETHER IT ALSO WORKS
FOR THE OTHER CREATIONS).
DON'T WORRY; EVEN THOUGH IT APPEARS

COMPLICATED, WE WILL GO WATCH IT TOGETHER.
PHASE 5
REPEAT WHAT'S WORKING
SIMPLE. U JUST DOUBLE DOWN ON WHAT IS
M
CURRENTLY WORKING FOR YOU AND REPEATING
AGAIN THE PHASES 2-3 TO SUSTAIN YOUR SCALING
WITH MUCH NEW CONTENT / COPYS.
on
PHASE 6
eif
LAL - RETARGETING & NEW
ayy
SCALING ANGLE
ONCE YOU GET CONSISTENCY WITH YOUR

SCALING YOU CAN DECIDE TO INTRODUCE THE
RETARGETING AND THE LOOK ALIKE AUDIENCE'S
(EITHER IF U THINK THAT THEY DON'T WORK ON
TIKTOK, DO IT) + YOU CAN THINK TO ADD SOME
NEW SCALING STRATEGY AND SEE IF THEY
PERFORM WELL WITH MORE DATA BUILD ON YOUR
PIXEL
PRACTICE CHAPTER
LET'S START NOW.
PHASE 1
TEST PRODUCT
M
WINNER NOT WINNER
GO ON PHASE 2 SEARCH
on
SOMETHING
NEW
eif
ayy
AS WE SAID ON PHASE 1 WE MUST APPROVE
THE PRODUCT, USUALLY TRYING TO SPEND AS
LITTLE MONEY AS POSSIBLE. AS RULE NO. 1 IN
DROPSHIPPING SAYS,
DON’T BE EMOTIONALLY ATTACHED TO

PRODUCTS AND TRY TO TEST THEM
QUICKLY (CONSISTENTLY) AND THROW
THEM AWAY JUST AS QUICKLY.
WE WILL ADAPT THE TESTING STRATEGY

ACCORDING TO OUR POCKETS OR
SITUATIONS. THE MAIN OBJECTIVE IS TO
ANALYZE THE MARKET AND SEE IF THERE IS ANY
INTEREST IN THE PRODUCT. AND
CONSEQUENTLY IDENTIFY THE WINNING
CREATIVITY OR ANGLES ON THE NEXT PHASE
ONCE WE HAVE A WINNER ON OUR HAND
PHASE 1 - TESTING PRODUCT
FOLLOW THIS
STRUCTURE:
M
IF YOU HAVE 1-5 CREATIVE AVAILABLE
1X ABO
1 ADSET X EACH CREATIVE AT 20$
on
COMMENT TURN OFF - SHARE OPTION ON
ACO ON - 1 COUNTRY TARGET
eif
AUTOMATIC TARGETING ON (TOTAL BROAD)
3 DIFFERENT COPY ON ADS (ALL SAME FOR
ayy
EVERY VID),
DYNAMIC CTA ON
WHY THIS SETUP?
I LIKE TO HAVE FULL CONTROL AND PREVENTING

FROM LETTING TIKTOK TO MANAGE THE SITUATION.
WE CAN TEST 1X VIDEO ADSET AS LONG AS WE
HAVE A FEW VIDEOS, WE CAN AFFORD TO SPEND
$80–100 A DAY IN OUR TESTING PRODUCT PHASE.
(IDK MAYBE UR BILLIONAIRE THEN U SPEND MORE)
KILL BAD ADSET? HOW MANY DAY RUN?
IF SOMETHING, AFTER SPENT 10$, DIDN'T GIVE U

SALE, AND HAS SHIT CTR (0.50-0.75%) KILL IT AND
KEEP ACTIVE ONLY THE ONE'S THAT ARE
PERFORMING AT LEAST FOR 24 HRS.
IF YOU HAVE 5+ -10 CREATIVE AVAILABLE
1X CBO AT $50
1 ADSET X EACH VIDEO
COMMENT TURN OFF -SHARE OPTION ON
M
3 DIFFERENT COPY (ALL SAME FOR EVERY
VIDEO)
on
DYNAMIC CTA ON
eif
WHY THIS SETUP?
ayy
I DECIDE TO USE 1 ADSET X VIDEO, BECAUSE I
UNLIKE ADSETS WITH 10+ VIDEOS ACO (LOT OF
SPREADING ISSUES). IN THIS WAY WE WILL NOT
BOTHER WITH THE SPREADING OF THE BUDGET,
BUT RATHER WE WILL LEAVE TIKTOK DECIDE IN
THIS CASE, AND SELECT THE AD + COPY BEST
AMONG THOSE PROVIDED.
WHY 50$ BUDGET ON 10 VIDEO?

SIMPLY BECAUSE TIKTOK WILL PUSH ALL-IN ON
THE BEST CREATIVE SO $50 IS ENOUGH. SMALL
BUDGET ON TIKTOK WORK GOOD
KILL BAD ADSET? HOW MANY DAY RUN?
KILL ENTIRE CAMPAIGN IF HAS SHIT CTR (0.70%

OR LESS) AND TURN IT ON NEXT DAY. WE NEED TO
COMPLETE AT LEAST 24HRS RUNNING.
IF YOU HAVE 10+ VIDEO AVAILABLE
1X ABO WITH 1 SINGLE ADSET AT $75

COMMENT TURN OFF - SHARE OPTION ON
M
ALL VIDEO IN
3 DIFFERENT COPY (ALL SAME FOR EVERY VIDEO)
on
eif
WHY THIS SETUP?
1 ADSET WITH ALL THE VIDEOS INSIDE AND THE
ayy
RIGHT BUDGET ALLOCATED WILL AVOID DOING
OVERLAP (IT EXISTS, AND IT NEEDS TO BE
CONSIDERED)
IMAGINE HAVING ABO WITH 10 ADSET ACO AND

EVERY ADSET 25 VIDEO WITH 3 COPY. IT MEAN
750 DIFF ADS RUNNING. HIGH RISK TO OVERLAP
AND DOUBLE SPEND FOR ACQUIRE THE SAME
CUSTOMER.
COOL, NOW THAT WE MUST TESTED THE PRODUCT
LET'S GO ON DEEP OF SITUATION
LET'S START FROM THIS SCENARIO:
M
WE FOUND A WINNER, WE HAVE 5 CREATIVES AND WE ARE ON PHASE 2
CREATIVE TESTING - PHASE 2
on
ABO SETUP
AD SET 1 VID 1 COPY A-B-C
Budget: 20$ x AdSet
eif
AD SET 2 VID 2 COPY A-B-C Comment OFF
ABO1 Sharing On
Download Off
AD SET 4 VID 4
ayy
COPY A-B-C ACO ON
Dynamic CTA On
Automatic Placement
24 hrs
WE FOUND OUR BEST PERFORMING CREATIVE (THE RED ONE'S)

NOW WE CAN GO AHEAD ON PHASE 3 FOR DO COPY TEST BEHIND THE WINNING CR
COPY TESTING - PHASE 3
AD SET 1 VID 1 COPY A
ABO - VID 1 AD SET 2 VID 1 COPY B ABO SETUP

AD SET 3 VID 1 COPY C
Budget: $20x Adset
Comment OFF
Sharing On
AD SET 1 VID 3 COPY A
Download Off
ABO - VID 3 AD SET 2 VID 3 COPY B ACO ON
Dynamic CTA On
AD SET 3 VID 3 COPY C Automatic Placement
Keep ACO ON either if

AD SET 1 VID 5 COPY A u have 1 vid on adset
or 1 copy only.
ABO - VID 5 AD SET 2 VID 5 COPY B
AD SET 3 VID 5 COPY C
IN THIS WAY, I AM GOING IN SEARCH OF THE

THE WINNING SHOOTING ARROW.
24 hrs
LEARNING & OPTIMIZATION - PHASE 3
M
WE FOUND OUR BEST PERFORMING CREATIVE UNDER
THE BEST PERFORMING COPY (THE ORANGE COLOR)
NOW WE MISS THE LAST THING BEFORE GOING ON SCALE TEST.
WE NEED ONLY TO SEE WHAT IS WORKING BETTER FOR OUR AD ACCOUNT BETWEEN
ABO & CBO (PHASE 3 - CAMPAIGN STRUCTURE TEST)
on
ABO-CBO SETUP
We are going to test only 1 of the winning copy. (The Best One)
eif
Budget: 50$
Comment OFF
ABO AD SET VID 5 COPY C
Sharing On
Download Off
ayy
ACO ON
CBO AD SET VID 5 COPY C Dynamic CTA On
Automatic Placement
Keep ACO ON either if

u have 1 vid on adset
or 1 copy only.
48 hrs
SCALE TEST - PHASE 4
WE FOUND WHAT IS PERFORMING WELL FOR US AND WE CAN START APPROACHING

THE SCALE TEST PHASE AND GETTING CLOSER TO THE SCALING PHASE
SUPPOSING THAT ABO WORKED BETTER, LET'S MOVE ON THE NEXT PHASE.
THE FIRST SCALING METHOD I ADOPT IS SURFING
(9/10 I GET SUCCESS WITH IT). LET ME EXPLAIN YOU
HOW IT WORK AND ALL THE VARIANTS THAT I TEST
ON EVERY AD ACCOUNT FOR KNOW WHAT IS
WORKING BETTER:
M SURFING-BUMP
on
eif
WHAT DOES SURFING EXACTLY MEAN?
ayy
SIMPLE. LOOK FOR A CHANCE, AND TAKE IT
NOW.
WOULD YOU NOT WANT TO REPLICATE THAT

OUTSTANDING RESULT IF YOU FOUND YOURSELF
AT 1PM WITH $5000 IN REVENUE AND ROAS 5
ON A CAMPAIGN (1 ADSET)?
AND I ASSUME YOU'RE CONCERNED ABOUT

DESTROYING THE CAMPAIGN OPTIMIZATION AS
WELL.
DON'T WORRY, I GOT YOU. U WILL GET UR

ANSWERS ON THIS PDF.
REMIND: IS NOT SURFING THAT EVERYONE

"TEACH YOU". IS DIFFERENT. THAT SHIT WORK
LET'ME INTRODUCE YOU INTO MY SURF TEST
CAMPAIGN
HIGH SURFS CAMP

- 1X CAMPAIGN WITH SINGLE ADSET AT 30-50$ AND
INCREASE 300-500$ EVERY HOUR (1000% BUMP)
M
INCREASE 1010$ EVERY HOUR
on
INCREASE BY 500% EVERY HOUR
eif
MIDDLE SURFS CAMP
ayy

LOW SURFS CAMP

- 1X CAMPAIGN WITH MONO ADSET AT 30-50$ AND

10-15-20$ BUMP EVERY 45MIN/1HR BASIS (STABLE
BUMP)

INCREASE ONLY DAY BY DAY AT 100% OF THE
BUDGET.

INCREASE BY 100% EVERY HOUR OF ACTUAL
SPENDING, EXAMPLE: SPEND 20$ AND GET 2$ CPA?
THEN PUT 20$ MORE SINCE IS THE 2X OF ACTUAL
SPENDING
M
ABO
HS 1 1 ADSET VID 5 COPY C
ABO
HS 2 1 ADSET VID 5 COPY C HIGH SURF CAMPS
on
ABO
HS 3 1 ADSET
VID 5 COPY C
eif
ABO
MS 1 1 ADSET VID 5 COPY C
HIGH SURF CAMPS
ayy
ABO
MS 2 1 ADSET VID 5 COPY C
ABO
LS 1 1 ADSET VID 5 COPY C
ABO
LS2 1 ADSET VID 5 COPY C
LOW SURF CAMPS
ABO
LS3 1 ADSET VID 5 COPY C
ABO
LS4 1 ADSET
VID 5 COPY C
I REMIND YOU THAT THE GOAL OF THIS PHASE IS TO FIGURE

OUT WHAT WORKS BEST ON THE AD ACCOUNT WHILE ALSO
BRINGING IT TO A SLIGHT STRESS PHASE. SO BE WELL AWARE
OF WHAT PERFORMS BEST, BECAUSE IT WILL BE YOUR
COMPLETE SHOOTING ARROW IN THE SCALING PHASE. (KEEP
GOOD NAMING CAMPAIGN, OR U GET FUCKED)
LAST STEP BEFORE SCALE - PHASE 4
WE GOT ON THE POINT WHERE WE HAD THE WINNING VIDEO, WINNING
CONTENT, WINNING CAMPAIGN STRUCTURE AND WINNING "BUMP SETUP"
THAT PERFORM ON OUR AD ACCOUNT. NOW BEFORE PROCEEDING ON THE
SCALING PHASE, WE NEED TO TEST EVERYTHING WE FOUND ON REMAIN
WINNING VIDEO+COPY, UNDER THE WINNING SETUP WE JUST FOUND.
M
NOW SUPPOSING THAT HIGH SURF 1 -> BUMP 300-
500$ EVERY 45 MIN WORKED BETTER FOR US...
THE NEXT STEP SHOULD BE THIS:
on
ABO
1 ADSET VID 3 COPY B
HS 1
eif
ABO
ayy
1 ADSET VID 1 COPY A
HS 1
IF U SEE, WITH THE WINNING STRUCTURE OF SCALE

THAT WE JUST FOUND, WE ARE GOING TO TEST ALL
THE PREVIOUS WINNING VID+COPY.
SCALE - PHASE 5
WE FINALLY GOT THE PROOF THAT THE SURFING

SETUP WE FOUND WORK ALSO WITH THE
REMAINING VIDEO. NOW WE NEED ONLY TO SCALE
SCALE AND SCALE AGAIN
YOU CAN NOW SCHEDULE AND PLAN NEW CAMPS

FOR NEXT DAY FOR SCALE. (DOUBLE DOWN WHAT IS
WORKING)
Duplicate x5 Times Each Campaign that worked
ABO
HS 1
ABO
HS 1
M
ABO
HS 1
ABO
HS 1
on
ABO
HS 1
eif
ABO
ayy
HS 1
ABO
HS 1
ABO
HS 1
ABO
HS 1
ABO
HS 1
ABO
1 ADSET VID 5 COPY C
HS 1
ABO
HS 1
ABO
HS 1
ABO
HS 1
ABO
HS 1
THE GREAT FEATURE OF THIS SCALING METHOD IS
THAT HAVING ONLY 1 ADSET ON MULTIPLE CAMPAIGNS
IS BETTER THEN HAVING A LOT OF CAMPAIGN WITH
MORE ADSET INSIDE. YOU SAVE YOURSELF FROM
OVERLAPPING.
YOU WILL COMPLETE THE DAY WITH 15 CAMPAIGN OF
M
SCALE WITH 3 DIFF VIDEO AND DIFF COPY RUNNING,
SO IT'S RATHER IMPOSSIBILE TO OVERLAP.
REMINDER: SINCE YOU CONTINUE ON THAT METHOD,
on
DON'T FORGET TO APPROACH EVERY 2 DAY AGAIN
THE PHASE 2-3-WITH NEW CREATIVES. SO U CAN
eif
RECREATE THE EXACT SAME METHOD U DID FOR
THEM.
ay
BACK ON SURFING
NOW THAT I’VE SHOWN YOU ABSOLUTELY
EVERYTHING TO PERFECTION, LET’S KEEP TALKING
ABOUT SURFING.
WE HAVE EVERYTHING READY: WIN VIDEO, WIN

COPY, WIN STRUCTURE, WIN SCALING SETUP.
HOW DO I SURF IN THE BEST WAY?
SIMPLE. AS SOON AS YOU HAVE FOUND THE BEST

SETUP OF SURFING FOR YOUR AD ACCOUNT
CONSIDER SIMPLY THESE PARAMETERS:
CONTROL UR ADSET / CAMPAIGN EVERY 45 MINUTE WITH
THE FEATURE "VIEW DATA", AND ANALYZE THE PROGRESS
REVERSE SCALING WHEN THE CPA INCREASES
DUPLICATE EVERY DAY AT LEAST 1-2 TIMES WHAT WORK.
THE REST IS CONTINUE TO STUDY WHAT WORKS FOR THE AD

ACCOUNT WITH NEW CREATIVE AND OTHER TECHNIQUES.
M
HERE A SMALL PRACTICAL EXAMPLE OF SURFING:
IT’S 9 A.M. AND 4 OUT OF 10 CAMPAIGNS ARE PERFORMING ON
on
ROAS 4. WHAT DO I DO?
eif
PICK THE MOUSE ON THE ADSET AND PRESS “VIEW DATA”. YOU
WILL DISCOVER YOURSELF WITH A CHART IN WHICH IT WILL
DISPLAY HOW MUCH YOU HAVE SPENT, THE METRICS GAINED
ay
PRESENTLY AFTER HOUR, ETC...
IF THE ADSET GIVES U LOW CPA ON THE LAST 30-40 MINUTE,

THEN SURF IT / BUMP IT WITH STRATEGY THAT WORKED BETTER
FOR YOUR AD ACCOUNT. IF NOT KEEP IT RUNNING AND WAIT
UNTIL IT GET ON THE BEST BID ALONE (OR KILL IF IS REALLY ASS(
EXAMPLE: $100-> +$500 = $600 FINAL ADSET BUDGET.

YOU CAN WATCH WHAT HAPPENS IN THE NEXT 30-45 MINUTES.
DON’T WORRY, ADSET WILL ONLY SPEND 10-15% OF THE BUMP
YOU’RE GOING TO GIVE THEM
IF IT STILL BRINGS SALES AND THE ROAS KEEP CONSISTENCE,

CONTINUE TO CONDUCT THE SAME PROCEDURE EVERY 45 MIN.
INSTEAD, IF YOU’VE DESTROYED YOUR ROAS SO BADLY, JUST
DOWNSCALE FROM $600 TO $100 MORE THAN THE BUDGET
THAT YOUR ADSET SPENT,
EX: $200 SPENT? DOWN TO $300 FROM THE $600

THIS MEANS YOU HAVE $100 TO USE IN THE FOLLOWING FEW
HOURS TO GIVE ANOTHER OPPROTUNITY TO THE ADSET. SO WE
WILL COME BACK EVERY 45 MINUTES TO OBSERVE IF ROAS HAS
INCREASED OR NOT.
IT’S INTRA DAY SCALE, YOU HAVE TO BE ATTACHED TO
YOUR PC ALL THE TIME.
REMIND YOU TO RESET THE BUDGET TO ALL ADSETS AT

MIDNIGHT. EXAMPLE: IN THE END OF THE DAY U REACH 5K
BUDGET ON CAMPAIGN AND IT SPEND MAYBE 800$? COOL
M
AT MID NIGHT GO BACK AT 50-$100 BUDGET START THAT
CAMPAIGN HAS BEFORE
on
eif
ay
M
on
eif
ay
COME TO THE FRONT. I ONLY SPENT 10,000 EUROS IN 15
CAMPAIGNS IN 1 DAY WITH 40K REVENUE BACK, USING A
BUDGET OF $100 FOR EACH CAMPAIGN, AND USING A SURF
METHOD THAT WORKED WELL FOR THE AD ACCOUNT
IN LESS THAN 45 MINUTES, WE ANALYZED AND PREPARED

THE DATA IN ORDER TO CONTROL THE DIRECTION OF THE
M
BUDGET AND DECIDE WHETHER TO INCREASE IT OR
DECREASE IT.
on
eif
ay
WITH THE TEMPLATES I CREATED TO TRACK EVERY
HOUR OF EACH AND EVERY ADSET CAMPAIGN, I HAVE
M
GREATLY AIDED MYSELF.
on
BE CPA: 25$
eif
CPA
INC
CON REASE
(CH T LI
ECK INUED TTLE B
TOT TO IT, B
U
AND AL CO BUMP E T STA
CPA ST - VER BL
SPE Y 45 E. SO
a
REM N
AINI DING MIN
NG INC
THE
SAM REASE
E)
CPA
INC
REA
SED
BUMP 500$
BestBlackHatForum.com/User-SlenderMan DOWN SCALE BUDGET

ALL OF THIS HAS TO DO WITH THE SCALING COMPONENT
OF SURFING AND BUMPING.
M
I'M NOT REFERRING NOTHING ABOUT BID CAPS, ACC.
DELIVERY, OR MUCH LESS DAY PART BECAUSE, IN 95% OF
SITUATIONS, THESE ARE TACTICS THAT JUST REQUIRE YOU
TO EAT SOMETIMES AND NOT CONSISTENTLY (CLEARLY
on
SPEAKING FOR TIKTOK)
eif
AFTER SPENDING A LOT OF MONEY AND MAKING MISTAKES
ayy
FOR A LONG TIME, MY GOAL WAS TO DELIVER YOU WHAT IS
EFFECTIVE EVERY DAY. (ACCORDING TO THE COURSE YOU'RE
ON WITH THE CREATIVE REFRESHERS).
FOR THE REST, YOU CAN KEEP EXPERIMENTING TO SEE

WHETHER OTHER THINGS, SUCH ADDING CBOS AFTER 1-2
WEEKS, RETARGETING (ESSENTIAL), AND PUBLIC LALS
BONUS PART
SECRET TIPS
TURN OFF CAMPAIGN THAT NOT PERFORM, BUT TURN IT
ON ON THE WEEKEND. IT GONNA CHANGE UR LIFE.
PHASE 5-6
RETARGETING AND LAL
LLA CAMPAIGNS:
• SET UP CUSTOM AUDIENCES WITH LLAS
M
ATC, IC, PUR, VC, VV - 25%, VV - 50%, VV - 75%, VV -
100% LAST
60 DAYS
SET ALL AROUND $20 AND SURF UP
on
• SURF THE WINNING ONES THROUGHOUT THE DAY AND
KILL ANY UNDER PERFORMING AD GROUPS
eif
RETARGETING
ayy
1 ABO AT 20$, 1 SINGLE ADSET ACO WITH ALL VIDEOS U
TESTED. WINNERS OR NOT. PUT THEM ALL.
BUMP 20$ EVERY HOUR IF IT GET GOOD RESULTS.
NEW ANGLE OF SCALING

AFTER U START TO SEE SOME CONSISTENCY ON RESULTS.
START TO TRY OUT OTHER DIFFERENT SCALING
STRATEGIES: INTRODUCE CBO, TRY TO DUPLICATE THE
BEST CAMPAIGN ON MIDDLE OF THE DAY.
BUT TBH, IF YOU USE MY SURFING METHOD WITH 10

WINNING VIDEO EVERY WEEK, I. CAN GUARANTEE YOU
CAN DO 50K DAY.
AGAIN: IMAGINE SCENARIO WITH 5 CAMPAIGN WITH 1

ADSET AT 100$ WITH 1 WINNING VIDEO INSIDE.
NOW IMAGINE. 10 WINNING VIDEO AND HAVING 5 CAMPS

FOR EACH OF THEM.
NOW DUPLICATE IT FOR 5 AD ACCOUNT.
YEA, THE SHIT WORK.

SECRET TIPS
ANOTHER METHOD TO OUTBID YOUR COMPETITION
FROM THE MARKET IS TO JUST HAVE A BETTER OFFER
THAN THEIRS, AND CONSEQUENTLY, TIKTOK WILL SEE
YOUR KPI TO BE BETTER THAN THE COMPETITION AND U
M
WILL GET REWARDED.
TYPICALLY, I SET MY PRODUCT PRICE POINT TO BE $5-10

HIGHER THAN MY RETAIL PRICE (COGS).
on
ES: COMPETITOR PRICE: $35, COGS: $10
I'M GOING TO CHARGE BETWEEN $15 AND $20 FOR THE
eif
FIRST 3-4 DAYS OF TESTING.
ayy
THIS WILL SERVE TO ENTER THE MARKET MORE EASILY
AND ATTRACT MORE DATA AND USERS.
*ATTENTION: DO NOT ALWAYS DO THIS, AND BE CAREFUL

ABOUT THIS THING *
COPY ADS TIPS

STAY NATIVE AND USE A FEMALE NAME WITH A FAKE PROFILE
IMAGE AS YOUR AD IDENTITY; DO NOT USE YOUR BRAND NAME.
AND IN THE 3 VARIANTS OF COPIES USE:
1. THE COMPETITIVE PRICE YOU OFFER,

2 RANDOM AND SHORT PRODUCT REVIEWS FROM AMAZON
3 BENEFITS AND POWERPOINT OF THE PRODUCT
SECRET TIPS
REGULAR AD ACCOUNT WORK BETTER THEN AGENCY.
TRY TO RUN ON 10 DIFF AD ACCOUNT. THE NEW AD ACCOUNT
GIVES YOU EVERYTIME BETTER PERFORMANCE THEN OLD
ONES. IMAGINE 5 WINNING VIDEO ON 1 CAMPAIGN AT 100$
ABO WITH 1 ADSET X 10 AD ACCOUNT.
KILL OR SAVE?
(I'M NOT HERE TO TEACH YOU HOW TO READ
METRICS, THIS IS ADVANCED PDF, U ALREADY
NEED TO KNOW HOW TO...BUT SINCE IM KIND, I
WILL SUGGEST YOU SOME METRICS TO
M
CONSIDER EVERYTIME THAT U NEED TO TEST
A PRODUCT.
WORK BASED ON CTR, CPA, CVR, REST IS NOT
on
REALLY IMPORTANT.
eif
IF 1-3 SALE BUT U ARE ON BE ROAS/NEGATIVE?
ayy
IT DEPEND BY KPI ON ADS. IF CTR IS LOW, JUST RUN
ANOTHER CAMP THE NEXT DAY WITH BETTER
CREATIVITY. IF CTR IS GOOD, THEN LOOK AT THE CVR
OF THE STORE; MAYBE IT'S ASS, SO YOU JUST NEED TO
IMPROVE YOUR LANDING PAGE GRAPHICS OR FIND A
BETTER OFFER TO ADVERTISE.
AFTER YOU'VE DONE EVERYTHING AND YOU'LL SEE

GOOD RESULTS, GOOD JOB, YOU'LL BE READY TO
MOVE ON TO THE NEXT CHAPTER...
IF YOU DON'T SEE IMPROVEMENT AFTER BEING SURE

THAT EVERYTHING IS "PERFECT" ON YOUR END, THEN
SWITCH PRODUCTS JUST BECAUSE YOU DON'T NEED
TO BE EMOTIONALLY ATTACHED TO SOMETHING THAT
IS NOT GIVING YOU THE METRICS THAT YOU DESIRE.
YOU RUN THE RISK OF LOSING A LOT OF MONEY SIMPLY
BECAUSE YOU BELIEVE THE PRODUCT WILL WORK.
WHO KNOWS? MAYBE AFTER SPENDING $3,000 IT WILL

WORK, BUT THAT IS SOMETHING THAT WE DON'T WANT
TO DO.
REMEMBER THAT ME AND MY TEAM BASE
OUR TESTING PHASE ON CTR, CVR, AND CPA,
JUST BECAUSE THEY ARE THE ONLY METRICS
THAT WE CAN CONTROL.
M
YOU CAN ALSO BASE IT ON CPM, BUT I DON'T
REALLY CARE BECAUSE IT'S A VOLATILE METRIC
THAT DOESN'T REALLY MEAN MUCH.
MOST OF THE TIME, THE CPM IS DETERMINED BY THE
on
BID WE ARE USING COMBINED WITH THE QUALITY OF
OUR VIDEO ( THE CTR).
eif
SO. GOOD CTR ON THE LOWEST COST -> RANDOM
ayy
BID, RANDOM CPM
PEOPLE ARE ALWAYS AFRAID WHEN THEY SEE A

HIGH CPM ON TIKTOK...BUT IN 80% OF CASES, THIS IS
A GOOD SIGN THAT WE ARE GETTING HIGH QUALITY
TRAFFIC.
HAVING A HIGH CPM ON A $50-$60 PRODUCT IS A

GOOD THING IN MY OPINION.
IN CASE WE HAVE IT HIGH ON A $15–20 PRODUCT,

MAYBE I'LL SUGGEST WORKING ON IT AND THEN
DOING SOMETHING TO IMPROVE.
ON LOW CPM, MOST OF THE TIME YOU RISK HAVING

THE WORST QUALITY AUDIENCE, WITH THE
CONSEQUENCE THAT THEY DON'T CONVERT.
SO HOW TO IMPROVE CPM?
IMPROVE CREATIVE, CHANGE AD ACCOUNT,

CHANGE PIXEL AND THE SHORT LINK OF YOUR
PRODUCT PAGE.
MONEIFAY.COM/PRODUCT/SHORTLINK
WHEN TO KILL & GENERAL FAQs
When do i KILL the adset / campaign that is not
performing after surfing?
M
Usually right away. If something doesn't function in the
morning, it won't work the rest of the day. Take
control and kill before reaching through your BE CPA,
on
I had Roas 4, but after Surfing the Roas dropped,
eif
what do I do?
ayy
Usually right away. If something doesn't function in the
morning, it won't work the rest of the day. Prior to
going through your BE CPA, try to perform.
What portion of my budget should I cut for

reverse scaling?
Example: The campaign spent $80, the surfed budget

is $1090, we go back to $160-180 leaving just $80-
100 of space from what the adset spent.
This will serve to ensure LESS spending power to the

Adset, but still a necessary ROOM to understand in
the next few hours if it makes sense to knock the
ADSET again if you should find yourself in a winning
BID/Asta.
FAKE THINGS
I WILL LIST YOU FIRST SOME OF MY REFERENCES AND

VIEWS THAT I LEARNED ABOUT TIKTOK AFTER SPENDING
THOUSANDS OF DOLLARS IN THE LAST FEW MONTHS.
M
1) DO NOT MIX TOO MANY THINGS, YOU RISK RUINING THE
MARGIN. USE INSTEAD SOMETHING THAT WORKS FOR THE
on
AD ACCOUNT.
eif
2) THE LEARNING PHASE ON TIKTOK IS THE ONE THAT WILL
ayy
KEEP US WITH THE MOST MARGIN/PROFIT AT THE END OF
THE DAY. (THAT'S WHY I ADVISE YOU TO KILL CAMPAIGN
AFTER 3 DAYS, AND RUN THEM AGAIN)
LEARNING PHASE = POWERFUL DELIVERY
3) HIGH SURF AND LOW SURF.

WE HAVE TO TEST THEM BOTH. THEY ARE GOLD MINE
4) BID CAPS WORK, BUT TOMORROW YOU RISK NOT

EATING ANYMORE. IS INCONSISTENT, THAT'S WHY I DON'T
WANNA TALK ABOUT IT
5) TIKTOK IS AN INTRADAY SCALE PLATFORM AND NOT A

LONG VIEW (7 DAYS WINDOW ATTRIBUTION)
6) I WOULD RATHER HAVE SEVERAL CAMPAIGNS WITH
SINGLE ADSET THAN MANY CAMPAIGNS WITH
DIFFERENT ADSETS.
BECAUSE THERE IS LESS CHANCE OF OVERLAP, AND
EACH CAMPAIGN ITSELF CAN BE OPTIMIZED
M
DIFFERENTLY ON ITS OWN IF IT CONTAINS ONE OR
MORE ADSETS.
on
7) YOU'RE UNAWARE THAT OVERLAP EVEN EXISTS. I
INTENTIONALLY RUN A FEW ADSET.
eif
ayy
8) I EAT CONSISTENTLY EVERY DAY ON TIKTOK
BECAUSE OF CONTROLLED SURFING.
9) DAYPART IS KIND OF THE BIGGEST BULLSHIT THEY

TEACH YOU. IMAGINE THAT YOU START YOUR ADS AT A
SPECIFIC HOUR BUT PEOPLE ARE ALREADY PLACED IN
AUCTIONS WELL BEFORE THEN YOU.
10) ACCELERATED DELIVERY IS YET ANOTHER

FUNCTION ON TIKTOK THAT CREATES INCONSISTENCY
AND GIVES U WORSE QUALITY TRAFFIC
11) SMALL BUDGET WORK BETTER THEN HIGH BUGET.

SO INSTEAD OF START CAMPS WITH 250-$500.
RUN INSTEAD 50-$100 CAMPS AND DUPLICATE OR
SURF THEM.
12) TIKTOK IS BECOMING LIKE FACEBOOK, IT NEEDS A

LOT OF LATEST DATA AND MORE TIME TO WORK OUT
RESULTS.
13) TURN OF A CAMPAIGN / ADSET THAT IS NOT
WORKING TODAY. BUT TURN IT ON IN THE WEEKEND
WHY? 70% OF BIG SALES COME FROM THE WEEKEND

AND EITHER IF AN ADSET WAS BAD ON THE WEEK, IT
M
MAKE SENSE TURN IT ON ON THE WEEKEND.
TRY IT OUT
on
14) RESET BACK THE BUDGET ON MIDNIGHT WILL NOT
eif
BRAKE YOUR PERFORMANCE.
ayy
I'VE MADE THE DECISION TO FORGOT DISCUSSING BID
CAPS, ACC. DELIVERY, COSTCAP OR ANY OTHER FORM
OF INCONSISTENTLY EFFECTIVE STRATEGY. (AND I
PERSONALLY DON'T USE THEM ANYMORE.
I HAVE DESCRIBED TO YOU EVERY STEP I TAKE TO

CONSISTENTLY DO 30K TO 100K DAYS ONLY THROW
TIKTOK ADS. (I TEST 50 CREATIVES PER WEEK).
I LOVE THIS METHOD BECAUSE I CAN HAVE 100% FULL
CONTROL ON MY MARGIN, JUST BECAUSE I ANALYZE
EVERY 45 MINUTE.
I SCALED UP TO 70K DAYS ON TIKTOK USING BID CAPS,

AND HORIZONTAL SCALING (DOUBLING GOOD
CAMPAIGN / ADSET AN HOUR), BUT THE RESULTS WERE
NOT VERY GOOD ON THE LAST PERIOD.
I DON'T TALK JUST FOR SEEM THAT I'M GIVVING YOU

MORE, LIKE OTHER GURUS DOES. I GIVE YOU WHAT
MAKE U EAT EVERY DAY
GIVING YOU WHAT WORKS EVERY DAY IN MY
STORES/BRANDS AND CUSTOMERS, I HAVE BEEN AS
DEVOTED AS I COULD BE.
DESPITE ALL THE MESSAGES I RECEIVE EVERY DAY, IF

YOU HAVE ANY QUESTIONS, WORRIES, OR
CONCERNS, WRITE TO ME ON INSTAGRAM AND I'LL
DO MY BEST TO RESPOND.
OH, I ALMOST FORGOT THE MOST IMPORTANT THING

FOR YOUR SCALE AND GROWTH UP.
IF YOU PRAY, TRUST IN GOD, RESPECT FAMILY. AND

PARENTS, TAKE CARE THOSE YOU LOVE, HELP WORLD
AND PEOPLE THAT NEED HELP, WORK TO GET BETTER
VERSION OF YOUR SELF, TRAIN HARD ON GYM, REMAIN
LOYAL, I GUARANTEE THAT YOUR ROAS WILL RISE BY
100%.
LOVE Y, PEACE OUT

(THANK U FOR SUPPORT)
Moneifayy
All Rights Reserved - Copyright 2023 - PDF realized and owned by @moneifay

Moneifay Tiktok

Uploaded by

Document Information

Original Title

Copyright

Available Formats

Share this document

Share or Embed Document

Sharing Options

Did you find this document useful?

Is this content inappropriate?

Copyright:

Available Formats

Moneifay Tiktok

Uploaded by

Copyright:

Available Formats

TikTok SCALING GUIDE

The REAL FORMULA for burning

+ BONUS: TESTING PHASE

IF YOU LEAK, YOU ARE

I DON'T LIKE TO BE RUDE, BUT IF

YOU BOUGHT IT FOR CHEAP PRICE,

I'm moneifay, a young guy in the

I scaled over 368k days in Q4 (pure

Those who have been following me on

ONCE YOU FINISH TO

THREE TIMES IN A ROW, I

HAVE YOU FOUND A PRODUCT, AND YOU ARE

FIRST OF ALL, MAKE SURE U DOWNLOAD AS

DOWNLOAD AGAIN ALL VIDEOS NOW CLEAN, AND

YOU THINK SOMEONE IS BETRAYING HIS GIRLFRIEND.

NOW....U NEED TO TREAT TIKTOK SAME AS THIS

SHOW THAT U ARE "OG" AND YOU ARE NOT

THE TESTING STAGE IS MORE CRUCIAL THAN THE

I REPEAT IT: FINDING THE HEADSHOT-CAPABLE

GOAL: BEFORE CLIMBING, WE MUST DEDICATE

IMAGINE UNDERSTANDING ALL OF YOUR

FOR EACH AD ACCOUNT I APPROACH, I'VE LISTED

YOU TEST THE PRODUCT, AND IF IS A WINNER

THEN NOW, YOU CAN JUMP ON THE SCALE TEST

SO WHAT'S THE GOAL OF PHASE 4?

HERE ARE SOME OF SCALING SETUP THAT YOU

SURFING (MY FAVOURITE)

AS A RESULT, PHASE 4 - PRE SCALE WILL

DON'T WORRY; EVEN THOUGH IT APPEARS

SIMPLE. U JUST DOUBLE DOWN ON WHAT IS

ONCE YOU GET CONSISTENCY WITH YOUR

DON’T BE EMOTIONALLY ATTACHED TO

WE WILL ADAPT THE TESTING STRATEGY

WHY THIS SETUP?

I LIKE TO HAVE FULL CONTROL AND PREVENTING

KILL BAD ADSET? HOW MANY DAY RUN?

IF SOMETHING, AFTER SPENT 10$, DIDN'T GIVE U

WHY 50$ BUDGET ON 10 VIDEO?

KILL BAD ADSET? HOW MANY DAY RUN?

KILL ENTIRE CAMPAIGN IF HAS SHIT CTR (0.70%

1X ABO WITH 1 SINGLE ADSET AT $75

1 ADSET WITH ALL THE VIDEOS INSIDE AND THE

IMAGINE HAVING ABO WITH 10 ADSET ACO AND

LET'S START FROM THIS SCENARIO:

CREATIVE TESTING - PHASE 2

WE FOUND OUR BEST PERFORMING CREATIVE (THE RED ONE'S)

COPY TESTING - PHASE 3

AD SET 1 VID 1 COPY A

ABO - VID 1 AD SET 2 VID 1 COPY B ABO SETUP

Keep ACO ON either if

AD SET 3 VID 5 COPY C

IN THIS WAY, I AM GOING IN SEARCH OF THE

LEARNING & OPTIMIZATION - PHASE 3

Keep ACO ON either if

SCALE TEST - PHASE 4

WE FOUND WHAT IS PERFORMING WELL FOR US AND WE CAN START APPROACHING

WOULD YOU NOT WANT TO REPLICATE THAT

AND I ASSUME YOU'RE CONCERNED ABOUT

DON'T WORRY, I GOT YOU. U WILL GET UR

REMIND: IS NOT SURFING THAT EVERYONE

HIGH SURFS CAMP

- 1X CAMPAIGN WITH SINGLE ADSET AT 30-50$ AND

LOW SURFS CAMP