Good Morning 🌞

CONTENT PLAN FEBRUARY

Moodboard 💭
Instagram Feed
Color Palette
Typography
Content Direction🎯
Partha Cup - Sponsors

Post #1 - #5
Format: IG Feed
Content direction*: Thank you note to sponsors

2-3 slides per content

Slide 1 > Thank you note
Slide 2 > Photo of the items being used/
consumed (bisa dalam bentuk collage kalo stock
fotonya banyak, reference di kanan bawah)
Slide 3 > Close up photo of the product 5 content
in total for each sponsor
5 content in total for each sponsor: Bif Rais, Oronamin
C, Pocari Sweat, Pertamina (tentative)

*) Include frame sponsors logo on every slides

Post schedule: 8-13 Feb 2024

Festive - CNY

Post #6
Format: IG Feed/Reels
Content direction: Photo combined
with Illustration/ Illustration only — Year of the
Dragons

Visual reference:
One - Ilustrasi maskot bola naik naga
Two
Three
Four

Post schedule: 10 Feb 2024

Open Session with Cicilia Ballet

Post #7
Format: Reels
Content direction: Photo/video compilation* of our
open practice session with Cicilia Ballet

Use 1 or 2 ballet footage from Cicilia Ballet as the opener

(if possible)
Include both GM’s & Cicilia Ballet’s logo as watermark &
opening and/or closing

Thumbnail & opening reference

Music reference:
One + any upbeat music
Two

Post schedule: 14 Feb 2024

 AHW Team Intro

Post #8
Format: IG Feed/Reels
Content direction:
Cover > Team photo as the cover + illustration &
GM’s logo as watermark
Slide 2-onwards: Collage/photo compilation
highlighting each player, our squad for AHW (4
pro iles per slide)
Last slide: “See you all at AHW!”

Visual reference:
One (scene 0:01-0:06)

Post schedule: 18 Feb 2024

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 AHW Practice Sesh Compilation

Post #9
Format: Reels
Content direction: Compilation of photos & videos of
our irst & second practice sessions for AHW
combined with illustrations + typography motion

Reference:
Opening scene (split screen - scene Times Square,
video plays on the irst screen, if any, & photos
transitioned fast on the second screen)
Typography motion #1
Transitions #1 (scene B&W to color)
Music & video transition #2 (scene 0:04-0:06)
Transition #3
Illustration #1 (scene 0:53-0:56), if possible

Post schedule: 22 Feb 2024

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Jersey Recap

Post #10
Format: IG Feed/Reels
Content direction:
Cover > Photo compilation of players wearing GM’s
jersey (9 jerseys in total, incl. Bootcamp)
Slide 2-onwards: Collage/photo compilation
highlighting each jersey
Last slide: CTA “which one of these jersey do you
like the most?”

Post schedule: 24 Feb 2024