Nicholas Con,

Presenta,on Context Plan

Slide 1: Name/Topic page

Slide 2: The home page represents the diversity of what the current state of the MLB and
baseball community around the world and how it can grow while also showing the greatness it
provides. A front and center cover of the biggest stars in the game including Shohei Ohtani,
Mike Trout, and a few others. Regula,ng the passion the WBC (World baseball Classic) has
during its tenure. This group of aspiring individuals expands to the outside pictures of young
stars of tomorrow such as Vladimir Guerrero Jr. Who of which was recently announced as the
cover star athlete of MLB The Show 24 video game coming out in March of this year. Below that
moves to the plan going forward of future Hall of Fame inductee Albert Pujols joining the MLB
broadcast booth to announce games with the year aUer re,rement. Next is some of the greats
from different teams, Joe Mauer, Adrian Beltre, and Todd Helton. These players are now
inducted into the Hall of Fame this year aUer two of them were their respected first ,me on the
ballot. Showing the true compe,,on of the game today and the past. Lastly is a link to the MLB
shop where fans can click on to browse and purchase their favorite teams’ clothes, jerseys, hats,
and other apparel.

Slide 3: The Teams sec,on where there is an included image of all 30 Major league teams and
where they’re located across the country. Involving lots of traveling and how far the distances
can be when heading to a different loca,on. A video link is provided to a TikTok created by an
MLB pitcher Trevor May about his day in the life as a professional baseball player. The last image
is showing the beau,ful scenery players and staff are able to experience along the way of travel.

Slide 4: The interna,onal sec,on starts with the idea of world expansion. Reasons and examples
of what the rest of the world has to offer outside of the United States in growing the MLB. A
chart provided of the average a]endance of games played in Korea. Also in Asia, the have their
own professional league called the Asia Professional baseball Championship. Having this as a
joint project will help more compensa,on for both leagues as the popula,ons are shared in
viewership.

Slide 5: The Broadcas,ng sec,on is where the MLB is expanding their opportuni,es in segments
becoming more meaningful. Back in 2009, president at the ,me Barack Obama was in the
commentary booth during the All-Star game. It started to be a trend in today’s game as celebrity
guest visit each ESPN game weekend for an inning or two.

Slide 6: The compe,tors sec,on gives examples pf some of the great talent the MLB provides in
today’s game. Having many of the best players you can find around the world who all compete
to win a World Series Championship. Many stars make the Postseason each year, some of them
winning or making the World Series more than once.
Slide 7: The MLB Shop provides an opportunity for fans to feel like a part of their team by
repping their gear. Sales are heavy on merchandise income to grow for more opportuni,es in
the future.

Slide 8: the Fanbases sec,on gives sta,s,cal evidence of what the a]endance record for the
average game throughout the season. Giving some examples of two of the most historical
teams, the New York Yankees, and the Chicago Cubs.

References:

Castrovince , A (2022, OCTOBER 3) “Numerous indicators show youth MLB fandom is on the
rise”

h]ps://www.mlb.com/news/number-of-young-mlb-fans-rising

Ceaser, D (2023, June 5) “Ex-Cardinals star Albert Pujols hired to assist MLB commissioner, be
MLB Network analyst”

h]ps://www.stltoday.com/sports/professional/mlb/cardinals/ex-cardinals-star-albert-
pujols-hired-to-assist-mlb-commissioner-be-mlb-network-analyst/ar,cle_1247087e-0355-11ee-
8183-1f6977218fe7.html

Clair, M (2023, March 7) “The best player on every World Baseball Classic team”

h]ps://www.mlb.com/news/best-player-on-each-2023-world-baseball-classic-team

Dewhurst, M (n/d) “Best Baseball Ci,es to Visit”

h]ps://www.travelchannel.com/interests/sports/ar,cles/best-baseball-ci,es-to-visit

May, T (2023, January 12) “Inside Travel Day in the MLB”

h]ps://www.,ktok.com/@iamtrevormay/video/7323289722254691630

MLB Logo :
h]ps://www.mlb.com/

MLB Shop Logo:

h]ps://www.mlbshop.com/

MLB A]endance:
h]ps://www.espn.com/mlb/a]endance
 MLB Postseason
h]ps://www.mlb.com/news/top-players-in-2023-mlb-playoffs

PlaySta,onBlog (2024, January 30) “MLB The Show 24 cover will feature Vladimir Guerrero Jr
March 19”
h]ps://blog.playsta,on.com/2024/01/30/mlb-the-show-24-cover-will-feature-vladimir-
guerrero-jr-march-19/