Lesson 7:

Purposeful Writing for

Professions
PROFESSIONAL CORRESPONDENCE
• It is defined as the exchange of information in a
written format for the business activities.

• It can be a message coming from one company sent

to another company, inter-office communication, or
message between the clients and organization.
Characteristics of a Business Letter
1. Simplicity
2. Conversational Style
3. Clarity of goal
4. Public Relation
5. The “YOU” Attitude
6. Courteous
7. Sincere
8. Coherence
9. Conciseness
SIMPLICITY
• The letter should be written using a very simple
language. It should be devoid of highfaluting words so
that it will be easy for the readers to understand.

CONVERSATIONAL STYLE
• Writing a business letter uses a face-to-face
conversational style. It is written as if the sender
directly talks to the receiver.
CLARITY OF GOAL
• The writer has, to begin with, be very clear of his goal
in writing. The contents of the letter would be highly
dependent on the purpose of the writer.

PUBLIC RELATION
• In writing the business letter, the goodwill and image
of the organization should be reflected in the letter.
The letter carries with it the entire organization.
THE “YOU” ATTITUDE
• The “you” attitude simply means putting the reader’s
point of view in mind in writing the letter. It has to show
that the central focus of the letter is the reader’s interest.

COURTEOUS
• It is not all the time that a letter contain positive
message. In delivering negative messages, the writer
should possess courtesy and politeness.
SINCERE
• The has to feel the sincerity of the writer in the letter. This
is done by using words which show genuine concern for
the readers.

COHERENCE
• In the letter, there are different ideas presented. The
writer has to link together all the ideas in such a way
that the entire paper is coherent.
CONCISENESS
• Brevity is the key in letter writing. But all the needed
information by the reader should be presented.
Conciseness should not sacrifice the completeness of
letter.
Parts of a Business Letter
1. Heading
2. Date line
3. Inside address
4. Salutation
5. Body
6. Closing or Complimentary Closing
7. Signature Line
8. Notations
Format of a Letter
1. Full Block Style
2. Semi-Block Style
3. Modifies Block Style
4. Indented Form or Traditional Form
5. Hanging Style
6. Memorandum Style
 FULL
BLOCK
STYLE
SEMI-
BLOCK
STYLE
MODIFIED
BLOCK
STYLE
 INDENTED
FORM or
TRADITIONAL
FORM
HANGING
STYLE
MEMORANDUM
STYLE
KINDS OF BUSINESS CORRESPONDENCE
1. Sales Letter
2. Letter of Inquiry
3. Letter Making a Reservation
4. Order Letter
5. Letter of Resignation
6. Letter of Reference/Recommendation
KINDS OF BUSINESS CORRESPONDENCE
7. Letter of Acceptance
8. Letter of Refusal
9. Letter of Collection
10. Letter of Complaint
11. Letter of Adjustment
12. Memorandum
LETTER OF REFERENCE/ RECOMMENDATION
• This letter is written by a person who
provides a character reference to a
person usually a job applicant. The
writer should have known the person
for quite a while for him to be qualified
to give recommendation
RESUME
• It serves as your marketing tool in order
to land a good job. It outlines your
education, qualifications and
achievements. The employer will base
the decision whether or not you will be
accepted in the company.
RESUME
Curriculum Vitae (CV)
• A curriculum vitae works in
much the same way as a
resume, providing information
about an individual's
educational and work history.
• Often called a CV for short,
it's much more comprehensive
than the typical resume and
can be much longer.
• A chronological resume is a resume
format that lists your work history in
order of when you held each position,
with your most recent job listed at the
top of the section (i.e. reverse-
chronological order).
• It presents qualifications in a logical
way and accommodates people with
all levels of experience.
• A functional resume is a resume format that
focuses on your professional skills rather than
each job you held and when you held it.
• The difference between a functional resume
and a standard chronological resume is that
a functional resume groups your experience
under skill categories instead of job titles.
Under each skill category, bullet points are
used to highlight examples of your skills, and
those examples can come from both work
and life experiences.
• Combination resumes are designed for
highly-trained job seekers with work
experience.
• Similar to the functional resume format,
a combination resume focuses on an
applicant’s skills. If you’re applying to
a job that requires technical skills and
expertise, a combination format
effectively showcases them.
How to pick
the best format
for you?
APPLICATION FOR EMPLOYENT

• It is used together with the resume. It is

used to convey your intention to apply
for the vacant position in the
company.
APPLICATION FOR EMPLOYENT
1. State when and where you learned about the
vacant position
2. Indicate your intention to apply for the vacant job
3. Indicate the knowledge, qualifications, ad skills
relevant for the job
4. State the time availability for possible call back.
LETTER OF RESIGNATION
Normally, this letter is composed of:
1. Your objective;
2. Your appreciation being part of the
company; and
3. An appropriate closing strategy and
your intention to still work with the
company in the future.
END OF DISCUSSION