Qi-Meng, Final Paper

i
INFLUENCING FACTORS IN INNOVATIVE APPROACHES OF ELDERLY
CARE IN THE REAL ESTATE INDUSTRY
A Dissertation Presented
to the Faculty of the Graduate School of Business
University of Perpetual Help System Dalta
Las Pińas City
In Partial Fulfillment of the

Requirement for the Degree of
DOCTOR OF BUSINESS ADMINISTRATION
QI MENG
July 2023
APPROVAL SHEET ii
This dissertation entitled, “INFLUENCING FACTORS IN INNOVATIVE

APPROACHES OF ELDERLY CARE IN THE REAL ESTATE INDUSTRY"
prepared and submitted by QI MENG in partial fulfillment of the requirements for the
degree of DOCTOR OF BUSINESS ADMINISTRATION, has been examined and
recommended for acceptance and approval for Final Oral Examination.
DR. RUBI ANA SALUDARIO, PD-SML

Adviser
ORAL EXAMINATION COMMITTEE

Approved by the Committee on Oral Examination with a grade of __________.
DR. MARIA FE DE CASTRO DR. JESSIE SERGOTE

Member Member
DR. RUBI ANA SALUDARIO DR. RENE BOY BACAY

Member Member
DR. ERICSON MATIAS

Chair
Accepted and approved in partial fulfillment of the requirements for the

degree of Doctor of Business Administration.
EDUARDO C. ZIALCITA, Ph. D.

Dean, Graduate School
ACKNOWLEDGEMENT
First and foremost, praises and thanks to the Lord God Almighty for His iii
shower of blessings throughout her master’s study. She could not have done this
without the Grace of God.
Secondly, the researcher would like to express her deep and sincere
gratitude and heartfelt appreciation to the people who helped, guided and supported
her in the completion of study.
To DR. ANTHONY JOSE M. TAMAYO, President, University of Perpetual
Help System Dalta, for the motivation to pursue the study.
To DR. EDUARDO C. ZIALCITA, Dean, Graduate School, in providing
guidance to the researcher in conducting the study.
To DR. ERICSON Z. MATIAS, DR. JESSIE SERGOTE, DR. RENE BOY
BACAY and DR. MARIA FE DE CASTRO, members of the panel for their
invaluable support, encouragement, challenging questions and insightful comments
to achieve the goals and objective of this study.
To DR. RONALDO A. POBLETE, his thesis adviser for giving his the
opportunity to do the study and providing unwavering guidance and advice
throughout this thesis.
To all RESPONDENTS of the study and the management of the subject fast-
food companies for their willingness to make time to participate in the survey.
To the EXPERTS, who contributed and participated in the study, without their iv
passionate inputs and participation, the test validation could not have been
conducted successfully.
Last, but not the least, he is extremely grateful for her parents for their love,
prayers, caring and sacrifices for educating and preparing her for her future. To her
husband and daughter for their love, understanding and unending support to
complete this study.
LJ
ABSTRACT
v
TABLE OF CONTENTS
Page vi
TITLE PAGE i
APPROVAL SHEET ii
ACKNOWLEDGEMENT iii
ABSTRACT v
TABLE OF CONTENTS vi
LIST OF TABLES x
LIST OF FIGURES xii
LIST OF APPENDICES xiii
CHAPTER PAGE
1 THE PROBLEM AND ITS BACKGROUND
Introduction 1
Background of the study 3
Theoretical Framework 5
Conceptual Framework 11
Statement of the Problem 12
Hypothesis 13
Significance of the Study 13
Scope and Limitations of the Study 15
Definition of Terms 15
2 REVIEW OF RELATED LITERATURE AND STUDIES

Innovative Approaches of Elderly Care 19 vii
Architectural Innovation 22
Radical Innovation 25
Incremental Innovation 27
Disruptive Innovation 28
Artificial Intelligence 30
Virtual Reality 34
Augmented Reality 36
Internet of Things 38
Synthesis 39
3 METHODOLOGY
Research Design 41
Population and Sampling 41
Respondents of the Study 42
Research Instrument 43
Likert Scale 45
Validation & Reliability of the Instrument 47
Data Gathering Procedure 48
Statistical Treatment of Data 48

4 PRESENTATION, ANALYSIS AND INTERPRETATION OF DATA viii
Demographic Profile 50
Level of Innovative Approaches of Elderly Care 51
Extent of Real State Industry 61
Do Innovative Approaches of Elderly Care Have a Significant
Influence to the Real State Industry 71
5 SUMMARY OF FINDINGS, CONCLUSIONS AND RECOMMENDATIONS
Summary of Findings 79
Conclusions 87
Recommendations 90
REFERENCES 91
LISTS OF TABLES
Table no. Title Pages
Table 1 Frequency & Percentage of Respondents According to
Forms of Business 50
Table 2 Frequency & Percentage of Respondents According to

Years of Operation 51 ix
Table 3 Level of Innovative Approaches of Elderly Care in terms of
Architectural Innovation 51
Radical Innovation 53
Incremental Innovation 55
Disruptive Innovation 57
Table 7 Summary of Innovative Approaches of Elderly Care 59
Table 8 Extent of Real Estate Industry in terms of
Artificial Intelligence 61
Virtual Reality 63
Table 12 Summary of Extent of Real Estate Industry 69

Table 13 Correlation Analysis on Innovative Approaches of x
Elderly Care and Artificial Intelligence 71
Table 14 Correlation Analysis on Innovative Approaches of
Elderly Care and Virtual Reality 73
Elderly Care and Augmented Reality 75
Elderly Care and Internet of Things 76
LISTS OF FIGURES
Figures No. Title Pages
Figure 1 Theoretical Framework 6
Figure 2 Conceptual Framework 11

xi
Chapter 1 1
THE PROBLEM AND ITS BACKGROUND

Introduction
With societies throughout the world having to confront the challenges
imposed on by an aging population, the real estate sector is undergoing a significant
shift. A significant area of attention for the real estate industry is innovation in aged
care techniques due to the rise in the number of older people needing care and
support. The purpose of this introduction is to examine the different influencing
elements that form innovative methods in senior care within the real estate market,
emphasizing the necessity for adaptable solutions to satisfy the particular demands
and preferences of the aging population.
The demographic shift towards an aging population is one of the key
influencing factors in the creative approaches to aged care in the real estate
business. The number of old people in the population is growing quickly as life
expectancy increases and birth rates fall. Due to this demographic change, the
housing and care industries must come up with creative solutions to meet the
specific demands and preferences of elderly people. In recent years, there has been
a significant change in the expectations and preferences of the senior population
with regard to care and living conditions. Options that promote independence,
autonomy, and a sense of community while still providing comprehensive healthcare
and support services are becoming more and more popular with older people. The
real estate sector's innovative approaches to aged care must adjust to these shifting 2
demands by offering a variety of housing options, specific amenities, and
specialized care services.
Technology development is a key factor in the development of innovative
strategies for elderly care in the real estate sector. Technology offers a wide range
of opportunities to improve care quality, increase safety, and enable older adults to
continue living at home, from wearable technology and smart homes to remote
condition monitoring and assistive robots. By incorporating these technologies into
real estate projects, it is possible to give individualized and effective care while
encouraging independent living and enhancing older individuals' overall wellbeing.
The real estate sector's innovative methods to elderly care are becoming
more and more influenced by environmental and sustainability factors. There is an
increasing need for eco-friendly and energy-efficient architecture as society
becomes more aware of how buildings affect the environment. Including green
areas, outdoor access, and eco-friendly methods into elderly care facilities may also
improve the wellbeing and quality of life for senior citizens.
So many influencing factors impact how innovation in elderly care is
approached in the real estate sector. New and flexible models of aged care are
being created as a result of demographic changes, evolving geriatric expectations
and preferences, technological breakthroughs, environmental issues, and

governmental frameworks. The real estate sector can play a critical role in ensuring 3
that older persons receive high-quality, person-centered care while also tackling the
mounting social difficulties brought on by an aging population by comprehending
and responding to these contributing elements.
Background of the Study
The world population is aging quickly, which is forcing a big paradigm change
in the real estate sector. This demographic growth presents both distinct obstacles
and possibilities for the real estate industry's development of cutting-edge strategies
for aged care. Forging successful marketing strategies that address the changing
requirements of the aged population requires an understanding of the driving forces
behind these novel approaches.
Developing successful marketing strategies that address the changing
requirements of the aged population requires an understanding of the driving forces
behind these novel approaches. This study's backdrop examines the important
elements that affect the real estate sector's adoption of novel elder care tactics,
laying the groundwork for the creation of marketing plans to advertise and
distinguish such services.
The real estate business, particularly elder care, has undergone significant
change as a result of the quick development of technology. Technology is crucial in
providing effective and individualized care solutions, from smart home automation to
telemedicine and remote monitoring systems. Real estate developers may attract 4
tech-savvy senior people and their families by highlighting the creative nature of
their elder care services and incorporating the most recent technological
developments into their marketing strategies. Elderly people's lifestyle preferences
and expectations for elder care are changing as the older population differs. Many
senior citizens are looking for socially and physically active situations that support
their wellbeing, independence, and feeling of belonging. The positioning of new
elder care solutions within the real estate sector as chances for seniors to pursue
full and satisfying lives must take into consideration these shifting preferences in
marketing initiatives.
Elder care services, as well as the real estate market, are increasingly being
influenced by sustainability and environmental concerns. The environmental effect
of older individuals' living arrangements is a growing issue for them and their
families, who want ecologically friendly design practices, energy-efficient structures,
and access to green areas.
Real estate developers may distinguish out together with their cutting-edge
elder care products by using sustainability as a core marketing theme and woo eco-
aware customers.
In this study of creating efficient marketing program initiatives that address the
demands of the senior population, it is important to understand the driving forces

behind cutting-edge elder care practices in the real estate sector. The elder care 5
landscape is influenced by changes in the population, technology improvements,
lifestyle choices, environmental issues, and regulatory frameworks. By taking into
account these factors, real estate developers can effectively position their cutting-
edge elder care services, differentiate their offerings, and develop persuasive
marketing campaigns that connect with the target market, likely leading in
mainstream success and better care outcomes for elderly people.
Theoretical Framework
This study is grounded with the innovative approaches of elderly care in the
real estate industry. According to Talin, 2023, Innovation is the practical
implementation of ideas that leads to various new sorts of new offerings, including
as goods, services, processes, and business models, with the aim of enhancing or
disrupting current applications or developing new solutions, this model of Innovation
in the Real Estate

6
Figure 1
https://morethandigital.info/en/innovation-definition-innovation-types-and-
meaning/
Architectural Innovation
Innovative methods of providing care for the elderly are developed in large
part through architectural innovation. Environments that encourage wellness, safety,
and a good quality of life must be urgently created as the older population rises. A
fundamental idea in architectural innovation for elderly care is aging-in-place design.
In order to promote independence and reduce the need for institutionalized care, it
focuses on developing living environments that enable older individuals to age
comfortably in their own homes or communities. To address mobility issues and
guarantee ease of movement within the living environment, features including

single-level layouts, larger entrances, grab bars, non-slip surfaces, and accessible 7
facilities are implemented.
The use of technology into the architectural design is a common component
of cutting-edge approaches to elder care. To improve safety, advance health
management, and enable remote care, assistive technology, smart home systems,
sensor-based monitoring, and telehealth capabilities are combined. These
technology developments help provide more effective and individualized care,
allowing older persons to age in home and maintain their wellbeing. Technology
integration into architectural design is a common component of creative methods to
caring for the elderly. To improve safety, support health management, and enable
remote care, assistive technologies, sensor-based monitoring, smart home systems,
and telehealth capabilities are all used. These technology developments help
provide care that is more effective and individualized, allowing older individuals to
age in place while still being safe and healthy.
Advanced techniques of providing care for the elderly are developed in large
part through architectural innovation. In order to build care facilities that promote the
wellbeing, autonomy, and dignity of elderly people, aging-in-place design, person-
centered design principles, integration of technology, environmental concerns,
multifunctional spaces, and safety precautions are all important. The aged care
industry can give elders with changing surroundings that improve their quality of life,
encourage independence, and meet their changing requirements by embracing 8
architectural innovation.
Radical Innovation
The introduction of innovative and disruptive ideas, concepts, or behaviors
that fundamentally alter present system is referred to as radical innovation. When it
comes to creating new strategies to address the specific requirements and
difficulties encountered by the aging population, radical innovation is essential.
Radical innovation in elder care uses cutting-edge technology to provide
game-changing solutions. This involves using telemedicine, virtual reality, robots,
and artificial intelligence into clinical procedures. For instance, telemedicine enables
remote monitoring and healthcare services, virtual reality can improve cognitive
stimulation and mental health, and robotic companions can offer social connection
and help. These innovations might transform how care is provided, increase older
people's access to healthcare, and improve their quality of life in general.
Elderly care includes the design and development of care facilities. This
involves designing facilities with an emphasis on comfort, safety, and accessibility.
As an illustration, creating age-friendly living areas, adding natural features, and
encouraging social interaction inside care facilities. By the creation of spaces that
suit their holistic requirements, these cutting-edge design ideas help improve the
physical and emotional health of older people. The necessity of ongoing study and
learning is highlighted in the field of elder care. This includes funding research and 9
development projects to investigate cutting-edge technology, industry standards,
and models of evidence-based care. Care providers may adjust and develop their
methods to suit the changing requirements of older individuals and provide the
highest levels of care by being at the cutting edge of knowledge and innovation.
Incremental Innovation
The concept of incremental innovation emphasizes the ongoing development
and enhancement of current goods, services, or procedures. Incremental innovation
is crucial in the senior care setting for improving care quality, maximizing operational
effectiveness, and meeting the changing requirements of older persons. Elderly
care places a strong emphasis on enhancing the efficacy and efficiency of care
delivery procedures. This includes simplifying office procedures, improving care
coordination, and lightening the load on caregivers. Automated appointment
scheduling, remote monitoring, and the use of digital health data can all assist to
streamline processes, cut down on mistakes, and enhance care coordination in
general.
To enhance healthcare delivery, incremental innovation incorporates
telemedicine and health monitoring technologies. These can include applications for
remote health management, wearable gadgets for remote vital sign monitoring, and
virtual consultations with medical specialists. These innovations permit fast medical
action, enable early diagnosis of health problems, and increase older individuals' 10
access to healthcare services. (Nigura, 2020)
Disruptive Innovation
In the telehealth and remote monitoring technology and providing care
remotely is a critical part of disruptive innovation in the elderly care sector. This
contributes to the overall citizens to access healthcare services from the comfort of
their homes and obtain quick medical consultations, vital sign monitoring, and
treatment. Reducing the need for in-person visits and enhancing access to
treatment for elderly people in remote or underserved locations are two goals of
disruptive telehealth platforms and wearable technology. The geriatric care involves
the use of virtual reality (VR) and cognitive stimulation technology to boost cognitive
function and increase mental well-being. Applications for virtual reality (VR) can offer
immersive experiences that jog memory, calm anxiety, and lift mood. Interactive
technology is used by cognitive stimulation programs to involve older persons in
mental and brain training activities. These innovative methods boost social inhas the
possibility of transforming aged care by enhancing independence, better results, and
meeting the changing requirements of elderly people. The elderly care industry can
lead transformational changes in care practices by embracing remote monitoring
and telehealth, artificial intelligence and robotics, smart homes and IoT solutions,
virtual reality and cognitive stimulation, co-living and intergenerational communities,

data analytics, and predictive modeling. Interaction, advance social involvement, 11
and increase quality of life in general.
Conceptual Framework
INPUT PROCESS OUTPUT
Profile of the
Respondents
Level of innovative
approaches of
elderly care in
Survey
terms of
Questionnaire
Architectural
innovation; Data Gathering
Radical Innovation;
Incremental Statistical
Treatment of Marketing Plan
innovation; and
Data on the elderly
Disruptive
care in the real
innovation
Presentation, estate industry
Extent of real Analysis and
estate industry in Interpretation of
terms of: Artificial Data
intelligence; Virtual
Reality;
Augmented reality;
and Internet of
things
FEEDBACK
Figure 2, presents the conceptual framework of the study. Based on the framework 12
above, the Input contains the demographic profile of the respondents and the level
of innovative approaches of elderly care and the extent of real estate industry. In the
Process, which contains the construction of the survey questionnaire, gathering of
data, and analyzing statistical treatment to be used. Lastly is the Output, which
contains the output of this study which is a marketing program that can be used by
business owners in sustaining their business in a technology driven industry.
Statement of the Problem
The study if aimed to determine the influencing factor in innovative
approaches of elderly care in the real estate industry and focused on the marketing
program that this industry needs for provide better care.
Specifically, the following questions were addresses in this study:
1. What is the demographic profile of the respondents in terms of:
1.1 Forms of Business;
1.2 Years of Operations;
2. What is the level of innovative approaches of elderly care in terms of:
2.1 Architectural innovation;
2.2 Radical Innovation;
2.3 Incremental innovation; and
2.4. Disruptive innovation?
3. What is the extent of real estate industry in terms of:

3.1 Artificial intelligence; 13
3.2 Virtual Reality;
3.3 Augmented reality; and
3.4. Internet of things?
4. Do innovative approaches of elderly care have a significant influence on real
estate industry?
5. Based on the findings, what proposed marketing program can be derived from the
study?
Hypothesis
Null Hypothesis: There is no significant influence of the innovative approaches of
elderly people on the real estate industry.
Alternative Hypothesis: There is significant influence of the innovative approaches
of elderly people on the real estate industry.
Significance of the Study
The researcher. In particular believed that this research study would be beneficial
and relevant not only with the industry, business owners but with its clients as well.
Elderly Care Industry. It's vital to remember that these benefits could change
depending on a person's unique situation, the level of care given, and the particular
services supplied by the aged care business. Recent studies can offer more detailed 14
insights into the particular advantages and effects of the sector.
Elderly Care Business Owners. Owners of real estate companies that venture into
the aged care industry might take advantage of synergies and cross-marketing
possibilities. For instance, they can create integrated senior living communities that
pair housing with care services to produce a thorough and alluring selection. The
real estate and care industries may effectively cross-promote and refer business
thanks to this combination.
Clients/ Elderly. The development of healthcare procedures and treatments is
frequently the focus of research on novel approaches to elder care. This may result
in the creation of novel medicines, treatments, and preventative measures that
enhance the health of older persons. The management of chronic disorders, the
prevention of diseases, and the promotion of healthy aging may all be improved by
the use of evidence-based research by healthcare practitioners.
Future Researchers. This research study could be relevant and reliable source of
research materials for it might use to lead in conducting a study in the future.
Scope and Delimitations of the Study

In China, the current retirement age is 60 years old, but for most female 15
employees, the retirement age is 55 years old. Nevertheless, there are exceptions
and changes to these general retirement ages.
The research study is focused on the clients in the elderly care industry in
Anhui China. The respondents of the study is 200, age 55-90 years old, male and
female which are the elderly who have retired and will be retiring.
The study will be using purposive sampling known as judgemental or
selective sampling, is a non-probability sampling approach used in research. In
purposive sampling, researchers purposefully pick certain individuals or instances
that contain certain features or attributes that are important to the study aims.
Rather than depending on random selection, purposive sampling involves deliberate
and intentional selection based on the researcher's knowledge, skills, and judgment.
Definition of Terms
The following terms were defined as they were used in the study. Enable to
facilitate the reader’s understanding and accurate interpretation of the content.
Architectural Innovation. This refers to the development and application of original
and ground-breaking theories, concepts, designs, and methods in the area of
architecture. It entails the introduction of creative and revolutionary solutions that
break from established design principles and question current standards.

Artificial intelligence. It refers to the simulation of human intelligence in machines, 16
enabling them to accomplish activities that traditionally require human intelligence,
such as visual perception, voice recognition, decision-making, problem-solving, and
learning. AI attempts to construct intelligent systems that can observe, comprehend,
reason, and respond in ways that mirror or exceed human capabilities.
Augmented Reality. This refers to the technology that overlays digital information,
such as photos, movies, or 3D objects, over the real-world environment in real-time.
It merges the actual and virtual worlds, increasing the user's perception and
engagement with their environment. AR often requires the usage of devices such as
smartphones, tablets, or dedicated AR headsets. These gadgets employ sensors,
cameras, and displays to capture the real-world environment and overlay digital
material upon it.
Disruptive Innovation. This refers to the introduction of a new product, service, or
business strategy that fundamentally disrupts current markets and displaces
established incumbents. It often entails the construction of a solution that is simpler,
more economical, or more convenient, hence appealing to a new range of clients or
fulfilling previously unmet demands.
Elderly Care. It is also known as elder care or geriatric care, refers to the support,
help, and services offered to older persons to satisfy their physical, emotional, and
social requirements. It comprises a range of services and treatments meant to 17
enhance the health, well-being, and quality of life of older persons.
Incremental Innovation. This refers to a continuous and iterative improvement
process that builds upon current goods, services, or processes. It entails making
modest, incremental modifications and upgrades to existing services in order to
maximize performance, functionality, or efficiency. Incremental innovation often
focuses on improving and fine-tuning existing features rather than proposing drastic
or disruptive improvements.
Innovative Approaches. This relate to innovative and creative ways, tactics, or
practices that are different from typical or conventional approaches. These
techniques are defined by their capacity to bring about creative solutions, enhance
efficiency, handle difficulties, and generate value in numerous fields. Innovation
means offering something new or different that generates positive change or
provides value.
Internet of Things. This refers to a network of networked physical items, including
as cars, appliances, and other machinery, that are equipped with sensors, computer
software, and network connectivity. In layman's words, it is the idea of linking
common things to the internet, enabling intelligent, automatic communication and
interaction between them and with humans.

Radical Innovation. It refers to the introduction of wholly new and breakthrough 18
ideas, concepts, products, or procedures that profoundly disrupt current systems,
practices, or industries. It includes a major break from standard techniques and
traditions, frequently leading to dramatic changes and new opportunities.
Virtual Reality. This refers to a technology that provides a simulated, computer-
generated world that people may interact with and experience as though they were
physically present within that environment. It immerses people in a three-
dimensional, simulated environment, generally through the use of headsets or
goggles that offer visual and aural stimulation.
Chapter 2
REVIEW OF RELATED LITERATURE AND STUDIES

This chapter focuses on the review of related literature and studies that were 19
relevant to the present study’s problems in the industry. This comprises of local and
foreign literature and studies which allowed the various perspectives of this research
paper.
Innovative Approaches of Elderly Care
With the fast graying of China’s population, ensuring and improving the
quality of life for Chinese senior people has become an essential concern. With
13.5% of its population or 191 million people aged 65 and over, China, the most
populous country in the world is confronting serious problems in terms of caring for
its old. It is estimated that by 2025, the number of persons over the age of 60 will hit
around 300 million and might approach 400 million by the end of 2035,respectively
accounting for roughly 22% and 30% of the overall population With the rise of
industrialization and urbanization, many young labor force began to relocate across
provinces to pursue work, which led to the younger generation living in separate
regions with their parents. Older parents in China are likely to be “empty nesters”,
which implies they live alone or with their spouses only with one child ( Yang ,
2022 ) Although this unique elderly care solution is in line with China’s social,
cultural, and economic conditions, it is also publicly recognized that the family size in
China has been shrinking since the official start of China’s One-Child Policy in 1980,
which means young generation carry a much heavier burden of family care than
their parents did. Past research in context of senior care issue categorize the 20
responsibilities of the family care service into two categories in terms of the subject
and object of the service, namely the old person receiving care and the younger
person providing care and subsequently define their different caring burden. From
the perspective of the aged care recipients, the family caring burden refers to the
time, money and effort spent on en they are ill, while from the perspective of the
young caregiver, this refers to the psychological experience of stress, worry, anxiety,
distress, etc., associated with providing care services .Most previous studies on
family caregiving have been conducted from the perspective of older people owing
to the fact that it is the basis and foundation of the other perspective , yet we believe
conducting research from care providers’ perspective is also an indispensable part
of the entire field of study, and discovering and satisfying the needs of elderly care
providers can likewise greatly affect the construction and quality of the elderly care
service. In mining and analyzing the huge quantity of material on the web,
academics may acquire a more comprehensive knowledge of the current state of
affairs and scientifically forecast future trends. Text mining generally rely on natural
language processing methods to arrange text for subsequent examination. Natural
language processing (NLP) is the process of helping computers comprehend natural
language, integrating linguistics and artificial intelligence, frequently employing
massive data sets for subject refining and sentiment detection.

In Qian’s work, text mining methods were applied to determine the health 21
information demands of elderly individuals by evaluating text messages posted in
forums. We feel it is extremely practical to utilize text mining approach to examine
the psychological and emotional condition of young generation while caring their
senior parents.
With these status in mind, the introduction and adaptation of innovative
approaches to elderly care in the real estate Innovation means offering something
new or different that generates positive change or provides value. Innovative
techniques may be used to different fields, such as business, technology,
healthcare, education, social services, and more. They generally include a new
viewpoint, out-of-the-box thinking, and a desire to question the existing quo.
Integrating technology into senior care can increase efficiency, safety, and quality of
care. (Shi, 2020 ) This involves the use of remote monitoring devices, wearable
sensors, smart home technology, and telemedicine to provide remote healthcare
monitoring, fall detection, medication management, and social networking. Creating
age-friendly workplaces entails developing physical locations that are accessible,
safe, and comfortable for older people. This includes elements such as non-slip
flooring, handrails, proper lighting, and clear signs to enhance mobility and decrease
the risk of falls. Recent innovations in intelligent technologies for supporting older
people can give elders friendly, mutual, and individualized interactions. As the
intelligent gadgets should consistently offer an essential contribution to the smart 22
senior care business, smart services or policies for the elders are lately given by a
big number of government programs in China. At present, the smart senior care
business in China has drawn numerous investors’ attention, but the smart elderly
care industry in China is still at the starting stage. It is determined that smart elderly
care services suit the elders’ mental desires and that needs for improving
modernization services are the most commonly highlighted opportunities (Li, 2020).
However, the commonly reported problems behind potential include intelligent
goods not being able to address the just-needed, user-consumption idea and the
capacity to pay, which is the most frequently mentioned issue. The results of this
study will assist players in the smart elderly care sector to define the possibilities
and problems faced by smart senior care services in China’s growth process and
give a theoretical framework for improved decision making. (Hong, 2020).
Architectural Innovation
China has become the country with the biggest number of senior people in
the world. According to the latest figures from the National Bureau of Statistics, the
number of senior individuals over the age of 60 in China has been growing in recent
years. In 2013, it topped 200 million, accounting for just 14.9%, and it reached 240.9
million in 2017, shattering the record by 17%. By the end of 2018, the population
aged 60 and older was 249.49 million, accounting for 17.9%. Among them, the
population aged 65 and above was 166.58 million, accounting for 11.9%. The 23
percentage of the senior population has increased since the end of 2017. With the
aging of the population, the state has The smart elderly care industry is a product
under the background of the “supply-side structural reform” and a formula for
correcting the imbalance of China’s senior care industry structure.
Smart health and elderly care refer to the integration of information
technology and products such as health care electronics, Internet of Things, cloud
computing, big data, and mobile Internet for collecting data such as human signs
and home environment; realizing family, community medical institutions, health care
services and information interconnection, and analytical processing between
professional medical institutions; and providing intelligent, personalized, and
diversified products and services to meet the increasingly urgent health needs of the
people (Yang et al., 2016). (Yang et al., 2016).
In the light of architectural innovation Architectural innovation may occur at
numerous dimensions, from individual buildings and structures to complete urban
planning and design concepts. It involves a wide variety of characteristics, including
architectural aesthetics, building processes, materials, energy efficiency, spatial
organization, and technology breakthroughs. Entails the introduction of innovative
and creative design concepts that differ from traditional architectural styles and
norms. It strives to produce visually spectacular, unusual, and memorable

architectural shapes that defy standard concepts of aesthetics. According to Meng 24
2020, China’s smart senior care system is still in its infancy, and many elements are
impacting the development of the smart old-age environment, such as the residents’
requirements and preferences and the quality level of product service providers.
Some of these variables may positively encourage the development of a smart
elderly care industry, while some may become impediments in the growth of the
smart elderly care industry. China’s government has focused more on the growth of
the smart senior care sector as the country’s population ages. Incorporates the
newest technical breakthroughs and digital technologies. This comprises the use of
modern computer-aided design (CAD) tools, Building Information Modeling (BIM),
parametric design, virtual reality (VR), and augmented reality (AR) to visualize and
improve design processes and allow effective communication. Architectural
innovation focuses on developing environments that enhance the human experience
and well-being. It entails combining user-centric design concepts, fostering
accessibility, comfort, and inclusion, and considers variables like as natural light,
acoustics, thermal comfort, and the link between indoor and outdoor areas, which
become part of the innovative approaches in terms of architectural innovation arena.
Radical Innovation
Radical innovations can lead to the creation of new care models, technology, 25
and techniques that greatly increase the quality of care offered to older individuals.
This may involve the utilization of advanced monitoring systems, tailored treatment
plans, new treatments, and remote care solutions that increase the efficacy,
efficiency, and precision of care delivery. may empower elderly people to keep their
independence and autonomy for longer durations. This may entail the use of smart
home technology, wearable gadgets, and assistive robotics that support activities of
daily life, enable improved mobility, and promote safety. By supporting
independence, older persons can keep their dignity, feeling of control, and quality of
life. The industry has a trend to be unstructured, practical, and intelligent due to the
progressive maturation of technologies like artificial intelligence and big data. For a
while, individuals who are entering talk about "intelligence and old age," while older
people have more technology and vigor. Regarding the smart hardware, the design
and usage of smart gadgets in China has evolved in China’s old-age community.
Considering the existing quo of China’s smart senior care, China is moving from an
agricultural civilization to an electronic society to attain the “modernization” seen in
the Western world (Hu, 2020 ) in elderly care might focus on preventative measures
and early intervention tactics. By combining data analytics, artificial intelligence, and
predictive modeling, healthcare professionals may identify patients at risk of
acquiring specific health disorders and intervene early to prevent or manage them.
This proactive strategy can lead to better health outcomes, less hospitalizations, and 26
increased general well-being. may increase older individuals' access to care and
services, especially in underserved or resource-constrained locations. The
development of China's smart old-age care is still in its infancy; news reporting study
on this topic is inadequate and time-sensitive. (Li, 2020) Telehealth technologies,
smartphone applications, and internet platforms can provide remote consultations,
health monitoring, and prescription administration, ensuring that older persons have
prompt access to healthcare experts and required support regardless of their
location. may concentrate on giving carers support and instruction. Digital tools,
training courses, and online resources that provide caregivers the know-how,
abilities, and support systems required to deliver high-quality care for senior citizens
may fall under this category. Radical innovations improve care results and the
wellbeing of both older individuals and their carers by empowering them. While
radical breakthroughs have the potential to significantly improve aged care, their
successful application necessitates careful consideration of ethical, privacy,
accessibility, and the unique requirements and preferences of older persons. (Titus,
2020).
Incremental Innovation
The study shows that incremental innovation in aged care entails ongoing 27
enhancements and modifications to current procedures, products, and settings. It
includes minor adjustments, adaptations, and improvements made in response to
older individuals' changing requirements and preferences. These small-scale
inventions target certain problems and gaps in aged care, enabling better results,
more effectiveness, and improved user experiences. Personalized care methods,
technology integration, environmental changes, and service improvements are
important areas of incremental innovation in aged care within the real estate sector.
In order to promote autonomy and well-being, personalized care options entail
modifying care plans and services to match the particular requirements of individual
residents. The application of wearable technology, smart home systems, and
telehealth technologies, which enhance monitoring, safety, and access to healthcare
services, is an example of technological integration ( Smith et al, 2019) Furthermore,
in order to build supportive and inclusive workplaces, environmental adaptations
include the adoption of age-friendly design elements, such as non-slip flooring,
suitable lighting, and accessible amenities. To guarantee the delivery of high-quality
treatment and client satisfaction, service innovations comprise ongoing development
in staff training, communication systems, and quality assurance procedures.
Stakeholders may constantly enhance their services, adjust to changing demands,

and give older folks the best possible living environment by adopting incremental 28
innovation.
Moreover, according to Shen , 2022 it is also, a greater understanding of the
crucial role that technical innovation plays in supporting industrial transformation,
upgrading, and altering the economic development mode is necessary for China's
present innovation-driven development plan to be successful. Chinese academics
are particularly interested in China's growth stage and unique institutional
environment since the country is still in an economic transition period and the
market operating mechanism is still in its infancy. ( Li, 2022).
Disruptive Innovation
Elderly care entails the adoption of novel and out-of-the-box strategies that
go against accepted wisdom and cause big changes in the provision of care. By
utilizing cutting-edge technology, fresh business ideas, and alternative care
philosophies, it challenges conventional approaches to the provision of healthcare
and facility design. Technology-driven solutions include robots, virtual reality,
artificial intelligence, and IoT devices to improve care delivery, track health metrics,
and encourage social interaction. Alternative care models include unconventional
methods such co-housing communities, facilities for shared care, and self-directed
care to offer more individualized and adaptable care alternatives The current
business climate is very dynamic and technology focused. As a result, businesses

can't only rely on incremental breakthroughs. Radical innovations will continue to be 29
more significant, especially given the present developments in digitalization (Kraus
et al., 2019).
According to Alberti, 2019 stress that commercialization is one of the most
critical phases and also the less studied area of disruptive innovation By including
aspects of nature, accessibility, and community integration, user-centric design
focuses on developing living spaces and settings that emphasize the preferences,
comfort, and well-being of older persons.. Disruptive innovation has the potential to
transform elder care within the real estate sector. Stakeholders may rethink care
procedures, improve resource allocation, and create life-changing experiences for
senior citizens by embracing disruptive ideas. To be successfully adopted and
scaled up, disruptive technologies in aged care must overcome obstacles including
regulatory frameworks, ethical issues, and implementation impediments. (Cubero,
2020)
For real estate developers, operators, and politicians looking to implement
disruptive innovation in aged care, the study’s findings and examples serve as
inspiration and direction. Disruptive innovations may be used by stakeholders to
promote improvement, improve care outcomes, and affect the future of aged care
within the real estate sector. Unmet or underserved customer needs are frequently
addressed through innovation. Opportunities for disruptive solutions that offer higher
value, cost, convenience, or accessibility compared to present offers may be found 30
through identifying market gaps and comprehending client pain concerns. Requires
a culture that values imagination, curiosity, and the ability to adapt. Disruptive
innovation is more likely to occur in companies that promote an innovative culture,
value employee autonomy, and encourage experimentation.
Artificial intelligence
Throughout the research to market process, data and realistic situations are
increasingly important. To translate academic findings into practical applications in
industry, it's crucial to combine various AI approaches with useful applications.
Moreover, Chinese universities, research facilities, and private businesses
are collaborating closely to perform research relevant to AI and facilitate the
knowledge transfer that results, such as by putting in place cooperation laboratories
and training programs for AI professionals. Studying the intelligence process of
learning from tiny size of samples with low energy cost is one of the main problems
for AI approaches. By making use of gained information, sophisticated technologies
like computer vision, speech processing, and natural language processing may
develop to the next level for functional applications. To make AI technologies more
useful to business, there is a tendency to mix hardware and software. Those trying
to control the future of AI may have another chance with deep learning frameworks
with chips. Application systems are increasingly in need of the fusion of various AI
approaches and useful applications. Business scenarios must be connected with AI 31
application systems (Wang N.D.) AI capabilities have advanced significantly as a
result of the accessibility of more potent and effective computer gear, such as high-
performance CPUs and graphics processing units (GPUs). The ability to execute
complicated algorithms more quickly allows for AI systems to manage enormous
datasets and carry out computationally demanding tasks. Massive volumes of data
have been produced as a result of the internet and the growth of digital technology.
For training, learning, and generating precise predictions, AI systems rely on data.
Big data sets' accessibility enables AI systems to learn from many sources,
enhancing their precision and decision-making skills. AI developments have been
fueled by the creation and improvement of machine learning algorithms. Without
explicit programming, machine learning methods allow AI systems to discover
patterns in data, draw conclusions from it, and make predictions. Deep learning,
reinforcement learning, and neural networks are just a few of the methods that have
dramatically improved AI system performance. From 2016, artificial intelligence has
been a part of China's National Strategic Plan. The government has released a
number of regulations to aid in the advancement of AI, ranging from human
resource development and international collaboration to finance and intellectual
property protection. In addition to placing a strong priority on theoretical research,

these strategies also make the most of available resources to integrate Al into the 32
actual economy ( Wang et. Al 2020)
Furthermore, the accessibility of user-friendly AI frameworks, tools, and
libraries has facilitated the adoption of AI technology by developers and enterprises.
Open-source frameworks for creating AI applications, like TensorFlow, PyTorch, and
scikit-learn, lower entry barriers and promote creativity. High-speed internet access
is widely available, which has made it easier to share and analyse the data needed
for AI applications. The seamless transfer of data between devices, cloud services,
and AI systems is ensured by improved internet infrastructure, enabling real-time
interactions and distant access to AI-powered services. The need for AI-driven
solutions from companies and industries across a variety of industries has
significantly influenced AI research. Businesses are attempting to use AI technology
to increase operational effectiveness, automate procedures, obtain data insights,
boost decision-making, and provide individualized experiences. (Sun, 2020)
And also, it has the potential to transform the real estate sector, particularly
with regard to senior care. Real estate properties may be equipped with AI-powered
smart home devices to give senior citizens a safer and more comfortable living
space. These systems may be voice operated or managed through mobile
applications, and they can automate processes like temperature management,
lighting, and security. In order to increase comfort and independence, AI systems

may learn occupant preferences and modify settings accordingly. AI-powered health 33
monitoring tools may gather and examine vital indications like heart rate, blood
pressure, and sleep patterns to offer insightful data about one’s health. These
gadgets may be included into residential real estate facilities, allowing for constant
monitoring of occupants’ health and wellbeing. Healthcare professionals or
caregivers can be alerted to possible health risks by AI algorithms that can spot
abnormalities, allowing for preventative treatments and remote care management.
Older people who reside in real estate properties can get care and information 24
hours a day from chatbots and virtual assistants powered by AI. These virtual
assistants are able to converse, give amusement, and send reminders for
appointments or medicines. These assistants may learn about and adjust to user
preferences thanks to machine learning and natural language processing
techniques, which enhances engagement and assistance. In order to implement AI
technology in real estate properties for senior care, it is important to solve user
acceptability issues, privacy and security problems, and ethical considerations. Yet
when used appropriately, AI may improve aged care in real estate by giving seniors
individualized support, pro-active monitoring, and a higher quality of life. From 2016,
artificial intelligence has been a part of China’s National Strategic Plan. The
government has released a number of regulations to aid in the advancement of AI,
ranging from human resource development and international collaboration to finance

and intellectual property protection. In addition to placing a strong priority on 34
theoretical research, these strategies also make the most of available resources to
integrate Al into the actual economy.
Virtual Reality
The virtual reality market in China has expanded significantly in recent years.
It has grown to be one of the biggest marketplaces in the world for VR applications
and technology. Seeing the promise of VR for a range of industries, including
entertainment, education, healthcare, fashion, cosmetics, manufacturing, and
tourism, the Chinese government has aggressively backed its development. A
number of variables, including a sizable population, rising disposable income, and
an expanding middle class that is tech-savvy, are driving China's VR business. The
demand for VR equipment, experience, and content has increased as a result.
Elderly persons may virtually tour homes and living spaces thanks to virtual
reality's deep and lifelike experience. Older individuals may make educated
judgments about their living arrangements and determine whether the setting is
appropriate for their requirements by having the capacity to envision and experience
properties before making a physical visit.
According to marketchine.com, VR technology can help elderly persons who
have mobility and physical restrictions. Older individuals may virtually tour several
places without the need for considerable travel by utilizing VR headsets or other
gadgets, saving time and energy. Opportunities for elderly persons who might have 35
trouble with in-person visits or long-distance travel are made possible by virtual
reality. VR can help seniors evaluate the design and security elements of real estate
sites. Via virtual reality (VR) simulations, users can go around the house, see
possible dangers, and gauge how easily accessible important spaces like toilets,
kitchens, and bedrooms are. Making choices regarding whether the property is
appropriate for their particular requirements is made easier as a result. VR can
make it easier for family members and caregivers to participate remotely in and be
included in the real estate decision-making process. Caretakers and family
members may virtually accompany senior citizens on property visits through shared
VR experiences, facilitating collaboration and discussions regarding
appropriateness, design changes, and care issues.
The extent to which VR is successfully implemented in the real estate sector
for aged care depends on a number of variables, including user comfort, content
availability, ease of use, and accessibility to VR technology. A significant influence
on aged care in the real estate sector also depends on tailoring VR experiences to
the unique requirements and preferences of older persons while resolving privacy
and ethical issues.

According to daxueconsulting.com, 2023, hardware and software may be
separated out of the AR industry. Chip makers, who are at the very top of the value
chain, are among the hardware suppliers. They serve as the foundation for the
production of AR devices. They are in charge of giving makers of AR gadgets CPUs,
sensors, displays, power supply, and other components. The growth of the
smartphone market has accelerated the decrease in cost, size, and performance of
sensors and display devices, creating a strong technological basis for the adoption
of VR/AR goods in China. Qianzhan claims that between 2011 and 2019, the
quantity of AR-related items available on the App Store varied and grew generally. A
total of 4107 AR-related items were available on the App Store in 2019, a 16.4%
reduction from the previous year.
The extent to which VR is successfully implemented in the real estate sector
for aged care depends on a number of variables, including user comfort, content
availability, ease of use, and accessibility to VR technology. A significant influence
on aged care in the real estate sector also depends on tailoring VR experiences to
the unique requirements and preferences of older persons while resolving privacy
and ethical issues.
Age-related physical limits and mobility problems can be solved through
technology. Older individuals may virtually tour and evaluate real estate sites from
the comfort of their own homes by utilizing AR programs on smartphones or tablets. 37
This makes the process more easy and accessible by removing the need for lengthy
travel and in-person meetings. According to daxueconsulting.com, 2023, Hardware
and software may be separated out of the AR industry. Chip makers, who are at the
very top of the value chain, are among the hardware suppliers. They serve as the
foundation for the production of AR devices. They are in charge of giving makers of
AR gadgets CPUs, sensors, displays, power supply, and other components. By
providing professional counsel and virtual cooperation for older persons and their
caretakers. With augmented reality (AR) applications, real estate brokers, carers, or
family members may virtually accompany senior citizens on property visits,
delivering expert help, responding to queries, and providing real-time counseling.
This makes it possible to make decisions in groups and allows for participation and
support from a distance.
Furthermore in this study The breadth and success of augmented reality (AR)
in the real estate sector for aged care depends on a number of variables, including
user acceptability and comfort, usability, content availability, and the integration of
AR into current workflows and procedures. A significant influence on aged care in
the real estate sector also depends on tailoring AR experiences to the unique
requirements and preferences of older persons while resolving privacy and ethical
issues. (Lux, 2020)

In the study of Hauk et al, 2020, He clarified their chosen technology adoption
strategy. In combination with company adoption models, researchers looked into
consumer adoption models, and vice versa. An essential component of the Internet
of Things is the availability of reliable connection infrastructure, such as wireless
networks and high-speed internet. The smooth communication and data sharing
between IoT systems and devices is made possible by reliable and widespread
connection, creating a network of interconnected items. The linked gadgets and
sensors that make up the IoT produce enormous amounts of data. The capacity to
gather, handle, and analyze this data is essential for gaining insightful knowledge,
making wise choices, and advancing automation. Technologies like big data
analytics, cloud computing, and edge computing are essential for managing and
gleaning useful knowledge from IoT data. IoT system and data security and privacy
are crucial factors. To ensure the trustworthiness, dependability, and integrity of IoT
installations, it is crucial to protect IoT devices, networks, and data against
cyberthreats, unauthorized access, and data breaches. To protect IoT ecosystems,
it is essential to include robust security controls, encryption, authentication
protocols, and privacy frameworks.
The use and implementation of IoT technologies are influenced by legal and
ethical frameworks. Setting standards, guaranteeing compliance, and addressing

concerns like data privacy, security, and responsible data usage in IoT applications 39
are all responsibilities of governments and regulatory organizations.
These elements work together to form the environment and promise of the
Internet of Things, fueling its development and influence across a range of
industries, including manufacturing, transportation, healthcare, and smart cities. The
potential and advantages of the IoT will continue to grow as a result of ongoing
improvements in technology, connectivity, standards, and security.
Synthesis
The development and use of new aged care strategies within the real estate
sector are shaped by a number of variables. The real estate sector is seeing a huge
need for creative aged care solutions, which is mostly driven by the aging population
and shifting demographics. There are chances for novel techniques to fulfill the
specific demands of the expanding population of older individuals who are looking
for high-quality care and adequate living conditions. Innovations in aged care are
built on the back of technological developments like AI, IoT, VR, and AR. These
innovations revolutionize the way that care is given to and experienced by older
people by enabling tailored care, remote monitoring, safety improvements, and
immersive experiences.
The need for cutting-edge aged care solutions is shaped by the tastes and
expectations of older persons and their families. More individualized, interesting,

and independent living opportunities are desired by older persons. Marketing 40
campaigns should reflect these preferences and emphasize how cutting-edge
methods satisfy consumers' needs for a better quality of life. The development and
use of innovative elderly care strategies is influenced by the regulatory framework
and the political landscape. For marketing initiatives to build credibility and
confidence among stakeholders, such as residents, families, and regulatory
agencies, compliance with laws and industry standards are essential. Innovative
elderly care methods are implemented and marketed based on their economic
feasibility. It's important to show how these strategies are financially advantageous
over the long run and cost-effective in order to draw in investors, property
developers, and people looking for care services.
These contributing variables must be taken into account when creating a
marketing program for novel aged care techniques in the real estate sector.
Marketing programs can effectively convey the advantages and value proposition of
novel approaches to elderly care by addressing the specific needs and preferences
of older adults, showcasing technological developments, emphasizing regulatory
compliance, encouraging collaboration, and highlighting economic viability and
cultural relevance.
Chapter 3
METHODOLOGY 41
This chapter presents the research design, population and sampling,
respondents of the study, research instrument, validation/reliability of the instrument,
data gathering procedure and the statistical treatment of data. This was followed by
the researcher to determine the method of research and procedures.
Research Design
The descriptive quantitative correlational research was employed by the
researcher since it was in line with the requirements of the study. Without
considering the relationships between its variables, it was employed to identify the
existent factors. Descriptive statistics, on the other hand, were a tool for data
analysis that allowed the researcher to evaluate the data numerically and provide an
explanation. Descriptive statistics and descriptive correlational analysis were the
preferred methods for this investigation in order to accurately portray the data.
Population and Sampling
The population of the study was conducted in an elderly care industry in
Anhui China. From the elderly with the age bracket of 55-90 years old. The
respondents of the study is 200, the researcher decided to have a sample
respondent of 200 since the research is purposive sampling.

Distribution of Respondents 42
Age Bracket Sample Size
Retire and about to retire in Anhui, China 55-90 200
Respondents of the Study
The main purpose of this study was to measure the factors influencing the
innovative approaches of elderly care in the real estate industry towards marketing
plan in the real estate industry.
Criteria of the Respondents

The criteria for choosing the respondents in the factors influencing the
innovative approaches of elderly in the real estate industry in Anhui, China were as
follows:
1. Ages 55 to 90 years old
2. Retire and about to retire
Research Instrument
The researcher had developed a self-made survey questionnaire on how
factors influencing the innovative approaches in elderly care in the real estate
industry. A questionnaire was a form of electronic or written and marked answers to
a question. Hence, survey questionnaires were feasible and easy to collate data, for
this study to be possible. The instrument in this study was revised and validated by
various professors and managers on the subject aligned with the real estate 43
industry.
The questions in this study were divided into three parts so that they were
clear, specific, and the influence of new energy vehicle purchase decision based on
customer perceived value:
Part 1: Profile of Respondent. To determine the specific demographic that would be
used in this study.
Part 2: Level of innovative approaches of elderly care in terms of (a) Architectural
innovation; (b) Radical Innovation; (c) Incremental innovation; and (d) Disruptive
innovation
Part 3: Extent of real estate industry in terms of 9(a) Artificial intelligence; (b) Virtual
Reality; (c) Augmented reality; and (d) Internet of things
Likert Scale
Scale Range of Verbal

Descriptive Interpretation
Value Means Interpretation
The respondent strongly agree that the
factors influencing innovative
Strongly Agree
4 3.26 – 4.00 approaches is relevant in elderly care
(SA)
in the real estate industry in Anhui,
China
The respondent agree that the factors
influencing innovative approaches is
3 2.51 – 3.25 Agree (A)
relevant in elderly care in the real
estate industry in Anhui, China
2 1.76 – 2.50 Disagree (D) The respondent disagree that the
factors influencing innovative
approaches is not relevant in elderly
care in the real estate industry in
Anhui, China 44
The respondent strongly disagree that
the factors influencing innovative
1 1.00 – 1.75 Strongly Disagree approaches is not relevant in elderly
care in the real estate industry in
Anhui, China
A four-point Likert Scale was used in describing how the factors influence the
innovative approaches in an elderly care in the real estate industry in Anhui China.
The scale and meaning were presented in table 3. The interpretation of the table
was as follows: scale value of 4, with a range of means of 3.26 – 4.00, with a verbal
interpretation of strongly agree, and a descriptive interpretation that the respondent
strongly agree that the factors influencing innovative approaches is relevant in
elderly care in the real estate industry in Anhui, China. For the scale value of 3, with
a range of means of 2.51 – 3.25, with a verbal interpretation of agree, and a
descriptive interpretation that the respondent agree that the factors influencing
innovative approaches is relevant in elderly care in the real estate industry in Anhui,
China. While for a scale value of 2, with a range of means of 1.76 – 2.50, with a
verbal interpretation of disagree, and a descriptive interpretation that the respondent
disagree that the factors influencing innovative approaches is not relevant in elderly
care in the real estate industry in Anhui, China. Lastly for a scale value of 1, with a
range of means of 1.00 – 1.75, with a verbal interpretation of strongly disagree, and
a descriptive interpretation that the respondent strongly disagree that the factors
influencing innovative approaches is not relevant in elderly care in the real estate 45
industry in Anhui, China.
Level of Innovative Approaches of Elderly Care

High Level of Innovative
4 3.26 – 4.00 Strongly Agree (SA)
Approaches of Elderly Care
Moderate Level of Innovative
3 2.51 – 3.25 Agree (A)
Less Level of Innovative
2 1.76 – 2.50 Disagree (D)
Lowest Level of Innovative
1 1.00 – 1.75 Strongly Disagree
A four-point Likert Scale was used in describing part 2 of the research
instrument which was the level of personalized management response. The scale
and meaning were presented in table 4. The interpretation of the table was as
follows: a scale value of 4, with a range of means of 3.26 – 4.00, with a verbal
interpretation of strongly agree, and a descriptive interpretation of the high level of
innovative approaches of elderly care. For the scale value of 3, with a range of
means of 2.51 – 3.25, with a verbal interpretation of agree, and a descriptive
interpretation moderate level of innovative approaches of elderly care. While for
scale value of 2, with a range of means of 1.76 – 2.50, with a verbal interpretation of
disagree, and a descriptive interpretation less level of innovative approaches of
elderly care. Lastly for scale value of 1, with a range of means of 1.00 – 1.75, with a
verbal interpretation of strongly disagree, and a descriptive interpretation lowest

level of innovative approaches of elderly care. 46
Extent of Real Estate Industry

4 3.26 – 4.00 Strongly Agree (SA) High Extent of Real Estate Industry
Moderate Extent of Real Estate
3 2.51 – 3.25 Agree (A)
Industry
2 1.76 – 2.50 Disagree (D) Less Extent of Real Estate Industry
Lowest Extent of Real Estate
1 1.00 – 1.75 Strongly Disagree
Industry
A four-point Likert Scale was used in describing part 3 of the research
instrument which was the extent of real estate industry. The scale and meaning
were presented in table 5. The interpretation of the table was as follows: scale value
of 4, with a range of means of 3.26 – 4.00, with a verbal interpretation of strongly
agree, and a descriptive interpretation high extent of real estate industry. For the
scale value of 3, with a range of means of 2.51 – 3.25, with a verbal interpretation of
agree, and a descriptive interpretation moderate extent of real estate industry. While
for scale value of 2, with a range of means of 1.76 – 2.50, with a verbal
interpretation of disagree, and a descriptive interpretation less extent of real estate
industry. Lastly for a scale value of 1, with a range of means of 1.00 – 1.75, with a
verbal interpretation of strongly disagree, and a descriptive interpretation lowest
extent of real estate industry.
Validation/ Reliability of the Instrument
For the validation and reliability of the instrument, it was approved by the
three experts in the Real Estate Industry and two academicians, based on 47
alignment, accuracy, objectivity, and cohesiveness. To determine the validation
and reliability of the instrument, the questionnaire was subjected to a dry run with
20 people for pilot testing. The statistical tool used was SPSS (Statistical
Packages for Social Science), which will uplift the reliability of the study.
Cronbach’s alpha (α) was determined to measure the reliability or
consistency of the instrument used in the study. The alpha coefficient (α = 0.939,
SD = 16.815). The high value for all items suggests that the items have relatively
high internal consistency. The reliability coefficient of 0.70 or higher was
considered “acceptable” in most research studies. A generally accepted rule was
that α =0.60 - 0.70 indicates an acceptable level of reliability, and α= 0.8 or
greater was a very good level.
Data Gathering Procedure
After the validation of the research instrument by the experts and hotel
consumers, to gather the data needed intending for the study, the researcher
followed the following procedure:
1. The researcher sought the assistance of the association of the
elderly care in an elderly industry.
2. As soon as the management of the association provided the
demographics; the researcher made a self-made questionnaire related to the

study on factors that influence in an elderly care. 48
3. Then the researcher presented the proposed survey questionnaire
to the adviser, experts, and hotel consumers for validation.
4. Then the adviser sought approval with the panels for the survey
via email.
5. After the validation of the survey questionnaire, and the approval of
panels the researcher conducted pilot testing on 20 individuals in the same
locale.
6. Then the respondent distributed the survey questionnaire to the
member of the elderly care in an elderly industry.
7. Through the help of a statistician, the collected questionnaires
would be checked, validated, presented, analyzed, and interpreted in Chapter 4
of this Study.
Statistical Treatment of Data
The Statistical tool used in this study was Statistical Package for the Social
Sciences (SPSS). This was the common Statistical Software used by UPHSD –
Las Pinas, it was created for the management, research, and statistical analysis
of data. The following statistical concepts and treatments would be used in the
gathering of data for this study:
1. Percentage and Frequency. It was used for the collation and
counting of frequencies falling under each area of the Survey.

2. Weighted Mean. Was the arithmetic average of the data. This was 49
the sum of the data divided by the number of values.
3. Pearson r Correlation. It was used for computing statistical
relationships between two variables that were measured on the same interval.
Chapter 4
PRESENTATION, INTERPRETATION, AND ANALYSIS OF DATA
This chapter presents the presentation, interpretation, and analysis of the
findings concerning the statement of the problem presented in Chapter 1. The study
showcased the influencing factors in innovative approaches of elderly care in the

real estate industry. The output of this study could be used for crafting the propose 50
marketing program. The respondents had acknowledged the online survey consent
form in the Gform, before answering the survey properly.
Part I. DEMOGRAPHIC PROFILE
Table 1
Frequency & Percentage of Respondents
according to Forms of Business
Forms of Business Frequency Percent

Sole Proprietorship 106 53.00
Partnership 30 15.00
Corporation 64 32.00
Total 200 100
The table shows the frequency and percentage distribution of the
respondents according to forms of business. Majority of the respondents are sole
proprietorship with the frequency of 106 or 53.00 percent, then corporation with the
frequency of 64 or 32.00 percent, and lastly partnership with the frequency of 30 or
15.00 percent.
Table 2
Frequency & Percentage of Respondents
according to Years of Operation
Years of Operation Frequency Percent

1 - 5 YEARS 74 37.00
5 - 10 YEARS 10 5.00
11 - 15 YEARS 14 7.00
16 - 20 YEARS 42 21.00
21 - 25 YEARS 36 18.00 51
26 YEARS AND ABOVE 24 12.00
Total 200 100.00
The table shows the frequency and percentage distribution of the
respondents according to years of operation. Majority of the respondents are 1-5
years with the frequency of 74 or 37.00 percent, then 16-20 years with the frequency
of 42 or 21.00 percent, followed by 21-25 years with the frequency of 36 or 18.00
percent, then 26 years and above with the frequency of 24 or 12.00 percent,
followed by 11-15 years with frequency of 14 or 7.00 percent, and lasty 5-10 years
with the frequency of 10 or 5.00 percent.
Part II. LEVEL OF INNOVATIVE APPROACHES OF ELDERLY CARE

Table 3
in terms of Architectural Innovation
WEIGHTED VERBAL
INDICATORS
MEAN INTERPRETATION
1. By using universal design
principles, architectural
components are made useable 3.16 AGREE
and accessible by people of all
abilities.
2. To improve safety and
mobility, add grab bars,
3.50 STRONGLY AGREE
handrails, non-slip flooring, and
the proper lighting.
3. Flexible configurations and
modular floor plans enable
3.41 STRONGLY AGREE
alterations as inhabitants' needs
change over time.
4. Inclusion of outside places 52
like gardens, walking trails, and
seating areas encourages
exercise, relaxation, and social 3.18 AGREE
contact, all of which are
beneficial to the general
wellbeing of the elderly.
OVER - ALL WEIGHTED
3.31 STRONGLY AGREE
MEAN
The table shows the level of innovative approaches of elderly care in terms of
architectural innovation and its verbal interpretation. Majority of the respondents
choose To improve safety and mobility, add grab bars, handrails, non-slip flooring,
and the proper lighting with a weighted mean of 3.50 and verbal interpretation of
strongly agree, followed by Flexible configurations and modular floor plans enable
alterations as inhabitants' needs change over time with a weighted mean of 3.41
and verbal interpretation of strongly agree, then Inclusion of outside places like
gardens, walking trails, and seating areas encourages exercise, relaxation, and
social contact, all of which are beneficial to the general wellbeing of the elderly with
a weighted mean of 3.18 and verbal interpretation of agree, lastly By using universal
design principles, architectural components are made useable and accessible by
people of all abilities with weighted mean of 3.16 and verbal interpretation of agree.
The overall mean is 3.31 and verbal interpretation of strongly agree in the level of
innovative approaches of elderly care in terms of architectural innovation.

In the light of architectural innovation Architectural innovation may 53
occur at numerous dimensions, from individual buildings and structures to
complete urban planning and design concepts. It involves a wide variety of
characteristics, including architectural aesthetics, building processes,
materials, energy efficiency, spatial organization, and technology
breakthroughs. Entails the introduction of innovative and creative design
concepts that differ from traditional architectural styles and norms. It strives
to produce visually spectacular, unusual, and memorable architectural shapes
that defy standard concepts of aesthetics. According to Meng 2020, China’s
smart senior care system is still in its infancy, and many elements are
impacting the development of the smart old-age environment, such as the
residents’ requirements and preferences and the quality level of product
service providers.
Table 4
in terms of Radical Innovation
WEIGHTED VERBAL
INDICATORS
MEAN INTERPRETATION
1. Placing senior people's
needs, tastes, and experiences
at the center of innovation
3.49 STRONGLY AGREE
guarantees that solutions
address actual problems and
offer substantial advancements.
2. Using cutting-edge tools like 54
wearable technology, robotics,
telemedicine, and artificial
3.51 STRONGLY AGREE
intelligence may completely
change how senior care is
provided.
3. The use of telehealth
platforms and remote
monitoring technologies
enables older people to obtain 3.24 AGREE
medical care, consultations, and
monitoring from the comfort of
their homes.
4. A more upbeat and
interesting living environment is
promoted by redesigning care
facilities to resemble thriving 3.46 STRONGLY AGREE
towns with a range of amenities,
services, and recreational
pursuits.
OVER - ALL WEIGHTED
3.43 STRONGLY AGREE
MEAN
radical innovation and its verbal interpretation. Majority of the respondents choose
Using cutting-edge tools like wearable technology, robotics, telemedicine, and
artificial intelligence may completely change how senior care is provided with a
weighted mean of 3.51 and verbal interpretation of strongly agree, followed by
Placing senior people's needs, tastes, and experiences at the center of innovation
guarantees that solutions address actual problems and offer substantial
advancements with a weighted mean of 3.49 and verbal interpretation of strongly
agree, then A more upbeat and interesting living environment is promoted by

redesigning care facilities to resemble thriving towns with a range of amenities, 55
services, and recreational pursuits with a weighted mean of 3.46 and verbal
interpretation of strongly agree, lastly The use of telehealth platforms and remote
monitoring technologies enables older people to obtain medical care, consultations,
and monitoring from the comfort of their homes with weighted mean of 3.24 and
verbal interpretation of agree. The overall mean is 3.43 and verbal interpretation of
strongly agree in the level of innovative approaches of elderly care in terms of
radical innovation.
By combining data analytics, artificial intelligence, and predictive modeling,
healthcare professionals may identify patients at risk of acquiring specific health
disorders and intervene early to prevent or manage them. This proactive strategy
can lead to better health outcomes, less hospitalizations, and increased general
well-being. may increase older individuals' access to care and services, especially in
underserved or resource-constrained locations. The development of China's smart
old-age care is still in its infancy; news reporting study on this topic is inadequate
and time-sensitive. (Li, 2020)
Table 5
in terms of Incremental Innovation
INDICATORS WEIGHTED VERBAL

MEAN INTERPRETATION 56
1. Including seniors, carers,
medical experts, and other
stakeholders in the innovation
3.15 AGREE
process guarantees that
advancements are in line with
their preferences and needs.
2. Providing more effectively
and efficiently by streamlining
administrative procedures, 3.57 STRONGLY AGREE
workflows for providing care,
and communication channels.
3. Mistakes are minimized and
good adherence is ensured by
creating improved medication
3.50 STRONGLY AGREE
management systems, such as
automated pill dispensers and
medication reminders.
4. Supporting aging in place by
providing reasonable options
for home modifications
3.23 AGREE
including ramp installation and
bathroom accessibility
enhancements.
OVER - ALL WEIGHTED
3.36 STRONGLY AGREE
MEAN
incremental innovation and its verbal interpretation. Majority of the respondents
choose Providing more effectively and efficiently by streamlining administrative
procedures, workflows for providing care, and communication channels with a
Mistakes are minimized and good adherence is ensured by creating improved
medication management systems, such as automated pill dispensers and

medication reminders with a weighted mean of 3.50 and verbal interpretation of 57
strongly agree, then Supporting aging in place by providing reasonable options for
home modifications including ramp installation and bathroom accessibility
enhancements with a weighted mean of 3.23 and verbal interpretation of agree,
lastly Including seniors, carers, medical experts, and other stakeholders in the
innovation process guarantees that advancements are in line with their preferences
and needs with weighted mean of 3.15 and verbal interpretation of agree. The
overall mean is 3.36 and verbal interpretation of strongly agree in the level of
innovative approaches of elderly care in terms of incremental innovation.
The application of wearable technology, smart home systems, and
telehealth technologies, which enhance monitoring, safety, and access to
healthcare services, is an example of technological integration (Smith et al,
2019) Furthermore, in order to build supportive and inclusive workplaces,
environmental adaptations include the adoption of age-friendly design
elements, such as non-slip flooring, suitable lighting, and accessible
amenities.
Table 6
in terms of Disruptive Innovation
INDICATORS WEIGHTED VERBAL

MEAN INTERPRETATION 58
1. Innovative solutions can
result from embracing unusual
and creative thinking that 3.18 AGREE
departs from standard wisdom
and care delivery practices.
2. Providing drastic changed by
utilizing developing
technologies like artificial
3.47 STRONGLY AGREE
intelligence, virtual reality,
augmented reality, genomics,
and biotechnology.
3. A conventional elder care
industry may be disrupted by
the introduction of novel
business models, such as 3.42 STRONGLY AGREE
individualized care services that
are available on a subscription
basis or co-living spaces.
4. Seniors may actively manage
their health, appointments, and
social connections by being 3.24 AGREE
given user-friendly technological
tools and platforms.
OVER - ALL WEIGHTED
3.33 STRONGLY AGREE
MEAN
disruptive innovation and its verbal interpretation. Majority of the respondents
choose Providing drastic changed by utilizing developing technologies like artificial
intelligence, virtual reality, augmented reality, genomics, and biotechnology with a
weighted mean of 3.47 and verbal interpretation of strongly agree, followed by A
conventional elder care industry may be disrupted by the introduction of novel

business models, such as individualized care services that are available on a 59
subscription basis or co-living spaces with a weighted mean of 3.42 and verbal
interpretation of strongly agree, then Seniors may actively manage their health,
appointments, and social connections by being given user-friendly technological
tools and platforms with a weighted mean of 3.24 and verbal interpretation of agree,
lastly Innovative solutions can result from embracing unusual and creative thinking
that departs from standard wisdom and care delivery practices with weighted mean
of 3.18 and verbal interpretation of agree. The overall mean is 3.33 and verbal
interpretation of strongly agree in the level of innovative approaches of elderly care
in terms of disruptive innovation.
According to Alberti , 2019 stress that commercialization is one of the most
critical phases and also the less studied area of disruptive innovation By including
aspects of nature, accessibility, and community integration, user-centric design
focuses on developing living spaces and settings that emphasize the preferences,
comfort, and well-being of older persons.. Disruptive innovation has the potential to
transform elder care within the real estate sector. Stakeholders may rethink care
procedures, improve resource allocation, and create life-changing experiences for
senior citizens by embracing disruptive ideas.
Table 7
Summary of Innovative Approaches of Elderly Care
60
VERBAL
FACTORS WEIGHTED MEAN
INTERPRETATION
Architectural Innovation 3.31 STRONGLY AGREE
Radical Innovation 3.43 STRONGLY AGREE
Incremental Innovation 3.36 STRONGLY AGREE
Disruptive Innovation 3.33 STRONGLY AGREE
OVER - ALL WEIGHTED
3.36 STRONGLY AGREE
MEAN
The table shows the summary for level of innovative approaches of elderly
care in terms of architectural innovation, radical innovation, incremental innovation
and disruptive innovation and its verbal interpretation. Majority of the respondents
choose radical innovation with weighted mean of 3.43 and verbal interpretation of
strongly agree, followed by incremental innovation with the weighted mean of 3.36
and verbal interpretation of strongly agree, then disruptive innovation with the
weighted mean 3.33 and verbal interpretation of strongly agree, lastly architectural
innovation with the weighted mean of 3.31 and verbal communication of strongly
agree. The overall weighted mean is 3.36 and verbal interpretation of strongly agree
in terms of the summary for level of innovative approaches of elderly care in terms
of architectural innovation, radical innovation, incremental innovation and disruptive
innovation.
The industry has a trend to be unstructured, practical, and intelligent due to
the progressive maturation of technologies like artificial intelligence and big data.
For a while, individuals who are entering talk about "intelligence and old age," while
older people have more technology and vigor. Regarding the smart hardware, the 61
design and usage of smart gadgets in China has evolved in China’s old-age
community. Considering the existing quo of China’s smart senior care, China is
moving from an agricultural civilization to an electronic society to attain the
“modernization” seen in the Western world (Hu, 2020) in elderly care might focus on
preventative measures and early intervention tactics. By combining data analytics,
artificial intelligence, and predictive modeling, healthcare professionals may identify
patients at risk of acquiring specific health disorders and intervene early to prevent
or manage them. This proactive strategy can lead to better health outcomes, less
hospitalizations, and increased general well-being. may increase older individuals'
access to care and services, especially in underserved or resource-constrained
locations.
Part III. EXTENT OF REAL ESTATE INDUSTRY

Table 8
Extent of Real Estate Industry in terms
of Artificial Intelligence
WEIGHTED VERBAL
INDICATORS
MEAN INTERPRETATION
1. Predictive analytics and AI
algorithms are being used to
spot health patterns and foresee 3.33 STRONGLY AGREE
care need before they become
urgent.
2. Forecasting the housing 3.16 AGREE
needs and preferences of the 62
aging population, examine data
patterns.
3. Based on their unique
requirements, such as
accessible features, closeness
3.52 STRONGLY AGREE
to healthcare facilities, and
social activities, AI algorithms
may match seniors with homes.
4. Senior citizens' safety and
quality of life are improved by
the automation, security, and 3.41 STRONGLY AGREE
convenience that AI-powered
smart home systems provide.
OVER - ALL WEIGHTED
3.39 STRONGLY AGREE
MEAN
The table shows the extent of real estate industry in terms of artificial
intelligence and its verbal interpretation. Majority of the respondents choose Based
on their unique requirements, such as accessible features, closeness to healthcare
facilities, and social activities, AI algorithms may match seniors with homes with a
Senior citizens' safety and quality of life are improved by the automation, security,
and convenience that AI-powered smart home systems provide with a weighted
mean of 3.41 and verbal interpretation of strongly agree, then Predictive analytics
and AI algorithms are being used to spot health patterns and foresee care need
before they become urgent with a weighted mean 3.33 and verbal interpretation of
strongly agree, lastly Forecasting the housing needs and preferences of the aging
population, examine data patterns with a weighted mean of 3.16 and verbal 63
interpretation of agree. The overall weighted mean is 3.39 and verbal interpretation
of strongly agree in the extent of real estate industry in terms of artificial intelligence.
From 2016, artificial intelligence has been a part of China's National Strategic
Plan. The government has released a number of regulations to aid in the
advancement of AI, ranging from human resource development and international
collaboration to finance and intellectual property protection. In addition to placing a
strong priority on theoretical research, these strategies also make the most of
available resources to integrate Al into the actual economy ( Wang et. Al 2020)
Table 9
of Virtual Reality
WEIGHTED VERBAL
INDICATORS
MEAN INTERPRETATION
1. Reduce the need for
demanding physical visits by
enabling older people to virtually
3.37 STRONGLY AGREE
tour possible houses from the
comfort of their present
dwellings.
2. With the use of virtual reality,
elders may assess if a place is
3.27 STRONGLY AGREE
adequate for their mobility and
health needs.
3. Seniors who use virtual reality 3.55 STRONGLY AGREE
(VR) may engage with 3D
floorplans to better grasp
layouts, measurements, and
design components. 64
4. With the use of virtual reality,
seniors can see in real time how
3.34 STRONGLY AGREE
their homes may be modified to
better suit their requirements.
OVER - ALL WEIGHTED
3.26 STRONGLY AGREE
MEAN
The table shows the extent of real estate industry in terms of virtual reality
and its verbal interpretation. Majority of the respondents choose Seniors who use
virtual reality (VR) may engage with 3D floorplans to better grasp layouts,
measurements, and design components with a weighted mean of 3.55 and verbal
interpretation of strongly agree, followed by Reduce the need for demanding
physical visits by enabling older people to virtually tour possible houses from the
comfort of their present dwellings with a weighted mean of 3.37 and verbal
interpretation of strongly agree, then With the use of virtual reality, seniors can see
in real time how their homes may be modified to better suit their requirements with a
weighted mean 3.34 and verbal interpretation of strongly agree, lastly With the use
of virtual reality, elders may assess if a place is adequate for their mobility and
health needs with a weighted mean of 3.27 and verbal interpretation of strongly
in the extent of real estate industry in terms of virtual reality.
According to marketchine.com ND, VR technology can help elderly persons
who have mobility and physical restrictions. Older individuals may virtually tour
several places without the need for considerable travel by utilizing VR headsets or 65
other gadgets, saving time and energy. Opportunities for elderly persons who might
have trouble with in-person visits or long-distance travel are made possible by virtual
reality. VR can help seniors evaluate the design and security elements of real estate
sites. Via virtual reality (VR) simulations, users can go around the house, see
possible dangers, and gauge how easily accessible important spaces like toilets,
kitchens, and bedrooms are. Making choices regarding whether the property is
appropriate for their particular requirements is made easier as a result. VR can
make it easier for family members and caregivers to participate remotely in and be
included in the real estate decision-making process. Caretakers and family
members may virtually accompany senior citizens on property visits through shared
VR experiences, facilitating collaboration and discussions regarding
appropriateness, design changes, and care issues.
Table 10
Extent of Real Estate Industry in terms of
Augmented Reality
WEIGHTED VERBAL
INDICATORS
MEAN INTERPRETATION
1. Elderly individuals, this can 3.35 STRONGLY AGREE
be crucial in identifying areas
that might pose mobility issues.
By using AR, real estate agents
and caregivers can help seniors
choose properties that align with
their physical needs. 66
2. AR technology can enable
virtual property tours, allowing
elderly individuals to explore 3.37 STRONGLY AGREE
homes without the need for
physical visits.
3. can provide real-time
information overlays about a
3.33 STRONGLY AGREE
property's features, layout, and
potential modification.
4. Designing spaces that are
safe, accessible, and
comfortable becomes easier
3.33 STRONGLY AGREE
when using AR tools to virtually
visualize modifications before
actual construction.
OVER - ALL WEIGHTED MEAN 3.35 STRONGLY AGREE
The table shows the extent of real estate industry in terms of augmented
reality and its verbal interpretation. Majority of the respondents choose AR
technology can enable virtual property tours, allowing elderly individuals to explore
homes without the need for physical visits with a weighted mean of 3.37 and verbal
interpretation of strongly agree, followed by Elderly individuals, this can be crucial in
identifying areas that might pose mobility issues. By using AR, real estate agents
and caregivers can help seniors choose properties that align with their physical
needs with a weighted mean of 3.35 and verbal interpretation of strongly agree,
lastly can provide real-time information overlays about a property's features, layout,
and potential modification and Designing spaces that are safe, accessible, and
comfortable becomes easier when using AR tools to virtually visualize modifications

before actual construction with a weighted mean of 3.33 and verbal interpretation of 67
strongly agree. The overall weighted mean is 3.35 and verbal interpretation of
strongly agree in the extent of real estate industry in terms of augmented reality.
According to daxueconsulting.com, 2023, hardware and software may be
separated out of the AR industry. Chip makers, who are at the very top of the value
chain, are among the hardware suppliers. They serve as the foundation for the
production of AR devices. They are in charge of giving makers of AR gadgets CPUs,
sensors, displays, power supply, and other components. The growth of the
smartphone market has accelerated the decrease in cost, size, and performance of
sensors and display devices, creating a strong technological basis for the adoption
of VR/AR goods in China. Qianzhan claims that between 2011 and 2019, the
quantity of AR-related items available on the App Store varied and grew generally. A
total of 4107 AR-related items were available on the App Store in 2019, a 16.4%
reduction from the previous year.
Table 11
of Internet of Things
WEIGHTED VERBAL
INDICATORS
MEAN INTERPRETATION
1. IoT technologies allow
caregivers or family members to
3.35 STRONGLY AGREE
remotely monitor the well-being
of elderly residents.
2. smart lighting systems can 68
mimic natural lighting patterns to
improve sleep, or heating and
3.34 STRONGLY AGREE
cooling systems can maintain
optimal comfort levels based on
personal preferences.
3. Smart energy management
systems can help reduce energy
consumption in real estate 3.34 STRONGLY AGREE
properties while maintaining
comfort.
4. Interfaces for interacting with
IoT devices should be designed
with elderly users in mind, 3.34 STRONGLY AGREE
considering factors like usability,
accessibility, and simplicity.
OVER - ALL WEIGHTED
3.34 STRONGLY AGREE
MEAN
The table shows the extent of real estate industry in terms of internet of
things and its verbal interpretation. Majority of the respondents choose IoT
technologies allow caregivers or family members to remotely monitor the well-being
of elderly residents with a weighted mean of 3.35 and verbal interpretation of
strongly agree, lastly smart lighting systems can mimic natural lighting patterns to
improve sleep, or heating and cooling systems can maintain optimal comfort levels
based on personal preferences, Smart energy management systems can help
reduce energy consumption in real estate properties while maintaining comfort and
Interfaces for interacting with IoT devices should be designed with elderly users in
mind, considering factors like usability, accessibility, and simplicity with a weighted
mean of 3.34 and verbal interpretation of strongly agree. The overall weighted mean
is 3.34 and verbal interpretation of strongly agree in the extent of real estate industry 69
in terms of internet of things.
In the study of Hauk et al, 2020, He clarified their chosen technology
adoption strategy. In combination with company adoption models, researchers
looked into consumer adoption models, and vice versa. An essential component of
the Internet of Things is the availability of reliable connection infrastructure, such as
wireless networks and high-speed internet. The smooth communication and data
sharing between IoT systems and devices is made possible by reliable and
widespread connection, creating a network of interconnected items. The linked
gadgets and sensors that make up the IoT produce enormous amounts of data. The
capacity to gather, handle, and analyze this data is essential for gaining insightful
knowledge, making wise choices, and advancing automation.
Table 12
Summary of Extent of Real Estate Industry
WEIGHTED VERBAL
FACTORS
MEAN INTERPRETATION
Artificial Intelligence 3.39 STRONGLY AGREE
Virtual Reality 3.26 STRONGLY AGREE
Augmented Reality 3.35 STRONGLY AGREE
Internet of Things 3.34 STRONGLY AGREE
OVER - ALL WEIGHTED
3.33 STRONGLY AGREE
MEAN
The table shows the summary of extent of real estate industry in terms of 70
artificial intelligence, virtual reality, augmented reality and internet of things and its
verbal interpretation. Majority of the respondents chose artificial intelligence with a
augmented reality with a weighted mean of 3.35 and verbal interpretation of strongly
agree, then internet of things with a weighted mean of 3.34 and verbal interpretation
of strongly agree, and lastly virtual reality with a weighted mean of 3.26 and verbal
interpretation of strongly agree. The overall weighted mean is 3.33 with a verbal
interpretation of strongly agree in the extent of real estate industry in terms of
artificial intelligence, virtual reality, augmented reality and internet of things.
Throughout the research into the market process, data and realistic situations
are increasingly important. To translate academic findings into practical applications
in industry, it's crucial to combine various AI approaches with useful applications.
Moreover, Chinese universities, research facilities, and private businesses
are collaborating closely to perform research relevant to AI and facilitate the
knowledge transfer that results, such as by putting in place cooperation laboratories
and training programs for AI professionals. Studying the intelligence process of
learning from tiny size of samples with low energy cost is one of the main problems
for AI approaches. By making use of gained information, sophisticated technologies
like computer vision, speech processing, and natural language processing may
develop to the next level for functional applications. To make AI technologies more 71
useful to business, there is a tendency to mix hardware and software. Those trying
to control the future of AI may have another chance with deep learning frameworks
with chips. Application systems are increasingly in need of the fusion of various AI
approaches and useful applications. Business scenarios must be connected with AI
application systems (Wang N.D.) AI capabilities have advanced significantly as a
result of the accessibility of more potent and effective computer gear, such as high-
performance CPUs and graphics processing units (GPUs). The ability to execute
complicated algorithms more quickly allows for AI systems to manage enormous
datasets and carry out computationally demanding tasks.
Part IV. DO INNOVATIVE APPROACHES OF ELDERLY CARE HAVE A

SIGNIFICANT INFLUENCE TO THE REAL ESTATE INDUSTRY
Table 13
Correlation Analysis on Innovative Approaches of Elderly Care
and Artificial Intelligence
Artificial
Innovative Approaches of Elderly Care Interpretation
Intelligence
Pearson r 0.596
Architectural
p - value .000 Significant
Innovation
N 200
Pearson r 0.547
Radical Innovation p - value .000 Significant
N 200
Incremental Pearson r 0.495
Significant
Innovation p - value .000
N 200 72
Pearson r 0.556
Disruptive .000
p - value Significant
Innovation
N 200
Pearson r correlation was used to determine whether there is a relationship
between the Artificial Intelligence and Innovative Approaches of Elderly Care. Table
13 shows the correlation between the Artificial Intelligence and
Architectural Innovation (r = 0.596) show a moderate correlation and p –
value = 0.000, which is less than 0.05 denotes a significant relationship;
Radical Innovation (r = 0.547) shows a moderate correlation and p – value =
0.000 denotes a significant relationship,
Incremental Innovation (r= 0.495) shows a moderate correlation and p –
value 0.000 denotes a significant relationship; and lastly
Disruptive Innovation (r=0.556) also shows moderate correlation and p –
value = 0.000 denotes significant relationship with N = 200.
China has become the country with the biggest number of senior people in
the world. According to the latest figures from the National Bureau of Statistics, the
number of senior individuals over the age of 60 in China has been growing in recent
years. In 2013, it topped 200 million, accounting for just 14.9%, and it reached 240.9
million in 2017, shattering the record by 17%. By the end of 2018, the population
aged 60 and older was 249.49 million, accounting for 17.9%. Among them, the
population aged 65 and above was 166.58 million, accounting for 11.9%. The 73
percentage of the senior population has increased since the end of 2017. With the
aging of the population, the state has The smart elderly care industry is a product
under the background of the “supply-side structural reform” and a formula for
correcting the imbalance of China’s senior care industry structure.
Table 14
and Virtual Reality
Innovative Approaches of Elderly Care Virtual Reality Interpretation
Pearson r 0.530
Architectural
Innovation
N 200
Pearson r 0.514
N 200
Pearson r 0.552
Incremental
Innovation
N 200
Pearson r 0.493
Disruptive Innovation p - value .000 Significant
N 200
between the Virtual Reality and Innovative Approaches of Elderly Care. Table 14
shows the correlation between the Virtual Reality and
Architectural Innovation (r = 0.530) show a moderate correlation and p – value =
0.000, which is less than 0.05 denotes a significant relationship;

Radical Innovation (r = 0.514) shows a Innovative Approaches of Elderly Care 74
moderate correlation and p – value = 0.000 denotes a significant relationship,
Incremental Innovation (r= 0.552) shows a moderate correlation and p – value
0.000 denotes a significant relationship; and lastly
Disruptive Innovation (r=0.493) also shows moderate correlation and p – value =
0.000 denotes significant relationship with N = 200.
The study shows that incremental innovation in aged care entails ongoing
enhancements and modifications to current procedures, products, and settings. It includes
minor adjustments, adaptations, and improvements made in response to older individuals'
changing requirements and preferences. These small-scale inventions target certain
problems and gaps in aged care, enabling better results, more effectiveness, and improved
user experiences. Personalized care methods, technology integration, environmental
changes, and service improvements are important areas of incremental innovation in aged
care within the real estate sector. In order to promote autonomy and well-being,
personalized care options entail modifying care plans and services to match the particular
requirements of individual residents. The application of wearable technology, smart home
systems, and telehealth technologies, which enhance monitoring, safety, and access to
healthcare services, is an example of technological integration. (Smith et al, 2019)
Table 15
Correlation Analysis on Innovative Approaches of Elderly Care 75
and Augmented Reality
Augmented
Reality
Pearson r 0.557
Architectural
Innovation
N 200
Pearson r 0.549
N 200
Pearson r 0.590
Incremental
Innovation
N 200
Pearson r 0.512
N 200
between the Augmented Reality and Innovative Approaches of Elderly Care. Table
15 shows the correlation between the Augmented Reality and
Architectural Innovation (r = 0.557) show a moderate correlation and p –
value = 0.000, which is less than 0.05 denotes a significant relationship;

value = 0.000 denotes significant relationship with N = 200. 76
According to Shen, 2022 it is also, a greater understanding of the crucial role
that technical innovation plays in supporting industrial transformation, upgrading,
and altering the economic development mode is necessary for China's present
innovation-driven development plan to be successful. Chinese academics are
particularly interested in China's growth stage and unique institutional environment
since the country is still in an economic transition period and the market operating
mechanism is still in its infancy. (Li, 2022).
Table 16
and Internet of Things
Internet of
Things
Pearson r 0.721
Architectural
Innovation
N 200
Pearson r 0.684
N 200
Pearson r 0.684
Incremental
Innovation
N 200
Pearson r 0.668
N 200
Pearson r correlation was used to determine whether there is a relationship 77
between the Internet of Things and Innovative Approaches of Elderly Care. Table
16 shows the correlation between the Internet of Things and
Architectural Innovation (r = 0.721) show a high correlation and p – value =
0.000, which is less than 0.05 denotes a significant relationship;
value = 0.000 denotes significant relationship with N = 200.
Smart health and elderly care refer to the integration of information technology and
products such as health care electronics, Internet of Things, cloud computing, big
data, and mobile Internet for collecting data such as human signs and home
environment; realizing family, community medical institutions, health care services
and information interconnection, and analytical processing between professional
medical institutions; and providing intelligent, personalized, and diversified products
and services to meet the increasingly urgent health needs of the people (Yang et al.,
2016). (Yang et al., 2016).

78
Chapter 5
SUMMARY OF FINDINGS, CONCLUSIONS AND RECOMMENDATIONS

This chapter includes a synopsis of the findings, conclusions, and 79
recommendations. It will help determine the influencing factors of innovative
approaches of elderly care in the real estate industry with the basis for formulation of
proposed marketing program based on findings, conclusions, and recommendations
of this paper.
SUMMARY OF FINDINGS
In term of Forms of Business, Majority of the respondents are sole
proprietorship with the frequency of 106 or 53.00 percent, then corporation with the
frequency of 64 or 32.00 percent, and lastly partnership with the frequency of 30 or
15.00 percent.
In terms of Years of Operations, Majority of the respondents are 1-5 years
with the frequency of 74 or 37.00 percent, then 16-20 years with the frequency of 42
or 21.00 percent, followed by 21-25 years with the frequency of 36 or 18.00 percent,
then 26 years and above with the frequency of 24 or 12.00 percent, followed by 11-
15 years with frequency of 14 or 7.00 percent, and lasty 5-10 years with the
frequency of 10 or 5.00 percent.
In terms of Architectural Innovation, Majority of the respondents choose To
improve safety and mobility, add grab bars, handrails, non-slip flooring, and the
proper lighting with a weighted mean of 3.50 and verbal interpretation of strongly 80
agree, followed by Flexible configurations and modular floor plans enable alterations
as inhabitants' needs change over time with a weighted mean of 3.41 and verbal
interpretation of strongly agree, then Inclusion of outside places like gardens,
walking trails, and seating areas encourages exercise, relaxation, and social
contact, all of which are beneficial to the general wellbeing of the elderly with a
weighted mean of 3.18 and verbal interpretation of agree, lastly By using universal
design principles, architectural components are made useable and accessible by
people of all abilities with weighted mean of 3.16 and verbal interpretation of agree.
The overall mean is 3.31 and verbal interpretation of strongly agree in the level of
innovative approaches of elderly care in terms of architectural innovation.
In terms of Radical Innovation, Majority of the respondents choose Using
cutting-edge tools like wearable technology, robotics, telemedicine, and artificial
intelligence may completely change how senior care is provided with a weighted
mean of 3.51 and verbal interpretation of strongly agree, followed by Placing senior
people's needs, tastes, and experiences at the center of innovation guarantees that
solutions address actual problems and offer substantial advancements with a
weighted mean of 3.49 and verbal interpretation of strongly agree, then A more
upbeat and interesting living environment is promoted by redesigning care facilities
to resemble thriving towns with a range of amenities, services, and recreational

pursuits with a weighted mean of 3.46 and verbal interpretation of strongly agree, 81
lastly The use of telehealth platforms and remote monitoring technologies enables
older people to obtain medical care, consultations, and monitoring from the comfort
of their homes with weighted mean of 3.24 and verbal interpretation of agree. The
overall mean is 3.43 and verbal interpretation of strongly agree in the level of
innovative approaches of elderly care in terms of radical innovation.
In terms of Incremental Innovation, Majority of the respondents choose
Providing more effectively and efficiently by streamlining administrative procedures,
workflows for providing care, and communication channels with a weighted mean of
3.57 and verbal interpretation of strongly agree, followed by Mistakes are minimized
and good adherence is ensured by creating improved medication management
systems, such as automated pill dispensers and medication reminders with a
weighted mean of 3.50 and verbal interpretation of strongly agree, then Supporting
aging in place by providing reasonable options for home modifications including
ramp installation and bathroom accessibility enhancements with a weighted mean of
3.23 and verbal interpretation of agree, lastly Including seniors, carers, medical
experts, and other stakeholders in the innovation process guarantees that
advancements are in line with their preferences and needs with weighted mean of
3.15 and verbal interpretation of agree. The overall mean is 3.36 and verbal
interpretation of strongly agree in the level of innovative approaches of elderly care 82
in terms of incremental innovation.
In terms of Disruptive innovation, Majority of the respondents choose
Providing drastic changed by utilizing developing technologies like artificial
intelligence, virtual reality, augmented reality, genomics, and biotechnology with a
weighted mean of 3.47 and verbal interpretation of strongly agree, followed by A
conventional elder care industry may be disrupted by the introduction of novel
business models, such as individualized care services that are available on a
subscription basis or co-living spaces with a weighted mean of 3.42 and verbal
interpretation of strongly agree, then Seniors may actively manage their health,
appointments, and social connections by being given user-friendly technological
tools and platforms with a weighted mean of 3.24 and verbal interpretation of agree,
lastly Innovative solutions can result from embracing unusual and creative thinking
that departs from standard wisdom and care delivery practices with weighted mean
of 3.18 and verbal interpretation of agree. The overall mean is 3.33 and verbal
interpretation of strongly agree in the level of innovative approaches of elderly care
in terms of disruptive innovation.

In terms of Artificial Intelligence, Majority of the respondents choose Based 83
facilities, and social activities, AI algorithms may match seniors with homes with a
Senior citizens' safety and quality of life are improved by the automation, security,
and convenience that AI-powered smart home systems provide with a weighted
mean of 3.41 and verbal interpretation of strongly agree, then Predictive analytics
and AI algorithms are being used to spot health patterns and foresee care need
before they become urgent with a weighted mean 3.33 and verbal interpretation of
strongly agree, lastly Forecasting the housing needs and preferences of the aging
population, examine data patterns with a weighted mean of 3.16 and verbal
interpretation of agree. The overall weighted mean is 3.39 and verbal interpretation
of strongly agree in the extent of real estate industry in terms of artificial intelligence.
In terms of Virtual Reality, Majority of the respondents choose Seniors who
use virtual reality (VR) may engage with 3D floorplans to better grasp layouts,
measurements, and design components with a weighted mean of 3.55 and verbal
interpretation of strongly agree, followed by Reduce the need for demanding
physical visits by enabling older people to virtually tour possible houses from the
comfort of their present dwellings with a weighted mean of 3.37 and verbal
interpretation of strongly agree, then With the use of virtual reality, seniors can see
in real time how their homes may be modified to better suit their requirements with a 84
weighted mean 3.34 and verbal interpretation of strongly agree, lastly With the use
of virtual reality, elders may assess if a place is adequate for their mobility and
health needs with a weighted mean of 3.27 and verbal interpretation of strongly
in the extent of real estate industry in terms of virtual reality.
In terms of Augmented Reality, Majority of the respondents choose AR
homes without the need for physical visits with a weighted mean of 3.37 and verbal
interpretation of strongly agree, followed by Elderly individuals, this can be crucial in
identifying areas that might pose mobility issues. By using AR, real estate agents
and caregivers can help seniors choose properties that align with their physical
needs with a weighted mean of 3.35 and verbal interpretation of strongly agree,
lastly can provide real-time information overlays about a property's features, layout,
and potential modification and Designing spaces that are safe, accessible, and
comfortable becomes easier when using AR tools to virtually visualize modifications
before actual construction with a weighted mean of 3.33 and verbal interpretation of
strongly agree. The overall weighted mean is 3.35 and verbal interpretation of
strongly agree in the extent of real estate industry in terms of augmented reality.
In terms of Internet of Things, Majority of the respondents choose IoT 85
of elderly residents with a weighted mean of 3.35 and verbal interpretation of
strongly agree, lastly smart lighting systems can mimic natural lighting patterns to
improve sleep, or heating and cooling systems can maintain optimal comfort levels
based on personal preferences, Smart energy management systems can help
reduce energy consumption in real estate properties while maintaining comfort and
Interfaces for interacting with IoT devices should be designed with elderly users in
mind, considering factors like usability, accessibility, and simplicity with a weighted
mean of 3.34 and verbal interpretation of strongly agree. The overall weighted mean
is 3.34 and verbal interpretation of strongly agree in the extent of real estate industry
in terms of internet of things.
Part IV. DO INNOVATIVE APPROACHES OF ELDERLY CARE HAVE A
In terms of Artificial Intelligence, there is a relationship between the Artificial
Intelligence and Innovative Approaches of Elderly Care. It shows the correlation
between the Artificial Intelligence and Architectural Innovation show a moderate
correlation and which is less than 0.05 denotes a significant relationship; Radical
Innovation shows a moderate correlation and denotes a significant relationship;
Incremental Innovation shows a moderate correlation and denotes a significant

relationship; and lastly, Disruptive Innovation also shows moderate correlation and 86
denotes significant relationship.
In terms of Virtual Reality, there is a relationship between the Virtual Reality
and Innovative Approaches of Elderly Care. It shows the correlation between the
Virtual Reality and Architectural Innovation show a moderate correlation and which
is less than 0.05 denotes a significant relationship; Radical Innovation shows a
Innovative Approaches of Elderly Care moderate correlation and denotes a
significant relationship, Incremental Innovation shows a moderate correlation and
denotes a significant relationship; and lastly, Disruptive Innovation also shows
moderate correlation and denotes significant relationship.
In terms of Augmented Reality, there is a relationship between the
Augmented Reality and Innovative Approaches of Elderly Care. It shows the
correlation between the Augmented Reality and Architectural Innovation show a
moderate correlation and which is less than 0.05 denotes a significant relationship;
Radical Innovation shows a moderate correlation and denotes a significant
relationship; Incremental Innovation shows a moderate correlation and denotes a
significant relationship; and lastly, Disruptive Innovation also shows moderate
correlation and denotes significant relationship.
In terms of Internet of Things, there is a relationship between the Internet of
Things and Innovative Approaches of Elderly Care. It shows the correlation between
the Internet of Things and Architectural Innovation show a high correlation and 87
which is less than 0.05 denotes a significant relationship; Radical Innovation shows
a moderate correlation and denotes a significant relationship; Incremental
Innovation shows a moderate correlation and denotes a significant relationship; and
lastly, Disruptive Innovation also shows moderate correlation and denotes significant
relationship.
CONCLUSIONS
In term of Forms of Business, Majority of the respondents are sole
proprietorship with the frequency of 106 or 53.00 percent.
In terms of Years of Operations, Majority of the respondents are 1-5 years
with the frequency of 74 or 37.00 percent.
In terms of Architectural Innovation, Majority of the respondents choose To
improve safety and mobility, add grab bars, handrails, non-slip flooring, and the
proper lighting.
In terms of Radical Innovation, Majority of the respondents choose Using
cutting-edge tools like wearable technology, robotics, telemedicine, and artificial
intelligence may completely change how senior care is provided.

In terms of Incremental Innovation, Majority of the respondents choose 88
Providing more effectively and efficiently by streamlining administrative procedures,
workflows for providing care, and communication channels.
In terms of Disruptive innovation, Majority of the respondents choose
Providing drastic changed by utilizing developing technologies like artificial
intelligence, virtual reality, augmented reality, genomics, and biotechnology.
In terms of Artificial Intelligence, Majority of the respondents choose Based
facilities, and social activities, AI algorithms may match seniors with homes.
In terms of Virtual Reality, Majority of the respondents choose Seniors who
use virtual reality (VR) may engage with 3D floorplans to better grasp layouts,
measurements, and design components.
In terms of Augmented Reality, Majority of the respondents choose AR
homes without the need for physical visits.
In terms of Internet of Things, Majority of the respondents choose IoT
of elderly residents.
Part IV. DO INNOVATIVE APPROACHES OF ELDERLY CARE HAVE A 89
In terms of Artificial Intelligence, there is a relationship between the Artificial
Intelligence and Innovative Approaches of Elderly Care. It shows the correlation
between Artificial Intelligence and Architectural Innovation show a moderate
correlation and which is less than 0.05 denotes a significant relationship.
In terms of Virtual Reality, there is a relationship between Virtual Reality and
Innovative Approaches of Elderly Care. It shows the correlation between the Virtual
Reality and Architectural Innovation show a moderate correlation and which is less
than 0.05 denotes a significant relationship.
In terms of Augmented Reality, there is a relationship between the
Augmented Reality and Innovative Approaches of Elderly Care. It shows the
correlation between the Augmented Reality and Architectural Innovation show a
moderate correlation and which is less than 0.05 denotes a significant relationship.
In terms of Internet of Things, there is a relationship between the Internet of
Things and Innovative Approaches of Elderly Care. It shows the correlation between
the Internet of Things and Architectural Innovation show a high correlation and
which is less than 0.05 denotes a significant relationship.

RECOMMENDATIONS 90
1. They must adapt using universal design principles, architectural components are
made useable and accessible by people of all abilities.
2. They must consider including the outside places like gardens, walking trails, and
seating areas encourages exercise, relaxation, and social contact, all of which are
beneficial to the general wellbeing of the elderly.
3. They must use the telehealth platforms and remote monitoring technologies
enables older people to obtain medical care, consultations, and monitoring from the
comfort of their homes.
4. They will Include seniors, carers, medical experts, and other stakeholders in the
innovation process guarantees that advancements are in line with their preferences
and needs.
5. They must support aging in place by providing reasonable options for home
modifications including ramp installation and bathroom accessibility enhancements.
6. They must adapt innovative solution can result from embracing unusual and
creative thinking that departs from standard wisdom and care delivery practices.
7. The seniors must manage their health, appointments, and social connections by
being given user-friendly technological tools and platforms.
8. They must forecast the housing needs and preferences of the aging population,
examine data patterns.
REFERENCES
E Ying Yang,Peiwen, Luo. 2022 Universal Design Institute, Zhejiang Sci-Tech 91
University, Hangzhou 310018, China Exploring the Needs of Elderly Care in China
from Family Caregivers’ Perspective via Machine Learning Approaches
Sustainability 2022, 14(19), 11847; https://doi.org/10.3390/su141911847
Meng, Q., Hong, Z., Li, Z., Hu, X., Shi, W., Wang, J., & Luo, K. (2020).
Opportunities and Challenges for Chinese Elderly Care Industry in Smart
Environment Based on Occupants’ Needs and Preferences. Frontiers in
Psychology, 11. https://doi.org/10.3389/fpsyg.2020.01029
Meng, Q., Hong, Z., Li, Z., Hu, X., Shi, W., Wang, J., & Luo, K. (2020).
Opportunities and Challenges for Chinese Elderly Care Industry in Smart
Environment Based on Occupants’ Needs and Preferences. Frontiers in
Psychology, 11. https://doi.org/10.3389/fpsyg.2020.01029
Shen, Y., & Yang, X. (2022). Study on the Impact of Breakthrough and
Incremental Innovation on Firm Capacity Utilization. Sustainability, 14(22), 14837.
https://doi.org/10.3390/su142214837
Nieto Cubero, J., Gbadegeshin, S. A., & Consolación, C. (2021).
Commercialization of disruptive innovations: Literature review and proposal for a
process framework. International Journal of Innovation Studies, 5(3), 127-144.
https://doi.org/10.1016/j.ijis.2021.07.001
https://www.wipo.int/tech_trends/en/artificial_intelligence/ask_the_experts/
techtrends_ai_wang.html 92
https://marketingtochina.com/virtual-reality-industry-china/
Dong Yan et. Al, 2020 Understanding usage of Internet of Things (IOT) systems
in China: Cognitive experience and affect experience as moderator
https://www.researchgate.net/publication/
316832413_Understanding_usage_of_Internet_of_Things_IOT_systems_in_China_
Cognitive_experience_and_affect_experience_as_moderator

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i

INFLUENCING FACTORS IN INNOVATIVE APPROACHES OF ELDERLY

CARE IN THE REAL ESTATE INDUSTRY

In Partial Fulfillment of the

This dissertation entitled, “INFLUENCING FACTORS IN INNOVATIVE

DR. RUBI ANA SALUDARIO, PD-SML

ORAL EXAMINATION COMMITTEE

DR. MARIA FE DE CASTRO DR. JESSIE SERGOTE

DR. RUBI ANA SALUDARIO DR. RENE BOY BACAY

DR. ERICSON MATIAS

Accepted and approved in partial fulfillment of the requirements for the

EDUARDO C. ZIALCITA, Ph. D.

without the Grace of God.

her in the completion of study.

To DR. ANTHONY JOSE M. TAMAYO, President, University of Perpetual

Help System Dalta, for the motivation to pursue the study.

To DR. EDUARDO C. ZIALCITA, Dean, Graduate School, in providing

guidance to the researcher in conducting the study.

To DR. ERICSON Z. MATIAS, DR. JESSIE SERGOTE, DR. RENE BOY

invaluable support, encouragement, challenging questions and insightful comments

to achieve the goals and objective of this study.

opportunity to do the study and providing unwavering guidance and advice

throughout this thesis.

complete this study.

LIST OF FIGURES xii

LIST OF APPENDICES xiii

1 THE PROBLEM AND ITS BACKGROUND

Background of the study 3

Statement of the Problem 12

Significance of the Study 13

Scope and Limitations of the Study 15

2 REVIEW OF RELATED LITERATURE AND STUDIES

Population and Sampling 41

Respondents of the Study 42

Validation & Reliability of the Instrument 47

Data Gathering Procedure 48

Statistical Treatment of Data 48

Level of Innovative Approaches of Elderly Care 51

Extent of Real State Industry 61

Do Innovative Approaches of Elderly Care Have a Significant

Influence to the Real State Industry 71

5 SUMMARY OF FINDINGS, CONCLUSIONS AND RECOMMENDATIONS

Table no. Title Pages

Table 1 Frequency & Percentage of Respondents According to

Table 2 Frequency & Percentage of Respondents According to

Table 3 Level of Innovative Approaches of Elderly Care in terms of

Table 4 Level of Innovative Approaches of Elderly Care in terms of

Table 5 Level of Innovative Approaches of Elderly Care in terms of

Table 6 Level of Innovative Approaches of Elderly Care in terms of

Table 7 Summary of Innovative Approaches of Elderly Care 59

Table 8 Extent of Real Estate Industry in terms of

Table 9 Extent of Real Estate Industry in terms of

Table 10 Extent of Real Estate Industry in terms of

Table 11 Extent of Real Estate Industry in terms of

Table 12 Summary of Extent of Real Estate Industry 69

Elderly Care and Artificial Intelligence 71

Table 14 Correlation Analysis on Innovative Approaches of

Elderly Care and Virtual Reality 73

Table 15 Correlation Analysis on Innovative Approaches of

Elderly Care and Augmented Reality 75

Table 16 Correlation Analysis on Innovative Approaches of

Elderly Care and Internet of Things 76

Figures No. Title Pages

Figure 1 Theoretical Framework 6