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NAGA COLLEGE FOUNDATION, INC.

MT Villanueva Avenue Naga City


BASIC EDUCATION
DEPARTMENT
Senior High School
AY 2019 – 2020

ENTREPRENEURSHIP

BUSINESS PLAN

Eat Girls

In Partial Fulfillment of the


Requirements for the Academic Track
ACCOUNTANCY, BUSINESS AND
MANAGEMENT STRAND

Cao, Jocel B.
Agna, Chelzy Grace
Relato, Mary Grace
Maldea, Jalesa Mae
Guinoo, Erika
Pitogo, Princess Micah
Sanchez, Sharmaine Gaile

Mr. Pince Marven I. Ebora


Ms. April Joyce P. De Hitta–Julia

May 2023
I. BUSINESS NAME
Eat Girls

II. DERIVATION OF BUSINESS NAME

Our business name is "Eat Girls." We incorporate the word "eat" since we sell
foods, and the word "girls" because all of our members are girls. Additionally,
our business name is inspired by the term "it girls". It means attractive and
popular young women. We can relate this to our business since we want it to be
attractive or to attract customers to patronize our product, and we aspire to be
popular not only locally but also internationally. Moreover, this business name
is memorable, which will pique the customer’s interest in our products.

III. LOGO

IV. DERIVATION OF THE LOGO


The main elements in our business logo are the business name, "Eat Girls," and
a s'mores pie behind a group of girls. We utilized images of girls in our logo
because they represent us, the all-girl members of our company, and how we
help each other to ensure our company's success. The s'mores pie in the
background demonstrates our innovative product. Furthermore, we use an
aesthetic color palette because it is pleasing to the eye and we want to stay on
trend. As a result, more consumers will become interested in our product and
in our business.

V. VISION
Through our shared commitment, our vision is to become profitable and well
known not only locally, but also internationally, while continuing to serve our
customers with sweet delicacies and taking exceptional care.

VI. MISSION
We create good memories by providing sweet delicacies and splendid service at
a reasonable price.

VII. MANAGEMENT TEAM


ORGANIZATIONAL STRUCTURE

JOCEL B. CAO
GENERRAL
MANAGER

CHELZY GRACE B.
AGNA
EXECUTIVE
MANAGER

JALESA A.
MALDEA SHARMAINE GAILE
OPERATIONS SANCHEZ MARY GRACE D. RELATO PRINCESS MICAH P. ERIKA GUINOO
MANAGER ASSISTANT FINANCE AND PITOGO
MARKETING AND
PRODUCTION
MANAGER ACCOUNTS MANAGER
SALES MANAGER MANAGER

QUALIFICATIONS OF OFFICERS

GENERAL MANAGER

Job Description:

Primarily responsible for overseeing and managing the operations of dealerships and
ensuring that sales and apex targets are met. Ensures operational efficiency of the dealership
to ensure profitability.

Qualifications:

 Must have at least three (3) years general experience as General Manager gained from
food industry

 Must possess good leadership and people management skills


 Must have honed problem solving skills
 Must have excellent selling skills
 Must have good strategic planning and execution skills.
 Graduate of any business or any related courses.

Additional Information
Career Level: Assistant Manager/Manager
Qualification: Bachelor's/College Degree
Years of Experience: 5 years
Job Type: Full-Time
Job Specializations: Sales/Marketing, Retail Sales

EXECUTIVE MANAGER

Job Description

 Supervising a department’s operations and activities


 Cooperating with other department managers, which is a core responsibility of
executive managers
 Reporting to the upper management on the department’s progress
 Creating change in the department that is beneficial to the company as a whole
 Being able to communicate successfully with everyone in their department
 Allocating budgets and implementing policies and procedures to achieve set goals
 Creating a strategic workload balance and pre-empt possible resourcing issues
 Managing personnel matters like recruiting and firing
 Handling contract management and negotiation, as well as data performance analysis

Qualifications:

 Must have a minimum of five years of professional experience and, ideally, an MBA.
 Must have good strategic planning and execution skills.
 Graduate of any business or any related courses.

Additional Information
Career Level: Manager
Qualification: Bachelor's/College Degree
Years of Experience: 5 years
Job Type: Full-Time
Job Specializations: Sales/Marketing, Retail Sales

ASSISTANT MANAGER

Job Description

The Assistant Manager provides secretarial assistance to the Executive Manager. The role is
also responsible for building networks and good relations with agencies and organizations as
representation of the office of the Executive Manager.
The significant scope of this role includes:

Secretarial management

● Provides professional assistance to the Executive Manager


● Prepares and drafts written correspondence.
● Coordinates schedules of the Executive Manager
● Screens all calls of the Executive Manager
● Files and keeps records or documents of the EM
● Assist in handling office-management duties, making travel arrangements & expense
reports, handling calendar events, organizing reports and documents, answering
phone calls, and screening visitors.
● Setting up meetings

● Takes minutes of management team meetings and management committee meetings


● Prepares and distributes agenda for meetings and coordinates all meeting schedules.
● Ensures that meeting requirements are prepared prior to meetings.

Job Qualifications:

● Graduate of Bachelor's Degree in Marketing or equivalent.


● At least 5 years' work experience
● Excellent communication skills both verbal and written.
● Knowledge of and ability to apply marketing strategies to marketing tactics is critical.
● Solid business planning skills, with ability to adapt to changes in priorities and
procedures in a fast- paced, dynamic environment.
● Must be willing to assign in (insert area)

Additional Information:
Career Level: Supervisor/5 Years & Up Experienced Employee
Qualification: Bachelor's/College Degree
Years of Experience: 5 years
Job Type: Full-Time
Job Specializations: Admin/Human Resources, Secretarial/Executive Personal Assistant

OPERATIONS MANAGER

Job Description

● Oversee daily outlet operations.


● Hire and train employees, as needed.
● Organize employee shift, considering peak times and seasonality.
● Maintain Staff records and working schedules.
● Provide guidance and direction to the team with regards to all operational and
procedural matters.
● Responsible for stock management in outlet.

● Build relationships with team members to ensure maximum employee retention.


● Promote products according to customer needs.
● Demonstrate and provide professional advice.
● Build and establish good customer relationship.
● Established strong client's rapport and attend to feedback & complaints promptly, to
achieve high client's satisfaction and revenue target.
● Arrange for regular maintenance services for all equipment.

Qualifications:

● Must have experience as an Operation Manager or similar role in a food industry.


● Knowledge in of food treatments and product
● Passion for service.
● Basic bookkeeping knowledge.
● Excellent organizational skills.
● People centric, strong interpersonal and communication skills.
● Ability to handle customer's request and complaints with grace.
● Ability to communicate clearly and professionally both verbally and inwriting.
● Adaptable and able to exercise flexibility.
● Solid communication & presentation abilities in English
● Graduate of any Business Administration or relevant field

Additional Information
Career Level: Assistant Manager/Manager
Qualification: Not Specified
Years of Experience: 2 years
Job Type: Full-Time
Job Specializations: Services, Sales, Operations

FINANCE AND ACCOUNTING MANAGER


Job Description

● Oversee and manage the Finance and Accounting team responsible for the end-to-end
monthly accounting processes.
● Monthly and annual financial reporting as required by top local management.

● Payroll review and payout


● Handling internal and external audits
● Review and monitoring of all tax filings and payments
● Maintain records of annual income tax filings
● Primary contact with banks and other financial institutions
● Primary company representative with BIR
● Preparation of annual budget
● Manage the Finance section responsible for treasury functions including accurate daily
sales collection and timely settlement of payables.
● Handle other functions as may be assigned by the Managing Director

Qualifications:

● Candidate must possess at least Professional License (Passed Board/Bar/Professional


License Exam) in Finance/Accountancy/Banking or equivalent.
● At least 4-5 years managerial experience in Finance/Accounting function

● Strong working knowledge on General Accounting, Treasury, Financial Reporting,


Taxation, Budgeting and with experience in BIR audits
● A good team player with strong interpersonal skills and can interact with all levels
within the organization.
● Demonstrable experience in improving current work practices and implementing new
ideas.
● Strong planning, problem-solving and organizational & time management skills and is
able to prioritize and manage multiple tasks and deadlines.
● With good written and oral communication skills
● Coaching and mentoring skills

Additional Information
Career Level: Assistant Manager/Manager
Qualification: Professional License (Passed Board/Bar/Professional License Exam)
Years of Experience: 4 years
Job Type: Full-Time
Job Specializations: Accounting/Finance, General/Cost Accounting
MARKETING AND SALES MANAGER

The Role

The role is focused on looking for new clients for the company, further enhancing the
company’s market reach, and creating brand awareness for our products and services.

The role will be doing the following tasks on a regular basis

● Enhance market penetration by identifying new sales opportunities and generating


new business.
● Meet or exceed sales objectives by promoting and selling products through
professional sales techniques including telephone, e-mail, and meetings.
● Making outbound cold calls and field sales visits to prospects

● Qualifying prospects, solutions, and providing quotations.


● Achieving key performance indicators and sales targets
● Manage all sales activities through the company system.
● Continually improve product knowledge and selling skills
● Mentoring new sales staff (as required)
● Building & maintaining relationships with our clients & potential clients
● Uphold company philosophies, values, and guiding principle.s

Qualifications

● Preferably 5-8 Yrs. Experienced Employees specializing in Sales - Corporate, Business


Development, or equivalent.
● Construction industry exposure is a plus but not required.

● Can start immediately.


● Excellent presentation, communication, negotiation & closing skills.
● Outgoing, self-motivated, and can work with minimal supervision.
● Strong sales and marketing persona; with heavy exposure in Business
Development/New Sales Acquisition
● Applicants must be willing to work in Makati City.

Additional Information
Career Level: Assistant Manager/Manager
Qualification: Bachelor's/College Degree
Years of Experience: 5 years
Job Type: Full-Time
Job Specializations: Sales/Marketing, Sales - Corporate
PRODUCTION MANAGER

Job Description

The Production Manager is responsible for the following:

● Determining needed data for production, analyzing them, and providing solutions to
improve efficiency and quality.
● Conducting cause and effect study to justify solutions to problems.

● Improving existing products or developing new products


● Identifying the training programs needed by operators and subordinates.
● Developing work instructions and processes
● Ensuring work instructions and processes are followed and up to date.
● Properly scheduling and allocating workers to their workstations
● Immediately reporting potential and current machinery issues for repair or upgrade
● Increasing production efficiency and effectiveness, minimizing wastage, and reducing
cost.
● Ensuring the production and quality goals are achieved.

● Mentoring subordinates

Qualifications:

● Bachelor's degree in Production related course


● At least three years of experience as a Production Manager, equivalent, or in a higher
position
● Strong experience in ISO 9001

● Strong process managing and technology experience.


● Confident and able to handle pressure.

Additional Information
Career Level: Assistant Manager/Manager
Qualification: Bachelor's/College Degree, Professional License (Passed
Board/Bar/Professional License Exam)
Years of Experience: 5 years
Job Type: Full-Time
Job Specializations: foods, sales
VIII. OBJECTIVES
▪ adhere to regulations, standards and best practices of creating our products
▪ increase exposure of the product and minimize expenses by looking for
cheaper supplies alternatives
▪ offering high quality, fairly priced and ethnically diverse food options
▪ demonstrate professional behaviors expected within the food service industry
and communicate appropriately with clients
▪ to have our products sold at the tigers cafe

IX. PRODUCT DESCRIPTION

S’mores pie: This has the same sweet filling of melted marshmallow on one
side and rich chocolate filling on the other, along with a semi-sweet graham
cracker, all enclosed in a deep-fried crispy pie crust. It delivers a warm, gooey
explosion of flavors with every bite. This costs 25 pesos.

DERIVATION OF OUR PRODUCT


Our "s'mores pie" is inspired by the campfire treat known as s'mores, which is
popular in the United States and Canada. It consists of one or more toasted
marshmallows and a layer of chocolate sandwiched between two graham
cracker pieces. We innovated and transformed it into a pie. Our s'mores pie is
made of folded bread filled with marshmallow, chocolate, and graham
crackers. It is then rolled up in beaten egg and bread crumbs before frying.

HEALTH BENEFITS OF CHOCOLATE


1. lowering cholesterol levels
- Regular consumption of chocolate bars can improve cardiovascular health by
lowering cholesterol and blood pressure.
2. preventing cognitive decline
- Eating chocolate at least once weekly can improve cognitive function by
increasing blood flow to the brain.
3. reducing the risk of cardiovascular problems
- Higher chocolate consumption is linked to lower risk of cardiometabolic
disorders.

HEALTH BENEFITS OF MARSHMALLOW


1. For colds and cough
- Marshmallow root has traditionally been used to treat various conditions
affecting the respiratory system including relief from coughs and colds.
2. Fights Bacterial inFection
- If you feel symptoms of tonsillitis, bronchitis, a urinary tract or respiratory
infection coming on, take marshmallow root at the first sign of discomfort like
swelling, burning and tenderness. It helps speed up the healing process and
naturally kills bacteria that can cause various ailments.

HEALTH BENEFITS OF GRAHAM CRACKER


1. Protein and fiber are two of the most important nutrients in them, which may
keep you feeling full and satisfied.

HEALTH BENEFITS OF BREAD


1. Contains fiber
- bread products contain varying amounts of fiber, but you can generally find at
least 1 gram per serving. And this is an essential nutrient to eat every day.
2. Prebiotic effect
- Bread is a prebiotic, providing beneficial bacteria known as probiotics to
protect our digestive systems and bodies from harmful bacteria and fungi.
Prebiotics come from carbs and fiber, such as bread and bread products.
3. Contains protein
- Getting enough protein in your diet can help reduce appetite, increase muscle
mass, and maintain bone health.
4. Bread fuels your body
- Carbohydrates are essential for our bodies, consisting of three types: starch,
fiber, and sugar. Fiber and starch are complex, while sugar is simple. Bread
contains all three types.

X. PRODUCTION PLAN

STEPS MEMBER/S ASSIGNED


Purchasing of raw materials Pitogo, Princess Micah- Sales 1
Manager
Erika Guinoo-
Production Manager

Preparing of the ingredients Cao, Jocel- 5m


General Manager

Creating the S’mores pie Agna, Chelzy Grace 30


Executive Manager

Maldea, Jalesa Mae


Operations Manager

Cao, Jocel
General Manager

Relato, Mary Grace


Finance Manager

Erika Guinoo
Production Manager

Pitogo, Princess Micah


Sales Manager

Frying of the S’mores pie Relato, Mary Grace 15


Finance Manager
Total time spent on Production 1 hour an
XI. TARGET MARKET
i. Area Coverage
Smores pie will be sold on-site at Naga College Foundation with the NCean
community as possible customers.
ii. Consumer/Customer
Our product is intended to be sold for students, teachers, staff members, and
non-teaching employees. Any age group can buy our product.

XII. MARKETING STRATEGIES


The word-of-mouth method is the best way to market our product. The
spoken transmission of our product from one person to another helped us to
gain customers. Moreover, the members of this business are good
communicators, friendly, hard working, and complete transactions quickly,
which also added to our customer’s satisfaction and gained trust of the
customers. Additionally, social media marketing would be quite helpful in
spreading the word about our product which may generate potential clients.
We created a page for our business to promote our product . We also added a
photo booth to attract more customers and uploaded the pictures of our
customers on the photo booth in our Facebook page.

XIII. PROJECTED FINANCIAL STATEMENTS

A. List of Assumptions Used

Sales Data

DATE SELLING PRICE UNITS SOLD SALES VO


March 2, 2023 ₱25 49 ₱1,22
March 3, 2023 25 61 1,52
March , 2023 25 37 925
Total ₱3,67

Sales Forecast

MONTH PROJECTED SALES (UNIT) PROJECTED SALES


(PESOS)
April 1,200 ₱30,000
May 1,200 30,000
June 1,200 30,000
July 1,200 30,000
August 1,200 30,000
September 1,200 30,000
October 1,200 30,000
November 1,200 30,000
December 1,200 30,000
Total 10,800 ₱270,000

Production Data

RAW MATERIALS QUANTITY COST/UNIT TOTAL


AMOUNT
Bread 3 loaves ₱45.00 ₱135.00
Egg 17 pieces 12.00 204.00
Bread Crumbs 1 pc. 77.00 77.00
Marshmallow ¾ of a 80 60.00
plastic
Chocolate Spread 3/4 of jar 168 126.00
Graham Crackers ⅓ of a pack 43 15
Paper Plate 50 pcs. 0.6 30.00
Cooking Oil 3 bottle 38 114
Total ₱ 761.00
Labor 140.00
Transportation 140.00
Total Cost of Goods ₱1,041.00
/ 55 pcs.
Unit Cost ₱18.93
Selling Price 25.00
Mark Up ₱6.07 or 24.28%

PURCHASE PRICE OF RAW MATERIALS

Date Price of Raw Materials


March 2, 2023 ₱877
March 3, 2023 721
March 4, 2023 452
TOTAL ₱2,050

DIRECT LABOR
In terms of labor, the entrepreneurs in Smore's Pie assisted one another by producing goods
to be sold in order to meet the target sales. Jocel Cao, Mary Grace Relato, Erika Guinoo, Chelzy
Agna, Jalesa Mae Maldea, Gaile Sanchez, and Princess Micah Pitogo are among the workers.
Hiring other workers is no longer essential because laborers are sufficient to complete the
tasks and jobs.
Eat Girls
Naga College Foundation, Inc.
M.T. Villanueva Avenue, Naga City

March 2, 2023

Raw Materials Quantity Cost/Unit Total Amount Cost per Piece


Bread 3 packs ₱45 ₱135 ₱2.45
Chocolate spread 3/4 of small jar 168 126 2.29
Egg 17 pieces 12 204 3.71
Cooking oil 3 bottles 38 114 2.07
Marshmallow ¾ of a pack 80 60 1.09
Bread crumbs 1 big pack 77 77 1.4
Graham Cracker ⅓ of a pack 43 15 0.27
Paper Plate 50 0.6 30 0.54
Total ₱761 ₱13.82

Name of Product Quantity Produced Selling Price Total


S’mores Pie 55 ₱25 ₱1,375

Other Materials
Raw Materials Quantity Unit Cost Total Amount
Folder 5 pieces ₱7 ₱35
Ribbon 1 yard 46 46
Chipboard 1 pieces 25 25
Barbecue stick 1 roll 10 10
Total ₱116

March 3, 2023

Raw Materials Quantity Cost/Unit Total Amount Cost per Piece


Bread 3 packs ₱55 ₱165 ₱3
Chocolate spread 1/4 of small jar 168 42 0.76
Chocolate Syrup ½ pack 230 115 2.09
Egg 11 pieces 12 132 2.4
Cooking oil 2 bottles 38 76 1.38
Marshmallow ¾ of a pack 80 60 1.09
Bread crumbs 1 big pack 77 77 1.4
Graham Cracker ⅓ of a pack 43 15 0.27
Paper Plate 65 0.6 39 0.71
Total ₱721 ₱13.1

Name of Product Quantity Produced Selling Price Total


S’mores Pie 55 ₱25 ₱1,375

March 4, 2023

Raw Materials Quantity Cost/Unit Total Amount Cost per Piece


Bread 2 packs ₱55 ₱110 ₱2.97
Chocolate syrup ½ pack 230 115 3.11
Egg 7 pieces 10 70 1.89
Cooking oili 1 bottle 38 38 1.02
Marshmallow 2/4 of a pack 80 60 1.62
Bread crumbs 1 small pack 20 20 0.54
Graham ⅓ of a pack 43 15 0.41
Paper Plate 40 pcs. 0.6 24 0.65
Total ₱452 ₱12.21

Name of Product Quantity Produced Selling Price Total


S’mores Pie 37 ₱25 ₱925

Operating Expenses

EXPENSES AMOUNT
Transportation ₱360
Labor 360
Total ₱720

WASTE DISPOSAL SYSTEM


As a small dessert company, Eat Girls must take precautions to preserve the product's
sweetness and stay clear of bacteria that can make customers sick. We put out the
necessary effort to preserve the cleanliness of our goods since we appreciate our
customers and our business. We strictly enforce good hygiene among our workers and
with the product itself.

QUALITY CONTROL SYSTEM

One of the things that draws people to a product is its high quality. Every ingredient
must be fresh and clean, and it must meet the proprietors' own standards. To keep the
desired flavor, the preparation of the product should adhere to the same procedures
as its very first production. The quality of the product is greatly influenced by the
ingredients.

B. Financial Statement

B.1 PROJECTED INCOME STATEMENT

Eat Girls
Statement of Comprehensive Income
As of March 4,2023

ACCOUNT TITLE DEBIT CREDIT


Gross Sales ₱3,675
Cost of Goods Sold 2,050
Net Sales ₱1,625

Less: Transportation Expense ₱360


Labor Expense 360
Total Expense 720
Net Profit ₱905

B.2 PROJECTED CASH FLOW STATEMENT

Eat Girls
Statement of Cash Flow
As of March 4,2023

ACCOUNT TITLE DEBIT


Cash Inflow
Equity ₱700
Sales 3,675
Total Inflow

Cash Outflow
Labor Expense ₱360
Transportation Expense 360
Raw Material 2,050
Total Outflow
Net Cash Inflow (Outflow)

B.3 PROJECTED BALANCE SHEET

Eat Girls
Statement of Financial Position
As of March 4,2023

ASSET EQUITY
Cash ₱1,605 Capital ₱7
Earnings 9
Total Asset ₱1,605 Total Equity ₱1,

IX. APPENDICES

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