DEPARTMENT OF TRAINING & PLACEMENT

KALINGA INSTITUTE OF INDUSTRIAL TECHNOLOGY (KIIT)

DEEMED TO BE UNIVERSITY, BHUBANESWAR (ODISHA)
No. KIIT-DU/T&P/24/195 Date: 9th Feb’2024
Kind Attenn : 2024 Graduating B.Tech(CSE/CS&SE/CS&CE/IT) Students
This is to inform all the above students that Indegene will be conducting a Recruitment
Drive (trained & hire model) very shortly.

Students would have received the job notification through Superset & are directed to
APPLY on or before 10th February’2024 by 9.00 AM to participate for the same.
Profile Offered : Junior Digital Analyst
Eligibility Criteria : 6.00 or above CGPA in B.Tech
: No Backlogs
Process : Registration in the career portal of Indegene
: Short listing
: Assignment
: Techical + HR Interview
CTC : Rs. 4.50 LPA (As applicable)
Joining Location : Will be informed
Joining Date : Will be informed
Note:
Post selection students will undergo a training program and evaluation process.
After successful completion of evaluation process, they may be absorbed by the
company for a full time offer.
The previous registration stands cancelled.

Dr. Prachet Bhuyan

Dean (T&P), KIIT-DU
NB: 1. The Company will be short listing from the registered students list
2. Find below the Job Description for your reference.
Job Description
Must have:
 Good knowledge of Digital Platforms and operating on marketing data. Preferred
platforms Google Analytics, Salesforce Marketing Cloud, Salesforce Data Cloud,
Tealium.
 Understanding of HTML DOM Structure, CSS & JavaScript.
 Should possess high analytical and problem-solving skills.
 Basic understanding of web domain testing.
 Team player who endorses a collaborative work style with good communication
skills.
Nice to have:
• Working Experience with Analytics Tools such as Google Analytics, Mixpanel.
• Working Experience with Tag Management tools like Tealium iQ, Google Tag Manager.
• Working experience with Customer Data Platforms like Tealium, Segment, Salesforce.
• Knowledge of tags and tag debugging tools like Charles Proxy.
• Deep expertise in Manual Testing, Writing Test Plans, Test Cases & Strategies & Bug
Identification.
• Hands-on experience in testing Android, iOS Mobile apps and APIs preferably.
• Knowledge and experience of working in an agile environment.
• Experience with tools like JIRA or similar tool
About you:
• Demonstrated ability in tagging and web analytics
• Good understanding of digital marketing concepts
• Excellent problem-solving, analytical, technical, interpersonal and communication skills
and an efficient team player with the ability to take on new roles
You will be responsible for:
• Work with key client stakeholders in a highly consultative and responsive manner to
deliver high-impact omnichannel solutions to business problems.
• Collaborate closely with various marketing business units and technology teams of the
client to create technical action plans.
• Assist in the implementation and configuration of dynamic targeting and omnichannel
marketing orchestration solutions for clients, ensuring alignment with business
objectives and technical requirements.
• Support the creation and management of audience segmentation rules to optimize
audience targeting and campaign effectiveness.
• Conduct thorough testing and validation of digital marketing tool implementations to
identify and resolve any issues or discrepancies, ensuring data accuracy and integrity
throughout the process.
• Support digital analytics capabilities (dashboards and PPT reports) across web
experience, data privacy and other digital tools
• Translate the business questions into KPIs that can be measured by tracking user
interactions on the websites.
• Implement third-party tagging with various vendors like Twitter, LinkedIn, Facebook,
Tradedesk, etc.
• Implement web analytics solutions on tools such as Google Analytics/GTM platform
including testing and reporting.
• Customize Google Analytics tracking code and configurations to meet specific business
requirements, such as tracking events, goals, e-commerce transactions, and user
demographics.
• Responsible for successful initiation, planning, design, execution, monitoring,
controlling and closure of a project, also perform quality checks and provide required
sign off and take ownership for data accuracy and integrity, for developed functions.
• Must be very organized and able to balance working on multiple projects and small
enhancements.
About the Company :
We are a technology-led healthcare solutions provider. We are driven by our purpose to
enable healthcare organizations to be future-ready. We offer accelerated, global growth
opportunities for talent that’s bold, industrious, and nimble. With Indegene, you gain a
unique career experience that celebrates entrepreneurship and is guided by passion,
innovation, collaboration, and empathy. To explore exciting opportunities at the
onvergence of healthcare and technology, check out www.careers.indegene.com
Looking to jump-start your career?

We understand how important the first few years of your career are, which create the
foundation of your entire professional journey. At Indegene, we promise you a
differentiated career experience. You will not only work at the exciting intersection of
healthcare and technology but also will be mentored by some of the most brilliant
minds in the industry. We are offering a global fast-track career where you can grow
along with Indegene’s high speed growth.

We are purpose-driven. We enable healthcare organizations to be future ready and our

customer obsession is our driving force. We ensure that our customers achieve what they
truly want. We are bold in our actions, nimble in our decision-making, and industrious in
the way we work.