Professional Documents
Culture Documents
IBE Mod 3
IBE Mod 3
IBE Mod 3
Types of strategies used in strategic planning for achieving global competitive advantage
There are several types of strategies that can be used in strategic planning to achieve global
competitive advantage. These strategies are often focused on leveraging a company's
strengths, identifying and addressing weaknesses, and capitalizing on market opportunities.
Some of the common types of strategies used in strategic planning for achieving global
competitive advantage are:
Cost leadership strategy: This strategy focuses on reducing costs in order to offer products
or services at a lower price than competitors. This can be achieved through economies of
scale, efficient supply chain management, and cost-effective production methods.
Differentiation strategy: This strategy focuses on creating unique and valuable products or
services that stand out in the market. This can be achieved through innovation, branding,
and customer service.
Focus strategy: This strategy focuses on targeting a specific market niche or segment and
tailoring products or services to meet their needs. This can be achieved through market
research and customization.
Internationalization strategy: This strategy focuses on expanding the company's operations
and presence in international markets. This can be achieved through partnerships,
acquisitions, or setting up subsidiaries in different regions.
Diversification strategy: This strategy focuses on expanding the company's product or
service offerings into new and unrelated markets. This can be achieved through mergers
and acquisitions or internal development.
Alliance strategy: This strategy focuses on forming strategic alliances or partnerships with
other companies in order to gain access to new markets, technologies, or resources.
In conclusion, these are some of the common types of strategies used in strategic planning
for achieving global competitive advantage. Companies need to carefully analyze their
strengths, weaknesses, and market opportunities in order to choose the most effective
strategy for their business. Additionally, it's important to regularly review and adjust
strategies in response to changing market conditions and competitive pressures.
The concept of distinctive competitive advantage is based on the idea that not all companies
are equal, and some have unique strengths or advantages that are difficult for competitors
to replicate. These advantages can come from a variety of sources, including:
Cross-border merger and acquisitions (M&A) are one of the ways in which financial
integration is facilitated. They involve the acquisition of a company or a significant part of its
business by another company located in a different country. Cross-border M&A can bring
several benefits, including:
Access to new markets: Cross-border M&A allows companies to expand their operations
and gain access to new markets and customers.
Diversification of business: Cross-border M&A can help companies diversify their business
and reduce their exposure to risks in a single market.
Access to new technologies: Cross-border M&A can also provide access to new technologies
and know-how, allowing companies to improve their products or services and increase their
competitiveness.
Economies of scale: Cross-border M&A can also bring economies of scale, allowing
companies to reduce costs and improve efficiency.