Professional Documents
Culture Documents
Campus Journ News
Campus Journ News
What is News? - The simplest form, it is a single line that runs across the
allotted space.
is information about a recently changed situation or a - If it runs across the page it is called a “streamer.”
recent event
Boxed headline
is information that is published in newspapers and
broadcast on radio and television about recent events in - For emphasis or art’s sake, some headlines are boxed:
the country or world or in a particular area of activity. a. Full box
b. Half box
What is HEADLINES? c. Quarter Box
- are the text indicating the nature of the DO’S AND DONT’S IN WRITING TRADITIONAL
article or news story below it. HEADLINES
- are top-level headers on an article or piece of content
that summarize the substance of a piece. Make your headline answer as many W’s as
possible.
Functions: The headline should summarize the new story .
Positive heads are preferable to negative ones.
To attract the audience attention
To figure out your readers Example :
To convey a message which is complete School physician allays flu fear is better and
To faciliate the reader in reading the whole story shorter than Flu epidemic not rampant in the city.
STRUCTURE OF HEADLINES Omit articles like a, an and the, (is, are , be),
unless needed to make the meaning.
Flush left
Examples:
- Both lines are flushed to the left margin. This is also true Reclaimed banks are causes of recurrent flood
with a one‐line headline. This has to no exact count for Barack Obama is new president
the units in each line. Use the strongest word in the first line as
possible.
Dropline or Step Form The active verb is better than the passive verb in
headlines.
‐ The first line is flushed left while the second line is
indented. Examples:
Local barangay officials aid flood victims
- It may consist of two or three, and sometimes four lines But, for variations, and especially when the doer
of types of the same length, somewhat less than a column is unknown, the passive verb may be used.
in width
Examples:
Inverted Pyramid Food production drive intensified
Use the present tense for past stories and
- The self‐explanatory. infinitive form for future stories.
Each of the three or four lines in this head is successively
shorter than the line above it. Examples:
President Gloria Macapagal Arroyo bats national
Hanging Indention reconciliation.
Write numbers in figures or spell it them out
- The first line is flushed left. depending upon your needs for your unit counts.
This is followed by two indented parallel lines. Use the following headline styles, but be
consistent once you have adopted once
Crossline or barline a. All caps
b. Cap and lower case
- A one ‐line headline that runs across the column. c. Down style
What is News
WHAT TO AVOID IN WRITING HEADLINES
Example:
Example:
Example:
Example: