For the First Time in History

Presenting…
A golden opportunity for just 11 Days

ADVISOR
 Win Suave Bikes to Luxurious SUVs

Contest Period:
1st April to 11th April

Issuance: Freelook:
-1st
Term & Pro-Fit & ILP April to
11th May
Other Products- 1st April to 26th Apr 1st April to 11th Jun
 Apr’24 SHUBHAARAMBH

Eligible Reward 1 Eligible Reward 2 Eligible Reward 3

DESIGNATION EP Target
(Conclave + Cash Reward) (Gifts) (Cash Payout Rs.)

Only for NLA/ - Boat Enigma Smart Watch 5,000/-

Advisor
1,00,000
- Hero Cycle 12,000/-
DESIGNATION 2,00,000
3,00,000 - Apple Smart Watch 30,000/-

5,00,000 Invitation to Cebu, Philippines 1 Seat (3N/4D) Laptop 50,000/-

7,00,000 Invitation to Cebu, Philippines - 1 Seat (3N/4D) + 25K Cash iPhone 15 (256 GB) 80,000/-
Invitation to Lisbon Portugal - 1 Seat (3N/4D) OR Cebu, Bajaj Chetak EV 1,25,000/-
10,00,000 Philippines - 2 Seats (3N/4D) + 25K Cash
For All
15,00,000 Invitation to Brazil - Rio de Janeiro - 1 Seat (4N/5D) Royal Enfield Meteor 350 CC 2,50,000/-

20,00,000 Invitation to Lisbon Portugal - 2 Seats (3N/4D) + 1 L Cash BMW G310 R Bike 3,50,000/-

30,00,000 Invitation to Brazil - Rio de Janeiro - 2 Seats (4N/5D) TATA Tiago 5,00,000/-
Invitation to Brazil - Rio de Janeiro - 2 Seats (4N/5D) + TATA Punch EV
40,00,000 10,00,000/-
Cash Rs. 5 Lakhs
Invitation to Brazil - Rio de Janeiro - 2 Seats (4N/5D) + TATA Nexon EV 15,00,000/-
60,00,000 Cash Rs. 10 Lakhs
80,00,000 Invitation to Brazil - Rio de Janeiro - 2 Seats (4N/5D) + Toyota Innova Hycross VX Hybrid 25,00,000/-
Cash Rs. 20 Lakhs
Invitation to Brazil - Rio de Janeiro - 2 Seats (4N/5D) + Toyota Fortuner
1 CR Cash Rs. 30 Lakhs
35,00,000/-

For Internal Circulation Only

 Apr’24 SHUBHAARAMBH
Terms & Conditions

▪ Any Policy Submitted/Issued in Mar’24, Canceled/Withdrawn and Resubmitted during SHUBHAARAMBH contest period will be
excluded from SHUBHAARAMBH contest EP achievement.
▪ If any advisor have qualified of Total 4 Seats in Mar’24 + Apr’24 then only Cash/Gits choice will be applicable in SHUBHAARAMBH
contest. (An advisor can qualify Maximum 2 Seats in Mar’24 & Apr’24 for Lisbon-Portugal/ Cebu, Philippines / Brazil - Rio de
Janeiro)
▪ Additional Seat will be basis the approved compliance guidelines.
▪ Designation of Advisors (NLA/Advisor/LP/SLP/ELP/CLP/POSP) will be considered as on Apr 1st, 2024 (as per system)
▪ All NLA / Advisor to be coded as Life Planner / Leader latest by May 11th 2024 will only be eligible for @ Lisbon-Portugal/ Cebu,
Philippines/ Brazil - Rio de Janeiro
▪ 81% Persistency / 90% Retention (as per applicability)
▪ All qualifiers need to be LP / Leader at the time of execution of the Event @ Lisbon-Portugal/ Cebu, Philippines/ Brazil - Rio de
Janeiro
▪ Standard T&C Apply
ULIP Bonanza without Rider | 1st to 11th Apr Earn up to

Products Eligible : Fortune Pro/ Fortune Maxima/ Wealth Pro/ Wealth Maxima
22%
iSIP* (30% WNBP weightage)
(Contest applicable for PPT >=5)

Slab WNBP Target FYC % R&R Payout Total Payout

1 >= 5 Lac 5% 10% 15%
2 >= 10 Lac 5% 17% 22%
Illustration
Product Premium (WNBP) FYC @5% R&R Total Payout
5,00,000 25,000 50,000 75,000
ULIP
10,00,000 50,000 1,70,000 2,20,000
Submission Period Issuance Period Freelook Period
1st Apr’24 to 11th Apr ’24 1st Apr’24 to 26th Apr ’24 1st Apr’24 to 26th May ’24
• ULIP ANP is cumulative for qualification | I-SIP 30% WNBP Consideration & I-SIP FYC is 2%
• ULIP Bonanza is not applicable for Trail AUM Opted Advisor
• All Policies qualified for ULIP Bonanza, will not be considered for any other contest qualification like training conclave, Apr Edge, Early activation or any
other contest launched during defined period
ULIP Bonanza with Rider | 1st to 11th Apr Earn up to
25%
Products Eligible : Fortune Pro/ Fortune Maxima/ Wealth Pro/ Wealth Maxima
(Contest applicable for PPT >=8 | Riders of ADDL & WOP to be attached with ADDL SA=ULIP SA)

Slab WNBP Target FYC % R&R Payout Total Payout

1 >= 5 Lac 5% 13% 18%
2 >= 10 Lac 5% 20% 25%
Illustration
Product Premium (WNBP) FYC @5% R&R Total Payout
5,00,000 25,000 65,000 90,000
ULIP
10,00,000 50,000 2,00,000 2,50,000
Submission Period Issuance Period Freelook Period
1st Apr’24 to 11th Apr ’24 1st Apr’24 to 26th Apr ’24 1st Apr’24 to 26th May ’24
• ULIP ANP is cumulative for qualification | >=8 PPT; Riders of ADDL & WOP to be attached with ADDL SA equal to ULIP SA
• ULIP Bonanza is not applicable for Trail AUM Opted Advisor
• All Policies qualified for ULIP Bonanza, will not be considered for any other contest qualification like training conclave, Apr Edge, Early activation or any
other contest launched during defined period
SSR Plus Bonanza | 1st to 11th Apr Earn up to
31%
SSR Plus : SSR Plus (15X) + TTI + ABD + ATPD Rider
(Contest applicable for PPT >=5)

Criteria
WNBP Target FYC % R&R Payout Total Payout
5,00,000 5% 26% 31%
Illustration
Product Premium (WNBP) FYC @5% R&R @26% Total Payout
5,00,000 25,000 1,30,000 1,55,000
SSR Plus
10,00,000 50,000 2,60,000 3,10,000
Submission Period Issuance Period Freelook Period
1st Apr’24 to 11th Apr ’24 1st Apr’24 to 26th Apr ’24 1st Apr’24 to 26th May ’24
• SSR Plus ANP is cumulative
• All Policies qualified for ULIP Bonanza, will not be considered for any other contest qualification like training conclave, Apr Edge, Early
activation or any other contest launched during defined period
Health Bonanza | 1st to 11th Apr

Earn Extra
Only for Pro-Fit Plan 12%
(Applicable from 1st to 11th Apr’24)

Variant EP (Individual) EP (Family Floater) R&R Payout (on WNBP)

Whole Life 175% 175% 12%

ROP 150% 175% 10%
NROP 125% 150% 8%
Note : Standard contest terms & conditions applied

Submission Period Issuance Period Freelook Period

1st Apr’24 to 11th Apr ’24 1st Apr’24 to 11th May ’24 1st Apr’24 to 11th Jun’24
 Digital SRS
A win-win for Advisor & Customer

7% additional payout on
Digital SRS (ROP & NROP)
Continues till
th
11 April 2024
Customer Benefit
SRS Digital SRS VP Digital
7% Discount on FYP 11.65% Discount on FYP
Sub Period: 1st Apr’24 to 11th Apr’24 | Iss Period: 1st Apr’24 to 11th May’24 | Freelook: 1st Apr’24 to till 11th Jun’24
Standard contest terms & conditions applied
Apr’24 Persistency/ Retention Criteria
Persistency Evaluation Period
Review /
Issuance from Date Issuance to Date
Reinstatement Last Date
01-Apr-22 31-Mar-23 15-May-24

Persistency Logic : ANP of all cases where 13th Month persistency is met / Total ANP of all cases

Retention Ratio Calculation :

Review /
Issuance from Date Issuance to Date
Reinstatement Last Date
01-Apr-23 31-Mar-24 30-Apr-24

Retention Logic : All non annual mode inforce cases sourced as per above dates / all non annual mode
cases sourced as per above dates

Minimum 81% Persistency or 90% Retention.

Retention will be considered only for those, who don’t have 13th Month Persistency Bucket
10
For Internal reference Only
 Shubhaarambh
01 01st to 11th
Exclusive Destination/Cars/ Cash Payout upto 35 Lakhs

02 ULIP Bonanza ULIP (without Rider): Earning Opportunity upto 22% on WNBP
ULIP (with Rider): Earning Opportunity upto 25% on WNBP
01st to 11th

SSR Plus Bonanza

03 01st to 11th
Earning Opportunity upto 31% on WNBP

SRS Digital
04 01st to 11th
Earning Opportunity upto 7% on WNBP

Health Bonanza
05 01st to 11th
Additional Cash Payout upto 12% on WNBP
NON-PAR & Pension EP Changes w.e.f. 1st April

Product
Product Current EP New EP
Category
FG Plus (IT 35-45) 125% 100%
FG Plus (IT 20-30) 100% 75%
FG Supreme (Early Income) 125% 100%
Non-Par
FG Supreme NROP 125% 100%
FG Supreme (Deferred
75% 50%
Income)
GRIP (LP) 100% 75%
GRIP (RP) 75% 50%
Pension FG Pension 175% 150%
Above EP is for 11+ PPT & Offline Variants (similar 1 level EP drop in online variants as well)
PPT based EP rules applied

This material is strictly meant for internal circulation solely for training and should not be further circulated or used for solicitation to a prospect.
NON-PAR EP Changes w.e.f. 1st April
With(+)

Retain High EP 10% / 20%

Rider Premium
with Rider Attachment
of Base Plan

Product EP with EP with

Product Current EP New EP
Category 10% Rider 20% Rider
FG Plus (IT 35-45) 125% 100% 125% 150%
FG Plus (IT 20-30) 100% 75% 100% 125%
FG Supreme (Early Income) 125% 100% 125% 150%
Non-Par FG Supreme NROP 125% 100% 125% 150%
FG Supreme (Deferred
75% 50% 75% 100%
Income)
GRIP (LP) 100% 75% 100% 125%
GRIP (RP) 75% 50% 75% 100%
Above EP is for 11+ PPT & Offline Variants (similar 1 level EP drop in online variants as well)
PPT based EP rules applied
This material is strictly meant for internal circulation solely for training and should not be further circulated or used for solicitation to a prospect.
PAR EP Changes w.e.f. 1st April
With(+)
10% / 20%
No EP Rider Premium
of Base Plan
Reduction
Product EP with EP with
Product Current EP
Category 10% Rider 20% Rider
Smart Value Income Plan 100% 125% 150%
Par Value Income Plan 100% 125% 150%
Diamond Savings Plan 50% 75% 100%

Take Advantage of Higher EP with Riders Attachment

Above EP is for 11+ PPT & Offline Variants | PPT based EP rules applied
This material is strictly meant for internal circulation solely for training and should not be further circulated or used for solicitation to a prospect.
EP Changes w. e. f. 1st April 2024

Product Category Product Current EP New EP

FG Plus (IT 35-45) 125% 100%
FG Plus (IT 20-30) 100% 75%
FG Supreme (Early Income) 125% 100%
Non-Par FG Supreme NROP 125% 100%
FG Supreme (Deferred
Income)
75% 50%
GRIP (LP) 100% 75%
GRIP (RP) 75% 50%
Pension FG Pension 175% 150%

Product Category Product Current EP New EP

ULIP SSR Plus 10% 50%

Above EP is for 11+ PPT & Offline Variants (similar 1 level EP drop in online variants as well)
PPT based EP rules applied
 All Products EP (1/2)
EP for PPT - 12 & Above EP for PPT -11 & Above PPT 9-10 PPT 7-8 PPT 5-6
Category Product 10% 20% 10% 20% 10% 20% 10% 20%
Base 10% Rider 20% Rider Base Base Base Base
Rider Rider Rider Rider Rider Rider Rider Rider
SRS Life/Life Plus/Life Income/Credit
Term 175% 175% 175% 150% 175% 175% 125% 150% 175% 100% 125% 150%
Protect/Insta Protect/SJB Term
Term SRS Digital (Online) 150% 175% 175% 125% 150% 175% 100% 125% 150% 75% 100% 125%
Term MRSS 150% 175% 175% 125% 150% 175% 100% 125% 150% 75% 100% 125% 50% 75% 100%
Term MRSS (Online) 125% 150% 175% 100% 125% 150% 75% 100% 125% 50% 75% 100% 10% 50% 75%
Pension FG Pension 150% NA NA 125% NA NA 100% NA NA 75% NA NA
Pension FG RR - Endowment 125% NA NA 100% NA NA 75% NA NA 50% NA NA
Pension FG RR - SPS 150% NA NA 125% NA NA 100% NA NA 75% NA NA
Pension FG RR - Endowment (Online) 100% NA NA 75% NA NA 50% NA NA 10% NA NA
Pension FG RR - SPS (Online) 125% NA NA 100% NA NA 75% NA NA 50% NA NA
ILP PR PRO / PR Plus / PR 3 150% NA NA 125% NA NA 100% NA NA 75% NA NA
ILP PR Prime / PR 4 175% NA NA 150% NA NA 125% NA NA 100% NA Na
ILP PR Elite 125% NA NA 100% NA NA 75% NA NA 50% NA Na
ILP PR 2 / PR ROP 100% NA NA 75% NA NA 50% NA NA 10% NA NA
ILP PR 10% NA NA 10% NA NA 10% NA NA 10% NA NA
Health Pro-fit - WoL (Single Life / Family Floater) 175% NA NA 150% NA NA 125% NA NA 100% NA NA
Health Pro-fit - ROP (Single Life) 150% NA NA 125% NA NA 100% NA NA 75% NA NA
Health Pro-fit - ROP (Family Floater) 175% NA NA 150% NA NA 125% NA NA 100% NA NA
Health Pro-fit - NROP (Single Life) 125% NA NA 100% NA NA 75% NA NA 50% NA NA
Health Pro-fit - NROP (Family Floater) 150% NA NA 125% NA NA 100% NA NA 75% NA NA
Rider All Riders (Attached / Non Mandatory) 175% NA NA 175% NA NA 175% NA NA 175% NA NA

Note:
• ILP series EP shown is up to 5Cr Sum Assured | Refer “ILP - SA based EP” slide for more details
• Single Premium EP is 175% for all Products except Saral Pension (50% EP) & iSIP (50% EP)

For internal circulation

 All Products EP (2/2)
EP for PPT -11 & Above PPT 9-10 PPT 7-8 PPT 5-6
Category Product 10% 20% 10% 20% 10% 20% 10% 20%
Base Base Base Base
Rider Rider Rider Rider Rider Rider Rider Rider
Non-Par SIP 150% 175% 175% 125% 150% 175% 100% 125% 150% 75% 100% 125%
Non-Par FG Plus - IT 35 to 45 100% 125% 150% 75% 100% 125% 50% 75% 100% 50% 75% 100%
Non-Par FG Plus - IT 35 to 45 (Online) 75% 100% 125% 50% 75% 100% 10% 50% 75% 10% 50% 75%
Non-Par FG Plus - IT 20 to 30 75% 100% 125% 50% 75% 100% 10% 50% 75% 10% 50% 75%
Non-Par FG Plus - IT 20 to 30 (Online) 50% 75% 100% 10% 50% 75% 10% 50% 75% 10% 50% 75%
Non-Par GRIP - LP 75% 100% 125% 50% 75% 100% 10% 50% 75% 10% 10% 50%
Non-Par GRIP - RP 50% 75% 100% 10% 50% 75% 10% 10% 50% 10% 10% 50%
Non-Par FG Supreme - Early Income ROP 100% 125% 150% 75% 100% 125% 50% 75% 100% 10% 50% 75%
Non-Par FG Supreme - Early Income ROP (Online) 75% 100% 125% 50% 75% 100% 10% 50% 75% 10% 50% 75%
Non-Par FG Supreme - Deferred Income ROP 50% 75% 100% 10% 50% 75% 10% 50% 75% 10% 50% 75%
Non-Par FG Supreme - Deferred Income NROP 100% 125% 150% 75% 100% 125% 50% 75% 100% 10% 50% 75%
Non-Par FG Supreme - Deferred Income NROP (Online) 75% 100% 125% 50% 75% 100% 10% 50% 75% 10% 50% 75%
Non-Par FG 75% 100% 125% 50% 75% 100% 10% 50% 75% 10% 50% 75%
Non-Par GIP / GMIP 10% 50% 75% 10% 50% 75% 10% 50% 75% 10% 50% 75%
Par SVIP / VIP 100% 125% 150% 75% 100% 125% 50% 75% 100% 10% 50% 75%
Par DSP / MBP 50% 75% 100% 10% 50% 75% 10% 50% 75% 10% 50% 75%
Par MLG 10% 50% 75% 10% 50% 75% 10% 50% 75% 10% 50% 75%
ULIP ULIP 10% NA NA 10% NA NA 10% NA NA 10% NA NA
ULIP SSR PLUS 50% NA NA 10% NA NA 10% NA NA 10% NA NA
Note:
• ILP series EP shown is up to 5Cr Sum Assured | Refer “ILP - SA based EP” slide for more details
• Single Premium EP is 175% for all Products except Saral Pension (50% EP) & iSIP (50% EP)

For internal circulation

 ILP – Sum Assured based EP

PR Pro
Sum Assured PR Prime PR Elite PR ROP PR II PR IV
PR Plus

Up to 5 Cr 150% 175% 125% 100%

125%
> 5 – 10 Cr 125% 150% 75% 50%
> 10 – 20 Cr 100% 100% 50% 175%
> 20 – 30 Cr 75% 125% 50% 10%
10%
> 30 Cr 10% 10%
Above EP is Applicable for PPT 11 & above | PPT based EP rule applies

For internal circulation

 UILP – Product based EP

Category Product PPT – 11+ PPT 9-10 PPT 7-8 PPT 5-6
i-SIP (30% of WNBP) 10% 10% 10% 10%
ULIP
Fortune Pro / Fortune Maxima
(Limited/Regular 10% 10% 10% 10%
Wealth Pro / Wealth Maxima
Premium)
SSR Plus 10% 10% 10% 10%

Category Product Single Premium (WNBP is 10% of cheque value)

i-SIP 50%
ULIP
(Single Premium) Fortune Pro / Fortune Maxima
175%
Wealth Pro / Wealth Maxima

For internal circulation

Neeti Says - Do's & Don'ts - Advertisement/ Aprketing Material

20
Employee’s/ Agent’s withdrawing Self Policies Under Freelook Norms

21
Terms & Conditions
1. This Contest pertains to Tata AIA Life Insurance Company Ltd (TALIC)
2. Policies that are cancelled during free look period will not be considered
3. Policies that lapse during the contest period will not be considered
4. TALIC is neither responsible for, nor guarantees the quality of the prize won by the winner and will not be liable
for any loss/ claim/ damage that may arise out of the use or non-use of any prize won by the winner. Any
correspondence in reference to the prize should take place only between the winner and manufacturer/ service
provider. The existence of dispute, if any, regarding the prize shall not constitute any claims against TALIC
5. Transferability and negotiability of the prizes shall be at the sole discretion of TALIC
6. Any change in the Policy Premium Paying Mode will be considered only if the change is effected within the
contest submission period
7. TALIC management reserves the right to modify any/ all of the terms and conditions, including benefits, with/
without prior notice
8. TALIC would be responsible for TDS at the rate prevailing at the time of delivery of vehicle or 5% which ever is
lower. Advisor would be responsible for payment of any additional tax liability in accordance with the prevailing
tax laws.
9. The values of the prizes mentioned are net of applicable taxes
10. Premium mentioned is exclusive of service tax.
11. TALIC reserves the right to withhold/ deny any prizes/ rewards won by the qualifier, if any investigation/ enquiry is
pending against him/ her.
22
For Internal reference Only
 Terms & Conditions
12. TALIC Management’s decision with respect to Prizes & Awards, Terms & Conditions and/ or any other aspect of the Contest
will be final and binding.
13. No Amazon Voucher or any monetary substitute shall be claimed in lieu of non-Amazon Voucher prize & Training Conclave
qualification
14. This contest is Applicable for all Talic Advisors.
15. Policies with 10K and above WNBP will only be considered for the Contest.
16. TALIC reserves the right to convert any reward into gift card or gift voucher equivalent to reward price
17. 5% TDS would be borne by ADVISOR as per applicable rate
18. Existing TDS rate is applicable where Advisor has furnished his PAN particulars otherwise a penal TDS rate of
20% will be applicable
19. TALIC will not incur additional cost of 20% due to default at the end of Advisor for non-furnishing his PAN same should be
recovered from Advisor
20. TALIC will bear GST to the extent of 18% on R&R contest for Apr’24
21. Images shown in the PPT is only for depiction purpose and may vary on actual
22. Persistency will be 81% / Retention Rate will be 90%
23. Policy with inforced status will be only considered for reward calculation
24. Second Seat Qualification will be basis approval of Compliance Team.
25. Advisors / NLA / POSP/ LP/SLP/ELP/CLP designation as on 1st Apr’2024 will be considered.
26. TALIC management reserves the right to modify EP Credits if any/ all of the terms and conditions, including
benefits, with/ without prior notice
27. No leader can qualify in his / her self-code(Advisor Code) for Advisor contest 23
28. For Internal Circulation Only. For Internal reference Only
Lets together deliver
our best!