Document 3-2

AN OBSERVATION STUDIES WITH TUBE INVESTMENT
IN DAIMOND AND CHAINS ON LEARNING

ORGANIZATION
Submitted in the partial fulfilment of the requirements for the award of the
degree in
MASTER OF BUSSINESS ADMINISTRATION
INTERNSHIP REPORT
By
MS SNEKHA S
225062101319
Under the guidance of

MS.SHIVANI SINGH A
FACULTY OF MANAGEMENT STUDIES
Dr. M.G.R.
Educational and
Research Institute
(Deemed to be university)
Maduravoyal, Chennai-600 095

(An ISO 9001-2008 certified Institution)
University with Special Autonomy Status
DEC 2023
PAGE \* MERGEFORMAT iv
DECLARATION
SNEKHA S (225062101319) hereby declare that the Project Report entitled

“TUBE INVESTMENT OF DAIMOND AND CHAINS PRIVATE
LIMITED” is submitted by me for the degree of MASTER OF BUSINESS
ADMINISTRATION is a record of original work done by me under the
supervision of MS.SHIVANI SINGH.A
This project is original and not submitted earlier for the award of any degree
diploma or associate ship of any other university / institution.
DATE: SIGNATURE OF TH CANDIDATE

PLACE: SNEKHA S
Dr. M.G.R.
Educational and Research
Institute (Deemed to be university)
Maduravoyal, Chennai-600 095

(An ISO 9001-2008 certified Institution)
FACULTY OF MANAGEMENT STUDIES
BONAFIDE CERTIFICATE
This is to certify that this Internship Report is the bonafide work of

MRS.SNEKHA S(225062101319who carried out the Internship entitled “
TUBE INVESTMENT OF DAIMOND AND CHAINS PRIVATE
LIMITED” under our supervision from 27th September 2023 to 27th October
2023
Internal Guide Head of the Department
Submitted for Viva Voce Examination held on _________
COMPANY CERTIFICATE
ACKNOWNLEGMENT
To acknowledge here, all those who have been a helping hand in completing this Internship,
shall be an endeavor in itself
I extremely thankful to our Chancellor Thiru A.C.SHANMUGAM,B.A., B.L., our President
Er. A.C.S. ARUN KUMAR, B.E. I express my sincere thanks to our Secretary Thiru A.
RAVIKUMAR and our Vice Chancellor DR.S.GEETHALAKSHMI,I would like to take the
opportunity to express my profound gratitude to Dr. G BRINDHA, Professor & Head, Faculty of
Management Studies, for her kind permission to undergo Internship work successfully.
I thank Mrs. A Shivani singh for guiding me to execute my Internship in a successful manner. I also
thank all the faculties in our department for their support and guidance throughout the Internship
I thank Mr. V Jagannathan of TUBE INVESTMENT OF DIAMOND AND CHAINS

PRIVATE LIMITED for guiding and supporting throughout my Internship.
My wholehearted thanks to entire staff of the company for their cooperation and assistance during
the Internship.
Name of the student
CONTENT PAGE
SI.NO CONTENT PAGE

NO:
DECLARATION
BONAFIDE CERTIFIDE
COMPANY CERTIFIDE
ACKNOWNLEDGEMENT
1. Introduction of the concepts of

summer project
2. Industry profile
3. Company profile
4. Hierarchy of the company
5. Activities of the company
6. Observation of the company
7. Summarizing the experience
8. Finding and suggestion during

internship work
INTRODUCTION OF THE CONCEPT OF THE SUMMER PROJECT
INTODUCTION OF THE CONCEPT OF THE SUMMER PROJECT
So its summer project time. A when, dream projects become the buzz on campus
the first rain after sweltering summer, the first sign of light after a night’s darknes
Summer training is the first brush of an MBA-HRM with the corporate world. It
integral component of MBA-HRM curriculum at all business schools which has b
effectively grooming future managers.
The objectives of summer training from academic learning point of view is to prov
interaction with real world and understand the problems, issues and challenges b
by corporate world, and to give an opportunity to the student to apply the learnin
campus. This is the time when we get an opportunity that tell us where do we sta
comes to a fastmoving corporate world.
During the summer project, the trainee is expected to work on live projects work
feasible solution for the same.
Summer projects in one way or the other helps you gain confidence and prepa
corporate world that is eagerly waiting for smart and energetic intelligent profess
For trainees, it is an opportunity to understand what the various functions are in a

organization and at broader level, understanding and experiencing what to expec
joining the corporate world. Summer project should be taken as an.
ORGANIZATIONAL LEARNING
In today’s highly competitive global market, organization needs to be

innovative and adaptable to changes in the industry. Working with same process
and technologies that were put in place when the organization started can cause
productivity issue and affect growth. To become an innovative organization,
employees must challenge themselves, acquire new skills , and follow a continues
learning process.
Organizational learning is a continues process on which an organization
improves by gaining knowledge and experience, it helps organization adapt and
learn from changes to increase overall productivity
Organizational learning says that learning happens when people interact
with each other and find solutions to problems in the organization. The key aspects
of organizational learning are knowledge creation, retention and transfer.
Organizations should develop a strategy that facilitates these aspects and
encourage a continues learning culture at all levels. Employees should feel free to
make mistakes, learn from them and take up learning as an everyday activity.
BENEFITS OF ORGANIZATIONAL LEARNING

1. Boosts employee satisfaction
2. Increase employee retention
3. Creates a continues learning culture
4. Improve over all productivity and generates revenue
5. Improves adaptability to change
6. Creates a mindset of learning from mistakes
7. Develops leaders at all level
8. Encourage shared responsibilities and accountability.
SCOPE OF THE STUDY
The scope of a study on in learning organization TIDC (Thermal Insulation of

Domestic Buildings) typically encompasses various aspects related to the
insulation of residential structures to improve energy efficiency, reduce heat loss,
and enhance comfort. This scope may include:
ORGANIZATIONAL CULTURE:
Understanding and fostering a culture that values and prioritizes continues
learning.
LEARNING:
Studying leadership style that promote learning, knowledge sharing and
innovation.
TRAINING METHODS:
Exploring and implementing effective training programs and
methodologies for skill development.
INNOVATION:
Encouraging and supporting a culture of creativity and innovation with
in the organization.
CONTINOUS IMPROVEMENT STARTEGIES:
Implementing process that enable ongoing improvement and adaptation.
The scope of the study can vary depending on the specific research objectives
and the context in which TIDC is being examined, but these points provide a
general overview of what can be included in such a study.
OBJECTIVES OF THE STUDY
A learning organization in TUBE INVESTMENT OF INDIA LIMITED’S

commitment to the highest possible standards of ethical, moral and legal business
conduct and it’s commitment to open communication. The objectives of a learning
organization typically include fostering continues learning and innovation,
encouraging knowledge sharing ,adapting to change effectively enhancing
employee development, and ultimately improving the organization’s overall
performance and competitiveness in its industry
EMPLOYEE DEVELOPMENT:
Fostering personal and professional growth among employees, nurturing
their potential.
KNOWLEDGE SHARING:
Facilitating the exchange and dissemination of information and expertise
across the organization.
ENHANCED PERFORMANCE:
Improving overall organizational performance and effectiveness by
applying learned knowledge and skills.
INNOVATION AND ADAPTABILITY:
Encouraging creative thinking and the ability to adapt to change swiftly.
CONTINUOS LEARNING:
Establishing a culture that values ongoing learning and skill
development at all levels of the organization.
LIMITATIONS OF THE STUDY
1. The study is restricted to single plant of TII Limited and not covered
other divisions.
2. Implementation challenges, difficulties in effectively implementing and

sustaining a learning culture through out the organization.
3. Culture barriers, existing organizational culture that may not readily

support or encourage continues learning and knowledge sharing.
4.Pace of learning vs external changes, the speed of internal might not

always match the pace of external changes, potentially causing adaptation
gaps.
The study was mainly concentrated only contract workers
INDUSTRY PROFILE
TUBE INVESTMENT of Indian limited is an Indian engineering and
manufacturing company that specializes in bicycles, metals formed products and
chains. It is based in Chennai and a part of murugappa group. It was incorporated
as Ti cycles of india limited in 1949, as a joint venture company.
TIDC India was established in the year 1960 as a manufacture of bicycle

chains.
The organization today is a pioneer manufacture of automotive chains,
industrial chains, fine blanked components and other power transmission
products.
TI Diamond Chains (TIDC), also known as TIDC India, was established as a

joint venture between Tube Investments of India Limited (TII) and Diamond
Chain Company Inc USA.
TIDC India was established in the year 1960 as a manufacturer of bicycle

chains. The organization today is a pioneer manufacturer of automotive chains,
industrial chains, fine blanked components, and other power transmission
products.
TI Diamond Chains
TI Diamond Chains, simply known as TIDC India, was established as a joint

venture between Tube Investments of India Limited & Diamond Chain Company
Inc USA. Tube Investments of India Limited merged it with as a division called
TIDC India. TIDC India is a chain manufacturer in segments such as industrial,
automotive and fine blanking.
TIDC India's manufacturing plants are:
 TIDC India, 11, M. T. H Road, Ambattur, Tiruvallur district.

 Gangnouli, Laksar, Haridwar, Uttrakhand.
 Kazipally Village, Jinnaram Mandal, Medak District, Telangana.
COMPANY PROFILE
INTRODUCING THE COMPANY
Murugappa Group is one of India's leading business conglomerates. The Group

has 28 businesses including seven listed Companies actively traded in NSE &
BSE.
Headquartered in Chennai, the major Companies of the Group include
Carborundum Universal Ltd., Cholamandalam Investment and Finance Company
Ltd., Cholamandalam MS General Insurance Company Ltd., Coromandel
International Ltd., Coromandel Engineering Company Ltd., E.I.D. Parry (India)
Ltd., Parry Agro Industries Ltd., Tube Investments of India Ltd., and Wendt
(India) Ltd.
Market leaders in served segments including Abrasives, Auto Components,

Cycles, Sugar, Farm Inputs, Fertilizers, Construction, Bio-products and
Nutraceuticals, the Group has forged strong joint venture alliances with leading
international companies like Mitsui Sumitomo, Foskor, Cargill, Group Chimique
Tunisien, Winterthur Technology Group and Morgan Crucible. The Group has a
wide geographical presence panning 13 states in India and 5 continents.
Plantations, Renowned brands like BSA, Hercules, Ballmaster, Ajax, Parry’s,

Gromor and Paramfos are from the Murugappa stable. The organization fosters an
environment of professionalism and has a workforce of over 32,000 employees.
TUBE INVESTSMENTS OF INDIA LIMITED
Tube Investments of India Ltd is part of the USD 3.14 billion Murugappa
Group. Overthe past five decades, the company has honed its competencies in the
field of metallurgy,engineering, design and development. It has four divisions - TI
Cycles, Tube Products of India (TPI), TIDC India and TI Metal Forming - each a
pioneer and market leader in its segment.
TPI is the undisputed market leader in high-end cold drawn welded (CDW)
tubes. TI
Cycles brings you the BSA and Hercules brands of bicycles and fitness
equipment. TIDC is India's leading manufacturer of power transmission chains for
the automotive, industrial and agricultural segments. TI Metal Forming pioneered
cold roll forming and is a market leader in speciality steel strips for the bearings
and fine blank industry. TI also enjoys a sizeable share of the Indian auto market
by manufacturing auto door frames at TI Metal forming. TI reported a turnover of
1761.84 crores in 2006-07, 11 per cent higher than the previous year.
It was originally founded as TI Cycles of India, in 1949. Group companies Tube

Products of India and TI Miller - which manufactured cycle lamps and dynamo
sets - were merged with the company in 1959 and 1984, respectively. It has 13
manufacturing and assembly units spread across the country, all supported by
marketing offices that act as an interface between customer requirements and the
production team. The company's shares are listed on the National, Mumbai
and Chennai stock exchanges within India and its GDRs on the Luxembourg
Stock Exchange.
BUSINESS DIVISIONS
TI Cycles of India
BSA and Hercules are two of the leading brands of bicycles from TI Cycles in
the Indian market. Recently, the company has entered the growing fitness
equipment segment in order to cater to the contemporary consumer needs. With a
network of around 1500 direct dealers and more than 10000 indirect dealers TI
Cycles has a nationwide presence.
A pioneer in the market, TI Cycles has constantly come up with new trends in
line with evolving consumer needs. With the changing RETAIL environment, TI
Cycles has introduced 'BSA GO' stores, which have revolutionized the bicycle
outlet in India. A one-stop premium shop for all bicycling and fitness
requirements, BSA GO has a customer friendly ambience which serves as a model
for other bicycle outlets in the country.
TIDC India
TIDC is one of India's leading manufacturers of power transmission chains for

the industrial, automotive and agricultural segments. The company was established
in 1960 and today is the undisputed market leader in both the industrial and
automotive chains.
The company made a foray into fine blanking in line with its vision of
becoming a prominent global player in power transmission components, and is
now a major supplier of FB components to the automotive industry. Currently,
about 45 per cent of the company's turnover is from exports and this is an
indication of its growing global presence.
TIDC exports chains under the brand name 'Rombo'. Its chains have gained
recognition in Europe, the US, Japan, South America and Asian markets for high
quality and reliability. Over 50 per cent of the chains exported are for special
applications. In the domestic market the 'Diamond' brand chains cater to a range of
two wheelers and industrial OEMs. TIDC also services the after-market with
kits and chains through a well-established distribution network and warehouses.
TI Metal Forming
Pioneers in cold roll forming, TIMF manufactures precision value-added sheet
metal
components like car door frames, sashes, divisional channels, stainless steel
rails, chassis long members, deep drawn parts, hydroformed parts, CRF sections
for the Indian Railways, etc.
Established in 1965 as a division of Tube Investments, TIMF's key target
customers are auto OEMs, Indian railway wagon builders, tier 1 auto components
manufacturers, etc.
Tube Products of India (TPI)
TPI is India's undisputed market leader in cold drawn welded (CDW) steel
tubes. Set up in 1955, the company produces precision steel tubes, CR strips and
high strength tubular components that cater to the demanding needs of the
automobile, general engineering, boiler, 5 white goods and fine blanking
industries. A TS16949 and ISO 14001 certified company, TPI is the preferred
supplier of precision welded tubes to major automotive companies in India and
abroad.
Today, TPI is the preferred supplier of precision tubes, Electric Resistance

Welded
(ERW) and Cold Drawn Welded (CDW), to major automotive companies in
India and abroad. TPI is India's undisputed market leader in CDW tubes to the
Auto-motive industry. It has also significant market presence in power plants,
boiler, textile machinery, general engineering. It is the Market leader in Telescopic
Front Fork Inner tubes and Cylinder bore tubes for shock absorber and gas spring
applications, Propeller shaft tubes for Automotive segment. Other Specialty
products include Rear Axle Tubes, Side Impact Beams, Tie Rods, Drag links,
Heavy thick steering shafts and Hydraulic Cylinder tubes.
The International Business Division (IBD) was formed to focus on international

markets, gearing TPI to compete with global tube manufacturers. The most recent
addition to TPI is the Tubular Components Division (TCD), which manufactures
high strength tubular auto components, providing the advantage of weight
reduction, higher component efficiency and cost reduction.
TPI produces a wide range of CRCA strips including special extra deep
drawing, high tensile, medium carbon, high carbon finding application in
industries such as Bearings, Automobile, Auto Ancillaries, white goods, fine
blanking and General Engineering.
TPI has been supplying to customers such as Bajaj Auto Ancillaries, TVS
Motors Ancillaries, Hero Honda Ancillaries, Tata Motors, Toyota India, Delphi,
Gabriel, Escorts, and Endurance. Its success stems from market driven, customer
oriented approach coupled with superior process design, short product
development cycle, delivering high quality products and efficient customer service
ensuring total customer satisfaction.
TPI has Integrated manufacturing facilities at Chennai (Two tubes plants and
one strips plant at Avadi and one at Ambattur), Shirwal & Mohali.. These plants
conform to international standards and achieve operational excellence through
TPM. TPI has distribution centers across India, which ensures timely service to the
customer’s daily requirements.
TPI has received ISO-TS 16949 for all plants, ISO 9001: 2000 for all plants,
ISO
14001:2004 for Avadi & IBD Plants, Self-certification for boiler tubes by the
central boiler board. TPI is the Winner of the Sword of honour for outstanding
safety performance from the British Safety council. Tubular Components Division
(TCD), a plant of TPI, has won Supplier Performance Award 2007-2008. Timely
delivery, top notch quality and excellent service have been key for the division for
winning this award.
BOARD OF DIRECTORS:
The Murugappa Group is governed by the Murugappa Corporate Board(MCB),

headed by A Vellayan as its Executive Chairman.
A Vellayan
A Vellayan is the Executive Chairman of the Murugappa Corporate Board. He

is the Chairman of EID Parry (India) Limited and Coromandel International Ltd.
He is also on the board of Indian Overseas Bank and Kanoria Chemicals Ltd. He
holds a diploma in Industrial Administration from the University of Aston, UK
and a masters degree in Business Studies from the University of Warwick
Business School, UK.
M M Murugappan
M M Murugappan is the Vice Chairman of the Murugappa Corporate Board.

He is the Chairman of Tube Investments of India Ltd, Carborundum Universal
Ltd, Wendt India Ltd, Murugappa Morgan Thermal Ceramics Ltd, and DBS Chola
Trustees Ltd. He serves as a Trustee of the AMM Foundation and the
Correspondent of the Murugappa Polytechnic College. He is also on the board of
Mahindra &Mahindra Ltd., Mumbai and InfoTech Enterprises Ltd., Hyderabad.
He is a Member on the Board of Governors, IIT, and Madras. He holds a Masters
degree in Chemical Engineering from the University of Michigan, USA.
N Srinivasan
N Srinivasan is the Director-Finance of the Murugappa Corporate Board. He is

a chartered accountant and company secretary with over 25 years of experience in
the areas of Corporate Finance, Legal, Projects and General Management. He is a
Director on the Boards of Cholamandalam DBS Finance Ltd, Tube Investments
of India Ltd, Cholamandalam MS General Insurance Co Ltd and few other Group
Companies. Earlier, he was the CFO of Carborundum Universal Ltd and was
associated with corporate like BHEL and Thiru Arooran Sugars Ltd.
Sridhar Ganesh
Sridhar Ganesh is the Director-Human Resources of the Murugappa Corporate

Board and Lead Director of the Diversified Business Group (DBG). He is a
graduate in Physics, and holds a post graduate diploma in Management from IIM,
Kolkata. He has over 30 years of experience in varied facets of human resource
management, at both operational and strategic levels. He started his career with
GuestKeen Williams Limited in Kolkatta and then had a stint with Metal Box prior
to joining Berger Paints as head of personnel. He subsequently moved to Mumbai
to join Cadbury India as their Director-HR and was a member of the board.
In 2002, hewas appointed HR Director for the Africa, India and the Middle-East
region based in the UK. His area of work and interest in recent times is on
coaching for performance and performance related areas. Prior to joining the
Group, he was Director-Learning& Development, Cadbury Schweppes plc-
Europe, Middle-East and Africa.
Ravichandran
V Ravichandran is the Lead Director - Fertilizers and Sugars of theMurugappa

Corporate Board. He is also the Managing Director of Coromandel International.
He is an Engineering Graduate with a Post Graduate Diploma in Management
from IIM, Ahmedabad. He is also a Cost Accountant and a Company Secretary.
After a brief stint with Ashok Leyland, he joined the Group in Oct 1985 in EID
Parry. Ravichandran served with distinction in the Finance function of EID Parry,
in the Farm Inputs Division (FIND), in Corporate and in businesses such as
Confectionery. He took up a general management role as GM-Pesticides in 1994.
In2003, with the merger of FIND and Coromandel Fertilizers Ltd (CFL) he moved
to CFL as Vice President FIND. He was promoted as Whole time Director in
2004and took over as Managing Director of the company in 2006.
Ravichandran
V Ravichandran is the Lead Director - Fertilizers and Sugars of the Murugappa
Corporate Board. He is also the Managing Director of Coromandel International.
He is an Engineering Graduate with a Post Graduate Diploma in Management
from IIM, Ahmedabad. He is also a Cost Accountant and a Company Secretary.
After a brief stint with Ashok Leyland, he joined the Group in Oct 1985 in EID
Parry. Ravichandran served with distinction in the Finance function of EID Parry,
in the Farm Inputs Division (FIND), in Corporate and in businesses such as
Confectionery. He took up a general management role as GM-Pesticides in 1994.
In2003, with the merger of FIND and Coromandel Fertilizers Ltd (CFL) he moved
to CFL as Vice President FIND. He was promoted as Whole time Director in
2004and took over as Managing Director of the company in 2006.
Venkatraman Thyagarajan
Venkatraman Thyagarajan is the non-executive External Director of the
Murugappa Corporate Board. He is the Vice Chairman of GlaxoSmithKline, India
and the Senior Vice President and Regional Director of GlaxoSmithKline, Asia
Pacific. Prior to this role, he was the Vice President of South Asia since 2001. In
his endure of over 36 years with the company, he has held numerous senior
positions throughout his career. He is also an independent director of Tata
Consultancy Services Limited and chairs PHRMA for Asia. He has a B.Tech
degree in Electrical Engineering and is an alumnus of Indian Institute of
Management Ahmedabad
Deepak Satwalekar
Deepak Satwalekar is the non executive External Director of the Murugappa

Corporate Board. He holds a bachelors degree in technology from IIT Mumbai and
a masters degree in business administration from American University, USA. He
is currently the managing director and CEO of HDFC Standard Life Insurance
Company Ltd. He is also on the board of several companies, including HDFC Ltd,
Asian Paints (India) Ltd and Infosys Technologies Ltd.
Sridar Iyengar
Sridar Iyengar is a non executive External Director of the Murugappa Group
Corporate Board. Prior to this, Sridar was CEO of KPMG LLP and later became a
Partner and was instrumental in setting up KPMG‟s operations in India. A
founding charter member of TIE (The Indus Entrepreneurs), he has been President
of both the Silicon Valley and Global branches of the group and remains active
with TIE India. He is also involved in the American India Foundation and the
Foundation for Democratic Reforms in India. Sridar has spent 35 years in global
business and brings to the Board his rich international experience. He serves on
the Boards of Infosys Technologies, ICICI Bank, and Rediff.com, among other
companies in the U.S. and India. He holds a bachelors degree in Commerce
(Honours) from the University of Calcutta and is a Fellow of the Institute of
Chartered Accountants in England and Wales.
HIERACHY OF THE COMPANY
ACTIVES OF THE COMPANY
Manufacturing
We are one of the oldest chain manufacturers who have been constantly
innovating in terms of manufacturing processes. We have a team of nearly 50+
engineers constantly working to produce the best chains.
We are pioneers in the concept of “cellular manufacturing” in the Indian chain

industry. We have stand-alone divisions working to produce different varieties of
chains. We handle nearly 10, 000+ SKUs and have been consistently delivering
products with short lead times.
 Chains
 Sprockets
TIDC is one of the leading manufacturers of power transmission chains for
industrial, automotive and agricultural segment.
TIDC was established in 1960 and today is the undisputed market leader in
power transmission products. With its entry into fine blanking, TIDC is also
moving up the value chain, from component suppliers to system suppliers.
TIDC manufactures automotive kits comprising of motorcycle/moped drive

chains, front sprockets and rear wheel sprockets which are supplied to leading
automotive companies like Hero Honda, Bajaj, Honda Motorcycles and Scooters
India, Yamaha Motors, TVS Motors and Suzuki India. Etc...
These kits are also retailed under the Diamond brand. TIDC powers one out of
every two two-wheelers in India. TIDC keeps close contacts with the users of its
products and has a well established distribution and service network to provide
solutions to customers.
TIDC manufactures products for a range of applications. It manufactures
industrial power transmission chains to ANSI & British standards, engineering
class chains, agricultural chains, special sprockets and high performance chains,
drive and cam chains, timing chains and sprockets. The fine blanking division
supplies transmission and engine parts for automobiles as well as products for
industrial applications in power tools, electrical and textile machinery.
TIDC has plants in Chennai, Hyderabad and has set up a new manufacturing
facility in Uttarkhand. TIDC has 13 warehouses across India to ensure smooth
supply of material to customers. With a wide network of 160 dealers spread all
over the country for automotive and industrial applications, TIDC offers products
off-the-shelf to customers across India.
TIDC also has a strong global presence, with products being exported to over 30
countries and 35% of the total turnover coming from export sales. The company
has opened an office in USA to service .
In USA and Europe. Over 50% of the chains exported are for special
applications to global OEMs in various industries including Cement, Fertilisers,
Material handling etc. TIDC is also the market leader in India for industrial power
transmission and conveyor chains, and caters to OEMs and distributor markets.
Benefits - customers get through TIDC Diamond chains. Shortest possible time to
market, as TIDC has in house Design & Development.
Developing and sustaining the pinnacle of outstanding manufacturing and

production capabilities We at TIDC India believe in excellence and innovation
while manufacturing our state-of-the-art products. We have a team of over 150+
engineers who showcase their talents and utilize their skills to produce over 3000
varieties of industrial and automotive chains. The company has established a name
of its own in the market owing to its excellent manufacturing capabilities,
consistent performance, and delivering the highest quality.
Types of chains
 Standard Roller Chains.

 Attachment chain
 Spike attachment
 Welded attachment with Teflon washer
 Welded attachment
 Special attachment
 Redler attachment
 Hollow chain
 Accumulator chain
 Timing chain/ Cam chain
 Work standard special chain
 Conversion resistant chain
 Let chain
 Intended pin chain Attachment Chains

Attachment Chain
Standard Roller ChStandard Roller Standard
Roller Chains
There are various kinds and sizes of chains are manufactured here. Following
are the some of the chains produced in TIDC India Ltd:
OBSERVATION OF THE COMPANY
TIDC India is one of the India’s leading manufacturers of power transmission
chains for the industrial, automotive and agricultural segments. The company was
established in 1960 in collaboration with Diamond Chain Co, USA, and today is
the undisputed market leader in both industrial and automotive chains. With its
entry into fine blanking, TIDC is also moving up the value chain, from component
suppliers to system suppliers.
The company made a foray into fine blanking in line with its vision of
becoming a prominent global player in power transmission components, and is
now a major supplier of Fine Blanking components to the automotive industry.
Currently, about 45 percent of the company’s turnover is from exports and this is
an indication of its growing global presence.
TIDC exports chains under the brand name ‘Rombo’. The chains have gained
recognition in Europe, the US, Japan, South America and Asian markets for high
quality and reliability. Over 50 percent of the chains exported are for special
applications. In the domestic market the ‘Diamond’ brand chains cater to a range
of two wheelers and industrial OEMs. TIDC also services the after-market with
kits and chains through a well-established distribution network and warehouses
TIDC manufactures automotive kits comprising of motorcycle/moped drive

chains, front sprockets and rear wheel sprockets which are supplied to leading
automotive companies like Hero Honda, Bajaj, Honda Motorcycles and Scooters
India, Yamaha Motors, TVS Motors and Suzuki India, amongst others. These kits
are also retailed under the Diamond brand. TIDC powers one out of every two
two-wheelers in India. TIDC keeps close contacts with the users of its products
and has a well-established distribution and service network to provide solutions to
customers.
TIDC offers customers complete drive solutions - from design, selection, supply
of sprockets and chains to after sales support. The company’s brands, Diamond (in
India and SAARC countries) and Rombo (rest of the world) are known for quality
and reliability.
TIDC manufactures products for a range of applications. It manufactures

industrial power transmission chains to ANSI & British standards, engineering
class chains, agricultural chains, special sprockets and high performance chains,
drive and cam chains, timing chains and sprockets. The fine blanking division
supplies transmission and engine parts for automobiles as well as products for
industrial applications in power tools, electrical and textile machinery.
TIDC has plants in Chennai, Hyderabad and has set up a new manufacturing
facility in Uttarkhand. TIDC has 13 warehouses across India to ensure smooth
supply of material to customers. With a wide network of 160 dealers spread all
over the country for automotive and industrial applications, TIDC offers products
off-the-shelf to customers across IndiaTIDC also has a strong global presence,
with products being exported to over 30 countries and 35% of the total turnover
coming from export sales. The company has opened an office in USA to service
customers in this market. TIDC India’s international customers are also serviced
through warehouses in USA and Europe. Over 50% of the chains exported are for
special applications to global OEMs in various industries including cement,
fertilisers, material handling and construction equipment. TIDC is also the market
leader in India for industrial power transmission and conveyor chains, and caters
to OEMs and distributor markets.
TIDC India has won the Golden Peacock Award for quality and has obtained
commendation certificate for CII - Exim Business Excellence and received Best
Vendor Awards from automotive OEMs
Manufacturing
• Chains
• Sprockets
Types of chains
There are various kinds and sizes of chains are manufactured here. Following
are the some of the chains produced in TIDC India Ltd:
• Standard roller chain
Roller chain or bush roller chain is the type of chain drive most commonly
used for transmission of mechanical power on many kinds of domestic, industrial
and agricultural machinery, including conveyors, wire- and tube-drawing
machines, printing presses, cars, motorcycles, and bicycles.
• Attachment chain
The roller chain attachment and other types of attachment chains are typically
used for applications where the main drive or primary chain is too long to suit the
job. The attachment chain can be used to connect two different-sized drives
together or even to connect one drive to another drive.
• Spike attachment
Spiked chains were a length of metal chain whose last few links on each end
were enlarged and enhanced with spikes. The length and size of these links were
usually proportional to the size of their wielder in order to ensure
optimal performance.
• Welded attachment with Teflon washer
PTFE washers are commonly used in sealing applications, as their chemical

resistance and low friction properties make them ideal for use in gaskets and seals.
PTFE washers are also used in electrical applications, as their insulation properties
make them suitable for use as insulators in electrical equipment
• Welded attachment
Welded and drawn tubing offers improved concentricity, and tighter tolerances
compared to seamless tubing, and temper ranging from annealed to full hard. The
process begins with strip stock that is run through a series of rollers that form the
flat strip into a round tube.
• Special attachment
an act of attaching or the state of being attached. a feeling that binds one to a
person, thing, cause, ideal, or the like; devotion; regard: a fond attachment to his
cousin; a profound attachment to the cause of peace.
• Redler attachment
The Redler conveyor or drag chain, is mainly characterized for its great capacity
for, preferably, horizontal transport over long distances of a high percentage of
bulk materials, that could be: cereals, seeds, flours and definitively any grain
product, allowing unloading throughout its length.
• Hollow chain
Hollow gold chains are made with a thin gold shell and are less dense than
solid gold chains. Conversely, solid gold chains are heavier and more durable but
tend to cost more due to the higher amount of gold in the chain.
 Self-tube chain
Chain conveyors are used for moving products down an assembly line and/or
around a manufacturing or warehousing facility. Chain conveyors are primarily
used to transport
 Accumulator chain
Accumulator chains are employed when goods must be conveyed, accumulated,

accelerated again and then separated in a simple and gentle manner.
 Rubber chain
Free radicals produced by heat, oxygen and light combine to form new
crosslinks, which reduces flexibility and leads to hardening. This is chain
hardening. Natural rubber (polyisoprene) and other isoprene polymers, on the
other hand, are susceptible to chain scission.
 O-ring chain
O-ring chains are self-lubricating and help seal the lubricant inside the links of
the chain to keep the pins moving freely. This helps avoid the metal-on-metal
friction that the non-O-ring chains are plagued by. The seals ensure that dust and
debris are kept away from the inner parts of the chain.
 Conveyor chain
A conveyor chain is chain that has been designed specifically for chain conveyor
systems. It consists of a series of journal bearings that are held together by
constraining link plates. Each bearing consists of a pin and a bush on which the chain
roller revolves.
 Timing chain/ Cam chain
 Work standard special chain
 Conversion resistant chain
 Let chain
 Intended pin chain
Chain components
 Inner plate
 Outer plate
 Roller
 Bush
 Pin
Departments in TIDC
 ACC – Agricultural Chain Cell

 LDD – Light Duty Division
 ECC – Engineering Chain Cell
 CCC – Cam Chain Cell
 FB - Fine Blanking
 HPCC – High Performance Chain Cell or Special Purpose Chain
Testing laboratories
 Metrology lab
 Metallurgy lab
TIDC India Certifications
 TS 16949:2002 for the automotive business (chains and fine blanking)
 ISO 9001:2000 for industrial chains
 ISO 14001
 API 7F certification for oilfield chains
 The 'Commendation Certificate for Strong Commitment to Excel' in 2004, from
the CII-Exim Bank Award Committee - a reflection of the strong passion and
commitment at all levels in the organization
TIDC India has received the 'Commendation Certificate for Strong
Commitment to Excel' in 2004. This commendation was from the CII-Exim Bank
Award Committee and is a reflection of the strong passion and commitment
present at all levels in the organization.
Values and Beliefs:

 Adhere to ethical norms in all dealings with shareholders, employees,
customers,
suppliers, financial institution and government.
 Provide value for money t customers through Quality products& services.
 Treat our people with respect and concern, provide opportunities to learn,
contribute and advance recognize and reward initiatives, innovations and creativity.
PRODUCT PROFILE
1) Automotive:
 Drive and Cam chains for Motorcycles

 Timing chains and
 sprockets.
2) Industrial:
 Power Transmission chains-ANSI &British Standards
 Engineering class chains
 Agricultural Chains
3) Fine Blanking:
 Transmission
 Engine parts for 4 wheeler
 2 wheelers.
Manufacturing Locations:
 Chennai - Industrial chains & Fine Blanking
 Hyderabad- Automotive Chains
Customers:
 Export (TIDC exports over 50 countries world-wide)
 Germany
 New Holland- Belgium & Poland
 Denmark
 Japan
USA
  Domestic
 Hero Honda Motors Ltd
 Ingersoll Rand
 Yamaha Motors India Ltd
 Maruti Udyog Limited
 TVS Motor Co
 Grasim
 Honda Motorcycle &Scooter India
 BHEL
 Bajaj Auto Ltd
Quality systems for a High performance chain
Beginning with the design phase, purchase and inspection of raw materials,
vendor management, work instructions and going on to cover all processes in
manufacturing, packing and inspection before delivery. We follow stringent
procedures when it comes to traceability of products and reviews of customer
feedback. No wonder our chains go on world class equipment’s such as harvester
Combines, Balers, Skid steers, and Marine travel lifts, Fork Lifts, Tele Boomers,
Pavers, and Motor Graders. Industries using cement, Power, Fertilizer, Food
processing, packaging, steel machinery, mining, printing, textile & sugar.
OBSERVATION OF DEPRTMENTS
FINANCE DEPARTMENT
Finance department manages a firm’s long-term and day-to-day monetary
operations and strategy. Finance groups oversee incoming and outgoing
payments, budget creation, cash management (treasury), accounting, financial
reporting and many other tasks related to the finances of the company. Finance
organization size varies based upon total company-wide head count, company
revenue, industry, and overall business strategy. Head of the finance department in
TIDC INDIA .
 MONTHLY INFORMATION SYSTEM(MIS):
The purpose of giving information to management is like:
o Sales budget vs actual
o Business trend
o Locking of fund
o Expense detail
 COST:
Cost reduction for improving the business strength and globally.
 FIXED ASSTES:
Capex and FA related all their new business of green field.
 PAYABLES:
o Bills accounting
o Payment process
o BRS
o Payroll salary
o TDS( both employee and supplier)
 RECEIVABLES:
Receivables are based on the schedule for selling raw materials for customer.
Every
customer has a payment schedule for dues based on their customer will pay the
money.
The following activities for major:
o Maintaining of customer accounts
o Customer account reconciliation
o Outstanding review
o Cash flow collection plan
MARKETING DEPARTMENT
Marketing department is responsible for promoting the products, ideas and

mission of
the enterprise, finding new customers, and reminding existing customers who
are in business. It organizes all the activities that are concerned with marketing
and promotion. It may consistes of a single person or a group of people working in
a hierarchal system who are responsible for bringing the product of the business to
the attention of its targeted customers. Since this department is the key to the
revenue and business activity, it requires people who have the skills for dealing
with people and understanding that they require. There is no hard and fast rule to
the organization of a marketing department, which depends entirely upon the
needs of the business, its size and the amount of money that it wants to spend on
marketing.
FUNCTIONS / PROGRAMS OF MARKETING DEPARTMENT
 Market connect
Elements with which diamond is tangibly connected with its market.
Some of the particulars are:
o Cartons: All cartons are related to works
o Catalogue: 100 pg, HCB
o Flyers: Flyers are athlete print
o Call centre: It is based upon the agreement
 Market Engagement
Measures are taken to remind the market about diamond.
o Gifts: Gifts are provided to customers who visits plant and stalls, dealers and
other promotional activities.
o Expos / Fairs: It is provided for displaying of chains, Background, light
fixtures,
tables / cupboard, visual planks, dress code and SOP.
o D-club
 Market communications
It is the announcing platform for diamond.
o Advertisements: It is made through magazines.
o Posters / posts-sales: Whatsapp posts on product, sales.
o LinkedIn
o Mailers-NDP
o Mailers-Applications
o Newsletters
 Digital marketing
Digital marketing is the component of marketing that uses the internet and online
based digital technologies such as desktop computers, mobile phones and other digital
media and platforms to promote products and services. TIDC INDIA has started digital
marketing last 2 years ago. They are active in facebook, youtube and linkedin.
• Pricing strategies
Price for the product is fixed based upon the demand for the product in market,
manpower in the organization, cost of raw material, etc.
SUMMARIZING THE PROJECT EXPERIENCE
The importance of a project summary:
Today, TIDC is the most preferred supplier of precision tubes, electric

Resistance Welded(ERW) and cold drawn welded (CDW), to major automotive
companies in India and abroad.TIDC is India's undisputed market leader in
Chains for the automotive industry. It also has significant market presence in
power plants, boiler, textile machinery, general engineering.It is the market leader
in telescopic front fork inner tubes and cylinder bore tubes for shock absorbed and
gas spring applications, propeller shaft tubes for automotive segment. Other
speciality products include rear axle tubes, side impact beams, tie rods, drag links,
heavy thick steering shafts and hydraulic cylinder tubes.
A project summary is an original document that gives an overview of a project,
itsobjectives, and the results achieved. This allows the parties involved to track
progress,identify areas for improvement, and have points, of reference down the
line. This type of report informs key stakeholders about the stage of completion
and actionable project findings.
In this article, we will provide you with various example project summary
report templates for different scenarios so that you don’t have to create your own
report from scratch.On top of this, some good practices and writing tips will be
shared to help you tailor the key elements of each project summary to your own
needs and your project management game in the process.
A concise and comprehensive project overview is an effective project
management.
FINDINGS AND SUGGESTION DURING INTERNSHIP WORK
Most of workers belong to the Fine Blanking Department
 Majority of the employees belong to age group of 26-35 years when

sorted out according to their age
 Majority of the employees were Female.
 Majority of the employees had 0-5 years of experience.
 Majority of the employees were married in the organization.
 Majority of workers agreed that they are motivated by the
work environment in the organization.
 Majority of workers agreed that the working condition in the organization
were satisfying.
 Majority of workers strongly agreed that the Supervisor/Senior authority
constantly motivated them in the organization.
 Majority of workers agreed that the superior were supportive in clarifying
the doubts regarding the work
 Majority of workers agreed that the training given by the organization
had helped the employees to develop new skills.
 Majority of workers agreed that the training program were designed to
update the skills and knowledge of the employees.
 Majority of workers agreed that the training given by the management
bridges the gap between the employees ability and work requirement.
 Majority of workers agreed that the safety precautions given by the
trainer regarding work helped to reduce accidents.
 Majority of workers agreed that the organization has provided adequate
infrastructure facilities to the employees
 Majority of workers agreed that the canteen facilities provided at the
organization were satisfying.
 Majority of workers agreed that the work which they engaged with were
very comfortable and satisfying.
 Majority of workers agreed that the organization treats the employees
with good respect.
 Majority of workers agreed that the organization had provided work
according to the employee’s capacity.
 Majority of workers agreed that the grievance aroused were duly
addressed by the organization.
 Majority of workers agreed that the relationship with other employees in
the organization were satisfying.
 Majority of workers said that the stress management or stress reduction program
were very helpful.
 Majority of workers said that the organization had provided all the
guidance and facilities to get the work done from the employees
 Majority of workers agreed that the training opportunities had helped in
improving the quality of work life.
 Majority of workers agreed that the safety were always been given
priority by the organization to the employee‟.
 From the ANOVA test there is no significant difference between
experience and training program in updating the skills and knowledge.
 From the chi-square test there is no significant difference between
experience and feedback on stress management or stress reduction program.
 From the weighted average method it is been identified that the workers
are more satisfied with the restroom facilities
SUGGESTIONS
1. The communication gap between the superior and subordinates needs to

be bridged.
2. Continuous training has to be given to the employees in order to improve
their efficiency.
3. Effective training program should be given to the employees to increase
their quality of work life and also to match the employees ability and work
requirement.
4. The infrastructure and canteen facilities can be further improved.
5. The employees can be given work according to their ability.
6. More awareness and extra safety precaution can be given.
7. The grievance needs to be redressed effectively.
8. Proper appreciation in the way monetary and non- monetary at regular
intervals to the employee based on their performance will motivate them to
improve more.
9. The stress management or the stress reduction program can be carried out
inmore effective way.

Document 3-2

Uploaded by

Document Information

Original Title

Copyright

Available Formats

Share this document

Share or Embed Document

Sharing Options

Did you find this document useful?

Is this content inappropriate?

Copyright:

Available Formats

Document 3-2

Uploaded by

Copyright:

Available Formats

AN OBSERVATION STUDIES WITH TUBE INVESTMENT

IN DAIMOND AND CHAINS ON LEARNING

MASTER OF BUSSINESS ADMINISTRATION

Under the guidance of

Maduravoyal, Chennai-600 095

SNEKHA S (225062101319) hereby declare that the Project Report entitled

DATE: SIGNATURE OF TH CANDIDATE

Maduravoyal, Chennai-600 095

FACULTY OF MANAGEMENT STUDIES

This is to certify that this Internship Report is the bonafide work of

Internal Guide Head of the Department

Submitted for Viva Voce Examination held on _________

I extremely thankful to our Chancellor Thiru A.C.SHANMUGAM,B.A., B.L., our President

I thank Mr. V Jagannathan of TUBE INVESTMENT OF DIAMOND AND CHAINS

Name of the student

SI.NO CONTENT PAGE

1. Introduction of the concepts of

4. Hierarchy of the company

5. Activities of the company

6. Observation of the company

7. Summarizing the experience

8. Finding and suggestion during

For trainees, it is an opportunity to understand what the various functions are in a

In today’s highly competitive global market, organization needs to be

BENEFITS OF ORGANIZATIONAL LEARNING

The scope of a study on in learning organization TIDC (Thermal Insulation of

A learning organization in TUBE INVESTMENT OF INDIA LIMITED’S

2. Implementation challenges, difficulties in effectively implementing and

3. Culture barriers, existing organizational culture that may not readily

4.Pace of learning vs external changes, the speed of internal might not

The study was mainly concentrated only contract workers

TIDC India was established in the year 1960 as a manufacture of bicycle

TI Diamond Chains (TIDC), also known as TIDC India, was established as a

TIDC India was established in the year 1960 as a manufacturer of bicycle

TI Diamond Chains, simply known as TIDC India, was established as a joint

 TIDC India, 11, M. T. H Road, Ambattur, Tiruvallur district.

Murugappa Group is one of India's leading business conglomerates. The Group

Market leaders in served segments including Abrasives, Auto Components,

Plantations, Renowned brands like BSA, Hercules, Ballmaster, Ajax, Parry’s,

It was originally founded as TI Cycles of India, in 1949. Group companies Tube

TIDC is one of India's leading manufacturers of power transmission chains for

Today, TPI is the preferred supplier of precision tubes, Electric Resistance

The International Business Division (IBD) was formed to focus on international

The Murugappa Group is governed by the Murugappa Corporate Board(MCB),

A Vellayan is the Executive Chairman of the Murugappa Corporate Board. He

M M Murugappan is the Vice Chairman of the Murugappa Corporate Board.

N Srinivasan is the Director-Finance of the Murugappa Corporate Board. He is

Sridhar Ganesh is the Director-Human Resources of the Murugappa Corporate

V Ravichandran is the Lead Director - Fertilizers and Sugars of theMurugappa

Deepak Satwalekar is the non executive External Director of the Murugappa

We are pioneers in the concept of “cellular manufacturing” in the Indian chain

TIDC manufactures automotive kits comprising of motorcycle/moped drive

Developing and sustaining the pinnacle of outstanding manufacturing and

 Standard Roller Chains.

 Intended pin chain Attachment Chains

TIDC manufactures automotive kits comprising of motorcycle/moped drive

TIDC manufactures products for a range of applications. It manufactures

• Standard roller chain

• Welded attachment with Teflon washer

PTFE washers are commonly used in sealing applications, as their chemical

Accumulator chains are employed when goods must be conveyed, accumulated,

 ACC – Agricultural Chain Cell

Values and Beliefs: