Film and

Broadcast Art
Lamberto V. Avellana
• He was the so-called “The
Boy Wonder of the
Philippine Cinema”. He was
the director who first utilized
the motion picture camera
which influenced filmmaking
techniques.
Lamberto V. Avellana
• In the earlier years, Avellana
was into the field of theater.
He established the Barangay
Theater Guild together with
his wife, Daisy Hontiveros-
Avellana.
Lamberto V. Avellana
• He later entered the world of
the film due of the influence
of the president of the
Philippine film by that time,
Carlos P. Romulo “Sakay”
was the first film he directed
which won the Best Picture
of 1939.
 Manuel Conde
• Started his journey in the
world of film as an
apprentice in Philippine
Films. He later on, became
the assistant director for
sarswela film entitled Giliw
ko of the LVN Pictures.
 Manuel Conde
• He then became a director and
directed box office hits films
like “Ibong Adarna”. He also
established the MC Production
and produced movies which
mirrors and critiques the
Filipino tradition, customs
values and culture.
 Gerarda De Leon
• When he was still in high
school, Gerardo De Leon
served as a piano player for
silent movies. This because
his first training ground in
the field of cinema.
 Gerarda De Leon
• He was a medical
practitioner by profession but
because of his burning
passion for cinema, he chose
to pursue a career in
directing films.
 Lino Brocka
• He was an award-winning
director who used “freedom
of expression” in his works.
He was a social activist that
gave hope to the
marginalized sector of the
society through his
productions.
 Lino Brocka
• Some of his films include
Wanted: Perfect Mother,
Tubog sa Ginto, Tinimbang
ka Ngunit Kulang,
Orapronohis, Maynila:
Sakuko ng Liwanag, Bona
and Makiusap ka sa Diyos.
 Ishmael Bernal
• He was the so-called “Genius
of the Philippines Cinema”.
Apart from the aesthetics of
his productions, the powerful
messages contained his films
created a great impact to the
Philippine Cinema.
 Ishmael Bernal
• His works were reflections of
the existing realities of the
Philippines society and the
struggle of the Filipino
people. The significant
element in Bernal’s works
was their symbolic details.
 Ronald Alan K. Poe
• Popularly known as
Fernando Poe Jr., was a
legendary icon in the
Philippine cinema. As an
actor, FPJ starred on
numerous Filipino action
movies.
 Ronald Alan K. Poe
• He also played as an hero on
fantasy movies like Ang
Alamat, Ang Panday, and Ang
Pagbabalik ng Lawin. He was
also a writer, a director, and
a producer.
 Eddie Romero
• A.K.A. Edgar Romero y
Sinco, was a screen
playwright, a producer, a film
director. Romero’s career in
the field of fil making started
when he was still a student in
Diliman University.
 Eddie Romero
• He, later on, became the
associate director for
Mameng Iniibig Kita and
Hindi Kita Malimot. This
was followed by movies of
different genres like musical,
love story, and drama.