Professional Documents
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Tour281 Venice Pingol
Tour281 Venice Pingol
LAGOONS
MANAGEMENT
PLAN (2012-2018)
A Case Study
SUBMITTED BY:
LORELIE D. PINGOL
TOUR 281
Overview of the Destination
Italy is a peninsula that is located in the southern part of Europe surrounded by Adriatic
Sea, Tyrrhenian Sea, Mediterranean Sea and other body of waters. The mountains
surrounding the interior of the region divided the country into 20 regions. One of the
famous attractions in Italy is the city of Venice which is located in its north eastern part
in the region of Veneto (National Geographic, n.d.).
Veneto stretches from the Dolomite Mountains up to the Adriatic Sea. It was part of the
powerful Venetian Republic for more than 1,000 years between 7 th and 8th century and is
described as a region with a thousand different faces and the custodian of natural, artistic
and traditional treasures. Presently, it is composed of six provinces namely Belluno,
Padua, Rovigo, Treviso, Verona, Vicenza and Venice (Venezia), its regional capital. (Italia
Agenzia Nazionale Turismo, n.d.).
Source: http://www.orangesmile.com/travelguide/veneto/high-resolution-maps.htm
Tourist Arrivals
Venice
12000000
10000000
8000000
6000000
4000000
2000000
0
2009 2010 2011 2012 2013 2014 2015 2016 2017 2018
Tourist Attractions
St. Mark’s Basilica
A Byzantine architecture known for its opulent design and gilded interior mosaics
because of this it is dubbed as “Church of Gold”. Its design is a mixture of eastern and
western design resulting to a unique architectural style.
Bridge of Sighs
A famous destination in Venice built in 17th Century and designed by Antonio Contino.
The bridge is connected to the old prison and interrogation rooms on Palazzo Ducale up
to the new prison situated directly across the river. A story says that if a couple kisses
under the bridge while drifting below on a gondola at sunset they will enjoy eternal love.
Grand Canal
This ancient waterway snakes through the city of Venice in a large S shape which measure
around 3,800 meters long and about 30-90 meters wide. The canal is lined with buildings
built from 13th Century to 18th Century mostly constructed by wealthy Venetian families
(Venice Attractions, n.d.).
Ca' d'Oro
Originally known as the Palazzo Santa Sofia, the Ca' d'Oro is one of the most elegant
buildings on the Grand Canal. In 1420, Marino Contarini decide to build Venice’s most
magnificent palazzo wherein he hired the famous architect Giovanni Bon and his son
Bartolomeo which designed other prominent architectural structure in Venice (Venice
Attractions, n.d.).
Murano
Murano is an island north of Venice. It was founded between the 5th and the 7th
century, and it experienced its major development after 1291, when glass furnaces were
moved there from Venice. Murano became the manufacturing center for Venetian glass,
exported in large quantities to all of Europe. . A record of this aspect of Murano’s history
is found in the Museum of Glass Art in the Giustinian Palace (Encyclopaedia Britannica,
n.d.).
Burano
Burano, located in the northeastern suburb of Venice comprising of four islets. In the 16th
century, lacemaking was fostered there, and Venetian point laces, especially the lace
known as Punto di Burano, were produced until the late 18th century, when the industry
died out. A lacemaking school was founded in 1872 to revive the industry and to combat
Palazzo Rezzonico
Dubbed as Museum of the 18th Century Venice. This museum is one of the best windows
into the sometimes frivolous life of the Venice of 250 years ago, as seen through the tastes
and fashions of the wealthy Rezzonico merchant family, who bought the place in 1751, a
few years before family patriarch Carlo Rezzonico (1693–1769) was elevated to become
Pope Clement XIII. There more than two-dozen canvasses that showcase daily life at
every level. There are street vendors and pickpockets, washerwomen and merchant-
princes, scent-sellers and fortune-tellers, musicians and professionals (which in the era
meant alchemists and apothecaries) (Reids Italy, n.d.).
Torcello Island
The island, a flourishing city in ancient times, was the head of an association of the
communes of the lagoon until the seat of government was moved to the Rialto in 811; the
bishopric was removed to Murano. Notable landmarks are the remains of the Sta. Maria
Assunta cathedral (founded 639, rebuilt 864–67 and 1008), with a 9th-century baptistery
The Arsenal
Built in 1320, Venice's Arsenale was the largest shipyard in the world. It played a major
role in the city's naval warfare since the early twelfth century. Today, it serves as a naval
base and technology center in the city (Venice Attractions, n.d.).
Tourist Activities
With these objectives guiding them they were able to identify the Strength, Weaknesses,
Opportunities and Threats in the site as emphasized in the second objective.
SWOT Analysis
Strengths Weaknesses Opportunities Threats
environmental system polluted sites and risk enhancement of irreversible change
of considerable of water pollution natural beauty of the
biodiversity and caused by agricultural, areas and ecological morphological
exceptional animal husbandry and networks and characteristics of
landscape values; city related activities; corridors; the lagoon eco-
cultural, artistic and erosion of salt marshes enhancement and system, of its
environmental and depletion of the revitalization of the hydraulic
heritage of highly native vegetation of the historic city and dynamics, and tide
prestigious lagoon bed; historical settlements levels;
quality and value; fragile urban, on islands; loss of biodiversity
balanced integration architectural and development of in the lagoon eco-
between the artistic heritage; training activities and system and of
environmental system shortage of funding for research into new environmental
and historical restoration methods, technologies quality;
settlements; and urban and materials for the unlimited and
maintenance; preservation of the uncontrolled
The overall vision for Venice and its Lagoon Site was divided into four scenarios that will
describe the desired image of the site:
Conservation and
Sustainable Utilization Regeneration
A place known for universal, cultural, A site with well preserved
identity, environment and landscape environmental, urban and cultural
values, its places and their history. heritage and revitalized historical
settlements of the lagoon and the
rural landscape.
To further convey these visions as an effective message it was translated into a slogan
which emphasizes the values and the potential of the site.
Wave motion
Destruction of shore bed due to increase in motorboat
traffic. These destructive environmental effects are due to
the power of engines, speed of the boats and by the
hydrodynamic characteristic of the hulls and boats.
Source: www.tripsavvy.com
Pollution
The main sources of pollution of the lagoon waters are the
civil and agricultural industrial discharges that reach the
lagoon directly or are introduced through the
hydrographic network of the drainage basin. The sources
of pollution are not only those produced by industrial
activities but also those deriving from domestic discharges
in inhabited centers of the lagoon that have no adequate Source: https://puma-diaries.com
water purification systems. Furthermore, improper
disposal of solid wastes also leads to pollution in Venice.
Depopulation
The decrease in population is caused by a whole set of factors that range from the
relocations and reduction of central management and administrative activities of the city
to the disappearance of traditional handicraft activities. The progressive reduction of
services to the population, causing an overall impoverishment of the city functions and
the marginalization of some areas. In addition, overtourism causes a negative impact
towards the residents. They felt agitated by the surge of tourists in the city and there’s a
lack of variety of job opportunities in the field aside from tourism related jobs.
Furthermore, convenience of living, the nearest car parking would be in Rome which
Pressure of Tourism
Although tourism is an important economic resource and represents a huge development
opportunity, however due to the size of the phenomenon and constantly increasing
tourist arrivals tourism is having a considerable impact on the social fabric and on the
conservation of cultural and natural assets. Furthermore, it develops a negative
perception of the locals towards the tourists and harbors resentment for the latter.
Source: www.independent.co.uk
Source: www.theguardian.com
Illegal Fishing
This is listed as one of the major causes of the deterioration of the lagoon environment
due to the erosion of the lagoon bed caused by the use of mechanical equipment for clam
fishing.
Source: https://www.researchgate.net
Deterioration
of Venice
Destruction of
Venice's Climate Depopulation
Historical, Pollution Overtourism
Change
Cultural and
Environmental Disappearance
Sites of local
Hydraulic Water Solid Waste handicrafts Pressure of
Risk- Acqua Pollution Pollution Tourism
Wave Motion Alta Lack of variety
(flooding) in Job
No Improper
solid waste opportunities Resentment
adequate of locals
Major water disposal
Works towards
purification Lack of mode of tourists
systems transportation
to, from and
Illegal within the city
Fishing Congestion
in the city
Building and
Urban Decay
Action Plan 1
Action Plan 2
Protection and
Sustainable Use of
Conservation of
the Site
Heritage
Action Plan 3
Action Plan 4
Communication,
Promotions and Knowledge and
Training Sharing
These Action Plans are further broken down into specific objectives and projects
which translates to further stipulate the plan.
Specific Objectives
Heritage Conservation
Cultural Preservation
Destination Marketing
Product Development
Site Improvement
Pollution
Because Venice mainly depend on its 16 th century sewage system that releases waste
water directly into canals through underground channels called gatoli water pollution is
still a big problem in Venice. There are sedimentation tanks to filter solid waste materials
and septic tanks to biologically decomposed contaminants however, these methods are
not widespread or comprehensive (Sung, 2016).
Depopulation
Due to rising demand of tourists most of the apartments and homes in Venice are being
listed in Air BnBs which results to higher rentals that a common Venetian can barely
afford (Boigenzahn, Loftin, Roncati, & Yuzvik, 2016). Altogether, the rising floods of
Venice and lack of mode of transportation and costly rentals are the some of the reasons
why Venetians are opting to live in other cities.
Pressure of Tourism
Due to overtourism many Venetians are favoring the Anti-tourism protests in their city
and because the tourist arrivals are further increasing annually, locals are being
dismayed of this phenomenon. Last 2018 an Anti-tourist protest erupt in Venice wherein
around 30 activists attacked the checkpoints at Piazzale, Roma – the bus terminal and
main point of entry to Venice while shouting “Free Venice” (Smith, 2018). Furthermore,
in the same year a project that aims to mitigate the negative interaction of locals towards
the tourists sparked an outrage to the Venetians. The project’s aim is to separate the
walkway of tourists from the locals’ however, it backfired. The locals tear down a couple
of turnstiles while protesting that the local government should stop the massive
displacement of inhabitants (Buckley, 2018). This 2019, the local government is
proposing to charge admission fees to the coming day-trippers in the city in hope that it
will become a significant turning point in the management of Venice’s tourist flows. The
admission fee would cost around $3.42 per tourist (Reuters, 2019).
Illegal Fishing
Venice intensified control thru public authorities in order to limit illegal fishing that will
promote the restoration of the lagoon-bed vegetation. Moreover, they are promoting
regulatory measures to control mechanical fishing methods and accelerating the
implementation of their plan. There are also activate systems of video surveillance and
remote controlling and monitoring of critical areas where illegal fishing is more intensive,
however, it is not widely adopted in the city of Venice (Venice and Its Lagoon , n.d.).
Best Practice/s
Heritage Conservation
Venice’s Heritage Conservation is very apparent and alive that it maintained the city’s
remarkable architectural designs and artworks thru preservation. The way it gives
importance to its heritage does not only benefits the locals but also paved way to its
position today as a city of culture, history and arts. If not for force majeure such as acqua
alta and the untamed overtourism in the site its heritage sites would not be in danger of
destruction.
Like Venice, Philippines has also plenty of Heritage Sites that should be protected.
Countless architectural heritage, arts and culture in various parts of the country must be
preserved. Hopefully, it will practice the way Venice conserve its heritage and will learn
from the negative impacts of tourism that the city is currently experiencing, threatening
the glory of its heritage to be seen by the future generations.
Boigenzahn, H. A., Loftin, S. A., Roncati, D. M., & Yuzvik, A. (2016). Vacation Rentals and Residential
Housing in.
Buckley, J. (2018, April 29). VENICE LOCALS TEAR DOWN TURNSTILES AMID FURY AFTER THEY ARE
SEGREGATED FROM TOURISTS BECAUSE CITY IS SO BUS. Retrieved from independent.co.uk:
https://www.independent.co.uk/travel/news-and-advice/venice-segregation-tourists-locals-
turnstiles-torn-down-protest-latest-brugnaro-a8328101.html
Business Insider. (2018, November 02). A $6.5 billion sea wall was supposed to stop Venice from
flooding. Now, most of the city is underwater. Retrieved from Business Insider:
https://www.businessinsider.com/venice-mose-flood-gates-storms-2018-11
Encyclopaedia Britannica. (n.d.). Galleries of the Academy of Venice. Retrieved from Britannica:
https://www.britannica.com/topic/Galleries-of-the-Academy-of-Venice
Encycopaedia Britannica. (n.d.). Santa Maria dei Frari. Retrieved from Britannica:
https://www.britannica.com/topic/Santa-Maria-dei-Frari
Google Maps. (n.d.). San Polo Quickfacts. Retrieved from Google Maps:
https://www.google.com/maps/place/San+Polo,+30100+Venice,+Metropolitan+City+of+Ven
ice,+Italy/@45.4379149,12.3207164,15z/data=!3m1!4b1!4m5!3m4!1s0x477eb1c51099b0e7
:0x7981d9357b389a9a!8m2!3d45.4376436!4d12.3290729
Mellen, H. (2018, August 7). Venice Bans Kayaks and Other Recreational Boats From the Grand
Canal. Retrieved from https://thepointsguy.com/news/venice-bans-recreational-boats-
from-the-grand-canal/
Reids Italy. (n.d.). The Ca' Rezzonico. Retrieved from Reids Italy:
http://www.reidsitaly.com/destinations/veneto/venice/sights/ca_rezzonico.html
Scuola Grande di San Rocco. (n.d.). Retrieved from SCUOLA GRANDE DI SAN ROCCO ORG:
http://www.scuolagrandesanrocco.org/home-en/
Smith, O. (2018, April 30). Anti-tourist protests ERUPT: Chaos on streets of Venice as locals TEAR
DOWN barriers. Retrieved from Express:
https://www.express.co.uk/news/world/952796/Tourism-tourists-Venice-travel-
segegration-checkpoints-protest
Sung, K. (2016, November 03). Venice: A Historic City Facing Modern Contamination. Retrieved from
savethewater.org: http://savethewater.org/2016/11/14/venice-historic-city-facing-modern-
contamination/
The Conversation. (2018, November 13). Venice flooding is getting worse – and the city’s grand plan
won’t save i. Retrieved from The Conversation: http://theconversation.com/venice-flooding-
is-getting-worse-and-the-citys-grand-plan-wont-save-it-106197
The Insider. (2013, April 14). Motorboats banned from Venice canals. Retrieved from The Insider:
https://www.independent.co.uk/news/world/europe/motorboats-banned-from-venice-
canals-8572628.html
UNESCO. (n.d.). Venice and its Lagoon. Retrieved from UNESCO: https://whc.unesco.org/en/list/394
Venice and Its Lagoon . (n.d.). Illegal Fishing. Retrieved from veniceandlagoon.net:
http://www.veniceandlagoon.net/web/en/management_plan/macro_emergencies/illegal_fi
shing/
Venice and its Lagoon. (n.d.). Major works. Retrieved from veniceandlagoon.net:
http://www.veniceandlagoon.net/web/en/management_plan/macro_emergencies/major_
works/